Chapter 306,(1/2)
After more than ten days of continuous attack, Lin Yi was exhausted, but he gained a good harvest.
Jiang Hua counted and said, "Mr. Lin, we have received a total of 2,380 orders, all of which are high-end machines."
After saying that, Jiang Hua handed over the buyer list with a satisfied expression on his face.
Lin Yi waved his hand and said he would not watch it anymore. Instead, he took a sip of hot tea and asked, "How is the advertisement filming?"
Jiang Hua took back the documents and arranged them, answering the questions, "Although Ge You is famous, he is easy to talk to. After receiving our advertisement invitation, he came the next day.
Zhao Yazhi did not give a letter at first, but later I asked Su Wen for help. She used the relationship between Tangchen Group to get the person..."
Speaking of Su Wen, Jiang Hua subconsciously glanced at his expression, but his movements were very fast, and he looked away with his eyes.
Lin Yi was very thick-skinned. The old god was playing with the white porcelain teacup in his hand, as if he didn't see her little movements. Instead, he said, "How long will it take? How many days will it take to finish the filming?"
"The advertisement was filmed in a hurry yesterday, and will be released nationwide at the prime time of 8:00 p.m. next Monday."
Lin Yi nodded, really didn't want to move anymore, he was quiet for a while, and seemed to have thought of something, and then stared at the hot tea and said:
"Appoint your assistant to do something for me and go to Xinhua Bookstore to buy three sets of "Zeng Guofan's Complete Books". Remember to have the original version."
The reason why Lin Yi bought three sets? In addition to leaving one set for himself, he prepared two sets to be given as gifts to Liu Yuansheng and Lei Jun, and accepted other people's things and exchanged gifts.
Lin Yi also has his own considerations for why he chose to give this series of books.
Roland once said: No one has ever read for the sake of reading, only reading himself in books, discovering himself in books, or examining himself.
Lin Yi believes that if a person feels hardship, he can read the book "Zeng Guofan Complete Book", which will make people find strength; if a person is very outstanding, he can also read the book, which will make people more confident.
In history, Zeng Guofan was called a person who was "half a saint", and was praised by later generations as "perfect person". He set an example for future generations and worked hard for his descendants throughout his life.
In later generations, Zeng Guofan influenced countless entrepreneurs, such as Li Ka-shing, Jack Ma and Cao Dewang, who believed in his doctrines throughout their lives.
Of course, Lin Yi in his previous life also believed in his doctrine, but his reputation was not obvious and he was not known to others.
In the book, Lin Yi remembers something deeply: when Zeng Guofan was dying, a monk prescribed him a prescription, which was a couplet.
Respect defeats laziness, righteousness overcomes desire;
Know the male and keep the female.
The first couplet says: You need to be diligent and down-to-earth in your life, and you should not be lazy for a moment. Use a big picture to restrain your desires!
The second couplet says: Don’t show your edge, understand your strengths, abide by your bottom line, and don’t be tired of small things.
This couplet, the first half of the sentence talks about the way of doing things, and the second half of the sentence talks about the way of dealing with the world, be diligent and cautious in doing things, and be well-versed in dealing with the world.
This couplet is full of doctrine of the mean, which is the most suitable way for Chinese people to deal with people. It is also the way to success for every outstanding entrepreneur.
After buying the book, Lin Yi picked up the pen and wrote a line on the title page:
Lin Yi presented this book to his old friend Mr. Liu.1997.11.13.
...
After November, the late autumn sun was soft and cold.
I put on a coat and planned to go out for breakfast. Because it was cold, Lin Yi wanted to have something with hot soup today. He walked along a street for about two hundred steps, looked around, and finally entered a noodle shop.
This restaurant has been here before. Although the area is small, it tastes good and there are many diners in line.
However, after working hard to take a seat and waiting for a while, the hot soup noodles took a few mouthfuls, and Zhao Shusheng called.
Knowing that something must be wrong, Lin Yi reluctantly put his phone in his ear.
Zhao Shusheng said, "Mr. Lin, I found out that the size of Shenzhen Wanfang chain super shopping malls is average, with a total of 13 stores and 5 stores in Shenzhen, and the rest are distributed in Dongguan and Yangcheng.
Due to a sudden change in the founder's family, Wanfang Supermarket intends to raise funds from outside and give up part of its shares."
Lin Yi took a few sips, then took another sip of the soup, felt his stomach warmer and asked, "Does Wanfang's store overlap with our Bubugao Supermarket store?"
Zhao Shusheng replied, "No, I went to inspect it myself. The nearest Wanfang Super Mall is in Nanshan, and it is at least 1.8 kilometers away from our store, which does not overlap."
"How is the business situation?"
“We have done professional assessments and have good performance.”
"How many shares are they willing to give up?"
"No detailed disclosure. But one thing is that due to the considerable economic benefits, the founder of Wanfang is unwilling to give up his controlling stake."
Unwilling to give up the controlling stake, Lin Yi pondered for a while and then asked again, "Is there a company currently in contact with Wan Fang?"
Zhao Shusheng replied, "There are two companies, one is Xinyijia Supermarket and the other is China Resources. However, it has only been initially contacted and both parties are still in the testing stage."
Xinyijia? Lin Yi has an impression of its founder Li Binlan. More than 70 stores are spread across the country. His imaginative layout thinking does not abide by market laws and deviates from management standards.
Therefore, although Shinichika is developing rapidly now, it is not scary.
When it comes to China Resources being in contact with Wan Fang, Lin Yi couldn't help but jump.
He immediately ordered Zhao Shusheng, "I need detailed information from China Resources. After collecting it, I will come to Bubugao Electronics to find me and meet and discuss in detail."
Zhao Shusheng now understands what Mr. Lin means, and he goes busy with his words "Okay".
Looking at the phone hanging up in his hand, Lin Yi was stunned for a while, and then called Su Wen in Xiangjiang, "How are you doing recently?"
"It's great. I work 3-4 hours a day and rest at other times." After chatting for a while, Su Wen said, "The villa has started to be renovated. Do you want to come and have a look?"
"No, I'm too busy recently." When thinking of decoration, Lin Yi specifically instructed, "If you are pregnant, don't always go to the decoration site. Too much formaldehyde will not be good for you and the baby in your belly."
"Well. I usually go there once every ten days, and I will not stay for more than 20 minutes." Su Wen finished speaking in a simplicity, and then said, "Kagome and I learned to drive. Next time you come over, I will take you for a ride."
Lin Yishen asked with a slutty face, "What should I use to carry me?"
Hearing this, Su Wen on the other side of the phone looked at the blue sea through the window, smiled and said nothing.
"Hey, I knew it would be like this." Lin Yi sighed pretentiously, and then talked about the serious matter, "Do you do me a favor, I want all the information from China Resources."
When Su Wen heard that it was China Resources, he immediately understood what the little man meant and said softly "Okay".
...
After waiting for a day, in the evening, Su Wen's fax bit the tail of the sunset and sent it over.
Later, Zhao Shusheng also rushed to BBK Electronics with a piece of information.
He poured him a cup of tea and asked Zhao Shusheng to sit down.
Lin Yi took two pieces of information and began to compare them carefully. It felt similar, but Su Wen's was more detailed and comprehensive.
Displayed on the file:
In 1938, the predecessor of China Resources Group, "Lianhexing", was quietly established on the banks of Victoria Bay, Hong Kong. This also marked the initial establishment of the predecessor of China Resources Vanguard.
In 1964, China Resources and Hong Kong merchants opened Dahua domestic products in Hong Kong. This is also the transformation of China Resources Vanguard from buying foreign goods to domestic products.
Finally, in 1983, "China Resources Company" was reorganized into "China Resources (Group) Co., Ltd." and began to establish a modern enterprise system, marking that China Resources Vanguard entered the torrent of modern development.
In 1984, the retail industry began to develop, and CR Vanguard also followed the trend, and the first CR Supermarket opened in Hong Kong.
With the hot development of the retail industry around the world, China Resources has set its sights on the mainland. In early 1992, China Resources Supermarket opened its first branch in Shenzhen - Aihua Store, marking its entry into the mainland. In 1993, it acquired Shenyang Snow Brewery.
When expanding externally, it did not forget to reorganize its organizational structure. In June 1993, China Resources merged Dahua domestic products and renamed China Resources Department Store Co., Ltd.
After that, a new layout began. In January 1994, the Causeway Bay branch of China Resources Department Store opened, and in June of the same year, the Beijing China Resources Department Store opened.
After two years of exploration, from 1995 to 1997, China Resources Supermarket established Suzhou, Shanghai, Tianjin and Beijing companies and began to deploy national chain networks.
...
Looking at this information, Lin Yi felt heavy and worthy of being a company with a long history. Although he seems not strong in the supermarket and retail industry now, he has already made plans for all walks of life across the country.
Lin Yi felt that if he had seized the luck of China Resources in South China.
With the capabilities shown by China Resources now, it can also develop in the Yangtze River Delta or the Bohai Bay. There is no doubt that famous companies such as Su Guo in later generations have been swallowed up.
After reading the information, Lin Yi thought about it and asked Zhao Shusheng, "What do you think?"
Zhao Shusheng said seriously, "From this layout, we will be our strong enemy in the future."
Lin Yi nodded and directly expressed his thoughts, "Instruct the information collection team to pay more attention to China Resources in the future.
I think that even if we successfully snipe it in South China, it will develop in East China or North China. If nothing unexpected happens, when we attack the East China region in the future, we will definitely encounter it again, and there may be a fierce battle at that time.
But there is a prerequisite for this. In the third part of South China, we must successfully curb it.”
Zhao Shusheng agreed with this statement, "Don't worry, I have solemnly instructed the information collection team on the way here."
"That's fine."
Lin Yi echoed and then emphasized, "Except for China Resources, the four provinces we currently involve cannot be careless.
The information team must revisit all supermarkets in the four provinces. Whether it is foreign or local enterprises, they must be cautious. I don’t want to see an accident happening one day.”
"good."
After briefly talking about the overall situation, Lin Yi said, "You also have to contact Wanfang, and you must be quick. You must successfully invest in Wanfang before Shinichijia and China Resources can react."
Speaking of this, Lin Yi paused and said, "Since Wan Fang is unwilling to give up his controlling stake, then try to get 50% of the shares."
Zhao Shusheng said a little hesitantly and uncertainly, "This may be a bit difficult, but I'll try it hard."
"It's not hard work, it's certain." After Lin Yi expressed his strong desire, he stared at the documents and said, "China Resources is not an ordinary company, so you can't take it lightly."
To be continued...