Ea is the dominant player in the gaming industry and likes to acquire well-known game studios with their strong financial resources. However, after Ea acquires, these studios are often played with porn, then the projects are cut off and the studios are disbanded. Therefore, many gamers are very dissatisfied with Ea, and even grit their teeth with hatred.

Now that I suddenly heard that ea was acquired, many gamers naturally applauded and even shouted excitedly on the Internet: "ea, you have today too!" Some netizens even left a message under Zhang Ran's fly account: "As long as Century Peak disbands it after acquiring ea, I will be a fan of Century Peak for life!"

Some netizens wrote it and sneered: "ea: Zhang Ran, why did you disband me? Zhang Ran: I just acquired you, and didn't disband you! ea: In my dictionary, acquisition is disbanding." In less than an hour, this joke received more than 100,000 retweets.

Various media and experts have also published articles to analyze the acquisition from various angles.

The Los Angeles Times believes that film and television and games have never been separated, and the six major Hollywood film companies have their own game departments. Century Peak has been making up for the past few years in the film and television industry, but has never been involved in the game field. Acquired ea, Century Peak not only made up for its shortcomings, but also became the leader in the game industry in one fell swoop. She has always wanted to open up the Chinese market, but has never succeeded. Now with Century Peak's huge user resources and strong operational capabilities in China, ea can successfully open up the Chinese market.

The Wall Street Journal believes that Century Peak will focus on VR in the future, and the development of VR not only requires excellent hardware, but also high-quality content. Century Peak's acquisition of EA is likely to be laying out VR content.

By noon, the Century's Peak Acquisition of Ea has become a hot topic worldwide, and CCTV's "News 30 Minutes" also took one minute to broadcast the news.

In CCTV News, an expert talked: "The peak acquisition of ea in the century highlights the strong strength of China's cultural industry. In recent years, in order to enhance the country's soft power, China has made a lot of investment in the domestic cultural industry and is committed to showing Chinese culture overseas to match it with its ever-evolving economic and diplomatic status."

Century Peak basically buys every year, and Chinese netizens are no longer surprised by this. In the eyes of many people, Century Peak’s acquisition is not news. If it is not acquired in one year, that is news. Therefore, everyone is calm about Century Peak’s acquisition, and the only game fan is more excited.

Like foreign game fans, Chinese game fans are also gritting their teeth for ea. Many people say that ea is Tencent in the United States and a cancer in the industry. Now when Zhang Ran acquires ea, Chinese game fans have expressed their revenge: "Xi Mutu sends a congratulatory message, and great revenge is avenged!"

"The bullfrog sent a congratulatory message, and the revenge was avenged!"

"Maxis sent a congratulatory message, and he had to take revenge!"

"Dangerclose sent a congratulatory message, and the revenge was avenged!"

...

The reaction of game fans made many netizens unable to understand, so they asked: "What is Ximutu, what is bullfrog?"

Someone explained: "These are all game studios that were disbanded by EA. Ximu is the studio that developed "Command and Conquer", "Red Alert", Bullfrog Studio has developed classic games such as "Theme Hospital", "God is Mad", and "Dungeon Guardians". Maxis is the studio that developed "The Sims", "Sim City" and "Spores"..."

"Red Alert" has a far-reaching influence in China, and it can even be said to be the youth of many people born in the 1980s and 1990s. Now, after hearing that EA acquired the "Red Alert" team, it cut off the game and disbanded the Unity, countless netizens immediately went wild.

"Great! No wonder I can't see the sequel to "Red Alert". It turned out that it was disbanded! Oh my god, I'm going to give me the Red Alert!"

"I didn't understand where everyone's hatred for ea, but when I heard it, it turned off "Red Alert", I immediately ran away!"

"Wucao, it turns out that the studio of "Red Alert" is closed. I said why haven't the sequel been released yet!"

In addition to scolding ea, many netizens left messages on Zhang Ran’s Weibo to hope that the Century Peak will restart "Red Alert" and develop the sequel to "Red Alert". Many people also suggested that the sequel should be added with China, j20, and 59. In short, China should be as awesome as "The Glory of the Republic".

Domestic media are not surprised that Century Peak enters the game field. There is no domestic Internet giant that does not enter the game field. Jack Ma once vowed to say that he would not make games if he starves to death, but at the beginning of this year, Alibaba also began to enter the mobile game field. Century Peak was originally a film and television entertainment company, and it would be strange if he did not enter the game field. Century Peak lacks reserves in the game field, and directly acquiring excellent overseas game companies is the most convenient way.

The black media such as "Xinjing Daily" and "Southern Metropolis Daily" used this opportunity to criticize Zhang Ran, saying that Zhang Ran and Century Peak lacked a sense of social responsibility. Now many teenagers are addicted to themselves, which seriously affects their studies. Now Century Peak is actually going to introduce so many games into China, which is simply poisoning teenagers.

Two days after the official announcement of the acquisition of EA, Century Peak held a press conference in Peking. In addition to Zhang Ran, Wu Ruide, Century Peak's senior management, and EA's executives. Century Peak's most important purpose is to tell everyone that Century Peak is planning VR content. They hope to attract more people to participate in the VR industry and jointly promote the development of the entire VR industry.

The VR industry has just started. Not only does it have hardware problems, but the content is also very scarce. VR is now being hyped up and many companies have entered the VR field, but most of these companies have turned their attention to VR hardware, and very few people have made content.

But no matter how good the hardware you have, what's the point of not having content to experience? This is likely to happen. Many people buy VR glasses, but there is no fun content. After experiencing it once or twice, they throw VR glasses in the corner to eat dust. If this is the case, if the industry wants to truly do it, it must have sufficient excellent content to attract everyone to wear VR glasses again and again.

In this case, Zhang Ran and Century Peak's choice is to stand up and take the lead in making content, making VR movies, and also making VR games, so as to attract more producers to participate, attract more people to make VR movies, make VR games, and provide users with more and better content. After purchasing VR, users can watch exciting movies and play fun games.

In the field of film and television, the pinnacle of Century has the Netflix platform; after acquiring ea, he mastered the game platform Orange Platform. Zhang Ran hopes to attract many film and television and game makers to Netflix and Orange Platforms just like Google attracts many developers to Android platforms, and gradually build a VR ecosystem.

As long as the ecosystem of the peak of the century can be established, when the VR era truly arrives, the peak of the century can achieve overtaking, surpass Apple and Google, and become the overlord of the VR era!

At 10 a.m., the press conference officially began. First, Wu Ruide went on stage to speak. In his speech, he revealed two points. One is that EA will vigorously expand the Chinese market and actively promote the launch of the Orange Platform in China, promotion and introduction of game products; the second is that EA will develop a series of VR games and applications.

Andrew Wilson, CEO of ea, said that he was very honored to be a member of Century Peak and together with Century Peak, we will build ea into a brand new top game company. The demand for high-quality game content around the world, especially in China, is growing, and we are ready to go and will provide better content and experience to global audiences.

When Zhang Ran came to the stage, he only said one thing: VR is the future development direction of the game industry. Century Peak Acquisition of EA is to hope to make a breakthrough in content.

The press conference soon entered the most anticipated question session of reporters. After asking Wu Ruide and Andrew Wilson two questions, the reporters will turn their fingers to Zhang Ran. The soul of the peak of the century is Zhang Ran, who is the real controller of the company. Some reporters couldn't wait to ask: "VR is very popular now, many people are talking about VR, and many companies are also planning VR. But some experts say VR is a huge bubble. What do you think about this?"

Zhang Ran said lightly: "There is definitely a bubble. An industry is particularly popular and has great prospects. There will inevitably be a large amount of capital influx, leading to bubble formation. This is the case in the film industry and the Internet. The situation is similar. Now a large amount of capital in the VR field has led to a certain degree of bubble formation. However, I believe that the VR industry will survive the fittest. Now the companies that are pouring into the VR field, especially startups, will die in the future, and truly excellent companies will survive."

A reporter asked: "Now that Microsoft, Google and other giants are all planning VR, they are all very strong. What does Century Peak rely on to compete with these super giants?"

Zhang Ran said confidently: "Two points, the first one is technology. Microsoft and Google are all very powerful companies with strong R&D capabilities, but they are not focused enough in the VR field and their technology is not as good as us. The VR glasses we developed are the strongest in the world. Last year, we developed a prototype with a single-eye resolution of 1080 and a refresh rate of 90 Hz. At this year's e3 Electronic Entertainment Exhibition, we will showcase the company's latest R&D products, and everyone will be shocked at that time."

Now the reporter was surprised to hear the data of VR glasses released by Zhang Ran. There are many VR glasses on the market, among which the strongest resolution is Oulus's VR glasses, with a single-eye resolution of 960 pixels. Unexpectedly, Century Peak developed a prototype with a single-eye resolution of 1080 last year. Zhang Ran said that the resolution of the prototype released this year will scare everyone, so this resolution is definitely not only 1080, it should reach 1028, or even higher!

No wonder the peak of the century has to do VR with great fanfare. It turns out that their technology is far ahead!

Many reporters present, especially Chinese journalists, were immediately looking forward to this year's e3 electronic entertainment exhibition.

Zhang Ran did not disclose the real data of the company's VR glasses, and hopes to give everyone a surprise at that time: "The second is content. We believe that by 2024, VR's market revenue can reach 80 billion US dollars, of which 45 billion US dollars are hardware revenue and 35 billion US dollars are software revenue. We believe that VR technology will achieve great success in its application in nine major fields, including games, live broadcast, film and television entertainment, health care, real estate, retail, education, engineering and military. Among them, VR games have the largest scale, with the entire industry revenue reaching 11.6 billion US dollars; the live broadcast scale can reach 4.1 billion US dollars; and film and television entertainment can reach 3.2 billion US dollars. This is based on standard predictions. If it is an optimistic prediction, the entire scale must be multiplied by 3. Century Peak is the world's largest film and television company, and there is also a live broadcast platform. Now that we have the world's largest game company. Our advantages in the three fields of games, live broadcasts, and film and television are enough to ensure that we surpass other competitors!"

Zhang Ran's words were sonorous and powerful, and the content was very convincing. The reporters present were infected by his words. After Zhang Ran's words fell, a string of crackling applause began to sound.
Chapter completed!