735 There is no domestic movement, Xiangjiang is the first to catch fire(1/2)
"What? We don't have to hurry here, why?"
Zhao Tong was a little unhappy.
I finally tried to get opportunities in the station to become the first TV station in China to broadcast sanitary napkin advertisements and contribute to the health and hygiene cause of women and gays.
The results have not been discussed in the Taiwan market.
However, Liu Zhiqiang told him that he would not broadcast advertisements on Shancheng TV first, but instead chose Shanghai Stock Exchange and Capital Station.
"Where is Liu Chunlai? I want to see him!"
"Uncle Chunlai has gone back..." Liu Zhiqiang said, "Our advertisement is to invite Ms. Zhao Yazhi, a famous female star in Xiangjiang to endorse... and Shanghai and Capital Stations just happened to have the tape of the TV series "Shanghai Bund"..."
Yang Xiaoxiao was anxious, "So, if the provincial station plays it first, then the advertisement here..."
She doesn't want to say it out.
But Liu Zhiqiang nodded.
"Unless you can get the tape of "Shanghai Band", it will be broadcasted first than the provincial station, rather than broadcasting the provincial station." Liu Zhiqiang actually didn't understand the awesome relationship.
That's what Liu Chunlai said.
Of course, it was used.
Zhao Tong and Yang Xiaoxiao immediately stopped talking.
Get it first than the provincial and provincial governments?
Why?
How much fund can local stations have provincial stations?
When I returned to Taiwan, the leaders who had originally opposed it felt bad when they knew the situation.
Originally, they thought they were dominant, and Liu Chunlai needed to ask them for publicity.
But now I realize that Liu Chunlai, the person who gave money, occupies the initiative.
"Only when the TV station has money, many things can be done according to our ideas! The Shanghai Stock Exchange and the Capital and other TV stations were not only established early, but also because there are more viewers, whether it is their own funds or the support from superiors, they can make more content that the audience loves..."
Zhao Tong is completely considering this from the perspective of the TV station.
Under such circumstances, no one in Shancheng TV Station opposed it anymore. They tried their best to sign an advertising contract with Liu Chunlai as soon as possible, and then use the advertising fee to develop the TV Station.
How to operate it is the TV station's business.
All of this matter was left to Zhao Tong and Yang Xiaoxiao. Liu Zhiqiang was found again, but what he got was that Liu Chunlai did not delegate power to him.
Let the two go to Pengxian to find Liu Chunlai.
The one who gives the money is the old man. Even if he is unhappy, he can only go to Peng County.
"Start now, we will make every effort to produce. The other two production lines must be put into production as soon as possible." Liu Chunlai held a management meeting as soon as he came back.
There is only one content - full production.
"Uncle Chunlai, many of our factory employees are newly recruited and need training. The previous production line has been in two shifts for 24 hours. The other two production lines can also be put into trial production. If all production is fully started, our warehouse may not be enough..."
Tian Li doesn't understand.
Liu Chunlai went out and didn’t have too many orders. Why did he ask not to consider sales and work hard to produce?
How many can three production lines produce in a day?
Construction started 24 hours a day and can produce nearly 60,000 sanitary napkins a day!
Three lines, this number is close to 200,000.
More than 10,000 packs!
Not to mention the cost of raw materials, even the wages are not enough.
"You don't have to worry about these. I guess all these production capacity will reach its limit soon and will not meet the market demand!"
Liu Chunlai has such confidence.
Internationally, it is no longer a rare thing for lesbians to use sanitary napkins.
Only OB's sanitary ducts are currently advertised, but this thing is stuffed in, which is very shameful.
Because Anle has no production capacity and does not want Liu Chunlai to take advantage, she lost a good opportunity to establish a brand image and make the brand more famous.
When Liu Chunlai's Suermei went public in large quantities, Hengan could only fill the market gap.
Liu Chunlai never thought that he could monopolize the market, and even knew better than anyone else. If it did not develop at the beginning, when a large number of foreign brands in the market were pouring in, it would be difficult to maintain market share under the pressure of foreign capital and technology.
The domestic sanitary napkin market is just starting to start now.
No company can give up on the potential of China's market.
Especially these do not require much technical content or even much technical gap. The annual consumption is very large, and the competition is even more fierce.
How to choose a sanitary napkin when users choose?
The technology is similar, the design is similar, and even the quality is similar.
The ones they choose are familiar with.
How to get familiar with it?
advertise.
Advertising investment may even account for half of the cost in the future.
Will Liu Chunlai miss the opportunity if he knows the future situation?
After he held a production meeting, the entire Surmi factory began to become busy.
The products were continuously produced, and soon, a ship of Surmei sanitary napkins were sent to the Shanghai Stock Exchange.
As for the capital?
This gets the mountain city and is transported there by railway.
"Boss, the raw materials are almost insufficient..." Tian Li doesn't call Uncle Chunlai now.
This is an expression of her dissatisfaction.
Liu Chunlai was completely gambling.
There are no orders, three lines are running at full capacity every day.
Although the products are being shipped outside, they cannot be sold at all.
"Don't worry, three days later, a ship of raw materials will arrive, and the second batch of production lines will also arrive. We have to hurry up and wait for the recruitment. We would rather wait for equipment than have equipment but no one will be there!"
Liu Chunlai was not worried at all.
He didn't even care about the affairs of the brigade.
I devote my energy to this every day.
Seeing that the National Day is coming, there is still no news from the Shanghai Stock Exchange.
Half a month has passed since the mountain city came back.
Liu Chunlai was not in a hurry on the surface, and he didn't even call to ask about Yang Xiaole and others' situation.
But it doesn't mean he is really in a hurry.
I'm afraid of accidents.
"Xiaole, it's been ten days since this has passed. Why hasn't the TV station broadcast an advertisement yet?" Feng Yanqiu stayed in front of the TV every night.
It's not her that she is worried.
Bai Ziyan couldn't ask Yang Xiaole, so she could only urge her.
Who made her blow the pillow wind?
"No hurry. "Shanghai Bund" had already been released for a round, but it is not suitable now. Besides, the first batch of goods has not arrived yet... Shanghai Taiwan will replay "Shanghai Bund" in two days."
Yang Xiaole was unsure.
Liu Chunlai's first batch of goods was shipped over a thousand boxes!
One box, one hundred packs, 1,600 pieces.
One hundred thousand packs!
Is he not stressed?
"What happened to those clothing stores? And those wholesalers who purchased goods from us." Yang Xiaole asked Feng Yanqiu.
"Not many people are optimistic about it at the moment. They all say that they will wait for the product to arrive first, place it in the store, and then look at the advertising effect and decide..."
"Didn't they try it?"
Yang Xiaole frowned.
Feng Yanqiu sighed, "Many people think it is convenient and easy to use, but they have to use several pieces a day, and at least two packs a month, which is more than two dollars!"
"The price cannot be reduced!" Yang Xiaole shook his head, "If it is too low, consumers will not feel superior to use it."
To be continued...