Chapter 416 The so-called business fee
When Feng Xiaochen arranged for Bao Chengming to do business information, he specifically told him to pay attention to collecting some gossip news on the streets and alleys, and regard these as part of the business information. This year, Bao Chengming did not disappoint his mission and established a database of initial scale, including basic information from enterprises across the country, as well as some additional information such as the kinship of corporate leaders.
This time, Feng Xiaochen informed Bao Chengming to come to Luo Ye to help, and Bao Chengming did some homework in advance. He found all the content related to Luo Ye from the information accumulated by the company, and further analyzed some important information. The example he just gave to Long Jianping and others was one of the information he had. His information officer reported that Liu Ping, the chief of Jingquan Iron Mine, has focused on matters related to the United States in the past year, which is not unrelated to his daughter's upcoming college graduation.
It is very easy to seize the key point of Liu Ping's daughter's desire to study abroad and analyze the reason why Jingquan Iron Mine does not accept domestic dump trucks. Perhaps this is not the only reason why they rejected Luo Ye, but it is undoubtedly an important breakthrough. Bao Chengming was able to think of this, and Long Jianping and the others could also think of it. After all, this kind of human relationship and worldly affairs can be understood with a little social experience.
"Mr. Bao, you have mastered the basic situation of all enterprises across the country?" Long Jianping asked Bao Chengming.
Bao Chengming responded modestly: "We can't say everything, we must grasp the situation of some important companies."
"Including the children of leading cadres and their families?"
"These are also content that we are concerned about, but we may not be able to fully grasp it."
"What about our Luo Ye?"
"This..." Bao Chengming suddenly became silenced. Of course, it also included information about Luo Ye's main leader, such as the Director Long in front of him, who was said to have a bad relationship with his wife. But how could Bao Chengming dare to say such information?
"Haha, Director Long, you're just a tough guy." Feng Xiaochen made a smooth move, then brought the topic back and said, "Director Long, I'll invite Mr. Bao to come over, and I want to introduce you to both parties. Mr. Bao knows a lot about the situation of each open-pit mine, especially some information that our sales staff in Luoye may ignore, which is also crucial for the sales of dump trucks. If Director Long thinks that Mr. Bao's company can be useful to Luoye, you might as well talk about cooperation. If he doesn't think it's a big deal, it doesn't matter. Mr. Bao's trip will be considered a trip to Luoqiu. Mr. Bao and I haven't met for a long time. It's good to have such a chance to meet."
After being interrupted by Feng Xiaochen, Long Jianping couldn't ask Bao Chengming how much he knew about Luo Ye. Bao Chengming, a well-informed person, is of course useful to Luo Ye. But when Bao Chengming thought that Bao Chengming might also understand Luo Ye's situation, Luo Ye's group of people felt a little confused, and his eyes looked at Bao Chengming were a little complicated.
"Of course, Mr. Bao's company is very helpful to us." Long Jianping took back his thoughts and said, "However, I don't know what kind of service Mr. Bao can provide us, whether it is simply selling this information to us, or helping us contact these customers."
Bao Chengming said: "The services we provide are mainly the latter. Some of the information we have is not suitable to disclose. Please understand this by Director Long and all the leaders."
"Yeah, understand, understand." Everyone nodded, saying in their hearts that you, you guy, are just asking about other people's privacy everywhere and check it out for yourself. If it is revealed, it will be a lack of virtue for eight lifetimes. However, with these privacy in your hands, you have more conveniences to do business than others. At this point, Luo Ye's salesman is probably beyond the reach of the world.
"I heard from Director Feng that the biggest problem of your factory is the shortage of orders. Our company can help you contact your business with its own network of relationships, but this may involve some fees, even if it is an information service fee." Bao Chengming said.
"How do you calculate the charging standards?" Shui Zhongde asked.
Bao Chengming said: "We have two ways. One is to help you connect with the relationship. As for whether you can negotiate a business in the end, it depends on your own efforts. In this way, the fee for each customer we contact is 8,000 yuan."
"Just collect 8,000 yuan when we connect to a relationship?" Jian Fumin said astonished, "We have contacts with these 17 open-pit mines, and the relationships are ready-made, so you don't need to help contact us."
Bao Chengming smiled slightly and stopped saying a word. Jian Fumin looked at Long Jianping and realized that he had said stupid things. Luo Ye had contacts with these open-pit mines, but he could not sell the dump truck. What is the meaning of this contact? Since Bao Chengming said that he would help to get in touch with the relationship, it is naturally not the original relationship between the public and the public, but the ability to connect with some private relationships, which is of great help to sales.
However, this is just an ideal situation. Who knows whether the personal relationship introduced by Bao Chengming is reliable or not? Luo Ye is now waiting for rice to be put into the pot and has no time to make further contact. Long Jianping just sank a little and said, "Mr. Bao, let me tell you the second way of service."
"The second way is to help you directly reach your sales intention and withdraw business fees based on your actual sales amount in the future. By the way, in our industry, it is called commissions." Bao Chengming said.
"What standard is extracted?" Long Jianping asked.
Bao Chengming said: "This depends on the product sales situation of the company. Director Long, what is the sales price of your 150-ton dump truck?"
"The ex-factory price is 2.12 million." Jian Fumin replied on behalf of Long Jianping.
Bao Chengming had actually heard this number from Feng Xiaochen. He asked here just to clear his relationship with Feng Xiaochen. He heard Jian Fumin's answer, he pretended to calculate it, and then said: "According to this price, our standard is to withdraw 4% as a commission."
"4%!" Jian Fumin widened his eyes, "Wouldn't that car pay you more than 80,000 yuan as business fee?"
"It's almost the same, it's not possible, it's okay to wipe off the fraction." Bao Chengming said calmly.
Long Jianping said: "This charging standard is too high. The profit of selling a car is only more than 100,000 yuan. How could we take out 80,000 yuan as business expenses?"
Bao Chengming smiled slightly and said, "Director Long, these business expenses are not entirely our profits. It also costs us to promote a business."
"We understand this, isn't it just travel expenses?" Jian Fumin rushed to interrupt again.
Bao Chengming stopped again and looked at Jian Fumin with pity. He was really speechless at the sales director. How did a person with such a simple mind work in the sales industry?
In fact, Bao Chengming also knew in his heart that the sales office of a large state-owned enterprise like Luoye was just a decoration before. The production of state-owned enterprises was arranged by the planning department, and the products produced were naturally allocated by the planning department. The sales department did not need to open up the market, and at most it was to do after-sales service and other things.
In recent years, the country has begun to engage in a commodity economy, and the products of enterprises are no longer completely underwritten by the state, so companies have begun to pay attention to sales issues. However, the official and business style that has been formed over the years cannot be changed at once. When companies like Luoye are facing the crisis of insufficient ordering, the first thing they think about is not how to develop customers, but how to find relationships between the upper level and let the upper level leaders put some pressure on customers.
Because of this, people like Jian Fumin can stay in the position of sales director. As the director, he does not understand the rules of the mall, so his salesmen can't mention it.
In those eras, many old state-owned enterprises had no power to fight back when facing competition from township enterprises and foreign-funded enterprises, and there were reasons for this. The activity and persistence of salespeople in township enterprises were beyond the reach of state-owned enterprise salesmen.
"As far as I know, some township enterprises have relatively flexible mechanisms when developing markets. Luoye is a state-owned enterprise, and some things are not suitable for doing. It may be more convenient to leave them to private companies like Mr. Bao to do it." Feng Xiaochen reminded indifferently.
Long Jianping understood as soon as he heard it. The so-called mechanism is relatively flexible. To put it bluntly, isn’t there some unspoken rules? For example, in the case of Liu Ping just now, if Luo Ye could help him solve foreign exchange, air tickets, etc., he might have asked Jingquan Iron Mine to order Luo Ye’s dump truck. But the problem is that Luo Ye is a state-owned enterprise, how can he do such a thing? If you don’t do this, people will be thinking about importing equipment from abroad and getting benefits from foreign businesses. Such things can be said to be an open secret. Everyone says they can’t stand it, but when things come to an end, many people will do it like this.
Bao Chengming's role is that he can sign a commercial contract with Luoye and legally charge business fees or commissions. Then his company can handle things that are not worthy of being humane, thereby obtaining orders for Luoye. Bao Chengming said that business fees are not the company's profits, but other expenses, referring to these expenses used for unspoken rules. This is not the concept of travel expenses that Jian Fumin imagines.
"Director Feng, do you think this is appropriate?"
Chapter completed!