Brand effect is very important.

When purchasing computers, more users will be more inclined to buy brands they are familiar with or more famous.

Our company is now a latecomer in the laptop field. It started very late, which almost means that the entire market has been divided up by major brand manufacturers, so we thought about entering the market.

So it is a natural disadvantage.

Compared with newly launched brands, users are more inclined to purchase known old-brand computers.

This is the conservative strategy that many people use when buying. Instead of buying things that they don’t know, it is better to buy things that they are familiar with and have already verified.

Since the launch of the Bomi brand has been relatively short and there is no user accumulation at all, most people will take a wait-and-see attitude and want to see what others are using.

To put it bluntly, it means that you have doubts about the quality of your products. Even if you say it in a mess, it will not impress them.

"Well, that's true." Liu Qiang agreed, "We also discovered this problem during our investigation, and users still care about the brand very much.

Those who know computers are actually similar to girls who know bags. They all care about brands very much. Good brands will make them feel more at ease and more respectful when buying them."

"Yes. I agree." Cao Yang said.

"Oh, by the way, there is one more thing.

I originally thought that among these two people, the dominance was in the hands of the girl, but these two people were obviously more dominant from the man.

A question that I had in my mind yesterday was-

Could it be that girls have more say in clothing and jewelry, and boys have more say in electronic products, so girls listen to them?

This is formed based on preferences and needs and understanding.

This matter is very interesting. Of course, it is also a small idea for me. I hope my colleagues in the marketing department will find a way to help me verify it and see if this problem exists."

Although now we all emphasize the equality between men and women.

However, due to the growth environment and the value orientation of the entire society, it will cause certain differences between men and women in the process of growth.

For example, girls prefer clothes and jewelry than boys, while boys prefer electronic products.

Although these are not necessarily completely correct, it is indeed possible that such a phenomenon exists.

This is not a matter of men and women, but is caused by the long-term tendency to cultivate the entire society.

In fact, many girls can play well when playing games, and many boys also care about their appearance and pay attention to clothing brands.

The key lies in the question of how to guide you later.

"If this phenomenon really exists, then my idea is that I will tell my colleagues there during the meeting in the imperial capital. I hope that when I cooperate with some anchors or up-hosts in the future, and when the company is making games and other advertisements, I will promote and guide girls more so that they can also find their own sense of belonging in the electronics field."

For example, Cao Yang likes female anchors like Sister Zi Yu.

Playing Bomi's assassin type game is really killing people, and it is called Valkyrie by players.

This is a good positive guide.

Electronic products belong to all mankind, and in the future girls should have a say in this regard and their own unique insights.

"But boss, have you ever thought about it?" Zhong Wei, the boss of the marketing department, asked in confusion, "If such a phenomenon really exists, and it is quite common, it will be a very difficult and long process for us to reverse it?"

And it's not something that the Bomi family can do.

Just like girls like pink, although it is social guidance, it is also the result of girls’ own choices.

Boys prefer cooler tones, which is the difference and it is more difficult to change.

Or if girls wear skirts, boys are easily laughed at when wearing skirts, which leads to gender disorientation. These problems are actually difficult to solve and change."

“Well… it is…”

Cao Yang lowered his head and thought.

The company needs employees like Zhong Wei to be able to raise objections, after all, they are still professional.

He thought for a while, and when he saw Zhong Wei's eyes, he suddenly understood something.

groove.

This guy is really waiting for me across here.

It is obvious that Zhong Wei has his own idea, so here we can retreat to advance.
Chapter completed!