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After hanging up the phone and turning back and forth in the living room for two rounds, Duke suppressed his chaotic mood, and the mixed expression on his face was replaced by calm.

Because there are only twenty screen previews in twenty theaters, the first-day preview statistics of "The Speed ​​of Life and Death" have been released.

The average number of attendees in a single game is 18, the average box office of a single game is 84 US dollars - there are discounts for set tickets - the average number of single theaters on the first day is 8, and the total box office of pre-screening on the first day is 13,440 US dollars...

Compared with the super blockbusters that can be hit $15,000 in a single box office, this result is really terrible.

Fortunately, another news came at the same time could make people feel energetic.

A total of 2,880 people watched "Life and Death Hour" in a single day. Twentieth Century Fox collected a total of 2,056 questionnaires, of which 1,577 people scored A+, 256 people scored A, and less than 20 people scored below C.

The audience's reputation on the first day of preview can be described as a huge hit.

I just don’t know if word of mouth can eventually be converted into box office...

He sighed softly, Duke left the house and walked towards the beachfront avenue not far away. Santa Monica in April was already a little hot. Although the sea breeze was still a little cool, he was sweating even though he walked along the beachfront avenue.

When he was about to reach the private yacht marina, Duke turned into a cold drink shop at a three-way intersection and said to the boss behind the counter, "Joe, come with a cup of iced coconut milk."

"Hi, Duke." As the boss handed over the coconut juice, he asked with a smile, "I heard that your movie is released?"

"You are very informed." Duke sucked a big mouthful of cold coconut milk and felt much more comfortable.

"Don't forget, this is Santa Monica."

The boss named Joe pointed to the direction of the yacht marina, "From there, you can catch any one of them, you may be a movie star."

Seeing Duke shrugging, the boss said confidently, "Don't worry, Duke, we have known each other for ten years, and I will definitely mobilize the people around me to watch your movie!"

Hearing the boss's words, Duke couldn't help but look up slightly, as if he wanted to look through the ceiling to the distant sky. Seeing that all those who have watched the preview can also use words and actions to drive people around him to watch "The Speed ​​of Life and Death". He knew how terrible the power of word-of-mouth is.

Just a place not particularly far from Duke, Kunitz walked into the University of Southern California listlessly. He didn't sleep well last night, his head was full of Mercedes-Benz buses, and even in his dream he became a member of the bus. In the shocking explosion of the bus crashing into the plane, he saw God...

"It's all those damn movies! Why did that young director named Duke Rosenberg make such a wonderful film? So thrilling?"

"Hi, Coonites."

Suddenly, a few classmates chased after him, and the one holding the basketball jumped over and hugged his shoulder, "Let's go, go and go for activities together?"

"It's still not." Kunits pointed to his faint dark circles, "I need to find a place to make up for my sleep."

"You didn't sleep well last night?" someone came over and asked.

"I went to see a movie yesterday, it was so exciting..."

Just like a child who just watched the most exciting story and was eager to share it with his partners, Kunits kept talking, "Except for "Terminator 2", it is the best action movie I have watched in recent years..."

A bunch of praise jumped out of his mouth, and finally he said, "It would be a pity if you have time to go and see it."

"oh?"

Several people were obviously interested and asked, "After saying so much, what is the name of the video?"

""Life and Death"!"

“Isn’t there no extracurricular activities this weekend?” the basketball guy suggested, “Let’s go together.”

The sun slowly moved from the east to the right position. Johnson, who had just finished lunch, returned to the office. Because there was a short break at noon, many colleagues gathered together to discuss topics of interest to each other, and he also joined in.

After discussing some of the new president and the disintegration of the Soviet Union, the topic gradually turned to the film aspect.

"Alien 3 will premiere early next month."

The person who spoke is about forty years old, and obviously has a special relationship with the alien series produced in the late 1970s. "I heard that the director has changed. He is a novice named David Finch. Do you want to watch it?"

This is not a family-friendly video, and it is obviously more suitable to be with friends.

"Is it the only new movie recently?" Someone obviously doesn't have a cold to the alien.

"I'll recommend one to you." Johnson took over the conversation, "I took a break yesterday and went to see a movie called "The Speed ​​of Life and Death"..."

Because the preview promotion fee is so much, 20th Century Fox's promotion of "The Speed ​​of Life and Death" is still lukewarm, but as the number of people who see the film increases, the reputation of "The Speed ​​of Life and Death" among the audience begins to ferment. Although the box office on weekdays does not have any explosive trend, it shows a slow upward trend every day.

The latest video data summary was also promptly fed back to Duke by Robin Grand.

On Wednesday, the average number of attendees was 21, with a total box office of US$145.26 million per day.

On Thursday, the average number of attendees was 25, with a total box office of $168.44 million per day.

In the first three days of preview, "Alien 3" won a total of US$44,810 in twenty theaters and a single-stage box office of US$2,240.

"This is a good result..."

On Friday morning, Duke received a call from George Lucas, "It's already higher than my maximum expectations. Life and Death Hour has potential. I will notify Lucasfilm to put some pressure on Twentieth Century Fox to invest more resources."

At the same time, Townsend Rossman, director of the distribution department of 20th Century Fox, was also convening a meeting in the department. In addition to discussing the release of "Alien 3", it was also the preview "Speed ​​of Life and Death".

Needless to say, "Alien 3" is the main project of 20th Century Fox this year and is also a package project of CAA, which is definitely the focus of distribution.

"My comment..."

Townsend Rossman's deputy said, "We should be cautious in "Life and Death". We'd better maintain the current publicity and see the box office reaction on Friday and Saturday. Only by checking whether a movie really has enough potential."

No one objected. Although the six major companies produced countless bad movies every year, they were very cautious in their investments. Even Spielberg's projects would go through layers of review. From project establishment to filming to promotion and promotion, it would take a long time to investigate. It is estimated that if you shoot your head, you will decide hundreds of thousands or even millions of funds. It will never happen in large film companies with complex shares and balanced power.

With Friday approaching, the North American film market has reached the busiest time period of the week. The North American weekly movie rankings are also based on the weekend box office numbers from Friday to Sunday. This is also the time period that best reflects the potential and competitiveness of a movie.

Fabio is the ticket seller of this independent theater. His workload is often several times that of working days on three days on weekends.

"Instinct, two tickets, thank you."

After taking the other party’s money, Fabio skillfully handed in tickets and made changes. "Instinct" has been released for more than a month, but there are still many viewers who watch Sharon Stone, and it is also the best movie sold in the theater this week.

The clock hand slowly walked past seven o'clock in the evening. More than 40 viewers walked out of a cinema one after another. They seemed to be talking about buses, subways, explosions and other topics. Fabio knew that it was the content of the movie they had just watched. This was the fourth day when "The Speed ​​of Life and Death" was previewed in the theater.

This is a very good film. Fabio also went to the hall to watch it for a while while he was resting yesterday. In his eyes, except for Sharon Stone taking off all his clothes, "Instinct" cannot be compared with "The Speed ​​of Life and Death" to the level of excitement.

However, "The Speed ​​of Life and Death" has not had enough fame and appeal from director to actors, and has limited publicity, which has led to many people not knowing about this movie. Although the number of viewers in the previous three working days has been increasing, it does not look like a big hit.

However, today seems different. In the few episodes that have been shown, the number of single audiences has nearly doubled compared to yesterday.

"Hey, man..."

A group of people who looked like students came here, ""Life and Death", six pictures."

As night comes, more and more people enter the theater.

""Speed ​​of Life and Death", two pictures."

""Speed ​​of Life and Death", one."

"The Speed ​​of Life and Death..."

Fabio, who has been busy all the time, suddenly discovered that the number of people buying tickets for "The Speed ​​of Life and Death" is increasing, even surpassing the "Instinct", which occupies three theaters.

Just after the new "Speed ​​of Life and Death" began to be screened, Fabio also came to get off work time. Taking advantage of the shift transfer, he roughly counted the number of tickets purchased in this "Speed ​​of Life and Death" and found that more than 80 tickets were sold. This is the theater today... No, it is the highest number of attendees in a single game this week!

After several days of hard fermentation, the audience's reputation of "The Speed ​​of Life and Death" finally played a role. On Friday night, from New York to Los Angeles, from Seattle to Nashville, the number of single-game attendance at twenty theaters at previews was almost twice as high as Thursday or even three. Many people even came to the theater in groups and called to watch "The Speed ​​of Life and Death"!

By the next morning, this situation had been reported to Twentieth Century Fox. Although it would take a meeting before the senior management could make a final decision, Townsend Rossman had the idea of ​​investing more resources in this film.

"Friday box office of $62,778, single-stage box office of $3,138, audience A+ rating rate of 77%..."
Chapter completed!