As the popularity of the unbounded mobile phones became popular across the Internet, their popularity increased greatly, and sales in the following days surged again.
Even if there is no 8 million sales on the 24-hour first day, the sales on the next day still exceed three million.
The sales volume in the next few days will also be in the millions!
Fortunately, 10 million units were stocked in May, and 5 million units were produced before the press conference in June.
A total of about 15 million units of the Borderless Generation were sold in warehouses across the country, otherwise they would not be able to withstand this wave of terrifying traffic at all!
In fact, many domestic mobile phones were very successful when they were first released, with terrifying traffic and all of them were sold very well!
But unfortunately, the brand lacks stocking and cannot catch up with this wave of traffic.
It was originally possible to sell two million units in the month of the first release, but only 500,000 units were stocked.
Originally, it could sell tens of millions of units per year, but in the end, the sales volume was only three million units throughout the year.
This is a true portrayal of many brands.
The reason is either that they lack confidence and dare not place too many orders at once, and they are worried that they cannot sell them, resulting in inventory backlogs.
Either the early components are priced, costly, and profits are too low, so we can make a lot of gimmicks by hunger marketing first.
When the components prices drop, the costs and profits become higher in the later period, the goods will be distributed in large quantities.
Like Xiaomi today, that's it.
Another possibility is that the funds are under pressure and cannot afford to take on too much stocking.
For example, Meizu does not have enough funds to prepare stocks on a large scale.
When placing an order, you have to pay.
It is good to be able to pay monthly in installments, but some require a one-time advance payment.
As for Xingyi Technology, after placing an order, it will be sold on credit throughout the whole process, and the supplier will not have a deposit, so the components will be delivered.
Two months later, the mobile phones produced were sold long ago before they could be settled for the supplier in cycles.
But this kind of treatment is only available to big brands. Meizu Xiaomi cannot enjoy it now, so she can only advance funds by herself.
The more stocks you stock up and the more advances you make, you can only be hungry marketing.
But Wang Yi is different. The suppliers are sold in credit and will pay monthly after two months, and the funds do not need to be paid in advance.
Don’t worry about these issues at all. Just stock 15 million, go on sale on the day of release, and open supply!
As for the 15 million stocking, the cost of subsequent components will be reduced and the cost will be higher...
There is no need to worry about this. Whether it is Xingyi mobile phones or Wujie mobile phones, they are all super large-scale orders, and the prices given by suppliers are the lowest.
It is even lower than the price cuts in other small brands in two or three months.
It’s even 20% off or 30% off for competitors.
No worries about backstab problems.
Coupled with the powerful online channels and the terrifying offline stores, Wang Yi is even more confident.
The result is conceivable, with 15 million spot stock, 999's ultra-low price, and more than 60,000 sales stores across the country, making it a hot search every day!
With so many buffs added up, Wujie mobile phones are completely sold out.
Sales volume of 8 million units on the first day!
Sales volume of 12 million units in two days!
Four-day sales volume of 15 million units!
...
Incredible sales records are being staged one after another!
The people from Wujie Technology were confused, and the people from Xingyi’s mobile phone were also confused.
Even Song Sining was stunned.
This sales are terrifying!
Totally exceeded expectations!
Even 15 million units were almost sold out of stock!
The only calm person is Wang Yi.
It is now in a critical period of the replacement of new and old functions, counterfeit phones and smartphones.
Hundreds of millions of domestic counterfeit phone users, feature phone users, and Nokia users will gradually replace their smartphones.
The biggest factor restricting this process is that the price of smart phones is high, and it is a counterfeit phone and feature phones three to five times the price.
This made many people sigh and had to continue using counterfeit machines or feature machines.
The reason is not that the smartphone is not easy to use, nor that it is that it does not want to use the smartphone, but that it is a matter of money.
Anyone who can have a smart phone that costs about the same price as a counterfeit or feature phone will be willing to replace it.
It can be said that smartphones with a thousand yuan have endless potential, and in China alone, there are hundreds of millions of potential users.
The sales volume is naturally not bad.
The success of Redmi in his previous life also indirectly illustrates this phenomenon.
As for how high the sales volume can be?
It depends on your ability, and how much market potential and courage can be tapped.
In addition, its own channels are strong, and there are more than 20,000 stores and more than 40,000 business halls, which gives Wang Yi great confidence.
The three major operators placed a super large order of 50 million orders at one time, and Wang Yicai dared to prepare 15 million units directly for stock!
Such a terrifying stock volume has never appeared before.
Even Xingyi mobile phones initially had only one million units of stock, but later it reached three million, with a cap of five million.
The terrifying stock of 15 million units in the Wujie Generation is somewhat of a bet.
At the beginning, the entire Unbounded Department and even the Xingyi Mobile Phone Department were not optimistic.
With a stock volume of 15 million, many people even think Wang Yi is crazy.
But it turns out that Wang Yi had the right bet!
The 1st generation of Wujie is completely sold out!
Before 618, it was completely sold out!
This kind of 1,000 yuan phone was just released, and even 618 had no discounts, and it would not reduce the price at all. Most users placed orders directly.
However, on the fifth day, sales gradually returned to normal, dropping to one million units per day.
Wang Yi estimated that the subsequent sales volume will continue to drop, maintaining an average of about 700,000 units per day.
Currently, the monthly production capacity of BYD foundry factories is about 20 million units, with a daily production capacity of about 700,000 units, which just maintains the balance of production and sales and basically achieves zero inventory!
There will be no out of stock, no inventory will be accumulated, and production and sales will be balanced.
This state is perfect in any field.
Wang Yi was very calm about this.
Wujie Mobile has started well, and if this continues, the sales volume in June will inevitably break the record.
The sales volume was 15 million in four days after the listing. Even in the remaining half month, there were 700,000 units per day, and there were 10 million units in half a month.
In June, the sales of Unbounded Generation will exceed 25 million!
In 20 days, a huge sale of 25 million yuan is definitely a big victory!
Such success is a good thing, but it can easily make people lose their minds.
Especially a new department and a new business department, with the help of the right time, place and people, it achieved incredible brilliant results all of a sudden, killing the big brother Xingyi's mobile phone.
It is easy to experience excessive expansion, which is a taboo for military strategists.
Whether it is Meiyou Technology or Xingyi Technology, it was like this at the beginning, and it will be like this somehow.
There is no way, people are prone to floating when they win.
Even Wang Yi in his previous life had such a problem.
Now that he is a human being in his two lives, Wang Yi has become much calmer.
To be honest, after achieving outstanding performance, small expansion and small excitement are normal, as long as it is controlled within a reasonable range, it is fine.
But if you are overly inflated, overly excited, and forget your original intention, then that's all.
This is the most deadly for companies.
Many brands have become famous for their products and have a huge sales volume.
The next generation of products is useless, Waterloo, and the sales are bleak!
It’s because the team has been floating and I have forgotten my original intention!
Don’t treat users as God, think that they are the users’ God. Don’t pay attention to users’ needs and let users listen to their own...
The result is conceivable, it is difficult not to have Waterloo.
The secret to Wang Yi’s success is to follow the trend.
Follow the general environment of the times and create the products that the times need most.
In line with user needs, solve user pain points, and create the products that users need the most.
If both are satisfied, they will naturally be able to sell.
This is true for the success of Xingyi mobile phones and the success of Wujie mobile phones.
Wang Yi was very worried that the Wujie Department had just been established and was too immature, so he achieved such terrifying results, and it was easy to get rid of it and be too inflated.
By then, the next generation of Unbounded 2 may fail.
This doesn't work!
To this end, Wang Yi came to Wujie Technology Headquarters and held another high-level meeting with the senior management of Wujie Mobile Department!
Not only for commendation, but also for knocking!
It is worth mentioning that since the Wujie Science and Technology Park acquired the land at the end of last year, it is currently under construction in full swing.
Therefore, the headquarters of Wujie Technology and the headquarters of Xingyi Technology Shandong Province are temporarily set at Meiyou Technology Park.
Fortunately, Meiyou Technology Park is large enough and has enough office buildings. Three phases of the project were planned at one time.
Now the third phase of the project has been completed and put into use.
Among them, the second phase project has ten buildings, all of which are 80-130 meters, 27- to 45-story office buildings, which gave Xingyi Technology to become the Jeju headquarters + Qilu Research Center of Xingyi Technology.
The third phase of the southmost side has 15 buildings, mainly small high-rise buildings of 50-80 meters, and is currently divided into two parts.
Part of it is an office building, a R&D building, and it has become the headquarters of Wujie Technology.
The other part has built high-end hotels, shopping centers and other commercial buildings, which are considered as the living facilities of Meiyou Technology Park.
These commercial facilities are not only available to employees of Meiyou Technology Park, but also open to the public.
The current eastern suburbs of Jeju are not the prosperous economic center many years later, but on the contrary, they are a bit desolate.
Standing at a high place, you can see the sticks in the distance, and even the basic supporting facilities are insufficient.
But with these businesses in Phase III of Xingyi Science and Technology Park, nearby facilities instantly arise, and you can eat, drink and have fun.
The entire Meiyou Technology Park is occupied by Xingyi Technology in the second phase, and the third phase is occupied by Wujie Technology and Commercial.
On the contrary, Meiyou Technology only accounts for one phase, accounting for only one-third of the entire Meiyou Technology Park.
Fortunately, the first phase of Meiyou Technology was built at the earliest, and at the northernmost point, there were only six office buildings.
But they are all super high-rise office buildings with a floor of 130-200 meters, 45 to 70 floors.
It is a scenic spot in the eastern suburbs of Jeju.
Ten years later, at night, the nearby super-high office buildings were all lit up and brightly lit up, making it a beautiful landscape.
But now it is still the eastern suburbs, and there are not many buildings, they are all dark.
Only this row of super high-rise office buildings of Meiyou Technology have achieved lighting and become the coordinates of the eastern suburbs.
Although it costs a bit electricity, the scene is.
The simplest thing is that no matter whether you are from Jeju or from other places, you will think that Miyu is powerful and Xingyi Technology is powerful.
Anyone who can't even access the Internet can feel that this is a giant and a big brand.
The official praised it even more, especially the Eastern Suburb Management Committee.
Long face, too long face!
It is precisely because of this that the investment promotion that the Hi-Tech Zone Management Committee, which was not very smooth, has become much smoother.
As the eastern suburbs, although there is some policy support, the surrounding area is too wasteland.
Previously, the Eastern Suburb Management Committee recruited, but large companies refused.
We can only arrange local enterprises such as Inspur and Heavy Duty Truck.
But now with the Meiyou Technology Headquarters, the Xingyi Technology Provincial Headquarters, and the Wujie Technology Headquarters, the strength has improved by leaps and bounds, and the investment has been much smoother.
At the investment promotion meeting, the leader said that the position is good and the future is unlimited. Next door is Meiyou Technology Headquarters, Xingyi Technology Shandong Provincial Headquarters, and there is also Wujie Technology Headquarters not far away, as well as the 518-meter Xingyi Skyscraper construction...
When I heard this, the companies that were not looking down on here were all over, and they all became interested and followed them.
In a word, if you follow Xingyi Technology, you will definitely not run away.
Xingyi Technology has so many businesses, it is close to many opportunities for cooperation.
Once you join Xingyi Technology's supply chain, you will surely be in full swing.
BYD and Goertek have joined Xingyi Technology's supply chain. There are so many super large orders, not only can they count the money and their hands are slacking off, but even their stock prices have soared and their market value has also soared.
The acoustic components of Xingyi mobile phones and unbounded mobile phones are all supplied by Goertek.
BYD supplies all components such as frames, shells, etc.
All made a lot of money.
There is also BOE, which was about to go bankrupt, and it was relying on local governments to breastfeed.
Now with the investment of Xingyi Technology, the horror orders of unbounded mobile phones and unbounded TVs, one after another...
Every time you place an order, it starts with tens of millions, and the orders are also tens of millions.
BOE, which is almost bankrupt, is now rich.
The bosses who used to borrow money to invest are now starting a Land Rover!
Seeing that these companies are so rich that they join Starlink, other companies are also moved.
They all came to invest and settled in the high-tech zone.
The result is that there are more and more nearby businesses and fewer corn fields.
The planning and development of the entire industrial cluster are much higher and faster than in previous lives.
The Management Committee was so happy that it was so happy that it was too late to stop.
It was not only Director Hong who had benefited greatly from this and was promoted to the Provincial Department of Commerce.
Even the new Director Xu got off to a good start.
As soon as he took office, three high-quality companies came to build factories.
Director Xu was surprised by this, but he could understand it after a closer look.
These three companies are upstream and downstream companies related to Xingyi Technology, and they all come to Jeju to build factories and invest.
Director Xu was in a good mood and welcomed him with both hands.
Wang Yi also welcomed him strongly.
The more high-quality enterprises nearby, the better, and the more developed the industrial cluster, the better.
At that time, the better the land he stocks up and develops it into high-end communities, the more you can sell it, the more you earn.
That’s right, a lot of the land in the eastern suburbs has been taken over by Xingyi Real Estate!
Xingyi Real Estate has become the number one leader in Dongjiao and Jeju Real Estate.
Even if Longfor, Greentown, and Vanke come, they can't help but not suppress the local snake of Xingyi Real Estate.
But Wang Yi's rhythm is very stable. He first built industrial supporting facilities, built science and technology parks, industrial parks, and residential land were all empty.
It is not too late to start construction of commercial housing in about 2015.
It started to be sold gradually in 2016, and it was not until the end of 2018 that it was sold in a large number of houses, just in time to catch up with that wave!
Finally, I will leave a few pieces of land to make low-density and large flat floors, focusing on high-end ones, and then sell them slowly.
Sure enough, as soon as he arrived at Wujie Headquarters, Wang Yi found that something was wrong.
What a familiar scene!
The current Wujie Technology headquarters is in exactly the same state as the previous Meiyou Technology headquarters.
From senior executives to employees, many people are a little impetuous, they all feel that they are good, and they are a little impatient in their work.
Obviously, he was blinded by the victory of the Unbounded Mobile!
This is not only the grassroots employees, but also many middle and senior management.
This is a big taboo for a company.
For a freshly-official company, that is even more fatal.
This is very bad, very bad.
Wang Yi and Song Sining looked at each other and saw each other's concerns.
Wang Yi didn't say much and went directly to the No. 1 conference room. Wu Zhaowei, the head of Wujie Mobile, and a group of senior executives, all attended.
It can be seen that Wu Zhaowei is in a good mood too.
As a former R&D manager of Motorola, Wu Zhaowei has also made excellent mobile phones.
But since Wu Zhaowei is from Xia, he is the one who is excluded and suppressed at Motorola headquarters.
Every time you have outstanding achievements, you will be snatched by the R&D director.
Once something goes wrong, it will be his R&D manager who will take the blame.
The entire Motorola didn't care about this, and no one stood up to speak to Wu Zhaowei.
On the contrary, those foreigners would tacitly unite and jointly suppress the Xia people.
Walking on the street, foreigners were making squinting moves and mocking them...
In the end, Wu Zhaowei couldn't stand this anger and resigned from Motorola and joined Xingyi Technology.
Seeing that Wu Zhaowei was very powerful and experienced, Wang Yi made Wu Zhaowei the person in charge of Wujie Mobile.
The first generation of Wujie Mobile was developed by Wu Zhaowei.
At first, Wang Yi did not give much guidance, and he allowed Wu Zhaowei to play freely, which was also a test.
Obviously, the 1st generation of Wujie was very successful, and Wu Zhaowei's ability was recognized by Wang Yi.
But whether the mind and nature can withstand the test of victory depends on Wu Zhaowei's subsequent performance.
Wang Yi didn't say much, but looked at Wu Zhaowei: "Director Wu, please summarize it first."
Wu Zhaowei nodded: "The sales of the Unbounded Generation exceeded 15 million units in four days after its release, and the sales dropped to one million units on the fifth day. According to this momentum, the average daily sales volume is expected to be around 700,000 units in the next half month. The total sales in June are expected to reach 25 million units!"
Wang Yi nodded, Wu Zhaowei's prediction was consistent with him:
"Very good. Wujie mobile phones sold for the first time in June, which was very successful and very successful. This is inseparable from the efforts and efforts of everyone in Wujie Technology, and they are worthy of praise!"
Everyone was overjoyed. Even if the results were bad, the year-end bonus would be indispensable!
Wang Yi then changed the subject: "But what about next month? The first release in June, sales of 25 million in 20 days. How much sales will be in July?"
"Not mentioning the growth, can the sales volume of thirty days next month keep up with the sales volume of 20 days this month?"
"this……"
Everyone in the room was silent.
Flowers are not red for a hundred days.
According to normal development, the 1st generation without boundaries will definitely continue to lose volume next month.
Not to mention 25 million units, sales in July dropped to less than 20 million, or even 15 million units, which is possible.
Without the popularity of the first month, the sales volume of Wujie Mobile will not be above 20 million every month, which is unrealistic.
Unless there are new big opportunities or big investments, you can continue your glory.
However, opportunities are hard to come by, and Wang Yi can't do anything about it.
But big money can still work!
If it is well operated, it can still sell well, and there is still hope to exceed 20 million+ again!
Wang Yi never believed in fate or God. He only believed that man conquered nature. He only believed that man had no long-term plans and would have immediate worries.
But unfortunately, most of the unbounded departments are floating around, so they still have a long-term view!
I can’t even understand the situation next month!
It is precisely because of this that when Wujie mobile phones were being sold, Wang Yi held this meeting and poured cold water on everyone!
Seeing everyone silent, Wang Yi became even more angry: "How much can you sell in July and how much will it lose? No one has ever thought about this question?"
Everyone was silent again.
Wang Yi's expression became serious: "If you haven't thought about it, how do you plan your production capacity? Continue to place orders for the factory based on sales of 25 million? In the end, tens of millions of units were generated in stock?"
Everyone continued to remain silent: "..."
At present, the entire department is immersed in the brilliant results in June and is blinded by record-breaking sales. Not many people have thought about the loss of volume next month!
Wang Yi shook his head, disappointed!
Capital disappointment!
It would be fine if ordinary employees were floating like this, but the senior executives of Wujie Technology were the same, which would be a bit unreasonable.
Seeing that Wang Yi was about to get angry, Wu Zhaowei handed over a document and said calmly:
"Chairman, I have made plans for sales next month, and you can take a look."
Wang Yi opened it and looked at it, and his expression became complicated.
Displayed in the file:
[At the end of June, the daily sales of the Unbounded Generation will drop to about 600,000 units, and in mid-to-late July, the daily sales will drop to about 500,000 units.]
[The expected sales volume in July is expected to be only 15-17 million units, a serious decline from June, and factories need to cut production lines.]
[The main reason for volume drop is that the normal sales volume declines after the first launch, especially the most serious online volume drop, and the successor is weak.]
[And offline potential is very strong. In order to boost sales, it is necessary to vigorously stimulate downline purchasing power, especially for middle-aged and elderly people!]
[If the stimulus is successful, sales in July are expected to exceed 20 million units.]
Looking at these, Wang Yi's expression finally looked a little better.
There are less disappointment.
After all, there is a sensible person in the Unbounded Mobile Phone Department!
There is also someone who can tell the truth!
As the director of R&D of Unbounded Mobile Phones, Wu Zhaowei made great contributions to Wu Zhaowei.
Logically speaking, he should be the most arrogant and even began to consider changing jobs!
On the contrary, Wu Zhaowei was not only not floating, but was extremely calm.
After five days of launch, the form has been determined, and the serious volume drop is expected next month. The reasons are also clearly analyzed and solutions are made!
It's simply a talent!
Wang Yi ignored Wu Zhaowei and looked at the others: "Everyone is a senior executive of Wujie Mobile, and he should know it. Let's start from the doorstep and talk about his expected sales of Wujie 1 next month!"
Upon hearing this, the first person at the door changed slightly: "Chairman, I am in charge of the channel, and I am not responsible for predicting sales..."
Wang Yi frowned, threw the document on the table and shouted loudly:
"If you are in charge of the channel, you don't have to grasp the sales of Wujie mobile phones? You can't accurately predict the sales of next month. How do you arrange channels within your means? How do you open up new channels? Wait until next month is over, and then arrange them? Hum?"
"I..." The man was speechless for a moment.
"Give you another chance and predict sales immediately! If you can't do it, leave!"
Hearing this, the man was shocked, and the others were even more frightened.
I never thought that the chairman would be so popular with such a good sales volume!
Chapter completed!