Lao Li continued: "This is not bad. Fifteen minutes after booting, the XOS system's 1G memory is still 700M, and our MIUI's 2G memory is only 600M!"
"!!!" The mouth of the person in charge of MIUI twitched: "Made, these damn background self-starts are all Android's fault!"
"The problems with Android's underlying system are inherent deficiencies, and they are definitely not the result of optimization by our MIUI department!"
Rebus waved his hand: "There is no point in saying this. Once the Unbounded 1 comes out, Xiaomi 2 will not be sold at all. Let's just leave it to Asan Country. I hope Xiaomi 3 will be less affected."
Lao Li waved his hand: "Xiaomi Mi 3 is equipped with Kunpeng 700 SOC. Its performance, configuration and screen are much better than the Unbounded 1 generation. The price positioning is not at the same level, so there is no big problem."
"That's good!" Rebus breathed a sigh of relief and said with emotion: "With the advent of the Unbounded Phone, not only will it be difficult for our Xiaomi Mi 2 to sell, but it is estimated that both copycat phones and feature phones will be killed!"
"That's for sure. If you can buy an unbounded smartphone at a similar price, who would buy a copycat phone or a feature phone? The era of copycat phones and feature phones has been ended by the unbounded phone, which can be considered a big progress."
"I can only say that Director Wang is a man who does great things. What a stroke of genius!"
Lao Li was also filled with emotions, even wondering if he had joined the wrong camp?
If Xingyi Technology joins, there should be better development, right?
As for Rebus... although he is also very good, it always feels like everything is a bit slow...
Meizu headquarters.
"999, how insane!" Old Huang frowned:
"There is no other way. The performance of the 1799 Meizu MX2 is about the same as that of the Unbounded Generation, and it is not easy to sell. Send it to the Polar Bears as soon as possible. They still like our Meizu mobile phones very much, and they will continue to sell the Mx3 in China."
Lao Bai also nodded: "As soon as the Unbounded 999 came out, mobile phones under 2000 were hard to deal with. It is very wise for our Meizu MX3 to hit 3999. Even if the sales volume is less, the profit will be high! Even if the price is reduced in the future, there will still be enough profit.
space."
"That's right, Meizu will still make mid-range phones in the future, and can no longer make low-end phones. There is no profit in the low-end range."
However, Director Li of the Marketing Department had a sudden thought: "Chairman, if we also launch a thousand-yuan phone, will sales also increase dramatically? Will it be completely sold out?"
Lao Huang looked at the other party with an expression that looked like a fool:
"If nothing else, let's just talk about the configuration of the Unbounded 1 generation. Calculate the costs and profits of Unbounded Technology. Then calculate how much it costs for Meizu to do it? How much profit is there?"
Director Li quickly opened his notebook, started calculating, and finally came to a conclusion:
"Unbounded Technology is large in size, and the prices of components are kept to the lowest. The processor is self-developed. The material cost is about 500 yuan, and the total cost including tax for marketing, after-sales, etc. is 600 yuan. The customized machine sells for 999, with a profit of 400, plus 200
Yuan customized machine subsidy, subsequent software fees, advertising fees, accessories profits, the total profit from our own channels exceeds 700."
"Distributing to dealers reduces the profit by RMB 100, and marketing costs are left. Wujie Technology's profit is about RMB 620+!"
"Our Meizu is small in size, and the cost of components is higher. We also have to buy processors. To make the same Unbounded 1st generation, if the volume is 5 million, the material cost will be 750 yuan. If the volume is 10 million, the material cost will be 750 yuan.
The material cost is about 700.”
"We are small in size and have high diluted R&D costs and high marketing costs. The total cost including tax is about 850-900 yuan."
"If you sell it for 999, you can make a profit of 100-150 yuan through your own channels. Plus the customized machine subsidy, the profit is 300-350 yuan. It's perfectly fine to make small profits but quick turnover."
But Lao Huang waved his hand: "200 subsidy? You think so!"
"People's Unbounded mobile phone is large in size, has many stores across the country, and has many channels. It is likely to sell hundreds of millions of units annually. Only the three major operators are willing to subsidize 200 yuan for customization."
"Our Meizu has a size of 5 million to 10 million, which is one-tenth to one-twentieth of others. Let alone a subsidy of 200 yuan, even the three major operators may not be willing to give it a subsidy of 100 yuan."
Director Li nodded: "Yes, but even if the subsidy is 100 yuan, plus subsequent software income and advertising income, there will be a profit of nearly 250-300 yuan, which is not bad."
Lao Huang once again poured cold water on it: "What if Wang Yi starts to cut prices and the Unbounded Generation drops to 799?"
Director Li's face changed drastically: "Then we can only lower the price to 799. We will lose 50-100 yuan by selling one unit. We can only rely on subsequent advertising revenue and subsidies to barely make up for the loss. In the long run, we can make a few dozen yuan.
Subsequent income…”
"Then how can it be reduced to 699?"
"That would be completely unprofitable. Our Meizu 1,000-yuan phone costs 850-900 yuan and sells for 699, making a loss of 150-200 yuan per unit. With subsidies and follow-up income, we will continue to lose money and be unprofitable..."
Director Li broke into a cold sweat and completely realized the reality.
Lao Huang sighed: "Thousand-yuan phones are small in size and are just money-losing things. There is no need for Meizu to make them. Unless we can sell tens of millions of thousand-yuan phones every year, we can hope not to lose money. But this is too difficult.
Yes, it’s very difficult!”
"I see, it's because I didn't think carefully." Director Li nodded and said no more.
What he didn't know was that Meizu, a few years later in the previous life, did produce the Meizu series of thousand-yuan phones, which reached an annual sales level of 20 million, but unfortunately it still suffered a loss.
The workmanship, quality control, and design of Meilan are better than Redmi, and the cost is naturally higher. Even if it sells 20 million units annually, it still loses money on each unit sold.
We can only rely on Alibaba Cloud system promotion subsidies and subsequent income from app stores, games, system advertising, etc. to subsidize losses.
However, it is a pity that Meizu is not good at management. These subsequent profits were originally from Alibaba after Alibaba became a shareholder, and Alibaba was responsible for the operation and settled with Meizu in proportion.
Later, Meizu took it over and ran it on its own, but it became a little bit unusable.
In the end, in order to stop the loss, Lao Huang came back and chopped off the entire Meilan series with one blow!
Without the continuous losses of the Meizu series, Meizu’s profits are higher.
Similarly, without the support of 20 million sales of the Meizu series, Meizu fell off the altar and sales plummeted.
In addition, several subsequent models were dragged down by MediaTek, and their performance lagged behind other flagship phones. In the end, it was hard to say anything.
After all, MediaTek at that time had not yet become a god, and it was much worse than Qualcomm.
But Wujie Technology is different. Even the servers are owned by the parent company, and there is a mature system established by Xingyi Mobile. It can share many resources with Xingyi Mobile.
There is also income from app stores, games, and marketing promotions. Wujie Technology does not need to handle it personally at all. It is directly connected to the system of Xingyi Mobile and is handled by the Xingyi Mobile operation department.
Finally, based on the revenue status, regular settlements will be made with Wujie Technology.
It’s not like Meizu, which operates its own operations but doesn’t understand how to play.
The relationship between Wujie Technology and Xingyi Technology is just like the relationship between Honor and Huawei in the previous life.
Whatever the big brother Huawei has, Honor can have.
The same is true for the Unbounded mobile phone. Whatever the big brother Xingyi phone does, it will gradually be transferred to the Unbounded note series in the future!
Even the front touch fingerprint recognition of the xphone 2pro and the unbounded note in November will be directly included as standard, and the Kunpeng 700 will also be decentralized.
Of course, the price of the Unbounded note will be much higher than the Unbounded generation, starting at 2,999.
By then, the Xphone 1pro, which is also equipped with Kunpeng 700, will have to be discontinued, otherwise it will be difficult to sell.
The xphone 1pro has the same processor as the unbounded note, similar configurations, and does not have fingerprint recognition.
By then, even if the sales of Unbounded Note 2999 and Xphone 1pro are reduced to 3499, they will not sell much. It is better to stop production directly and let Unbounded Note take over.
After all, Unbounded Note has higher sales and higher profits.
That’s right, the profit of the Unbounded Note priced at 2999 is higher than that of the Xphone 1pro priced at 3499.
The reason is simple. The two have similar configurations, but Unbounded Note uses a large number of domestic components, which naturally costs much less than the imported components of Xphone 1pro.
When xphone 3 is released, xphone 2 will be reduced to 3999, becoming the gatekeeper of Xingyi mobile phones.
As for the Xphone 1, before the release of the 999 Unbounded 1st generation, the 2499 Xphone 1 was discontinued, and all the inventory was slowly sold out, and the company retired.
After all, this mobile phone was released two years ago and should be discontinued.
The main purpose of Wang Yi's unbounded mobile phone was to quickly promote the XOS system, and he did not intend to make too much money at first.
I didn’t expect that the three major operators would be so powerful in order to grab users and make customized phones!
There is no way. Customized machines costing three to five thousand are available from all major brands. Any company can customize them.
However, the customized version of the thousand-yuan phone is the largest in size and has the strongest sales. Currently, only Xingyi Technology has made it, and the three major operators have no choice at all.
Especially for China Mobile, in order to promote the difficult-to-use mobile 3G, they spent money to make customized TD machines, with a subsidy of 200 per machine.
Seeing that China Mobile has taken action, Telecom is not to be outdone. There are fewer telecom users, and they have to build customized machines to compete for users. Wujie Technology has also turned to Wujie Technology to make customized telecom machines, and each machine is subsidized by 200 yuan.
Originally, China Unicom did not want to make unbounded customized phones. Unbounded mobile phones are all connected to China Net and are compatible with China Unicom 3G in terms of hardware. To put it bluntly, if China Unicom does not make customized phones, it can be free from the other two companies.
But who thinks that China Mobile and Telecom are not stupid? They spent money themselves, how can they let China Unicom go to whoring in vain?
So not only did we make an unbounded customized phone, we also blocked China Unicom’s 3G!
In desperation, China Unicom had no choice but to turn to Xingyi Technology and spend money to build customized machines for China Unicom.
So the first generation of Unbounded came out with four versions!
The full Netcom version is priced 100 yuan more, but because there is no 200 yuan subsidy, the profit is 100 yuan lower than the customized version.
It can be regarded as Wang Yi's last insistence.
Fortunately, there is no such thing as number portability these days. People who use China Mobile generally use China Mobile, and people who use China Unicom usually use China Unicom.
In addition, Wujie mobile phones have dual SIM cards and dual standby, and China Unicom’s customized phones can also use mobile 2G, but they cannot use mobile 3G!
Therefore, customized machines are also selling well.
Xingyi Technology Headquarters.
Zhu Changlin walked in excitedly: "Chairman, the sales of Wujie mobile phones are so good. In just one hour, the sales have already exceeded 2 million!"
Wang Yi was not surprised: "It's normal. We have sufficient supply and the price is super low. It's not normal if it doesn't sell well."
Zhu Changlin nodded: "Fortunately, we have more than 10 million units in stock. Otherwise, it would be unbearable to sell so well. I estimate that the annual sales of the Unbounded 1 generation can reach 100 million units."
"The problem is not big, or even more." Wang Yi is full of confidence.
In the previous life, the Redmi mobile phone did not have such sufficient stock, and due to hungry marketing in the early stage, the annual sales volume still exceeded 70 million units.
There is no way, Redmi mobile phone loses money in the early stage, and if you sell one, you will lose tens of dollars, so Rebus will naturally not open it to sell.
After a few months, the cost of components dropped and Redmi phones started to make profits, and then they started to be sold.
In the early days of Xiaomi, this was always the case.
Even so, it still sold more than 70 million units.
Nowadays, Wujie Mobile has more than 10 million units in stock at the beginning. If the supply is open, the efficiency will naturally be higher.
Although the Unbounded generation is 200 yuan more expensive than the previous Redmi, its configurations are also higher.
The performance of Kunpeng 500 SOC surpasses Redmi's MediaTek entry-level processor.
The terrifying improvement of the XOS system also beats Redmi’s Android.
Also, Redmi has 4G of storage space, while Unbounded Generation Wang Yi directly gives it 8G.
These upgrades make the performance of the Unbounded 1 generation at least twice that of the Redmi, and it is worth the 200 yuan more.
The simplest thing is to play large-scale mobile games. Redmi cannot enable high-definition graphics, but Unbounded Generation can.
Therefore, Wang Yi is full of confidence in the sales expectations of the Unbounded 1 generation:
"Now in June, and in the next six months, the sales of Unbounded mobile phones will be the hottest. It is estimated that by the end of the year, the sales of the Unbounded generation will exceed 80 million!"
"So many?" Zhu Changlin was shocked.
He believes that 60 million units will be sold in the second half of this year, 30 to 40 million units in the first half of next year, and it will be good to sell 100 million units a year.
Mobile phones are updated very quickly. The sales volume in the first six months after release accounts for 60%-70% of the total sales. If the price reduction promotion in the next six months can achieve 40% of the sales volume, it is considered good.
Even Xingyi mobile phones have such a sales cycle.
"It's not a big problem. Sales will definitely be very good in the first six months. But after six months, it's hard to say." Wang Yi said meaningfully.
"Six months later..." Zhu Changlin frowned slightly: "Chairman, do you mean that a friend of mine may also make this kind of thousand-yuan machine?"
"It's not possible, but it will definitely happen!" Wang Yixiao said: "Meizu and Xiaomi are small in size, so they probably won't be able to do it, and they will lose to them."
In the previous life, Xiaomi used the Redmi phone to put an end to the thousand-yuan phone and rise rapidly.
But the rise of Xiaomi failed in this generation, and the popularity of thousand-yuan phones was also blocked by Wang Yi. It can only be regarded as the second Meizu.
It's even worse than Meizu. After all, Meizu has been developing for many years and has many experienced people.
These people don't buy Xingyi phones, they all buy Meizu phones.
But Xiaomi in this life does not have this honor.
"But China Cool League, every one of them, will be able to make a thousand-yuan machine in a short time."
Wang Yi explained: "Especially Huawei and ZTE, maybe they are already discussing about making a thousand-yuan smartphone, which will be launched early next year. Coolpad may also be launched next year, and Lenovo will be slow to respond, probably the year after next.
But none of the four giants of China Cool Alliance will be missing!"
Zhu Changlin instantly understood the reason: "Yes, the biggest impact of our Unbounded mobile phone is not only on copycat phones, but also on feature phones. And China Cool Alliance is one of the four giants in feature phones! Their four smartphones don't sell much, and more than half of their sales
They are the kind of customized function phones that are given away by charging phone bills!"
"Now that the Unbounded mobile phone is released, the price of 999 directly kills the feature phones of China Cool Alliance, making all their feature phones unsaleable. If they don't make thousand-yuan smartphones, the sales of the four giants will be halved!"
"Yes, Meizu and Xiaomi are small in size, but they are all smart phones. The foundation of China Cool Alliance is still feature phones. Now that feature phones have been ended by Unbounded Phones, China Cool Alliance has no choice. Either its sales volume will be cut in half, or it will cost a thousand dollars.
machine!"
Wang Yixiao said: "Therefore, there will be at least three thousand-yuan phone brands competing with us next year."
Zhu Changlin's expression became solemn: "Don't worry, Director Wang, we still have an absolute advantage. The Unbounded department will be responsible for the next development of Unbounded 2, and I will also keep an eye on it personally. However, Unbounded 2 will not be released until June next year, so I
We are worried that early next year, China Cool Alliance will have a late-mover advantage and the Unbounded Generation, which has been on the market for half a year, will not be able to withstand their attack."
Wang Yi nodded: "It is necessary to worry, but it is not a big problem. At the beginning of next year, the first generation of Unbounded will be directly reduced to 799, or even 699. Kill them!"
"As for the Unbounded 2 generation, it will be launched in the middle of next year. The 3G version is 799 and the 4G version is 999! Keep working!"
"If the 4G mobile phone costs 999 yuan, it will be completely stable!" Zhu Changlin breathed a sigh of relief.
"The launch of Unbounded Mobile Phone is not to make money, but to seize the market and promote the XOS system. Naturally, it cannot be overturned by friends." Wang Yi continued:
"The second half of the year is a window period for friendly manufacturers of thousand-dollar machines, which is the best development period for the XOS system. In this half year, we must make the XOS system an operating system that can keep pace with Apple and Android."
"Okay!" Zhu Changlin nodded: "Then let's show off our muscles?"
"Show it off!" Wang Yi said with a smile.
After flexing their muscles, those application vendors who have not adapted to the XOS system will be shocked and actively adapt.
At present, the hot searches on all major platforms are monopolized by Wujie Mobile:
[The Unbounded Smartphone is priced at 999 yuan, and its performance is not inferior to that of the iPhone 5. It is accessible to the public, and is a quad-core smartphone that everyone can afford!]
[Xingyi Technology launches a 999 yuan unbounded smartphone, which will completely put an end to copycat phones and feature phones!]
[The release of Unbounded Generation 1 is an important turning point in the history of mobile phone development!]
…
As soon as these news came out, the whole network was shocked and the whole country was shocked.
Even the older generation who don’t care much about smartphones are starting to pay attention.
In the past, smartphones cost thousands of dollars, but the older generation felt that at this age, there was no need to spend such money, and they could just buy a functional phone or a copycat phone that could be used.
But now, I heard that a quad-core smartphone is only 999, the performance is still very strong, and it is made by Xingyi Technology!
So why are you hesitating?
They all trotted all the way to the nearby Xingyi flagship store and specialty store, where they paid for it and bought it!
Similar scenes happened simultaneously in urban areas and towns!
Without him, Xingyi stores have opened directly in villages and towns!
I went to buy a 40-inch Unlimited TV for 2,999, and they also gave me a lot of eggs, and the people were already grinning from ear to ear.
Now another 999 smartphone is released!
This is simply a blessing to the people!
It makes no sense not to buy one.
There was even an old man who was worried that there would be no such store after passing this village, so he bought two of them at once!
I can only say crazy.
Soon, another piece of news shocked the entire Internet:
[One hour after the launch of the Unbounded mobile phone, 2 million units were sold! 】
One stone stirs up a thousand waves!
As soon as this news came out, the whole Internet was in an uproar:
"Damn it, two million units were sold in one hour. Sure enough, 999 is the greatest sincerity."
"If it sells for 1999, I will dislike its 1G storage. If it sells for 2999, I will dislike its poor screen. But if you sell it for 999, then I can only say it is really good! Buy it! Must buy it!"
"It's no surprise that 2 million units per hour were received. I directly contributed three units. There's nothing I can do about it, my family is still using copycat phones!"
"For 999, you can't even buy a Nokia. But you can buy a more powerful unbounded smartphone, which I can only say is really delicious!"
"My first smartphone, thanks to Mr. Wang. If it weren't for this price, I would still be using a copycat phone!"
"Me too, I cried. My first smartphone will be remembered for a lifetime."
"Benefiting the public and making smartphones that everyone can afford, this is the model for entrepreneurs. Once you become a fan, you will be a fan for life."
"Dr. Wang, when I was a student, you sold me the Unbounded Mobile Phone for 999, which allowed me to experience a smartphone and the XOS system. I am grateful to you. When I work and make money, Xingyi Technology will be the whole family in the future.
.”
"That's right, when I make money, I will buy a house with all Xingyi Smart Home appliances!"
"Holy crap! Our store here is out of stock. All 300 units were sold out in an hour. We are just waiting for delivery."
"The mobile store in front of my house was out of stock, so I ordered one online."
"It's crazy. If you want to buy it, don't hesitate."
"Family members, have you ever seen anyone snatching mobile phones? I saw an uncle snatching five phones. I suspect he is a scalper!"
"It's possible that scalpers won't be able to keep calm with such a cheap unbounded phone."
…
Sold two million units in one hour!
Not only did it make netizens excited, but many application developers were also excited.
Anyone with any brain will know that the annual sales volume of Unbounded mobile phones will definitely exceed 100 million units!
And XOS system users will also experience an even more rapid expansion!
Now, those software developers who originally didn't care about the XOS system and didn't want to adapt have changed their attitudes and proactively contacted Xingyi Technology for adaptation.
So much so that the XOS system department started to be crazy busy.
Watching this scene, Wang Yi was in a good mood, but he felt it was not enough:
"There will also be a wave of publicity in the international market. Let foreigners see the strength and future of our XOS system. In this way, some overseas application manufacturers will also begin to actively adapt!"
"Okay, Chairman." Yang Yan responded.
What the XOS system currently lacks the most is the adaptation for overseas applications, which is also a major problem for the internationalization of the XOS system in the future!
As for the domestic market, Wang Yi is not too worried.
Especially in June, the Prism Gate incident is about to break out, right?
Which day is it specifically? Will it be postponed? Wang Yi is not sure.
But such a big thing cannot disappear in smoke.
Once it breaks out, the XOS system will inevitably explode.
Xingyi mobile phones, Unbounded mobile phones, Xingyi TVs, Xingyi tablets and Unbounded TVs equipped with XOS system will also sell better!
Wang Yi was looking forward to this.
Huawei headquarters.
A fierce debate was held internally.
Yu Dongyi spoke sternly: "As soon as the Unbounded mobile phone was released, all Huawei's feature phones were unsaleable. Whether they could even be sold was a question. But the sales volume of smartphones is very limited. We must make Huawei smartphones worth a thousand yuan!"
"That's right, only by making a thousand-yuan smart phone and functional phone can we make up for the loss in sales. Otherwise, our size will be reduced by half, or even 60%!"
But some people retort: ​​"Short-sighted! Making a thousand-yuan smartphone can indeed increase sales, but it can also easily lower Huawei's brand positioning. Our Huawei smartphones are all above 2,000, or even above 3,000. Once sold for 999, then
Chapter completed!