"The Meiyou flagship store is poisonous. Don't go there. Your wallet will cry if you go there!"
"The pure lust-style skirt is so beautiful. If you don't buy two pieces, I'm sorry for the hard work of moving bricks every day!"
"Meiyou sales said 'Princess, please try on clothes'. I immediately became confused and my credit card was maxed out! Next month, I can only rely on spare tires to survive."
"I am better than you, let the suitor pay directly!"
"No wonder women's clothing is so profitable, there are so many..."
…
Looking at these comments, those doing business were also shocked.
"The appeal of Meiyou's pure lust is so terrifying! I have to join."
"Yes, you must join!"
"Ke Meiyou mainly relies on skirts. Autumn and winter are coming soon, can they still be sold?"
"What's the point? We all wear it in the winter in the south!"
"That's right, if you join in early September and open the store in early October, you can still make money from southern skirts for two more months, and then celebrate the New Year. After the two coldest months, they will continue to sell well in the spring!"
"Don't forget, Meiyou also sells lipsticks in addition to skirts. His lipsticks are also selling very well and are very profitable. By selling lipsticks, he was able to survive the two coldest months."
"Yes, there is also lipstick! Maybe there are other cosmetics."
"No matter what, let's join now!"
A hot search made Meiyou completely popular!
That night, someone called Meiyou’s headquarters to inquire about joining the franchise.
But unfortunately, the franchise fee promotion has ended.
The current franchise fee is 50,000, the brand licensing fee is 20,000, and the deposit is 30,000 (refundable later).
Apart from that, there is nothing else.
It seems that the non-refundable part costs 50,000, but the decoration of the store, shelves, etc. are all in accordance with Meiyou's requirements. The store decorates and purchases the goods by itself. This part can save a lot of money!
For example, Nike and Adidas stores, although there is no franchise fee, the decoration and shelves have to be provided by the headquarters, which costs more than 300,000!
As for Meiyou store franchisees, if they install it themselves, a few hundred thousand is enough!
Compared to the 50,000 franchise fee, you can still save hundreds of thousands on decoration and shelf costs, which is even better!
Those store owners naturally know what's going on inside, and they just think that Meiyou is more conscientious.
So in one night, Meiyou headquarters received thousands of franchise inquiries and 89 franchise applications!
Fortunately, Wang Yi notified Chen Chuanqing in advance and asked the marketing department staff to work in three shifts, with someone guarding the franchise hotline at night.
We also launched a self-service franchise application channel on Meiyou’s official website and Meiyou APP.
Merchants follow the guidance, submit information, and wait for review.
Of these eighty-nine franchise applications, sixty came from the south.
Twenty-one are from the central region, and only eight are from the north!
The difference is clear!
It can be seen that the South has full confidence in the skirt market and is not afraid of autumn and winter.
After all, in the south, you can’t wear skirts only for one or two months a year...
In other words, there is basically no off-season for skirts in the South.
These eighty-nine franchise applications are from merchants who have made up their mind to join Meiyou!
In order to filter out franchisees with insufficient sincerity, Meiyou's franchise application requires a deposit of 30,000 yuan and then uploading store information for review.
If the review fails, the franchisee will resubmit the information or apply for a refund, and the 30,000 deposit will be refunded in the same way.
If the review is passed, Meiyou headquarters will send someone to inspect, sign a contract, and authorize.
Subsequently, the franchisees decorate themselves according to Meiyou’s requirements!
The store managers and employees of franchisees come to Meiyou headquarters to study and receive training for half a month.
Meiyou's new office building has three floors, all of which are dedicated to training.
The teachers responsible for the training are all professional trainers recruited from big brands by Chen Chuanqing and others.
Wang Yi gave some more guidance, such as "Princess please try on clothes" in terms of speech skills.
For another example, when customers come into the store, just welcome them with a smile. Don't follow them like you are on the lookout for thieves.
Wait until the customer needs it, then go forward and introduce it.
Of course, the training part requires payment, but the cost is not high.
Food, accommodation and training fees for ordinary employees are 400 per day.
The store manager’s room and board + training fee is 600 per day.
All are normal charges.
Within a month, the renovation of the franchise store was completed, Meiyou passed the review and began supplying goods.
Store manager, after the employee training is completed, can start the business directly!
In one night, 89 franchisees paid deposits, equivalent to these 89 stores, which will basically open next month.
This surprised Wang Yi, and Song Sining was also shocked:
"The hot search ability is so scary. It's only been one night. I'm afraid there will be more joining today."
"Yes, these franchisees are all smart people. As long as the profits are amazing enough, they can steal the top spot!" Wang Yi also looked complicated.
For example, Kudi Coffee, to be honest, their profit rate is far inferior to that of Meiyou.
The core competitiveness is even more incomparable.
After all, in addition to Starbucks, the giant rival, Cooli Coffee also has Luckin, its predecessor, and many other coffee brands.
But even so, Kudi Coffee can open 5,000 stores in half a year!
It can be seen that there are too many people who want to make money.
As for Meiyou’s pure lust-style skirt, there is no competition!
An original new lipstick color with no competitors!
In addition, Meiyou's ability to attract money is so terrifying, with a single-day profit exceeding 500,000, it would be strange if franchisees are not crazy!
Wang Yi changed the subject: "But the pressure is on our side."
Song Sining was a little confused: "Yes, according to our original plan, it would be enough to open 200 flagship stores + specialty stores next month, and the number of employees who need training is only 2,000 at most."
"It's okay now. Eighty-nine stores popped up overnight, and eight or nine hundred people needed training! The problem is that it's only been one night, and I'm afraid there will be more. We don't have enough space, and we don't have enough employees! We simply can't handle it.
Come!"
Wang Yi thought for a while: "It's okay. We'll recruit training instructors immediately. At the same time, we will change the small class training of fifty people into a training camp training of five hundred people!"
"Rent a large venue in Jeju, such as a closed gymnasium or a vacant office building, and start closed training."
"Shorten the 14-day training cycle to 7 days. In this way, the efficiency can be greatly improved!"
Wang Yi remembered that some postgraduate entrance examination institutions did this.
Invite a famous teacher and thousands of people study in the gymnasium. They are all human beings.
I don’t know if the learning effect is good or not, but the training institutions are making a lot of money.
A training camp with 500 people like Wang Yi is very conscientious and can guarantee results!
Song Sining beamed with joy: "This is a good method, which can alleviate our training pressure dozens of times. But for ordinary employees, seven days of training is enough. For store managers, they can add an additional seven days of internship and arrange to practice and learn in each of our flagship stores.
Seven days!”
"Good idea!" Wang Yi agreed very much. Song Sining was not a flower vase.
Wang Yi proposed a plan, and Song Sining could often add to it to make the plan more complete.
In addition to the Jeju flagship store, the Imperial Capital flagship store will open this month, followed by the Magic City flagship store, Jiangcheng flagship store, Daocheng flagship store, Shenzhen flagship store...
Last month, Meiyou opened more than 30 flagship stores in first- and second-tier cities across the country, basically one in each city!
After a month of renovation, it will basically be opened gradually this month.
Wang Yi from the first two companies will go there in person, and the rest, Song Sining, Chen Chuanqing and other senior officials will just show up.
Of course, Meiyou will continue to open a new flagship store this month, and with the renovation time, the opening will be next month.
The manager of a franchised store arranges a paid internship at the flagship store, a paid part-time job, no, a paid study, which is great!
It just so happened that the flagship store had just opened and was very busy and was short of manpower.
These store managers are undoubtedly the best people!
Wang Yi continued: "But a seven-day internship is not enough. The store manager should arrange a fourteen-day internship. Our flagship store just opened and we are short of manpower! They also need to learn management experience so that they can earn more in the future."
Song Sining smiled and instantly understood what Wang Yi meant:
"Boss, you are still smart. With these store managers as interns, the pressure of opening our flagship store is greatly reduced. The store managers can also learn more! It's a bit too much to ask them to work part-time for a fee."
"Is this too much? Knowledge is priceless! There are some things that they cannot understand or understand as store managers. Only as employees can we truly realize the problems and learn how to manage the store better."
Wang Yixiao said: “Hearing is believing, seeing is believing. Those store managers and the investors behind them hope that store managers can come to the flagship store for internship, so that they can see with their own eyes how much money Meiyou makes and what the future prospects are!
"
"Yes, I didn't expect this step."
Song Sining followed Wang Yi's train of thought and realized that it was indeed the case.
If the Meiyou flagship store doesn’t make money, they don’t want to come as an intern.
But now the Meiyou flagship store has a daily profit of more than 500,000 yuan, and they all want to pay to come and learn from it!
"I immediately arranged the matter and asked people to compile a list of those who needed training, and then arranged them in batches. One group was trained first and then practiced, and the other group was trained first and then trained. This way, the efficiency is maximized."
Wang Yi nodded: "Yes, let's do it that way. In the same way, we need to find more instructors and provide more training. It is best to open a training camp for Meiyou store managers in the south and central regions respectively, so that stores can choose the ones closest to them."
"okay, I get it."
Song Sining agreed and immediately called Chen Chuanqing to arrange the matter.
Now that Chen Chuanqing is in charge of Meiyou and Wang Yi and Song Sining are in the imperial capital, he can only take the lead in handling the matter.
Afterwards, Song Sining began to prepare for opening a store.
Wang Yi, on the other hand, looked out the window and fell into deep thought.
This month, Meiyou has opened more than 30 flagship stores and more than 120 franchised stores. By the end of the month, there will be almost 150 stores.
Neither fast nor slow.
The flagship store is owned, opened and managed by Meiyou itself.
And these more than 100 specialty stores were all launched last month by Zeng Zhi, Zhang Yong, Li Zhong, and Zhang Chuanfang in their respective areas of responsibility!
At that time, Meiyou was not as famous as it is now. It was all due to their promotion, and it basically had to open this month.
Nowadays, the huge profits of the flagship store are on the hot search, and there will be more specialty stores to be opened next month!
In addition, they have also promoted some provincial, municipal and authorized stores, which are also under renovation.
There are not many provincial and municipal agents. They are all powerful customers with channels, stores, and their own warehouse logistics. Meiyou has vertical management and vertical supply!
Wang Yi plans to first use these provincial and municipal agencies to open up national channels and markets. After the market stabilizes, he will then evaluate and adjust the provincial and municipal agencies.
Most of those authorized stores are located in counties in first- and second-tier cities, and in third-, fourth-, fifth- and sixth-tier cities.
The scale of authorized stores is not as large as that of flagship stores and specialty stores. Their supplies are also obtained from provincial and municipal agencies and are managed by provincial and municipal agencies.
There are a lot of these authorized stores, about 200 of them will be opened this month, but they are all small stores and not specialty stores.
Meiyou does not have high requirements for authorized stores, but they still have to pay a deposit, and they also have to accept the supervision and assessment of Meiyou headquarters, and all data must be connected to the Meiyou purchase, sale and inventory system!
Next month, more authorized stores will open, especially in the south!
With so many stores, Meiyou has no worries about sales.
Even if it gets cold in the north in October, summer dresses can no longer be sold.
By then, there will be more than 300 flagship stores, specialty stores, and more authorized stores in the south, which will also be able to support the sales of Meiyou Pure Desire Summer Dress!
Wang Yi has already prepared his retreat.
In the north, in late September, they will start to promote pure and sexy autumn clothing and Hanfu!
At that time, it will depend on the power of the spokesperson.
Six days later, "Thirty-three Days of Love" will be released!
Whether it will be a hit at the box office, whether Ye Xiaohe will be popular, and whether the new product will be popular all depends on the deal!
But Wang Yi is still very confident!
Since it’s a new store opening, it’s scheduled for eight o’clock!
So many office workers nearby come to shop in advance, buy some clothes, and go to work without being in a hurry.
The process is almost the same as before, salute, balloons, president's speech...
This time, Ye Xiaohe is here again!
Not only is she here, but also the entire "Love Is Not Blind" starring team is here.
Not only is it celebrating the opening of Meiyou's new store, but it's also an opportunity to promote the movie "Love Is Not Blind"!
When the time comes, follow Meiyou’s trending searches and the box office will increase again.
Regarding the director's wit, Wang Yi can only give a thumbs up, well done!
Even Xu Cui came, accompanied by Zhou Dongdong and several other celebrities, all of whom presented flower baskets.
So much so that when Meiyou Imperial Capital flagship store opened, more than ten celebrities were present!
Seeing the gathering of celebrities at the scene, everyone was shocked. They thought it was Wang Yi who invited her, and they all expressed their admiration for Meiyou's strength!
Actually, Wang Yi was also a little surprised.
No invitation, really no invitation.
Except for the spokesperson Ye Xiaohe, everyone else was a surprise!
But after thinking about it, Wang Yi understood the reason.
With the new style of Meiyou's pure lust style, Zhou Dongdong's figure can become popular. Their figures are better, and they are naturally more stunning when they wear them!
By then, it will not be a problem for them to take advantage of Meiyou's pure desire style to outshine the high-end fashion brands.
It’s easy to search for hot topics.
Just for this reason, Meiyou flagship store opened today, and they all came to support it.
If you need it in the future, Meiyou Star Business Department will naturally help you.
What's more, this flagship store is in the Imperial Capital, so close, there's no reason not to come!
With more than a dozen celebrities helping out, Meiyou’s Sanlitun flagship store is a hit!
There were so many people around that the entire police station was dispatched as a precaution.
After the ribbon-cutting, the store opened wide, and countless consumers rushed into the store to make purchases.
Through surveillance, Wang Yi found that these consumers had clear goals and had already planned what to buy.
Whether it's lipstick, a dress, or the same style as Zhou Dongdong...
If you like it, pick up the goods, pay, and leave.
There's nothing they can do, it's almost nine o'clock and they still have to go back to work!
After a 20% discount, nearly 900 items of the same celebrity style were sold. Imperial consumers didn’t even think about it. They touched the material, picked a number, and placed an order immediately!
It's not as simple as that.
It can only be said that the spending power of consumers in the imperial capital is more terrifying than that of Jeju!
Later, Song Sining invited a group of celebrities to a nearby restaurant, and Wang Yi hosted a banquet in person.
During the dinner, Xu Cui and several actresses raised their glasses:
"Congratulations to Boss Wang on the successful opening of his flagship store, and also congratulations to Boss Wang on the movie he invested in, which is a box office hit!"
"Thank you, I'll drink this glass." Wang Yi drank it all.
This table is full of people from the entertainment industry, and everyone talks about the entertainment industry.
Du Tianhua sighed: "To be honest, the movie is about to be released, but I'm a little anxious. After all, it's just a small-budget movie, alas!"
Hearing this, Xu Cui and others all laughed.
They congratulated the film on its box office success. They were just saying it politely, but they didn't think it was a real success.
After all, this kind of subject matter has been mostly ignored and has little future.
Wang Yi is full of confidence.
Although the schedule has been adjusted, there is no Singles' Day gimmick, but there is a graduation season and breakup season gimmick.
Moreover, Wang Yi has looked at the schedule and found that all the films released in September are bad, and none of them are good enough!
The only promising film, "The Legend of White Snake", was only released on September 29, a full 20 days later than "Broken Love", so it didn't have much impact.
At that time, "Broken Love" had already exploded!
What's more, although "White Snake" is full of big names, its Douban score is a little over 4 points. It's just a bad movie made by capital to promote a certain actress, and there is no threat at all.
Originally there were no competitors in September, and with the big-budget gimmicks and star cast, "White Snake" was able to sell an unprecedented 200 million box office.
Now that "Broken Love" is in front of me, if you compare it, the box office of a bad movie like "White Snake" will probably be discounted by 30%!
After all, without comparison, there is no harm.
Wang Yi sighed silently, thinking that he was unlucky...
On the contrary, it was originally scheduled to be released in November, and there were several Hollywood movies that were attacking it from both sides, posing a great threat to "Broken Love".
There was "Rise of the Planet of the Apes" before, which was a box office hit. It was released a week earlier than "Broken Love" and had a huge impact.
Then there was "Iron Fist", which did well at the box office. It was released on the same day as "Broken Love" and even took away a lot of box office.
In this way, by moving "Love Lost" to September, we have perfectly avoided two major enemies!
Coupled with the traffic during the National Day Golden Week and the negative foil of "White Snake", the box office sales of "Broken Love" can be higher and better!
After all, Wang Yi and Meiyou also have strong support.
Now every package sent out by Meiyou Mall has a poster of "Thirty-three Days of Love" inside.
On the Meiyou APP, there have been promotions and advertisements for "Thirty-three Days of Love".
The number of users of Meiyou APP now exceeds 10 million, and they are all female users. They are all the target audience of "Love Is Not Blind" and can definitely increase the box office a lot!
"Don't worry, Director Du, "Thirty-three Days of Love" will definitely be a hit! Xiaohe will definitely become famous!"
Wang Yi raised his glass with confidence.
"Boss Wang, I'm relieved that you have a unique vision!" Du Tianhua drank the whole drink in one gulp.
"Xiaohe thanks Boss Wang for his guidance and support." Ye Xiaohe smiled brightly and drank the wine in one gulp.
After seeing off all the celebrities in the afternoon, Wang Yi returned to the store and saw a familiar figure.
Her figure is so great, she has the unique charm of a young woman.
Even in the crowd, you can see it at a glance.
It's just that the action is a bit sneaky!
()
Chapter completed!