The problem on Maotai, regardless of whether those bigwigs agree with Xu Ming's plan, was barely solved.

The remaining problem is the consumer side.

Is there any way to solve the consumer's problems more thoroughly?

Xu Ming, Lan Mengxin and Li Yiqing discussed it carefully.

"I think this problem is unsolvable. Ordinary consumers may find it difficult to drink the very sweet water from our factory."

Lan Mengxin frowned and said, "As long as it is sold online, scalpers and order-brushing parties, they will buy most of the mineral water and make profits from it. It is difficult for real consumers to buy it."

"Even if you buy it, some consumers will sell mineral water and exchange it for the immortal Maotai. It is very rare to drink it for nothing. Moreover, because the price is less than 20 yuan per bottle, most of the people who are buying it are from the middle and low-end classes, and the rich people can't buy it. It's better to buy two immortal Maotai bottles to try it."

"Xiao Ming, I have thought about all the ways I should think of, but it is useless. In the face of the profit of dozens of dollars when I sell it, I don't care much about the very sweet taste. It's better to exchange for some money."

"Unless the price is raised to 100 yuan per bottle and greatly compressing their profit margin can achieve a certain effect, otherwise no matter how hard it is, it will be useless."

She still came up with the price increase theory.

"Rising prices is not omnipotent."

Xu Ming frowned and said, "It's because it's increased to 100 yuan per bottle. The profit margin is gone, and most of the benefits belong to us. This is very good, but this is a move from self-disclosure to consumers and will definitely attract great dissatisfaction. Instead of doing so, it's better not to sell it to ordinary consumers and give it to Maotai. But in this way, it's really firmly bound. Once the cooperation is over in the future, it will only attract huge hatred, and there will not be many people on our side. We make too much money. Others will hate the rich and will cause trouble and find trouble."

"How about trying the lottery?"

Li Yiqing thought about it and said, "Let all users who want to buy mineral water enter a lottery system and randomly perform lottery. As long as they win, they are qualified to buy mineral water. They can use this qualification by themselves or sell it to others for the price, and deal with it casually. In this way, those who want to make money can make a little money. Those who want to drink very sweet water can pay a little more, buy the qualification first, and then buy the water."

"Of course, the ideal situation is that customers who want to drink water can buy water directly by lottery."

"What do you think of this method?"

Xu Ming's eyes suddenly lit up.

He said excitedly: "I have a better solution!"

“We can try the lottery + auction!”

"We ask someone to build a special purchasing system. If customers want to buy very sweet water, they have to first enter a lottery system and buy the lottery for 1 yuan per piece."

"A 100,000 bottles of very sweet water every day, multiply by twenty, and you can draw the lottery if you have 2 million yuan. Each time the customer draws, there is a 1/20 chance of winning."

"However, every customer can buy a lottery opportunity of up to 20 times a day, and expect the probability of winning is 100%. You are more confident that you can buy a bottle of mineral water, or you may buy multiple bottles, or the particles are not collected."

"And the customer who successfully won the prize and successfully bought a bottle has two choices in front of him: choose one, if he wants to drink this bottle of water, then use logistics to ship it directly to the customer's home; choose two, if he wants to make money through this bottle of water, then he can put the mineral water he successfully bought into the auction system and allow anyone to bid at an additional price."

"With the two-hour auction cycle, whoever pays the highest price will belong to the mineral water. All premiums will be borne by the winners, and we will not charge extra money."

"In this way, even if people who really want to drink very sweet water don't win the lottery system, they can still use the power of a rich man to buy the water they want in the auction system."

"In addition, in order to prevent crazy order brushing, all registered lottery users will use their unique mobile phone number to verify and bind. When logging in, you must also have a relatively complex login verification to prevent many zombie accounts from buying at the same time in an instant."

"Of course this can only be reduced, and it cannot eliminate order brushing, so we have to make another rule, that is, if the number of successful winnings in the same account reaches ten times in a year, then if this account participates in the lottery, his winning rate will drop significantly, thereby hitting those highly active users and telling them that ten bottles are almost the limit they can reach."

"Using this system, we can seriously crack down on scalpers and order brushing."

"Suppose in the auction system, each bottle of mineral water is increased to 120 yuan, and sold it. Each time you win the prize, you can earn 100 yuan. Multiply by ten, the upper limit is about 1,000 yuan. It is impossible to rely on this to make a fortune. You can only make a small amount of money occasionally and improve your life slightly."

"Luck is a thing that is good and bad, and cannot be understood. It may cost dozens of dollars and nothing can be obtained. It may also be that the European emperor won several bottles at once. Unless he likes lottery, most people probably can't stand the torture and develop a sense of loss disgust, and slowly give up the lottery. If you want to have a definite result, it is better to go to the auction system to bid. As long as you have enough money and make up your mind, you will definitely be able to buy a bottle."

"And the auction system that follows the 'highest price' is the place that best reflects the value of mineral water. The final selling price is no longer controlled by us, but is automatically adjusted by the market. We just need to sell out 2 million lottery opportunities, and the rest are treated as concessions to consumers and earn a little reputation."

"Of course, it's quite easy for us to make more money. Increase the chances of lottery to 3 million and reduce the winning rate is equivalent to raising prices in disguise. It has very high flexibility and is very fair to everyone."

Xu Ming talked endlessly, his face becoming more and more excited.

It can be said that after being inspired by Li Yiqing, he found the ultimate solution to the problem.

"This method is good!"

Lan Mengxin nodded and said with her eyes shiny: "Our mineral water price is not only stable in a reasonable range, but also does not make huge profits, but also gives ordinary users the opportunity to make a fortune. High-end customers who are not short of money can also buy water at any cost in the auction system. Scalpers and order-brushing behaviors have ways to limit them. We have also received a good reputation and have not weakened our flexibility."

She clapped her palm happily: "Perfect, this method is indeed perfect, it completely solves the problem!"

She stepped forward and took Xu Ming's arm, mua on his cheek, and her face was filled with sorrow: "Xiao Ming, you are a genius, my head is not as good as you."

"This is all inspired by Yi Qing, uh, by Designer Li."

Xu Ming looked at Li Yiqing beside him and said.

But he found that Li Yiqing's expression became cold and looked at his arm that was tightly held by Lan Mengxin.

After hearing Xu Ming's words, his eyes became even colder.

"The lottery has appeared very early, and I am just a pick-up person."

Li Yiqing said lightly, then walked straight to the door: "Sister Mengxin, I'm back to my studio, you guys are busy."

"Designer Li, I'm going to have something to do with me."

Xu Ming broke free from Lan Mengxin's arm and followed Li Yiqing out of the door.

This scene.

Lan Mengxin's pupils suddenly shrank.

She suddenly realized that Xu Ming did not come here alone just now, but took Li Yiqing's car.

At this moment, Li Yiqing said she was leaving, and Xu Ming followed immediately, unwilling to talk to her for more.

"Can't it..."
Chapter completed!