At the National People's Congress after the Spring Festival, the central government once again emphasized reform, development and stability: economic construction is the center of all work, reform and opening up is the driving force for promoting development, development and reform are the foundation for social stability and long-term stability of the country, and maintaining social stability is a necessary condition for developing the economy and carrying out reforms.

This year's current affairs and politics in the college entrance examination should be possible.

As a business operator, Song Weiyang must read the current political news broadcast on the news network. Even if he missed it that day, he would buy a newspaper to make up for it the next day. Although he was reborn and had a clear general direction, many details had been forgotten long ago. He had to insist on reading the news and reading the newspaper.

Not long after the Central Committee's meeting ended, Song Weiyang clearly felt the changes in local customs.

The negotiations on the merger of tea factories suddenly accelerated, and the government and state-owned enterprises were willing to sell all the tea farms that were not willing to give up. Not only that, the government also planned to rent the hundreds of acres of forests around the tea farms to the canning factory for 30 years at a price of 15 yuan per acre. As long as the mountain is not set, the mountain is dug and mined, Song Weiyang can do anything on the mountain.

Fan Zhengyang was originally a positive reformist faction, but now he has no restraints and immediately let go of his hands and feet and wants to do a big fight.

Mayor Huang's old leaders in the province also slowly got rid of the word "conservative" from the reform conservatives - mainly because tax reform is being implemented. Local governments are suddenly in financial distress and want to get rid of all the messes of local state-owned enterprises. They are happy only after selling out all the loss-making enterprises. This can not only get rid of the financial burden, but also be a political correct response to the central government's call.

Although Song Weiyang did not ask Zheng Xuehong to impersonate a Taiwanese businessman to engage in a joint venture, this practice was a bit unexpected to Mayor Huang, and the two did not contact each other directly. But in early April, Mayor Huang suddenly made a move and took the initiative to send a bank loan of 30 million yuan to the cannery factory.

At some point, Mayor Huang had already pulled the banking system to his side, and Fan Zhengyang retreated a little quickly.

Song Weiyang got the 30 million loan, but he didn't know how to use it...

Another weekend, Yang Xin suddenly found Song Weiyang: "Chairman, why not make health products too! Get a formula and use all of this 30 million to advertise, and the net profit may exceed 100 million in a year."

Song Weiyang rolled his eyes: "Don't break Xifeng's brand."

Yang Xin said enthusiastically: "Don't use Xifeng's trademark, open a new company and create a new brand. It's too profitable to buy health products. It's like picking up money. If you don't make health products, you always feel like you lose money."

"Although the health care product market is full of gold, it is covered with poison," Song Weiyang persuaded, "and now is the initial stage of the company's development, and we must focus on the food and beverage market. It is okay to engage in diversified operations, but after it has to grow, it is too early to consider this issue."

Seeing that Song Weiyang had made up his mind, Yang Xin could only sigh and said, "Oh, I don't pick up the money I put on the ground, it's a pity."

It is normal for Yang Xin to have this idea, because China's health products industry suddenly exploded this year. Any wealthy company will either make health products or engage in real estate.

Due to the dissolution of the Batumi organization, the ban on exporting computers to China to the west has expired, and many Chinese computer companies have been in a state of terrorism. Including the brilliant Lenovo Company, it is now struggling. Mr. Liu took this opportunity to carry out shareholding reform.

Shi Yuzhu, who made his fortune by selling computer cards, also felt that his business could not continue. Last year, he built the Giant Building and sold more than 100 million yuan in Hong Kong City by selling buildings, but he actually invested all of the money in the health care products industry.

Shi Yuzhu announced that he would spend 500 million yuan to launch hundreds of health products within a year. He personally took charge and established three major battle commands, with eight major front armies including Central China, South China, and North China. More than 30 branches under his jurisdiction were changed to army, division, and general managers at all levels were changed to "front army commanders", "army commanders" and "department commanders", and hundreds of thousands of people were expected to be invested in legion combat.

Sanzhu Oral Liquid and Fengtian Feilong are also expanding wildly. Sanzhu's advertisements even hit Xikang Province. Slogans such as "Three Zhu strives to be China's No. 1 taxpayer" and "Three Zhu revitalizes national industry" are everywhere on the walls of the countryside.

Sanzhu also created a "expert free clinic" doctor, hiring doctors to free clinics in rural areas, and if they can't hire a doctor, they can just wear white coats to pretend. Since there has been no medical institutions going to the countryside for more than 20 years in China, farmers will come to see the doctors in a crazi manner whenever they go to a place. The result of free clinics is that the whole village has gastrointestinal diseases, and they must pay to drink Sanzhu oral liquid to cure it.

Relying on this evil way, Sanzhu's sales soared from 100 million to 2 billion yuan in just one year.

Now the entire Chinese market is crazy by health products, Sanzhu Oral Liquid, Fengtian Feilong, Chinese Turtle Essence, Sun God, Red Peach K... and Shi Yuzhu's upcoming brain gold, which is simply a group of demons dancing around.

Not to mention that Yang Xin wanted to go to the health care product market, even Jianlibao, which beat Coca-Cola, was moving closer to health care products. Jianlibao was already in trouble and was forced to sales decline by health care products, so he began to promote Jianlibao's health care function.

LeBai also joined in the fun and bought the "Life Nuclear Energy" formula from the "Ma Jiajun". Just like the "Chinese Turtle Spirit" promoted by the coach of the "Ma Jiajun", it became famous in one fell swoop and sales were amazing.

Seeing the life nuclear energy and Chinese turtle spirits frantically rolling money, a health product company in Linzhou was jealous and even registered "Ma Jiajun" as a trademark. When Ma Junren saw that the "Ma Jiajun" brand health products were best-selling, he immediately sued the company. The other party's argument was: Several leaders in our company were either surnamed horses or born in the year of the horse, or looked like horses, so why can't they be called "Ma Jiajun"?

China seems to have entered the era of national health care!

Really, if you agree with Yang Xin's suggestion and invest in the health care product industry at this time, with Song Weiyang's marketing methods, the net profit may exceed 100 million in half a year, and it is possible to achieve sales of 3 billion next year.

But is it interesting?

How many health products companies mentioned above are left in ten years? Only one or two are surviving (Brain Gold is not Brain Platinum).

On the other hand, except for Jianlibao who was born at the wrong time, Xu Risheng was trying to die by himself, but he was getting bigger and bigger.

Well, there is also a Tianfu Coke, who was cheated to death by the Americans.

The former state banquet beverage, Tianfu Cola once occupied 75% of the Chinese Coke market, beating Coca-Cola and Pepsi. There are more than 100 filling factories under it, and there are also filling factories in Moscow and sales companies in the World Trade Center in the United States. Japanese benzene companies took the initiative to seek agency rights, and in 1988 alone, they received taxes of more than 60 million yuan.

How did Tianfu Coke die?

Nowadays, Sino-foreign joint ventures are popular, so this year, in 1994, Tianfu Cola and Pepsi were jointly invested.

As soon as Pepsi acquired a stake, it immediately stole the brand "Tianfu Coke". Tianfu Coke disappeared in the Chinese market and all turned into Pepsi.

There are too many such examples, such as "Meijiajing", China's largest home-made brand. It once produced China's first bottle of mousse, the first sunscreen, and the first hand cream. The export volume of toothpaste accounts for 70% of the country's total. Four years ago, the US Johnson and the US-Canada net jointly ventured, and soon the brand "Meijiajing". In just two years, the sales of US-Canada net dropped from 300 million to 6 million.

There are also snowflakes, and Xiangxuehai, the famous national brands back then, all of which were killed in this way.

Many years later, Tianfu Coke, Meijiajing, and Xiangxuehai returned to the world, but they could only sell their feelings. The new generation born in the 1990s had never heard of it.

These companies are actually very profitable, so why do they have to engage in joint ventures?

It is often led by local governments, with the reason being to introduce international advanced management experience and international advanced technology. The fact is just the opposite. Technology and experience are not introduced, but instead they lose themselves.

Snowflakes and Narcissus were both killed by Whirlpool in the United States. There is a story that makes people despair: Narcissus' drum washing machine is often broken in glass covers. Chinese grassroots employees reported that this damage was caused by violent operations by logistics workers. It only takes 2 yuan to solve the problem. However, the US personnel did not agree with it. They need to re-check the product quality of the washing machine through multiple tests from the R&D and product departments. It took several years to report, research and development and discussion. Finally, it was found that it was the logistics workers who did it, and the brands were ruined at that time.

I haven't seen the advanced international experience, but I have a deep understanding of the illness of large American companies.

"Since it's not high in health care products, what are the 30 million loans used for?" Yang Xin couldn't help asking. He is the general manager and has his responsibilities. He must ask clearly.

Song Weiyang smiled and said, "Go to Shandong Province and buy a factory as a sub-base for producing iced black tea."

Yang Xin asked: "Why do you have to go to Shandong Province?"

Song Weiyang explained: "It is all produced in Xikang, and the transportation costs are too high. Building a new factory in Shandong Province can radiate to the entire Northeast, North China, Central China and East China, and shipping and railway transportation are very convenient. Of course, the most important thing is that there is a city leader nicknamed "Chen Maiguang."

"I know Chen Maiguang, it is really convenient to buy a factory with him." Yang Xin said with a smile.

"Chen Maiguang" started selling enterprises in 1992 and was a real pioneer of reform. It caused a sensation across the country and even spread to Hong Kong City. The nickname "Chen Maiguang" was given by the Hong Kong City media.

Moreover, he did not sell state-owned enterprises by the way, but only sold state-owned enterprises to internal employees, but was engaged in a "shareholding cooperation system". In a few years, the GDP of that county-level city increased by nearly five times, which was quite successful.
Chapter completed!