The spring breeze revives, and everything is in turmoil.

These eight words are the most suitable to describe China in 1993, but flowers, plants, trees, snakes, insects, rats and ants all broke out together.

In a writing room in Shenye Building, more than a dozen micro-companies are densely packed.

At this point in the past, the boss and their employees had already started working, but today is an exception.

I saw many people running out quickly, which made others confused and quickly stopped them to ask what was going on--

"Boss Jiang, what happened?"

"Dr. Ma from the 'private conference' downstairs is going to hold a entrepreneurship lecture, and it will be too late."

"Where did Dr. Ma come from?"

"Dr. Ma, the on-site supervisor of the Shenzhen City Office of the China Private Enterprise Development Promotion Association, is a top student who graduated from Hong Kong University and is very knowledgeable about private enterprises."

"What and what, can't you be a liar?"

"The reporters from the Yangcheng Evening News came to interview yesterday, and the professors from Sun Yat-sen University also highly praised Dr. Ma. I'll leave first, do you believe it or not?"

"Don't worry, you can tell me again."

"When you walk, say, hurry up, it's too late."

"What is that Dr. Ma capable of?"

"The enterprise management system specially formulated for a beverage factory sold a total of 150,000 yuan. That system shocked the professors at Sun Yat-sen University and took the initiative to cooperate with the factory and treat it as an academic research topic. Do you think it is amazing?"

"What awesome. What else?"

"I heard that any company that Dr. Ma has guided him can bring about a life no matter how bad it is. The Yangcheng Evening News will soon report it vigorously, and it will definitely cause a sensation in a few days."

"He is so awesome, why don't he start a company by himself to make money?"

"They are from the China Merchants Group. Most of the central enterprises will have to go into politics in the future. It is possible to transfer to the central government in a few years."

"Wait, I'll call Xiao Zhou too when I go back."

"Don't! Dr. Ma's entrepreneurial lecture today is equivalent to the secrets taught by the masters in martial arts novels. Do you understand the skills of dragon-slaying? If Xiao Zhou learns it, will he continue to work for you? He will become the boss himself."

"That's right, that's right, then let's go downstairs quickly."

“…”

There were long queues in front of the large conference room.

Just as many bosses were waiting anxiously, the door suddenly opened, and Chen Tao smiled and announced: "Please pay in turn."

Zheng Xuehong is responsible for stamping, and Chen Tao is responsible for collecting money.

In order to appear formal, they also printed a booklet overnight, each with one, containing various business tips. Each person also had a can of Jianlibao, which was a little cheaper, which was a surprise, making those who spent 500 yuan to enter the market feel worth the money.

I heard that there were experts who preached, not only many people from Shenye Building came, but even those from nearby office buildings also came to hear the news.

The large conference room was soon filled with people, and there were too many people to squeeze in. The ones who came late had to stand in the aisle.

The more this happens, the more people believe it, with a mentality of seeking Buddha and seeking scriptures, waiting for their entrepreneurial mentors to teach and answer questions.

After everyone was in, Zheng Xuehong asked in a low voice: "How much?"

"85,000 yuan." Chen Tao said astonished.

"Why are there almost 200 people coming?" Zheng Xuehong said happily.

Chen Tao looked at the crowded conference room and smiled and suggested: "Why do we have another event tomorrow?"

"Well, you can have a few games and run away until Sunday." Zheng Xuehong nodded and said.

Song Weiyang's calmness made them more courageous.

At this moment, a man with a leather bag suddenly came over and asked, "May I ask, is this the Private Enterprise Development Promotion Association?"

"Are you?" Zheng Xuehong was a little nervous.

The man handed the business card and said, "I am Lin Hong, director of the factory office of Jinde Beverage Factory. What is the gold medal in Asia Pacific..."

"Oh, you are here to receive the award. Hello, hello, let's talk about it in the office." Zheng Xuehong said with a smile.

"It's really hard to find here. I asked all the way," Lin Hong pointed to the conference room and said, "Is this a meeting inside? There are so many people."

Zheng Xuehong said: "It's not about meetings, but about entrepreneurship lectures. The purpose of our private conference is to help private enterprises develop scientifically. We hold lectures regularly every month. More than 100 people in it are company bosses, and come to learn from Dr. Ma's advanced experience."

"There are all bosses inside?" Lin Hong instantly felt awe-inspiring, "Then I must listen."

Zheng Xuehong smiled and said, "No hurry, let's go through the award procedures first."

...

The place left for Song Weiyang is not big, so he just squatted a few of them, just about to hang it on him.

These invaders who have left their homes and left their homes and chose to go into the sea lack nothing, but they are not lacking in the enthusiasm and madness of seeking knowledge. They absorb nutrients like sponges and do not miss any opportunity to grow themselves, whether they can see or cannot.

"Good afternoon, friends," Song Weiyang went straight to the point, "I won't say much about gossip. Time is in a hurry. You call it going to sea. I think it's more appropriate to start a business and create your own career!"

The bosses nodded one after another, "starting a business" is indeed more prominent than "going into the sea".

Of course, "going to the sea" is even more heroic and passionate. The sea is magnificent, changeable, and unpredictable. Going to the sea to make money is like fighting for life. If you succeed, you will reach the peak of your life; if you fail, you will have no bones left.

Song Weiyang asked: "Can anyone answer me? What is a company?"

The bosses immediately raised their hands enthusiastically.

"You say." Song Weiyang picked one casually.

The man immediately replied: "The enterprise sells things for the purpose of making money."

"This friend is right, probably that's what it means," said Song Weiyang. "Enterprise, that is, any entity that can provide goods or services to make profits. You go into business, quit and start a business, just for profit and to make money. Then, the focus you need to pay attention to is nothing more than what kind of goods or services to choose and how to sell goods or services. To put it simply, it is to choose a battlefield and fight."

"I don't want to say anything about the previous point. There are business opportunities everywhere in China now. If you don't even have this vision, then roll the bed and go back to your hometown as soon as possible!"

"Let's talk about how to fight."

"First of all, to avoid fighting alone, you need to build your own team. A person's ability and energy are limited, and every successful entrepreneur has his own team partner. Don't treat your employees as slaves, choose those with potential to fight together. If their abilities are insufficient, you can cultivate them. They are selfish and normal. You need to tie them up through interests. If you cannot build a handy cooperative team, you can always make small moves and don't dream of growing and growing."

"The principles in the world are all the same. Most of you have worked in governments or state-owned enterprises before. Playing politics is actually like playing business. You should try to attract potential partners to yourself as much as possible and strengthen your strength as much as possible."

Suddenly someone interrupted: "Dr. Ma, I am very good to my subordinates. I have trained him for more than half a year and the salary is also very high. As a result, he went to another company. How to solve this problem?"

Song Weiyang smiled and said, "Humans have two needs: one is physiological needs, including food, clothing, housing, transportation, money, etc.; the other is psychological needs, including respect, freedom, growth, life value, love and being loved, etc. There are many bosses who only stare at money and think that as long as the salary is sufficient, employees should be grateful and devote themselves to their work. However, in many cases, the reason for the loss of talents is not money, but employees have not grown up and not met by respecting these psychological needs. A truly charming boss can make employees develop psychological activities of "a scholar dies for their confidants". Even if the boss encounters difficulties, the employee will choose to stay and overcome the difficulties together."

Another question was: "If the company is large and there are too many employees, the boss can't go and ask about his well-being one by one."

Song Weiyang said: "Most institutions' frameworks are spread from point to surface. As a boss, you must first stabilize the people around you and stabilize the management. This is your core team. Even if the business is set and the company goes bankrupt, as long as you can control the core team, it will be easier for you to make a comeback. As for the employees at a lower level, you can manage them through the core team. To put it more deeply, you need to develop corporate culture and make employees feel a sense of belonging to the company. Of course, corporate culture belongs to a large company, and companies with a scale of less than 100 people are purely full of food."

"Creating a team is like creating a force before a war. The boss is a general. You must have your own military literacy in order to make accurate tactical commands during war."

"How to improve the boss's own quality? There are two most important points for Chinese bosses today, which is different from foreign entrepreneurs. First, pay attention to changes in government policies. Now the overall environment is stable, and it is definitely right to follow the government. Watch "News Broadcast" more, as long as you can understand the daily "News Broadcast" a little bit, then you will have no worries about food and clothing in your life, and there are countless business opportunities. Second, pay attention to foreign business information. China is very backward now and is out of track with foreign countries. Let's put it this way, as long as you learn more and understand more, many entrepreneurial cases from abroad ten years ago can be made rich by copying them based on China's national conditions."
Chapter completed!