Chapter 201 Expedition to Japan
After the popularity of "Amber Sword", comments from all sides continued to emerge.
Naturally, most of them are praise.
A commentator in the animation circle posted an article, praising him warmly:
"This year, Dimension Entertainment officially demonstrated their dominance in the animation industry. "Amber Sword" will be the beginning of their animation dynasty."
"Dimension Entertainment is a new company, at least, before earlier, we have never heard of such a company in China."
"However, their emergence has brought us too many surprises."
"Since taking over "The Full-Time Master" halfway through, it greatly improved the quality of that work, elevating it from the ranks of "excellent" to the level of "unique"; the unique "Special Events Task Force" shows a niche style that can also be successful; "The Evolution of 4.6 billion entries" played a popular science song for ancient creatures..."
"Not mentioning the popular "Fantasy Three Kingdoms" in the second half of last year, just in the animation industry, no domestic animation manufacturer can compare with the quality of his works and the performance of his works."
"In the past, I would hardly use such a sentence to describe a creative company, because it would cause great controversy. But if such a description is used in the animation industry and in Dimension Entertainment, I think there is nothing to be controversial."
"They have completely established their position in this industry through a series of successes. They have become the leader of the domestic animation industry and have enough strength to compete with all advanced foreign manufacturers in the animation industry."
"Let us wait and see what other works can Weidu Entertainment come up with."
...
When "Amber Sword" achieved excellent results and continuous praise in China, Weidu Entertainment was doing another thing.
Take "Amber Sword" overseas.
When Ye Jiayi took over the commercial operation of the company "Weidu Entertainment", she was very prescient in starting to build overseas channels for the company.
Several works have been introduced to foreign countries. Among them, the one with the best performance is of course "Fantasy Three Kingdoms". This work has once again set off a Three Kingdoms frenzy in almost the entire Asian region. Especially in the areas that are most radiated by Chinese traditional culture.
Let alone the fact that these cultural industries in Vietnam and Southeast Asia are not particularly strong. Even if they were once glorious and even now, the cultural industries are still very strong in Hong Kong, Taiwan, Japan and South Korea, are very popular with "Fantasy Three Kingdoms".
This drama is even popular in some places in Asia.
Through this popular work, Weidu Entertainment has established relatively good cooperative relationships with many overseas agents.
For example, they operated their own branches in Japan and Southeast Asia directly and can operate their works directly.
The establishment of these channels will be of great benefit to "Amber Sword" and even all new works in the future of Dimension Entertainment.
Perhaps, before this, these channels were just initially established and were not mature enough. But now, there are still some basic and achievements.
While the "Amber Sword" was premiered on the mainland online, it was sold to Penguin Video, and the broadcast of this animation was also negotiated in many places in Asia. The time was also set, and it was three days later than the premiere in mainland China on June 3rd.
In other words, the European and American markets are not easy to enter, otherwise "Amber Sword" can even be considered to be online at the same time around the world.
When the third day after the fourth episode was broadcast in China, at least two episodes of content were generally broadcast abroad.
The overseas regions with the best performance of "Amber Sword" are either elsewhere, or in Japan.
Japan itself is a region with a very developed animation industry, and it produces countless two-dimensional related works every year. In addition to the very powerful and excellent animation industry, the wide audience and large audience of animation are also a very important factor.
Among Japanese young people, the proportion of animation enthusiasts is quite large.
Even in the history of Japanese films, the movie with the most box office revenue is not a commercial blockbuster, but an animation - "Spirited Away". In their box office rankings, the top 14 or 5 are animations, and most of them are locally produced 2D animations.
This shows how special this is.
Although "Amber Sword" is a feature animation produced in China, its theme is completely acceptable for the Japanese market.
Western fantasy itself is a popular theme in the Japanese market. In their local area, a lot of animation content in the northern part of the West will be produced every year.
However, it is also because "Amber Sword" was introduced abroad. The treatment of this work in Japan is naturally impossible to compare with the treatment of Dimension Entertainment in mainland China.
Although there are some publicity, it is not enough. Although the "Dimension Japan" has invested a certain amount of resources to promote it, this branch has only been established for more than half a year, and the head office has not invested so much in them. Even if they work very hard, it is difficult for them to achieve too much results in Japan's local publicity strategy through their own efforts.
But despite this, the results of "Amber Sword" on the first day of its premiere are still very good.
The good result of ratings of 5.9 has basically become the best performance of the new series playing on the first day in this period.
It's a pity that it was not able to break 6.
But despite this, the staff of "Dimension Japan" are still very happy.
The person sent from the China Corporation to be responsible for the affairs of the Japanese branch was named Li Zerui. He is a person with rich marketing experience and business operations. He has studied in Japan and has a good understanding of the social environment here.
At the beginning, Li Zerui was actually a little worried about whether the work could be successful.
When he was young, he was also an animation enthusiast - of course, he mainly watched Japanese cartoons.
Although he had seen the finished product of "Amber Sword" and thought it was still very outstanding. However, the era they experienced was when domestic animations were unilaterally crushed by Japanese comics.
The shadow left by that whole era is still not so easy to eliminate.
However, the results of the premiere gave him a great reassurance.
——
First update.
There is a chapter at 7:00 pm, and later, there should be one or two updates.
Chapter completed!