Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 153 Complete the crushing

"Internal strife broke out in Datang Entertainment, and Zhu Lin, the head of publicity and distribution, resigned, and it was revealed that the traffic scandal of "The History of the Qing Palace" was a traffic scandal."

"Aiqi Video urgently adjusted the playback volume of "History of the Qing Palace" and said it was because of technical reasons."

...

Looking at these news, the farce that broke out in "Da Tang Entertainment" also made Fan Zhe smile.

It's just a little bit of a joke.

From the beginning, he never really treated "The Jade History of the Qing Palace" as a strong enemy, and there was no need for that.

Previously, the discussion between "Fantasy Three Kingdoms" and "The Jade History of the Qing Palace" could only be considered an episode at most, and it was just a promotional springboard for Dimension Entertainment when doing "Fantasy Three Kingdoms".

These two works are not on the same level.

With "Fantasy Three Kingdoms" being launched and its reputation and popularity is both popular, it can be clearly seen that the popularity of "The History of the Qing Palace" immediately became increasingly popular.

What went on was not only the attention and discussion, but also the actual playback results, but also the impact was significantly affected.

First of all, the number of online views has not only stopped increasing, but has been slashed due to the problem of brushing. "The History of the Qing Palace" has been broadcast for dozens of episodes, but the number of views has been cut, but it has not been high for "Fantasy Three Kingdoms" that has only played five episodes.

The ratings of TV stations with relatively reliable data have also declined, falling to the range of 0.5 to 0.6.

This is no longer a good achievement, but it is the case in all aspects. To put it nicely, it is called "mediocre", to put it bluntly... For the cast of "The History of the Qing Palace", this investment scale is a failure.

Obviously, "The History of the Qing Palace" was greatly impacted by "Fantasy Three Kingdoms".

For the general audience, if you have time to watch "The History of the Qing Palace", a palace fighting drama that you don't know how many times will be released every year, why not watch "Fantasy Three Kingdoms"?

In terms of market positioning of "Fantasy Three Kingdoms", the main focus is on young people. This is the case from the design of the painting style, to the selection of actors' appearance considerations, and then to the plot. The visual effects part of this play is quite cool and attractive in terms of the construction of mythological elements. At the same time, the main theme of the story is about love, which is an eternal theme.

Needless to say, the fans of the original work, Weidu Entertainment's followers, most male audiences are obviously much more interested in the Three Kingdoms of Gods and Demons than watching any Qing palace drama.

The female audience, who should have been the main audience of this kind of Qing palace drama, were unexpectedly attracted by "Fantasy Three Kingdoms".

Although the public does not have much concept of what design aesthetics, lens aesthetics, and even the production level that is not easy to reflect intuitively, there is still a most intuitive feeling for which drama is good and it looks comfortable to watch.

Moreover, it doesn’t mean that female audiences don’t like special effects blockbusters.

What's more, the core of "Fantasy Three Kingdoms" is still telling a heart-wrenching love story. There are many places where happiness and candy are released, and there are also many handsome men and beautiful women. In short, they are all very popular among the audience.

In comparison, in many aspects, "The History of the Jade of the Qing Palace" is basically nothing that can be fought in front of "Fantasy Three Kingdoms".

Before the latter was launched, "The History of the Qing Palace" could temporarily achieve certain results based on its cast and theme; after "Fantasy Three Kingdoms" was launched, they suffered a heavy impact and their grades declined severely.

Especially when scandals broke out between various parties.

Then the facts proved that the ratings fell to 0.6 were not the bottom line. In the second week, when "Fantasy Three Kingdoms" was broadcast to the ninth episode, the ratings of "The Jade History of the Qing Palace" could not even be kept at 0.6, and began to wander around 0.5.

At the same time, the subsequent rounds of broadcast copyright sales of "History of the Qing Palace" were also significantly hindered. According to Cai Yi's initial business plan, the final income of this drama must reach more than 600 million to 700 million. After paying taxes, deducting costs, promoting and dividing the profits, the investments of all parties can have a relatively good return.

But now it looks... cold.

They have sold for only a little over 300 million now. They originally hoped that they could earn at least another 200 million in subsequent playbacks, but now they are basically hopeless.

With their current ratings, it is no longer possible for subsequent TV stations to pay high prices to buy the broadcast rights of the show. In fact, the Aiqi Video and Mango TV, who have bought the show, are already feeling regretful.

With this money, why didn’t you wait to buy "Fantasy Three Kingdoms"?

In contrast, the results of "Fantasy Three Kingdoms" are still increasing. Now, the drama has been played in the ninth episode, and at the same time, a small climax part has appeared in this episode.

The protagonist Chu He chased the Yellow Turban thief who had slaughtered the village, but met his former friend Han Jing at the top of the cliff. The Yellow Turban thief had been killed by Han Jing.

Chu He was happy that his friend fell off the cliff and did not die, but Han Jing was indifferent to Chu He and also revealed the miserable experience of Shen Yan after being plundered and the ending of jumping into the river on the way.

Han Jing tugs of swords against Chu He for this. His strength increased greatly and he almost took Chu He's life. Until later, Du Yan, a confused ghost with a mysterious identity on Chu He road, took action and saved him.

The two broke up since then, but Chu He still wanted to win back his friend's wishes. After knowing that he was in Xiaopei, he was ready to search.

According to director Du Zhengde and director Du, this plot took a long time to film, mainly because the emotional outbreak in this part is more important. For the two starring actors, Chen Yu and Jiang Jingfu's acting skills are a major requirement. When he was filming this scene, he stuck them for a long time and kept adjusting and sculpting.

With the pursuit of excellence, the quality that finally appears is also very good.

At the same time, this is also a fighting scene. In action design, the action team invited by a lot of money also did a very good job. They also put in the effort in special effects.

The overall quality must be on the horizontal line. When it comes to vision, there is a vivid fight; when it comes to emotions, there is an emotional conflict between two friends.

It is natural that in this episode, the number of views of the TV series has also increased to a certain extent.

Now, after the nine episodes of content have been played, the number of views of "Fantasy Three Kingdoms" has exceeded 2 billion.

The heat of discussion has further increased. Not long after the ninth episode was launched, topics such as "Chu and Han turned against each other" and "Yiyi jumped into the river" once again dominated the social media topic rankings.

Judging from the trend and topic of "Fantasy Three Kingdoms", the popularity of this work has not yet come to an end, and there is still room for further improvement.
Chapter completed!
Prev Index    Favorite Next