This is the first war against foreign beer after the three troikas took over Qin beer.

He Yongsheng and Peng Gaode attached great importance to it. They visited Shanghai and discussed with Qin Dong to fight this war.

"There are many benefits of acquiring foreign-funded enterprises, and I think it's just four points." He Yongsheng is full of fighting spirit and has always been his long-cherished wish.

"First, these companies have very well-equipped equipment..."

"Dr. Qin was drooling when he looked at the other person's equipment." Zhao Mudan shouted in the audience and laughed in the venue.

He Yongsheng also smiled, "Second, the area locations they chose are mostly central cities, such as Jiabolong in Shanghai, and third, the technicians and managers have all received good training..."

"Fourth, although acquiring foreign companies is higher than acquiring domestic companies, it is relatively low-cost. The cost of building a similar factory after investment is 30 to 40% lower."

"We have a factory in Shanghai," Peng Gaode also said, "but to implement our direct supply model of Qin Beer, we must not be able to add it to the market..."

The factory he mentioned refers to a suburban brewery in Shanghai acquired by Rongbie that year. The products supplied were not produced in Shanghai, but were transported from Qinwan to Shanghai for partitioning and then put on the market.

As the market continues to expand, this method of partitioning can no longer meet the growing market demand.

"If you pursue real estate sales and freshness management, and to make up for this shortcoming, Jiabolong is of course our best choice." Qin Dong expressed everyone's voice.

"So think about it, how can we eat Jiabolong?" Peng Gaode was in high spirits. His principle was to find experts in the industry to fight, so that it would be challenging.

"It's nothing more than just fighting or fighting," He Yongsheng was confident. "I don't fear fighting us, but I have to talk about strategies when we fight."

"Look, Jia Bailong has no temper. They can't sell a bottle of beer, so they will be willing to sell the factory at that time." Zhao Mudan seemed to be impatient.

"Dr. Qin, do you think it's a war or a peace?" In the market, He Yongsheng seemed to be more willing to listen to Qin Dong's opinions.

"Look, we don't have to fight or fight. We just sat at the door of our house and waited for Jia Bolong to come to beg us..."

"Please, what do you want us to do?" Peng Gaode smiled, "Please buy us?"

"Why can't it work?" Qin Dong smiled, "Why can't you ask us to acquire it?"

"First, their operation is not difficult, second, they have strong funds and advanced equipment, third, they have a certain market in Shanghai..." Peng Gaode's reasons for opposition seemed to be very sufficient.

"But beer is a drink after all, or an alcoholic beverage." Qin Dongdao.

In the minds of pragmatic Chinese people, it is difficult to equate beer with high-end consumer goods.

The overwhelming advertisements of foreign beer did not impress many people. The money earned from Chinese people who drink foreign beer in high-end hotels is a drop in the bucket for foreign beers with heavy loads.

In the Chinese market, where civilian consumption is the mainstream, the highest amount of medium and high-end beer consumption for more than 5 yuan in the country has not exceeded 10%.

When the foreign beers set off, they found that there were not many beers in their opponents who could compete with them.

A large number of medium and low-end beers live a prosperous life under the protection of local governments. The seemingly prosperous competition for high-end beers in China has actually become a war of attributable capital between foreign beers and foreign beers.

"What's more, they are just a 10% market after scrambling."

This sounds very reasonable, but this is the first time you have heard of this 10% theory. However, Zhao Mudan, who has been fighting on the front-line market for many years, immediately understood Qin Dong and gave him a thumbs up.

"So, within one month, we must ask them to come to us for the acquisition."

Although everyone agreed with Qin Dong's 10% theory, Jia Bolong had no sign of defeat, so how could he get to Qin Beer?

"I hold...reserved opinions." He Yongsheng said implicitly.

"Then let's take a look at how Mr. Qin acquires this Shanghai company, the world's fifth largest beer company, within one month." Peng Gaode stood up, "If you succeed in the acquisition..." He looked at He Yongsheng, "We are invited to attend the 7th Informal Summit of the APEC in New Zealand. At the summit, you can formally introduce to the world how you acquired the world's fifth largest beer company within one month."

"A word is determined." Qin Dong also stood up.

Two people who love winter swimming shook hands heavily.

The meeting ended, He Yongsheng and Peng Gaode left, and only Zhao Mudan, Zhong Xiaoyong and others stayed with Qin Dong in Shanghai.

"Brother Dong, we'll wait at home. Why don't we go to Jing'an Temple in Shanghai to pay a visit?" Although Zhong Xiaoyong believed in his brother Dong unconditionally, when facing a company like Jia Bolong, he didn't believe that Qin Dong would do nothing, so Jia Bolong would come to him.

"The Bodhisattva will only bless good men and women. Not anyone seeking Buddhas and Bodhisattvas will bless you," Qin Dong looked at Zhong Xiaoyong. After living in Shanghai for a few years, a person's temperament has undergone a great change. "Follow me to Shanghai University tomorrow."

Huhai University also hired Qin Dong as a master's supervisor in marketing. Every battle Qin Dong fought is enough to write into marketing textbooks.

"Well, okay." Looking at Qin Dong's appearance, Zhong Xiaoyong agreed. From childhood to adulthood, Brother Dong said whatever he said.

...

Leaders of Shanghai University, Secretary-General Wu Jianhua of the Shanghai Alcohol Association, and various journalists attended today's recruitment ceremony.

"Qin Beer's big brand strategy mainly has three aspects. One is the pyramid concept. Our products are composed of high-quality Qin Beer, Volkswagen Qin Beer, and family series. The three high, medium and low levels are fully launched..."

"We have established twenty-eight branches and eight offices across the country, and have established twenty-eight beer transfer warehouses across the country, and let sellers pick up goods nearby to ensure freshness..."

"The beer in each transfer warehouse shall not exceed 10,000 tons, and any beer that exceeds three months must be destroyed on site."

"This makes us Qin Beer invincible and invincible in the Chinese market." Qin Dong said with great confidence that he did not tell his own successful cases. These cases were left to professors in university research. He wanted to use the occasion of Shanghai University to pass on a message to Jia Bolong.

"Foreign capital entered the Chinese beer market in the early 1990s. China's beer market began to open up in all aspects in 1993. At this time, reform and opening up are setting off a new climax. Almost major beer brands around the world have entered the Chinese market before other industries to compete."
Chapter completed!