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Chapter 50 Newspaper report

After Li Zhiwen and Jiahe confirmed the release date of "Happy Ghost", they came to Qilin Newspaper the next day to listen to the recent company situation and arrange the advertisement for "Happy Ghost".

The heads of departments in the office sat down one by one.

The first report was Vice President Luo Shaoyong. He sat on the chair and said: "Boss, since I took over the Qilin Newspaper, the company has a total of 283 employees, with 35 new employees, of which 30 were dug up by other newspapers, and 5 were found by the headhunter company. Currently, there are "Qilin Daily" newspapers and "Fashion Beauty" magazine. Boss, "Men's Fashion" is already being produced according to your requirements. The editor-in-chief was dug up by the headhunter company. Sherrow Roberts, an American, has worked as deputy editor in GQ before. Boss, do you want to meet?"

"No need, just arrange it. I believe in your vision." Li Zhiwen said. Since Luo Shaoyong is allowed to serve as vice president, he must have a certain degree of delegation to him, otherwise everything will be in his hands, and Li Zhiwen will not have so much time.

"Okay, boss, I also asked the newspaper editorial room to launch a new newspaper called "Financial Daily", which will be launched tomorrow." Luo Shaoyong said.

"Financial Daily? Our newspaper has financial editors. Don't be able to become a dog when the time comes," said Li Zhiwen.

"Boss, I worked as a financial editor when I was working in Asahi Shimbun. In addition, the talents found by the headhunting company are more than enough to enter the financial newspaper. In addition, we found Professor Mi Xiangxing from the School of Economics and Business Administration of the University of Hong Kong to participate in the editor." Luo Shaoyong said carefully when he saw Li Zhiwen's face was not good.

"That's good. It's not that you are not allowed to open new newspapers. You can open them as long as you are well prepared. Newspapers such as entertainment, business, current affairs, and international news can be opened. As long as the talents keep up, the editor-in-chief does not have to be limited to Hong Kong. How big is Hong Kong? Looking for a headhunter company to poach people from the world, you can only come if you have the ability. If our company wants to expand its influence, it is not limited to Hong Kong, it needs a newspaper that focuses on publishing international situations, current affairs hot news, etc.," said Li Zhiwen.

Luo Shaoyong said in a little embarrassedly: "If the boss releases international news, we need to dispatch elite personnel in other countries to send back major international news as soon as possible. To lay such a news collection point, it not only requires manpower and material resources, but also a long time and financial support. As for our company at present, there is not so much financial support for us to do this." Luo Shaoyong said. In his opinion, the newspaper should take steady steps and gradually advance, and he will not become fat in one breath.

"You don't have to worry about the funds. I will inject HK$30 million into the newspaper within three months, mainly for personnel, and you need to build it. In addition, the newspaper has opened up sales channels in Southeast Asia, Japan and South Korea, and you can start to set up news collection points in these places first." Li Zhiwen said that he did not ask Luo Shaoyong to go to the bank to make a loan. The newspaper had already mortgaged it to Standard Chartered Bank. At that time, he found that the company was mortgaged, which would make the newspaper people panic.

"Okay, boss." He felt relieved when he heard Li Zhiwen injecting capital into the company. In fact, the capital is the biggest problem. This problem was solved, and the rest were easy to solve.

"Next, Qilin News Agency was established, the editorial department, news department, and the communication department were established, and Luo Shaoyong was assigned to solve the problem. Qilin News Agency was directly responsible to me and Luo Shaoyong. Qilin News Agency not only provides news to Qilin Daily, but also provides news services to other newspapers, TV stations, and radio stations." Li Zhiwen said.

Wang Sheng from the editorial department looked a little bad. After all, to draw people from him, it would be like his power to be reduced. How could he be happy? Others had no expressions, after all, they didn't reach him.

Li Zhiwen saw everyone's expressions and then said: "The news agency refers to a communication agency specializing in news information collection and release, and an organization that uses electronic communication technology and other advanced means to quickly publish news and information to newspapers, radio, television and other media organizations."

"The ultimate goal of our Qilin News Agency is to build a network of journalists all over the world, provide news to the headquarters around the clock, reprocess and provide news services to different customers and our own media platforms."

"This organization has been built and can not only provide services to the media, but also provide services to some merchants. After all, the circulation of information is very slow now."

"For specific construction procedures and details, please refer to Reuters in the UK, Associated Press in the US, RB's joint news agency, and Xinhua News Agency in the mainland, Lao Luo. You should have contacted the joint news agency before and have some understanding."

"As I said before, the newspaper currently has insufficient funds, so it can give priority to the establishment of foreign offices in Southeast Asia and Japan and South Korea. After all, these places are closely related to Hong Kong, so it is easier to lay them out. Take your time. This is a big project." Li Zhiwen said.

"Yes, boss." Everyone agreed in unison.

Why did Li Zhiwen want to start the big project of Qilin News Agency now, instead of waiting for money to do it? In fact, it is very simple. Building a news agency not only depends on financial resources, but more importantly on manpower and time. Negotiations of a country and a country also took a lot of time. After all, the news agency does not edit news from a city, but on a country's hot news. It needs to cooperate with many journalists in this country.

Next report was Wang Sheng of the editorial department, who said: "Boss, the sales of Qilin Daily have reached the top in Hong Kong, reaching 250,000 copies, 100,000 copies in Macau, and 500,000 copies in Southeast Asia, Japan and South Korea."

Li Zhihao nodded. The sales volume is not good or bad. After all, in addition to Hong Kong citizens, most of the people who buy "Qilin Daily" are for novels such as "The Legend of the Two Dragons of the Tang Dynasty". It seems that it is a good thing for me to just decide to develop a news agency. Only in this way can "Qilin Daily" go out of Hong Kong, Asia, and even all over the world.

"Continue to work hard. The movie advertisement I mentioned earlier will be published on December 1st. The release date will be on December 10th, and the location will be Jiahe Theater." Li Zhiwen said.

"Okay, boss." Wang Sheng said

The report was Cai Yong from the Advertising Department afterwards. He said: "Report to the boss, the newspaper's advertising revenue has reached HK$3.27 million, ranking first in Hong Kong."

"Okay, thank you for your hard work." Li Zhiwen said.

The final report was Wang Ze, the magazine's head, who said excitedly: "Boss, since the release of "Fashion Beauty", a total of 550,000 copies have been printed, of which 210,000 copies have been printed in the first issue and 340,000 copies have been printed in the second issue. The magazine's revenue is 2.04 million Hong Kong dollars, and the advertising revenue is 1.83 million Hong Kong dollars. In addition, "Men's Fashion" is also being produced, and the company will have two fashion magazines at that time."

Li Zhiwen was not concerned about this sales, which was expected by him. He then asked: "How much is the sales in Hong Kong and Macau in the second phase, and how many other regions?"

Wang Ze said: "The sales volume in Hong Kong and Macao reached 200,000 copies, while the sales volume in Southeast Asia and Japan and South Korea were 140,000 copies."

Li Zhiwen's face looked a little bad and said, "Magazine should not be complacent about this sales. We have to find the reason. Why is it with the distribution network of Qilin Daily? "Fashion Beauty" sold only 140,000 copies in Japan, South Korea and Southeast Asia, which is a region with 500 million people, and the sales volume is not as high as that of Hong Kong and Macao."

Wang Ze repeatedly said yes, but he disagreed.

Li Zhiwen had no choice. After all, in the eyes of Hong Kong people, other places are not surprising. He thought about how to increase sales. Wang Zuxian, the most beautiful ghost in Japan, South Korea and Southeast Asia, has not made his debut yet, otherwise she would definitely be popular when she filmed the cover. Li Zhiwen thought about it and focused on Lin Qingxia. Although Lin Qingxia is not yet known as the number one beauty in Southeast Asia, at least she has a certain popularity in these areas. It seems that the movie plan needs to be accelerated and create some popular actors and actresses in Southeast Asia and Japan and South Korea.

So Li Zhiwen said: "Wang Ze, go and invite Lin Qingxia to try out if you can invite her to shoot a magazine cover, and then test the Taiwan market. In addition, you can consider opening the RB and Korean versions of "Fashion Beauty" in Japan and South Korea, and inviting domestic celebrity actors to shoot magazines."

The method Li Zhiwen said was a common method used in later magazines. Every time he wanted to open a country's market, he would open another country's magazine version and invite people from this country to shoot, and the sales volume would be opened immediately.

"Yes, boss, I'll do it right away." Wang Ze said.

"In addition, I have the cover staff of the magazine for the fourth issue of "Fashion Beauty" and the second issue of "Men's Fashion", so let them shoot it when the time comes." Li Zhiwen said, paused and continued: "As for the first issue of "Men's Fashion", we will ask Chow Yun-fat to shoot it."

"I understand, boss, I will handle it." Wang Ze said.

"Do you have anything else to say?" Li Zhiwen asked.

Luo Shaoyong and others shook their heads and signaled that there was no other problem.
Chapter completed!
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