Chapter 922 Opening
Today is the official opening of the Lin'an Fantasy Film Festival. The originally deserted film and television industrial park has become a downtown city, and even the entire Lin'an City is full of festive atmosphere.
The film festival promotional posters inspired by China's earliest horror film "Singing in the Middle of the Night" can be seen everywhere on the streets of Lin'an. In addition, there are promotional posters for various popular movies to be released in China.
The opening ceremony started at 4 pm, but it was less than 2 o'clock, and there was a crowd of people at the entrance of the red carpet in front of the movie palace. Thousands of movie fans gathered around the opening ceremony red carpet early, preparing cameras and paper and pens to wait for the stars they like to appear.
At the entrance of the red carpet, a large number of Chinese and foreign journalists who cannot enter the red carpet area for interviews. To enter the red carpet area for interviews, you must obtain a red carpet shooting license. More than 4,000 media outlets around the world applied for, and only 250 media were qualified for interviews, including top media such as the Associated Press, AFP, and Reuters.
The only TV station approved for live broadcast is Zhijiang Satellite TV. The reason why it handed over the broadcasting rights to Zhijiang Satellite TV, rather than the movie channel or other TV stations is not because the film festival is in Lin'an, but because Zhijiang Satellite TV won the TV broadcasting rights of the film festival for 70 million yuan.
Film festivals are very expensive, and large film festivals even cost money. Take the three major film festivals as an example. The annual budget of the Cannes Film Festival is 20 million euros; the operating expenses of the Venetian Film Festival are about 12 million euros; the budget of the Berlin Film Festival is about 10 million euros. The government allocations account for about half of the total budget for the three major film operation expenses. For example, the French National Film and Television Center and the Cannes Municipal Government are 50% of the fiscal burden of the 20 million budget in Cannes. The same is true for Venice and Berlin. The remaining money can only be raised by themselves, so the film festival will desperately attract sponsorship, sell broadcast rights, and make money by various means.
The Lin'an Fantasy Film Festival has an operating budget of 150 million yuan. In the early stages of preparation, the remaining money was raised entirely by the Film Festival itself. The TV broadcasting rights are particularly important for the festival's revenue, so the film festival organizing committee contacted several TV stations and finally sold the opening, closing ceremony, and broadcasting rights for the film festival's opening, closing ceremony, and main events to Yizhijiang TV for 70 million yuan.
The 70 million yuan fee sounds amazing, but it is definitely worth the money for Zhijiang TV. It can exclusively broadcast various activities of Lin'an Fantasy Film Festival, which will greatly improve the overall image of Zhijiang TV; and Zhijiang TV can easily recover costs through advertising and distribution of TV copyrights.
Zhijiang Satellite TV also attaches great importance to the live broadcast of the film festival. It has conducted live reports on the progress of the entire red carpet ceremony since 1:00 pm, and has invited many relevant people to discuss and comment in the studio.
At this time, at the entrance of the red carpet, the host of Zhijiang TV was introducing to the audience: "Have you noticed it? The red carpet behind me is a little different from other film festivals. The whole red carpet is one meter higher than the ground. There are railings on both sides of the red carpet, which looks a bit like a T-shaped platform from a distance. The design was inspired by the Broken Bridge of West Lake, because the Lin'an Fantasy Film Festival is a bridge connecting China and the world. At 4 o'clock in the afternoon, 300 Chinese and foreign filmmakers including James Cameron, Tom Cruise, Tom Hanks, Leonardo, and Zhang Ran and Zhang Jingchu will walk into the movie palace through this bridge."
In the largest hall of the Movie Palace, another host introduced to the camera: "There are five large theaters in the Movie Palace, namely Dingjun Mountain Hall, Zheng Zhengqiu Hall, Fei Mu Hall, Xie Jin Hall, and Future Hall. Among them, Dingjun Mountain Hall is the largest hall with more than 2,800 seats. I believe that friends who are familiar with Chinese movies know that the first movie in China is "Dingjun Mountain". Dingjun Mountain Hall was named to commemorate "Dingjun Mountain". "Dingjun Mountain" is the beginning of Chinese movies, and the organizing committee also hopes that Lin'an Fantasy Film Festival has a good start..."
At the same time, various discussions about Lin'an Fantasy Film Festival on the Internet have become popular. #Lin'an Fantasy Film Festival# was directly sent to the hot search on Weibo. It even opened a live broadcast building in places with many fans such as Tianya Gossip, Movie Box Office, etc., and while waiting for the red carpet to start, it was also discussing various gossips of the film festival.
With the anticipation of countless viewers and movie fans, the time soon came to 4 pm and the red carpet ceremony officially began.
The Red Carpet Emcee Hua Shao began to host: "Dear guests, girls, gentlemen, friends from the media now, and viewers who watch live broadcasts through TV and the Internet, good afternoon! Welcome to the first Lin'an International Fantasy Film Festival Avenue of Stars. I am the Red Carpet Emcee Hua Shao..."
After briefly introducing the organizers of the film festival and the content of the film festival, Hua Shao raised his voice: "Next, let's welcome the first VIP to walk on the red carpet today, she is the famous Chinese actor Miss Zhang Ziyi!"
Zhang Ziyi, wearing a long white gauze dress, just walked on the red carpet, and extremely enthusiastic applause and shouts immediately sounded from the crowd, and flashing flashes filled the sky.
Zhang Ziyi is the most internationally renowned actress among Chinese actresses, especially the three "Time Warriors" released by Century Peak, with a global box office of nearly 2 billion US dollars, making her truly an international star. There is no more suitable opening candidate than her.
When walking the red carpet and being interviewed by the emcee Zhu Dan, Zhang Ziyi said with a bright smile: "The year before yesterday, I went to the Austin Fantasy Film Festival in the United States to promote it. It is different from the film festival I participated in before, and it is very fun. Fans will wear makeup into zombies, vampires and so on. The entire film festival is a festival for fans, completely different from the three major film festivals. I just thought it would be great if we had such a film festival. Now we really have it, it would be great!"
After Zhang Ziyi made a brilliant debut, various stars began to appear one after another. Zhou Xun, Zhao Wei, Fan Binbin, Hu Jun and other domestic first-tier stars appeared on the red carpet, attracting countless films. It is no exaggeration to say that the main players of Chinese films have basically come today.
As the most important force in the Chinese film industry, students like Lin'an Fantasy Film Festival are naturally indispensable for film events such as Lin'an Fantasy Film Festival. They all came with their works. For example, Yang Mi came with the crew of "Painted Skin 2", Wang Luodan came as the heroine of "Border Storm", while Bai Ling and Ji Chen appeared as the male and female protagonists of the movie "Ant". This thriller science fiction film directed by Urshan is also the closing film of this film festival. They have unparalleled popularity among the audience, and the applause, cheers, and the flashing white light of the camera almost never stopped after the show.
It is mid-June now, and students are about to have a holiday soon, and the summer season is about to begin. For many domestic films that are about to meet the audience in the summer season, there is no better publicity stage than the Lin'an Fantasy Film Festival. They all hope to use the Lin'an Fantasy Film Festival to build momentum for the film. Therefore, dozens of new films including "Making a Fight in the Heavenly Palace", "Cold War", "Painted Skin 2" have signed up to the organizing committee for promotion, almost covering the seed contestants of domestic films in the summer season.
Among all the crews, the movie "The Great Trouble" adapted from the classic Chinese classic "Journey to the West" is the most starring. When Donnie Yen, Zhou Runfa, Huang Shengyi, Chang Jirong and other starring actors appeared, the atmosphere was extremely hot, and the screams of the movie fans even overshadowed the voice of the hostess on the scene.
The applause and cheers received by Huang Shengyi and Chang Jirong were particularly high, and the limelight completely overshadowed the superstars of Xiangjiang River such as Zhen Zidan and Zhou Runfa. Zhou Runfa was quite moved by this. Chinese-language movies are already the world of young people in the mainland, and the glory of Xiangjiang River movies is really gone forever!
In addition to domestic movies, there are many Hollywood movies released during the summer season. For these Hollywood movies, the Lin'an Fantasy Film Festival is also an excellent publicity stage, so the creators of these movies have also appeared on the red carpet.
"Supervision Squad 2" has been confirmed to be released in mainland China in September this year. In order to promote the film, the director and starring Stallone, the old friend of the Chinese people, Guo Da Statham, and Chinese superstar Li Lianjie were also accompanied by them. When they appeared on the red carpet, there were thunderous cheers on the scene, and there were many people shouting "Guo Da".
Jason Statham was shocked by the situation. Seeing that many people couldn't help screaming at him, he felt a little proud. This was a complete huge treatment, so he asked Li Lianjie next to him: "They kept shouting, what does this mean?"
Li Lianjie was happy when he heard this question and said, "Guo Da is a greeting!"
When Jason Statham heard the greetings, he waved to the fans and greeted everyone: "Guan Da! Guo Da!"
With a bang, the atmosphere on the scene exploded instantly!
When it comes to popularity in China, Jason Statham is far less than Tom Cruise. He is truly an old friend of the Chinese. Especially after starring in "The Flowers of War", Chinese audiences' favorability towards him reached an unprecedented level.
As soon as Cruise appeared on the red carpet, it caused shocking screams from the fans at the scene. Even the reporters on the scene became crazy, shouting "Tom" while taking photos. Cruise is very affinity with movie fans and almost meets the demand for autographs and photo shoots. He walked the red carpet that should have been completed in five minutes, and he walked for fifteen minutes.
Now the Chinese market has replaced Japan as Cruise's most important market besides North America, and the potential of this market has not been truly discovered, and there are infinite possibilities in the future. Therefore, the movie "The Lost War" has just been filmed and just started production in the later stages, so he couldn't wait to come over to promote the movie.
At the end of the red carpet, the emcee Zhu Dan stopped Tom and interviewed him. Zhu Dan is a very professional host and will definitely not ask special questions such as "What do you think of Chinese movies", "What impression do you have of Lin'an", and "What delicious food did you eat". But there are some questions she must ask: "You have participated in many film festivals, and this time you participate in the Lin'an Fantasy Film Festival, do you have any different feelings?"
Cruise said without thinking: "The film festival was run by Zhang Ran. Before I came, I knew it must be a great movie. After I came, I found it was even better than I thought. It was simply not better. The Chinese film market has become one of the most important markets in the world. I believe that the Lin'an Fantasy Film Festival will build a bridge for filmmakers all over the world."
Zhu Dan asked with a smile: "Will you come to Lin'an to film in the future?"
Cruise said seriously: "I have made two movies in China. In 2005, I was filming "Mission Impossible 3" in the Magic City, and last year, I filmed "The Flowers of Jinling" in Jinling. As long as I have the chance, I will definitely go to Lin'an to shoot; I believe Lin'an will become the most important film shooting base in the world, and filmmakers from all over the world will come to Lin'an to film."
Zhu Dan didn't know whether Tom Cruise was telling the truth or polite words, but as a native of Zhijiang, he was very happy to hear Tom Tom's favor with Lin'an. Zhu Dan was about to continue asking questions, but Tom Tom added: "Peter Jackson made Wellington a major center in the world's film industry, and Lin'an has Zhang Ran!"
Chapter completed!