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Chapter 391

Music marketing is not as easy as finding a singer to sing a song. The most important thing is the singer. Music is in harmony with the movie in terms of temperament. The innocent heart of pursuing dreams has reached the extreme in this regard. The combination with movies can be said to be seamless.

With the popularity of dream-seeking hearts, the pilots are gaining more and more attention. Countless people on the Internet are leaving messages saying that they will definitely watch the movie when it is released.

The theme song triggers the topic and achieves promotion of the movie. This is a brand new publicity model. The publicity directors of major film companies almost broke their thighs. It turns out that publicity can be done like this!

At Huayi's headquarters, Wang Zhongjun was having a meeting with Huayi's senior executives. Wang Zhonglei said with emotion: "This Zhang Ran is really a monster. He can actually come up with such a way of publicity. Now, on the Internet and in newspapers, everyone is discussing dream-chasing and flying people. It's really hot before it is revealed!"

Wang Zhongjun sighed and said, "Yes, I thought it was an art film with a box office of up to 40 to 50 million yuan, which poses no threat to us. I didn't expect that just one song could attract such great attention. This year's New Year holiday is probably a tough battle!"

As the king of the New Year holiday, Feng Xiaogang lost to Ning Hao last year, which made him very embarrassed. This year he made all his efforts to win back the throne of the New Year championship: "He can do it, we can do it, our theme song is not worse than the dream-chasing innocent heart. His songs can become popular, and our songs can also become popular!"

Wang Zhongjun smiled bitterly and said, "The record company specially invited my barbaric girlfriend team to shoot Yang Kun that day, which cost a lot of money. It is impossible for them to use the lens of "no thief in the world to create it carefully. Even if we make the rankings, we will not be able to promote the same publicity effect as the innocent heart of pursuing dreams!"

Feng Xiaogang said unconvincedly: "Promotion is just a means, and the movie ends up competing with stars and quality. Our movie has Andy Lau, Ge You, and Rene Liu, and the lineup is much stronger than them. You have also watched the movie, and the quality is absolutely fine. We don't need to care about Zhang Ran's actions, just follow the established publicity!"

Wang Zhongjun was frowning: "It's right, but I always feel that Zhang Ran has a backup plan in addition to the theme song promotion!"

Just when Huayi was having a headache about the propaganda of no thieves in the world, Zhang Ran knocked on the door of Zhang Huijun's office.

When Zhang Huijun saw Zhang Ran, he pointed to the sofa and said, "Sit down and order whatever you want when you come to me!"

Zhang Ran walked over, put the Asian Film Academy's plan in front of Zhang Huijun, and then sat down on the sofa.

Zhang Huijun glanced at the cover and nodded, "The plan has been taken out! Let me take a look first. There is tea here, so you can pour water and drink it yourself!" Zhang Huijun opened the drawer, took out the tea tube and placed it on the desk, then opened Zhang Ran's plan and looked carefully.

Zhang Ran opened the water dispenser cabinet, took out the paper cup, opened the tea tank and put the tea leaves in it, poured a cup of water, and slowly started drinking.

After waiting for almost half an hour, Zhang Huijun raised his head and said, "The plan is good. I will organize a meeting for the school leaders as soon as possible to discuss this matter." Zhang Huijun picked up the teacup, took a sip of water, and said, "By the way. I have something to tell you. Our school has a college lecture hall, and the school has received a lot of feedback from students. I hope you can communicate with everyone. Your pilot won the grand prize in Venice, and just played this movie for the students, and then talked about his own creation. You have nothing to do recently, so I'll see next week!"

The college lecture hall is an event held by Beijing Electronics in the first half of this year. In an irregular manner, teachers from the school, experts and scholars from outside come to the school to give reports to classmates, and even invite very famous foreign film directors to the film school to play movies and talk about their film creation.

Zhang Ran spread his hands: "I am not in China next week. I will go to Los Angeles and stay there for a month or two!"

When Zhang Huijun heard that Zhang Ran was going to stay in Los Angeles for a month or two, she asked: "Is the new film co-production with Hollywood?"

Zhang Ran smiled and said, "No, the new film is the movie version of the drama that our students arranged. Our plan requires a lot of money. Didn't you say you need billions or even hundreds of billions? This time I used to raise money."

Zhang Huijun didn't know how Zhang Ran raised money, and was a little curious, but did not ask: "You go, tell the school if you have any difficulties, the school is your strong backing."

After chatting for a few more words, Zhang Ran stood up and said, "Dean, I won't disturb you anymore."

After leaving the dean's office, Zhang Ran explained to Li Xinyue and Zhou Zheng, and then told the students to rehearse well, and then flew to Los Angeles.

After a few days in Los Angeles, Zhang Ran and Bai Yunfei made an appointment with an architect to meet in a cafe in Los Angeles. Bai Yunfei was the computer student Zhang Ran met on the plane. After that, he met several times and the two sides kept in touch. Zhang Ran’s next story was almost related to the Internet, and he needed someone who was proficient in computers to be his helper.

To realize Zhang Ran’s plan, it takes billions or even tens of billions of dollars. So much money is simply impossible to achieve by making movies in the short term. The only possibility is the Internet.

Three years ago, Zhang Ran said while chatting with Bai Yunfei on the plane that the Internet's profit model is 31, one of which is to start an online company and then sell it to cash out. Now Zhang Ran plans to do this. Only in this way can he get the funds he needs in a short time as soon as possible.

It often takes time to make a website, and many websites involve very complex technologies, so Zhang Ran will definitely not be able to handle these. What Zhang Ran wants is a website that is not very technically difficult and can become popular very quickly.

This sounds impossible, where can I find such a good thing?

However, Zhang Ran knew that there was a website that was not very technically difficult. It took only twenty months from its establishment to its replacement and finally sold it for US$1.6 billion. This website is b.

Zhang Ran has read the autobiography of Chen Shijun, the founder of B, and has 13 billion in 20 months. He knows that B has a problem with its positioning at the beginning of its establishment and has taken several months of detours. If Zhang Ran is asked to do it, he can avoid the detours that B has taken, use a shorter time to make the website popular, and use a shorter time to get rid of it.

As long as you can make b and then turn it over, Zhang Ran will have enough funds to realize his plan.

As for why he didn't run B by himself, because B was a cheat. Before Zhang Ran's rebirth, he had been acquired by Google for nine years and was still in a loss-making state and could not make a profit. Not only B's domestic Youku, but Tudou are the same, all in a loss-making state. The b model is essentially difficult to make a profit.

"Bai Yunfei, you know what we are going to do is a video website. Server architecture is very important for a video website. Why should others see our website? The videos are opened quickly and will not get stuck when there are many people. So we need an excellent enough architect, money is not a problem!" Zhang Ran looked at the sidewalk outside the window.

"Of course. Mike is a system engineer, he is a real genius!" Bai Yunfei nodded with certainty. He was very confident in his friends.

Zhang Ran felt relieved when he heard that the other party was a system engineer. It was Alipay in the United States, and writing code for code is different from other websites. If there were problems with the code of other websites, the impact would be little. If there were problems with the code, it would involve hundreds of billions or even hundreds of billions of dollars. The system engineer the other party could be, then there would definitely be two tricks.

At this moment, Bai Yunfei's eyes lit up, he waved to the door, and then said to Zhang Ran: "He is here!"

Zhang Ran turned to look at the door, and a huge figure rushed out. A fat man in his thirties had his whole body like a blown balloon. His legs were thicker than Bai Yunfei's waist. His whole person was like a mountain of meat, at least 200 kilograms. There were many fat Americans, but not many fat people were so fat!

This is not like a system engineer at all, but like a otakus hacker in science fiction movies!

Zhang Ran was surprised, and a man in a cowboy shirt flashed from behind the huge figure, with a beard and messy hair. The man smiled at Bai Yunfei and then walked over.

Bai Yunfei greeted the man to sit down and introduced to both parties: "This is a system engineer and our alumnus, Mike Solomon! Mike, this is Zhang Ran. The director of the movie Time Warrior, and the legendary public enemy of Southern California, Robin!"

When students from the University of Southern California like to mock them, they also like to criticize the University of Southern California when they are gathering. This is the tradition of two schools. When Mike Solomon heard Bai Yunfei's introduction, he laughed: "Robin, I'm so happy to see you. Your class is our hero. It's so satisfying to pour paint on the University of Southern California!"

When Zhang Ran heard the name Mike Solomon, his heart moved slightly. Could it be that Mike Solomon? He asked quietly: "You are working as a system engineer. Don't you know Chen Shijun and Chad Hurley?"

Mike Solomon was stunned: "Of course I know them, they are all engineers. Chen Shijun is at work, and Chad Hurley has resigned. It is said that he is preparing to start his own business!"

Zhang Ran was delighted. It was really that Mike Solomon. God really helped me!

Ordinary people may not have heard of the name Mike Solomon, but Zhang Ran has read Chen Shijun's autobiography for 1.3 billion in 20 months and knows that Mike Solomon is B's chief architect. B can stand out from many video websites. The server architecture designed by Mike Solomon is very critical.

In the early days of B's ​​establishment, there were very few servers due to lack of money. The architecture designed by Mike Solomon could accurately locate it. The system would determine where the videos opened by netizens came from, which server provider, and the playback rights on the web page repositioned the location of the video, and then started playing. In this way, B saved a lot of resources and supported a huge number of clicks when there were few servers.

Zhang Ran has enough funds in his hands so he doesn't have to have a headache for servers and bandwidth like Chen Shijun and others. However, if a video website wants to stand out, the speed of video opening is very critical, and it still cannot be separated from a good website architecture. Since it is the Mike Solomon, such a talent must not be let go. He rubbed his hands and said in a calm tone: "Mike, I have registered a company. I need excellent architects and engineers. Work with me!"

Mike did not agree or refuse, and asked, "I don't know what website you are going to do?"

Zhang Ran said: "Video website. A video website that is as simple as possible, as easy as possible to use, upload in the shortest time, and never crashes." To be continued.

...
Chapter completed!
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