How to say, if you have a little money, you will be poor?

It doesn’t seem to fit very well…

In recent years, with the crazy influx of capital and hot money, practitioners in the entertainment industry have all made a lot of money and have huge wealth. A-list popular stars can be taken away after more than a month of filming a movie or even a few days of guest appearances.

The salary of tens of millions of yuan is thousands of times the normal income of ordinary people.

In addition, the marketing account promotes the so-called "upper class, CEO elite". I don't know if it has brainwashed the public. Anyway, many practitioners believe it themselves.

Spending a lot of money, being extravagant, having luxury cars and mansions, including social status, everything you want!

In addition, they have close contact with rich people, and some of them are qualified to travel together, and even share wine pools and meat forests, feasts on the sea and sky, and beautiful cars and famous models!

Naturally, we have to change our old-fashioned ways.

When discussing business in a guild hall, each person holds a young model and touches it while chatting. Isn’t it delicious?

Are we going to have to hold meetings to discuss and listen to different opinions?

Respect the audience and respect the market?

They are just a bunch of idiots, why should we respect them?

This is our art!

They know nothing!

If you don’t like watching it, don’t watch it. The platform pays for it anyway.

Habits have become natural, so much so that capital is in the cold winter, and producers and producers still don't know how to respect the audience - I just keep an eye on it.

Thus was born the ancient puppet ugly man, Liu Haochun.

Recently there was a play called "Farewell to Vivian", the male protagonist was so ugly and miserable!

Are the producers all idiots?

Who knows?

Zhao Shan complained more and more enthusiastically, and even talked about the Yin and Yang contract.

Afraid that Shen Changlin would not understand, he explained it specifically: "Yin and Yang contracts are like internal and external accounts. Two contracts are signed for one business. The contents and prices of the contracts are inconsistent. One is used for paying taxes to the tax bureau externally, and the other is for internal viewing. This is

Yin-Yang Contract.”

"…I know!"

I was speechless. Shen Changlin was so familiar with this word!

Fan Jiuyi popularized the 'Yin Yang Contract' back then, probably because he was worried that some people would not understand it. Later, Zheng Shuang did it again...

"I heard them say that there are many people laundering money in today's circle!"

"…I know."

Why use film for processing?

Film preparation requires a large number of personnel, and the expenditures are complex and huge. Many expenditure items are difficult to check.

For example, the costumes in the play are luxurious, and the calligraphy and paintings are auction treasures. These are investment costs, and after they are used up, they will be taken away for collection.

The construction of the shooting scene is dismantled immediately after use, and it is useless to go back and trace the expenses.

There are also some overseas shootings where the invoices are incomplete and the expenses are difficult to verify...

It doesn’t look like much, but when you add it all up, it’s not a big deal for a crew to earn nine figures!

Shen Changlin thought for a while and asked, "Is someone looking for you?"

Zhao Shan didn't hide it either: "I looked for it...but I refused."

"Don't get involved. I estimate that within half a year at most, the higher-ups should issue policies to rectify the entertainment industry!"

"ah?"

Zhao Shan was surprised: "Do you have news?"

"...This is predicted...if the public is dissatisfied with the existing entertainment system, the higher authorities will definitely take action."

"Isn't it a market economy?"

"Who tells you about market economy? We are a socialist market economy!"

We can't talk any more. If we continue talking, it's time to go out of bounds!

At the end of the complaint, I reiterated that illegal things cannot be done. Of course, there are some reasonable ways to avoid taxes. If you don’t use them, you are a fool!

What is legal tax avoidance?

For example, the tax on Chinese actors is several times higher than the tax on actors in other countries around the world, and companies are also required to withhold and pay it. Is it possible to register the company in Horgos and avoid taxes reasonably?

There is no problem legally!

It didn't work out later because public opinion was not friendly to the film and television industry.

It seems that all film and television companies evade taxes and all celebrities are only interested in profit, which has formed a strong public sentiment.

Taking advantage of the situation, the tax advantage status of Horgos was cancelled...

…

Shen Changlin really didn't want to write a short essay, so he simply asked the studio's copywriter to write one, and he reprinted it directly.

Just my thoughts on the filming of "Goblin"...

The copywriting is really good, saying "We can make a TV series that is not inferior to American TV series!", "Thanks to all the cast and crew for their efforts"...

Just like that...

The reason for filming "Goblin" is very simple: to fulfill the pretense of being cool!

"Goblin" has been sold to several satellite TV stations, and it is basically a daytime show - this kind of subject matter cannot be broadcast during prime time!

It's quite good. Although the price is low during the day, mosquitoes are still meat no matter how small they are. It is still a profit after all.

On November 12, Shen Changlin took Chen Yao, Liu Yijun, Nini and Qin Hao, whom he hadn't seen for a long time, to film "Harper's Bazaar"...

By the way, I mentioned some understanding of fashion - if you have a script, just read it.

Then Shen Changlin accepted an exclusive interview on Weibo.

Chen Yao and the four of them went to shoot a commercial - "Goblin" launched an egg yolk commercial, which required the actors in the play to perform it themselves.

There is no way, the cost of "Goblin" is too high, and it needs some advertising to balance the income and expenses.

The so-called egg yolk advertisements are actually shameless advertisements for VIP users - directly embedded in the series.

But fortunately, there are only three commercials in one episode, and each commercial lasts for 10 seconds. Shen Changlin... can still accept it.

The questions in the Weibo interview are very simple. They are basically the questions with the highest number of likes from netizens. Copy and paste them in a quick question and answer format.

"Director, why do you want to go down to earth to film an online drama?"

"To correct you, there is no difference between online dramas and film directors. They are all expressing themselves, and I have always had the idea of ​​​​making a feature. The script of "Goblin" was completed in 2013...I would like to thank Tengxun Video for not only spending huge sums of money to help me complete it. I made this wish and respected my ideas very much. I also let me choose the actors...I was not even asked to comment. They said 30 episodes would be 30 episodes!" "The cost of filming "Goblin" was said to be 220 million? Where was the money spent? "

"Special effects, live shooting... among our actors, the salary only accounts for less than 20% of the total cost!"

"Then you heard about the specific value of the sky-high salary for fresh meat with small traffic, what do you think?"

"It feels quite magical...one really dares to give, and the other really dares to take!"

"The four leading actors are Chen Yao, Liu Yijun, Nini and Qin Hao. Are you worried that they won't be able to attract traffic?"

"Don't worry..." Shen Changlin shook his head, then thought of something, and said, "I am the biggest traffic!"

…

"Ghosts" will be aired on November 17th, the same day as "Shushan Chronicles 2"...

It is clear that a wave of suppression is needed.

There are 10 episodes in the first episode, the next six episodes require VIP to watch, and then six episodes will be updated every week.

Give full play to the long tail effect and attract more VIP users...

Currently, the number of VIP users on Tencent Video Platform is 32 million. According to the platform’s vision, attracting 3 million new users would be considered an S-level hit...

Shen Changlin is quite nervous. After all, "Goblin" is his first online drama, and he is still in his prime. It's not like he has no pursuits and no job opportunities, so he will film "Northern and South." 》Such a series...

Although he modestly said, "There is no difference between online dramas and film directors, they are all expressing themselves...", but there are judgment standards in the industry.

Let alone online drama directors, even TV drama directors find it difficult to cross over into film directors!

The reason is simple: the industrial system is different.

In the film industry, most are director-centered systems. Many directors have high creative authority, from splitting to editing. Therefore, the director determines the degree of freedom of editing to a large extent during the filming stage.

TV drama directors are different. Globally, the more mature the TV drama market is, it is basically a writer-centered system. Even in China, it is still a producer-centered and star-centered system. The director's authority is actually very small...

Therefore, TV dramas essentially rely on characters, plot direction, and performance authenticity to achieve success.

These are two completely different systems!

What's more, there is already a hit online drama this year - "The Best of Us", with a Douban score of 8.9 and views exceeding 3 billion!

Many netizens will not compare "Shushan Chronicles 2" with "Ghosts", but will only compare "The Best of Us" with it. Who knows that the director of "Ghosts" is Shen Changlin.

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