By the way, "Sosu" still lacks Zhang Mu, Shen Liushu's assistant. Shen Changlin mentioned this role to Zhang Yi, and the latter expressed his willingness to make a guest appearance...

That’s it!

Now that the actors have been found, the preliminary coordination work can begin.

Coordination work includes funds, personnel, filming, advertising, sponsorship and surrounding work.

"Search" is a realistic work, and it is a modern drama. There are many things that can be implanted. However, Shen Changlin himself has requirements for this drama, so implantation cannot be rampant...

That's enough!

"Big Shot" sold 800 million yuan, and a lot of brands want to implant it in "Search"...

Cell phones, computers, cameras…

Includes some websites.

By the way, Weibo spent 30 million and asked to change the main content, that is, the "search" thing to Weibo search...

Shen Changlin has no objection!

Whether it’s Baidu search or Weibo search, it won’t have much impact anyway.

Baidu doesn’t give money, but Weibo pays advertising fees, so use Weibo!

Incomplete statistics indicate that there are nearly 50 million ad placements...

Finally, the small goal was achieved: the film has not even been shot yet, but the cost has been recovered.

These are mainly the responsibility of the production team, and Shen Changlin is busy giving platform to "Xiu Chun Dao: Shura Battlefield"...

Yes, he despises "The Legend of White Snake", but Taizu's words are right: strategically despise the enemy, tactically attach importance to the enemy!

The promotion of "The Legend of White Snake" is very lively. One moment they say, "Venice sells the film very smoothly, and it is called the Chinese version of "Pirates of the Caribbean". The next moment, it says, "200 million yuan was spent to create it, and China's special effects are at the highest level"...

At the premiere press conference, Li Lianjie said sincerely, "I was deceived. I agreed to be a guest star and became a starring role... It was promised for ten days, but it ended up being filmed for twenty-five days. I was simply deceived. I originally said I wouldn't." Playing, but the fight never ends!'

‘There are still three days to go, and then this film will have nothing to do with me.’, ‘I have even forgotten what the story is about!’

We call this kind of behavior ruining the place!

I guess I wasn’t satisfied with the money I got for supporting roles, but I was playing the male lead...

By the way, the reporter asked him which one of "The Legend of White Snake" and "Flying Swords of Dragon Gate" he is most looking forward to, and he honestly said: "I have been filming martial arts movies for most of my life. When it comes to breakthroughs, "Dragon Gate" is more challenging. 3D martial arts is the most challenging one." A brand new presentation of Chinese martial arts to the world.'

However, in the subsequent press conference, he cooperated very well, playing with Fahai's Zen staff and shaking the stage...

In an interview, he also praised the special effects of "The Legend of White Snake" - when it was screened in Venice, I met several American reporters. I heard them say that they really didn't expect that Chinese movies have developed so fast. The previous films lacked audiovisual and visual effects, both in terms of pictures and colors. It’s so shocking that I can’t let it go. Now “The Legend of White Snake” has changed this situation!

Why has it changed so much?

Who knows?

But "The Legend of White Snake" is indeed quite popular...

…

Well…

In fact, there are three movies on the National Day schedule this year. In addition to "White Snake", "Xiu Chun Dao 2" and "Revolution of 1911", starring Jackie Chan...

It’s not that I ignore it deliberately, it’s just that the film’s presence is too low!

It was originally supposed to be released on September 26th. In order to avoid direct competition with "Spring Knife 2" and "White Snake", or perhaps because of confidence in the movie, it was released on September 23rd!

It is now September 26, and "Revolution of 1911" has been released for three days, with a cumulative box office of 10.39 million!

Yes, starring Jackie Chan, it broke 10 million in its first weekend.

An embarrassing comparison...

Anyway, when Shen Changlin promoted "Xiu Chun Dao 2", reporters were strictly prohibited from mentioning "Revolution of 1911"...

Of course Shen Changlin has to help "Xiuchundao: Battlefield of Shura" to support the stage. "Xiuchundao" is his first work, and the director of the second part was changed. Many viewers want to know the reason. The premiere ceremony, facing In a media interview, he said this:

"I talked about "Xiu Chun Dao" with director Lu Yang, and he felt that "Xiu Chun Dao" is not about Jianghu at its core. It is about people within the system. This group of people is extremely miserable and trapped. They are a group of people who are uncomfortable and have no choice. People cannot enjoy their own will, so this is not a martial arts movie.' It speaks to my heart..."

"This is also an important reason why I asked him to direct "Xiu Chun Dao 2"!"

"I don't really like directing sequel stories. Even if it's a script I wrote myself, I still don't like it...it's not fresh and challenging! Moreover, I watched Lu Yang's "Shura Battlefield". If I had filmed it myself, I would have been disappointed at most. In this way, it is impossible to surpass him. I like to shoot some works that have never been shot before, such as oriental fantasy themes, such as science fiction themes..."

"I have a plan, but it's just a rough plan. After I finish filming "Search", I should give myself a holiday..."

"The director works with the right side of his brain and is emotional; while most of the producers work with the left side of the brain. From the perspective of how much the entire budget will cost to shoot this scene, you have to consider the entire market recovery and whether you can have suitable actors..."

"Lu Yang is actually a director who doesn't need much supervision, so we talk more about details..."

"As a director, his own aesthetics and skills are sufficient..."

"Then do you have any requirements for the new director?"

"Yes, I don't expect them all to make money, I just hope they don't lose all their money..."

…

As one of the trump cards in the promotion of "Xiu Chun Dao 2", Shen Changlin not only attended the premiere press conference, took some interviews, and accompanied Wang Changtian to meet with theater managers...

With his current celebrity status, doing public relations and roadshows in person is indeed a bit pricey.

But there is no way, the theater chain controls the channels, you have to maintain the relationship with them.

Especially with such a behemoth as "The Legend of White Snake".

Yu Dong once said: Running for distribution is drinking!

Andy Lau also said, "I don't want to do film distribution anymore, because it's too embarrassing to have to eat and drink with film producers and theater owners."

Oh, I said this when "The Storm" was released...

As professionals, theater managers will make basic predictions before a film is released.

This prediction is not to guess whether the audience will like it or whether the film has a good reputation, but to estimate how many viewers will pay for the film. The more people willing to buy tickets, the better.

To put it simply, as long as the audience is willing to spend money, it is their own business whether they like it or not!

Their expectation for "Xiu Chun Dao 2" is 300 million, and their expectation for "The Legend of White Snake" is also 300 million.

With the same expectations, public relations is very important!

Lao Wang told a lot of secrets about distribution, such as the rebate: if you choose to "cooperate" with a theater, the theater will increase the number of films in the schedule.

This ‘cooperation’ is a rebate!

"How much return?"

"The upper limit is basically 3% of the box office... we won't give too much, after all, the studio's own share ratio is lower than that of the theater chain..."

Shen Changlin understood instantly: "...Then "The Legend of White Snake" is dead!"

Even if the cost of "The Legend of White Snake" is not as much as 180 million as Yang Zhi said, it is at least over 100 million~ They can't give back any points!

Wang Changtian smiled very reservedly: "...it depends on the market performance."

Shen Changlin suddenly remembered something: "Did we also give points back when "Big Shot" was released?"
Chapter completed!