Chapter 299 invitation
The courier incident was only broadcast by the TV station after multiple investigations, because the credibility of the TV station broadcast was not a trivial matter during this period.
Especially some news reports, now, news broadcast by provincial satellite TV stations and municipal TV stations are rarely reported on the Internet because they are too easily reversed.
For example, the squat sister who is very popular recently said that the BMW car occupied her parking space, and she blocked the BMW owner with a Land Rover for more than 100 days.
Then I talked about this live broadcast, and many online self-media followed the trend and reported that many people were fooled by Sam Sang's performance. In addition, the BMW owner and her acted with each other, Sam Sang was detained because of spreading rumors and fabricating facts.
This is the commonly used method in the media. There are two types of methods. One is that you can tell at a glance that you are acting, and this type is based on virtual creation.
Another type is like Chen Shi's manipulation and layout, which fabricates a fact. An incident seems to be a real event. The parties involved are still insisting on the real thing and gaining attention, so they will be detained.
Sister Stan participated by herself, and then the performance traces were too heavy in the later stage, mainly because she was eager to cash in, so she actually did live broadcasts every day.
Chen Shi played this trick differently. This type of thing belongs to the highest level of marketing, that is, all the people in this matter don’t know it’s a performance, so no matter how you investigate this matter, you can’t find out.
This has become an accidental event, a real thing,
This is just a few accidental connections, a few irrelevant people, each completing their own work, and finally becoming one thing.
This kind of gameplay is not something that ordinary people can play. The more people go to above, the layout will make you unable to distinguish between virtual and reality. These things are available in history books, and Chen Shi also obtained them from books. Some of the ancient techniques of playing kings, princes, generals and ministers are also effective now.
Because their gameplay has a commonality, that is, human nature, how to touch and control human nature.
Human nature cannot be done, but human nature resonates with it.
For example, when Chen Shi made this incident, he knew that this must be topical, because most of the people who liked were flips and counterattacks of small people, after all, most people were small people.
But the little people must disappear after the counterattack, otherwise the little people after the counterattack will attract jealousy and slander from the little people.
Since ancient times, most of them have been in a difficult position in the bottom.
Chen Shi asked Zhang Ming and Wu Wei to show their faces and go back to work, disappearing from the public eye, not hyping them, but hyping Sitong Express, which makes people know that Sitong Express is crouching tigers, hidden dragons, and you never know that a person who delivers a courier may be a translator, a programming master.
One reversal, two reversal, what about the third time?
The third time was that an executive of Kongping Media personally dressed up as a courier because he could play the piano and his skills were not bad.
Chen Shi asked him to deliver the express delivery, and then to the designated hotel. There was a piano in the hotel lobby. Chen Shi asked the executive to go up and play a song directly, but this time it was not a TV station, but a scene recorded by a wedding videographer.
Then you can write a story when you send it to the Internet. The courier guy sends the courier and finds that his ex-girlfriend is getting married, and then silently plays a marriage march to give it to his ex and leaves.
When this topic became popular, the executive came out to refute the rumors himself, and he was just a part-time job in amateur delivery to earn some living expenses.
In this way, you will keep the second wave of popularity. Otherwise, once this popularity is over and there is no new one, you will lose your attention.
These three things can definitely make Sitong Express quickly gain a foothold and become a express company that many people know.
The Imperial Capital Satellite TV is still following up on Wu Wei’s affairs, while the Magic Capital Satellite TV is following up on Zhang Ming’s affairs.
Chen Shi did aim at another inconspicuous field, making electric plug-ins and remote controls, and investing huge amounts of money to do this, which can be said to have put more than half of its value and is currently the largest investment in the industry.
All of this is nothing more than something that will come soon in the future. Home appliances go to the countryside and home appliances go to the countryside are real subsidies, and many companies have taken off this subsidy.
Just like the subsidy for new energy vehicles now, the subsidy for home appliances to go to the countryside is much more than that for new energy subsidies. It can be said that the subsidy for home appliances to go to the countryside is the largest product subsidy.
Why do I need home appliances to go to the countryside? In fact, it is to eliminate safety risks. Until around 2007, many people still used old black and white TVs or very large and bulky color TVs, as well as refrigerators, washing machines, rice cookers, etc.
First of all, the home appliances bought by these people in the early 1990s were basically purchased at the beginning of the millennium. At that time, the imported ones were too expensive, and there were also miscellaneous brands. The quality of these miscellaneous brands was really worrying and had great safety risks. For example, in the early years, there were often reports of TV explosions.
This type is a very big safety hazard. When home appliances go to the countryside, they use old appliances to exchange new appliances for money. They need to pay a sum of money to buy them, but they are basically not too expensive. At that time, only brand home appliances could participate in subsidies, so they are basically large factories, not some assembly factories.
At that time, large factories made money by volume and subsidies, and basically they made a lot of money. The subsidies for home appliances also led to the sales of computers and the popularity of computers. It can be said that basically every family has a subsidy for home appliances. At that time, all home appliances and 3c products were basically subsidized.
After the deadline for home appliance subsidies, the price of home appliances soared again, until after a certain mi made the market, it started to make the market cost-effective.
But the quality of cost-effective home appliances and home appliance subsidies was simply incomparable. The subsidies for home appliances were more than 1,000 TVs, which was equivalent to the cost-effective three or four thousand TVs, or even higher.
Because at that time, big factories would not dare to cut corners. If this was discovered by the superiors, it would be over. Don’t think about continuing to take subsidies.
So the quality of home appliances at that time was really good, and the accessories were also very good. The quality of home appliances was basically excellent, but some small home appliances were a bit disconnected, but small home appliances were basically given as buy home appliances as gifts at that time.
Whether it is small appliances or large appliances, most people have to change the plug-in after buying home appliances, especially large items such as TVs, computers, and refrigerators, because there are too many appliances, and there will be more plug-in and plug-in.
With a new and good TV, the TV set-top box is here, and the air conditioners all require a remote control. Don’t be too conspicuous about the remote control industry. The sales in the market are very large every year. Now mobile phones have infrared remote control function, and the remote control is still selling well.
The insertion line has always been the best-selling, and it is becoming more and more popular. The market for insertion line is still the same as the bulls. The price of the bulls starts at sixty or seventy, and the larger ones will be over a hundred.
So the market for inserting and placing is still very big now, not to mention that it is now in the 2005, and it is about to be 2006. The world is passing too quickly. Chen Shi felt that there is no need to follow the Internet or negotiate in this period, but to swallow things that others despise.
He directly invested in the multi-plug-mounted screen factory and the remote control production factory. When the subsidy for home appliances to go to the countryside will come, these TV manufacturers will definitely place remote control orders crazily.
Chapter completed!