Chapter 258 Investment
At noon the next day, Song Yi had a meal with his sister Song Yanyan, who was still studying for a second-year graduate school at Fudan Medical College, and immediately returned to Shenzhen City. He didn't even have time to have fun with Wen Xuan, an intellectual and beautiful flight attendant at the junior high school deskmate. He just talked on the phone and chatted for a few words. Song Yi sent her a red envelope of 88,000 on WeChat.
When Song Yi returned to Shenzhen City, news about his fall in love with Wang Siming quickly spread.
Under Song Yi's command, Yijian Live, general manager Xing Jun, came forward to block Panda Live from poaching people from major platforms, and by the way, he poached two big game anchors to his own platform. He also spoke to the big game anchors on his own platform, "No matter which platform comes to find you, the price they can pay, we Yijian Live will also be able to open it. You can talk to me with the conditions. If you are not satisfied, you will change jobs."
Of course, this is a domineering and propaganda rhetoric. In fact, Yijian Live also has various restrictions on the big anchors who are about to leave, and various legal battles are followed by them, requiring them to fulfill the terms of the contract.
The essence of business is cruel. When it comes to disputes of interests, there is absolutely no way to make a step back.
The big live broadcast platforms have all the brains of being beaten. Wang Siming, who is rich and powerful, claims to have 6 billion yuan, is poaching people everywhere in a fierce manner. Douyu is the first disaster area, and the second disaster area is Yijian Live. Because Yijian Live participated in the "war", Xiao Wang was so angry that he insisted on poaching a big anchor of Yijian Live to relieve his anger.
He even swears and curses on meager, first transferring a host to complain about Yijian’s live broadcast, and then posting a message, “What kind of garbage platform? People from the IG team are not allowed to go live broadcasting in Hai.”
When the live broadcast industry was filled with smoke and each was really angry, in late November, Song Yi was talking about investment issues with Ying Shulin, the boss of Hero Entertainment.
This investment was conducted in the name of Yijian Live. Because Song Yi had insufficient funds on hand.
This matter is actually very subtle. Ying Shulin of Hero Interactive Entertainment is a rich second-generation from the Magic City, born in the 1980s, and is very young. He founded Hero Interactive Entertainment in June 2015. In October, Wang Siming invested 100 million yuan and used his influence in the e-sports circle to give him great help. Let Hero Interactive Entertainment become a star enterprise and the leading stock in the e-sports concept!
But, but...
Just after the establishment of the Mobile E-sports Alliance, which is the so-called anti-Tencent Alliance that the outside world calls, Hero Entertainment immediately began to negotiate financing. The company that wants to invest in Hero Entertainment is called Huayi Brothers.
You know, Huayi Brothers signed a five-year strategic cooperation agreement with Tencent in 2014. At this time, Huayi was still the boss of the film and television industry.
It is obvious that Tencent has responded to Wang Siming's "anti-Tencent Alliance". Why choose the target of Hero Interactive Entertainment? Because Hero Interactive Entertainment has the management rights of the Mobile E-sports Alliance.
After Song Yi invited Tencent to invest in the A-round financing of "Tianxiu" short video software, he gained Tencent Limited's trust. He also participated in the financing negotiations of Hero Interactive Entertainment. If he wanted to invest in Hero Interactive Entertainment, Tencent could not stop him. He gave Ying Shulin money to buy shares, but Ying Shulin refused? This person didn't even admit it to Wang Siming, who gave him great help. This is called business.
Do you expect a mobile game company that has been established less than half a year ago to have very strong products and profitability? How many of them are concept hype, and how many are the family behind Ying Shulin working hard?
The final result was that the three parties signed an agreement in late November. Huayi invested 1.9 billion yuan, acquired 20% of the shares of Hero Entertainment, and became its second largest shareholder. Yijian Live invested 500 million yuan to account for 5.3% of the shares.
The news has been announced, and Ying Shulin had to call Wang Siming to explain, because the headquarters of Hero Entertainment is in Beijing. "Siming, don't believe the rumors from the outside world. Hero Entertainment is a game company and needs huge funds for research and development. Since Huayi and Yijian Live gave a valuation of nearly 10 billion, I cannot not accept investment!"
Wang Siming said angrily: "Ying Shulin, don't be careless. Alibaba and Tencent are currently the second largest shareholders of Huayi. I have been scolding Yijian Live on the Internet recently, but have you not seen it?"
Ying Shulin's family is doing business, but it is not as big as Wang Siming's family's business. After starting a business, he is more pragmatic, unlike Wang Siming who is arrogant and throws things to a professional manager, and says with a wry smile: "
Siming, what else do I have to say? I am still the chairman and general manager of Hero Entertainment! Hero Entertainment still maintains support for your work as the rotating chairman of the Mobile E-sports Alliance. I am grateful for your help in my heart!”
He is playing the emotional card.
Wang Siming was unable to tell the truth about this for a moment, of course the fact was true. Hero Entertainment was indeed just accepting financing. He was timid and he could not care about financing other people's companies.
"Old Ying, don't blame me for being too sensitive. The mission of our mobile e-sports league is to rely on League of Legends, a popular global game, to create a healthy e-sports ecosystem in China. If Tencent intervenes in, there will be many things that cannot be done."
Ying Shulin said: "I understand. The characteristics of penguin are made to death as soon as you do it. The domestic e-sports industry is developed with you, and everyone recognizes this achievement!"
Wang Siming laughed and said modestly: "This is everyone giving me some face. Okay, I'll invite you to drink some wine another day. Keep a close eye on those two families, and let me know any news in advance. Isn't that difficult?"
He was humble and proud, but he was still worried about responding to Shulin, knocking and making a request.
…
Yijian Live used his own funds to invest in Hero Entertainment, which almost consumed the money from the B round of financing, which was questioned by shareholders. During this period, Song Yi spent all his time on making phone calls, except for promoting the promotion of "Tianxiu" short video software and version iteration. For this reason, he had to hold an extraordinary shareholders' meeting to explain the current situation.
"Everyone, we invest in Hero Entertainment is not a random investment. The benefits we get are, first, our game copyright library has increased. This is the agreement, everyone can take a look. Second, we have cooperated with more professional League of Legends teams, which further expands our popularity among game fans.
I hope everyone will give us some time to show it in the future.”
There are about dozens of investors of Yijian Live, both big and small. Song Yi personally explained how to comfort everyone's hearts. Although they were not satisfied, after all, this is an unlisted company and their shareholders cannot intervene too much. As Song Yi said, they need to give Yijian Live time to face the effectiveness of this investment.
However, in private, most of the shareholders living in Jinghu Hotel were speculating. Several small shareholders associated with Changqing Group were chatting in the administrative lounge on the 15th floor of Jinghu Hotel. Speaking of this matter.
"Yijian Live uses this investment to prove that they are still on the same line as Tencent. Currently, the biggest giant in the game industry in the live broadcast industry is Tencent, which is actually a good news. In any case, it solves the problem we have been worried about before. A company without the support of Internet giants may not be able to make the final decision. The current problem is that after spending this money, we now doubt whether Yijian Live can survive the next thousand-broadcast war."
"It is not necessary for Yijian Live to show its relationship with Tencent through this investment. In fact, the "Tianxiu" short video software under Mr. Song's name received a round of financing led by Tencent, and received a total of US$60 million in financing. Among them, Tencent invested US$30 million. The rest were invested by three major venture capital institutions, Hongbin, Hillhouse Capital and Idg."
"That's the business of another company, and it may not be able to explain the problem. However, as far as my personal insider information is concerned, Mr. Song is likely to be fooled by Tencent."
Chapter completed!