Chapter 234: The future of e-commerce
Ma Yun stood up and said confidently: "I will solve this problem. I will let those bosses join our website and become one of our users."
Everyone was silent for a while and began to discuss the issue.
Because the B2B model is a business-to-business, and as a third party, they can only get commissions from it.
But even if all companies across the country are brought into their websites, they can earn only a limited amount.
Moreover, as they open the website, imitation websites will surely rise rapidly like mushrooms after a rain.
Everyone understands people. Look at the portal website. As long as you open an Internet company, almost all have a portal website. There are so many portal websites to grab users and resources. Where can so many users and resources come from?
Small websites are desperately trying to attract traffic, while large websites are desperately trying to keep traffic. As a result, the company's development has stagnated.
This may not be a healthy development for a company. In the end, small websites go bankrupt and large websites are seriously damaged, and other websites that do not participate can seize the opportunity.
Therefore, the company will definitely carry out other main businesses in the future and strive to distinguish them from the main businesses of the current Internet companies.
For example, they don’t need to do a portal.
Look at how many portals are on the Internet now? The model for these portals to attract traffic is to launch news every day, but the news happens every day.
So small websites began to take a different approach, using some soft seqing things to attract traffic, and large websites also followed suit, and portal websites were gradually becoming more and more stigmatized by users if this continues.
But this is also impossible. If you don’t do some curious and soft seqing things, you will not be able to attract users. Without users, without traffic, there will be no advertisers, and the company will not be able to survive.
This is a vicious cycle, and it is a vicious cycle in which no website can protect itself.
In addition to Penguin, Penguin does not rely on portals. Their main business is instant messaging. They can fully use the income from instant messaging to maintain portals. In this way, their portals become white lotus in all portals.
However, it is an indisputable fact that the revenue of the portal website begins to decrease every day and advertising fees are gradually decreasing.
So, in addition to the B2B e-commerce model, what other businesses can they carry out?
"Where is B2C?" Chu Han suddenly spoke.
Chu Han had talked to Ma Yun before, but Ma Yun also refuted this idea because the B2C model must rely on the developed express delivery industry, but now the express logistics is only postal, and postal is a state-owned enterprise, so it is impossible to cooperate with them.
Even if they cooperate, how can their small website impress such a large state-owned enterprise?
So at the beginning, someone mentioned this proposal, and after Chu Han said it, he immediately refuted it.
Seeing that his proposal was easily refuted by others, Chu Han continued: "Then if we also open a logistics express company, wouldn't we solve this problem?"
Everyone in the room was stunned for a moment and looked at Chu Han with his eyes.
Ma Yun shook her head and said, "The funding is too high, it's not something we can play with."
"Yes, I invest, I have money." Chu Han said again.
No one answered what he said.
Just when everyone was embarrassed, Ma Yun trembled and said, "Brother Chu, can you really provide funds and open a logistics industry all over the country?"
In fact, the logistics industry is not a new industry anymore. As postal appeared in China, some people have become interested in entering the logistics industry.
However, these logistics industries have not developed and can only operate locally and in a small scale.
Once you cross the province, it is not that it is impossible, but the cost of saving for one trip is not enough to meet the express delivery fee.
This is a very typical case of different income and expenditure. In this era, there are not many people sending express delivery, and most of them also like to choose postal because it is a logistics company that can be delivered to all parts of the country.
The most important thing is that they are state-owned enterprises and have high trust. Since that is the case, why should I cooperate with other logistics express delivery?
This has also made it difficult for wild logistics companies to develop in this era.
"It's really started. Are others willing to use our express company?" someone asked again.
Chu Han smiled and said, "Our express delivery company is not for ordinary people. It is not that ordinary people cannot use it, but think about it, there is really a logistics express delivery company that runs all over the country. It relies solely on ordinary people to send express delivery, and the cost cannot be recovered, right? The topic should still be transferred to the e-commerce website. The B2B model is correct. In the future, the convenience of computers will become stronger and stronger. The possibility of companies choosing to cooperate online business is very high. But if the cost of computers drops in the future and there are more ordinary netizens, will they also choose to shop online? Therefore, B2C must also need to develop.
What we need to do is to increase the traffic of B2C e-commerce websites. When there are more shoppers, the things they buy must be logistics and distribution. At this time, we can use the logistics express we have opened across the country, cooperate with enterprises, collect the things purchased by Internet users, and collectively package them and distribute them according to provinces. As long as the quantity is increased, do you think the logistics company will not make money?"
"But this requires the cooperation of the company. What if the company is unwilling to sell things online at all? Then don't they need to use our express company?" someone asked.
"Are entrepreneurs fools? When your website has millions of traffic and you are the only e-commerce website in the country, everyone will buy things on your website. Why don't the company settle in? Isn't the purpose of the company to make money?" At this moment, Chu Han finally joined their topic.
"But... so far, there are only five million netizens in our country."
"It is because of five million that we have to speed up the construction of our website. B2B needs to be done, and B2C needs to be done. In September this year, there were only 1,090,000 netizens nationwide, and the growth rate of netizens reached 5 million in just one month. What about a year later? What about ten years later?"
The data on the number of netizens in China can be checked online, and those who often follow the Internet naturally know this data. After Chu Han said this, it seems... it is true.
When one day in the future, the number of netizens will explode, then their e-commerce websites are the only websites. If you want to experience online shopping, they must pour into their own websites. At that time, are you still afraid of not having sales?
As soon as Chu Han added the topic, Ma Yun didn't speak. He was good at chicken soup, but he was not good at technical operations. The reason why Ah Li could do it in later generations was because of Ma Yun's characteristics, he knew how to use people.
Ma Yun didn't understand cloud computing, and didn't even know what it was for, but after discussions by his subordinates, he decided to do it. So Ali Yun emerged and became Ali's third largest profit pillar.
Chapter completed!