In recent years, fan circle culture has become the dominant and has become a reliance for traffic stars. Compared with the star-chasing culture in the past, fan circle culture is much more complex.

The previous expression of star-chasers was just to buy records, movie tickets to watch concerts, and even organizations such as singers were relatively loose. Fans in fan circle culture would buy peripherals for idols, rent advertising spaces for promotion and voting, and also act as traffic promoters for celebrities on various platforms, becoming the survival soil for traffic stars.

They spend more money, spend more money, and are more organized, thus forming a circle of interests. This is of course related to the Internet era. Relying on social platforms, fans can quickly gather and form a synergy.

It is originally a normal psychological need for fans to pursue idols. If the idol’s self-realization process is in line with the fans’ growth path, it can further confirm the power of role models. However, fan circle culture has gradually become a vicious circle.

Some traffic stars have their own bad records and even violate the law, which is only part of the chaos in the fan circle. The "tearing" and "black" of fans have become popular in recent years. For example, the "fan-only" confrontation between different idols in the same group.

Fans of the male and female protagonists of the film and television dramas have been fighting for "rankings", as well as controlling comments, slaughtering versions, stomping on each other, rumor-mongering attacks, collective human flesh and online intimidation, etc., have made the fan circle culture chaotic.

The composition of fan circles actually covers different age groups, but judging from the recent situation, the trend of young fan circles becoming increasingly obvious and worrying.

The invasion of fan circle culture on young people is both about the "heart" and the "gold".

Unconditional protection and strong exclusivity of their idols, they often slander and insult other artists, and scold other fans for days and nights, not only wastes time, but also makes it difficult for people to get rid of narrow values ​​and violent spirit. Youths who have been immersed in fan culture for a long time can imagine the cognitive ability, and they may even ignore the law and human nature in the direction of being either black or white.

They are addicted to idol complexes and are no longer an independent individual, they lose the ability to think and judge, and they also lose the concept of right and wrong and basic legal awareness.

Fan circle culture can even erode education. Previously, teachers organized third-grade primary school students to support their idols, which can be said to have lost all the teacher ethics. Some learning apps contain a large amount of star-chasing content, which has also caused controversy.

Fan circle is still a blood-sucking field, spending a lot of money on your beloved stars. It was a social news headline twenty years ago, but now it has become the mainstream fan circle.

The expenses are not just about buying albums and buying peripherals, but also many seemingly unnecessary expenses. These expenses are in the name of fundraising, and regard the action of fans as a religious ritual-like test. From planning activities to flower baskets at idol events and rolling treasures, they are all part of the fundraising.

As for the large display screens that were collected for renting urban landmarks, drone light shows, and even helicopters, which were originally only seen in romance TV series, it is now commonplace.

Teenagers who do not have financial resources will steal their parents' accounts or borrow other people's ID cards to use online loans to raise funds for idols and give gifts to support them.

Some farmers even take out the money for buying seeds that are related to their livelihoods. This kind of fundraising that costs tens of millions of yuan does not have complete financial monitoring, so there are endless incidents such as embezzlement of public funds, making fake accounts, and even absconding with money.

For example, in the previous talent show "Youth With You 3", the voting session was set to buy designated dairy products and open the cover and scan the code, and fans can vote for their idols.

So fans bought milk in the whole car and box and voted, and then poured out a lot of milk. Some fans would buy a large number of magazines that their idols appeared in, but only paid for the payment and did not require the shipment, so as to promote sales. Some fan circles raised funds for artists to buy a magazine, and the sales would even reach more than 20 million yuan.

Unlike many people's imagination, fan circle culture is not blind in organization. Instead, it forms a huge centripetal force and action force because of the love for idols.

It has strict hierarchy and division of labor within it, and fans perform their own duties and do various jobs for their idols. The only difference from ordinary companies is that most grassroots fans do not have a salary to get and have to pay in. Social networks have precise control over fans, which in turn forms comprehensive exploitation and squeezes fans' time, labor, money and even their bodies.

If a group's direction is wrong, the stronger its organizational and centripetal force, the further it will go on the wrong path and the greater its destructive power.

The system of fan circles is never simple. In daily operations, fan circles also have quite strict tactics and even form huge mental control.

For example, when guiding fans to verbally fight, in order to make their fans more cohesive and combat-oriented, high-level fans will intentionally abuse their fans, stimulate their fans with various derogatory words, and drive them to devote their energy and financial resources more crazily.

In order to achieve this goal, they are willing to stigmatize some of their fans, do not work hard to make the list, donate less money, and support fans who are not active will be discriminated against, besieged or even online violence.

The domestic fan circle culture draws on the Bangzi Kingdom to a certain extent. The early idol industry and fan circle culture were born as early as the 1990s. Three major entertainment companies and three major entertainment awards ceremony were born one after another, and TV stations also launched various ranking programs, gradually forming an idol system.

In order to support their idols, fans began to distinguish camps with their own colors, names, and official peripherals to form fan circle culture.

The idol creation adopts the trainee model. After the artist practices for a few years, he will debut in competitions and other ways. Once he debuts, he will be a finished product, just like an industrial assembly line.

At the same time, because of this idol cycle, commercial monetization must be completed within a limited time. Everyone has to pay an annual fee, and it has nothing to do with the capital party behind the artist. It also pays great attention to the privacy protection of idols and emphasizes etiquette in terms of support.

But if the fan circle culture is attributed to the Bangzi Kingdom, then some of them will be wronged. Because although the Bangzi Kingdom has experienced the fan circle culture, there are still many dark sides to this day. Overall, the progress of the entertainment industry is still visible to the naked eye.

As early as ten years ago, domestic entertainment capital had discovered that polishing an idol group that can sing and dance like this is not only time-consuming and expensive, but also has great market risks.

Even the Bangzi Country trainee model with relatively faster cycles and higher standardization is too troublesome to many people. On the contrary, participating in talent shows and filming TV series can not only be simple but also quickly realize the commercial value of artists.

It is precisely because of this idea that a group of young actors with mediocre talents, neither singing skills nor acting skills, and hard to find representative works, have come to the forefront and become the capital's choice and traffic responsibility. In the past, celebrities had their works first and then popularity, while traffic stars were just the opposite. They had traffic first and then talk about other things, but where did the traffic come from?

It depends on the energy and financial support of fans!

The video platform has both professional production capabilities and strong Internet capital, so it has a greater voice. Therefore, the platform can abandon the past practice of imitating the overseas entertainment star-making industry, abandon the tradition led by brokerage companies, and independently complete the manufacturing of idols and the promotion of fan circle culture.

This is a completely new path, but obviously not the right path.
Chapter completed!