305 Luxurious and Big Splash Marketing!
On the afternoon of the second day of the Lunar New Year, Wei Xun and Chi Tang had dinner at home and came to Xunzhang Media together.
Mao Bin, Dong Zhen, Zou Min and others who were working overtime did not expect that the "future boss lady" would suddenly come over, and they all came out to say hello.
"Happy New Year everyone. I stayed up all night yesterday, and it must have been very hard."
Chi Tang carried the coffee and desserts he bought on the road and said with a smile: "No matter how busy you work, you have to combine work and rest. First, eat something to rest. I will book a seat in a nearby restaurant in the evening and invite everyone to have a good meal at that time."
I have to say that sometimes women are indeed more delicate and sleeker than men in terms of human nature.
At least Wei Xun never bought desserts or invited employees to dinner like this. He always did such things simply and roughly, that is, sending red envelopes.
But if you want to send red envelopes, some similar small rewards with human touch are also indispensable.
At least Dong Zhen, Zou Min and others are still working overtime during the Chinese New Year. Now, when they hear Chi Tang's words, they feel a lot of emotion in their hearts.
Mao Bin joked: "It's still my sister-in-law who is considerate enough."
Chi Tang was not shy when she heard this, and said with a smile: "Just call me sister-in-law, I should send you a big red envelope later."
Everyone laughed out loud when they heard this.
Wei Xun patted Mao Bin on the shoulder, then smiled at Chi Tang and said, "Then you go around the company and let's have a meeting first."
Chitang nodded happily: "It's okay, you guys are busy with yours, don't worry about me."
During the Spring Festival, it is the busiest time for various film companies. Basically, Mao Bin and others, including Wei Xun, can only take a short rest after the New Year.
Twenty minutes later, everyone took their seats in the large conference room.
Wei Xun looked through the documents compiled by several directors overnight and asked, "How about the screening you can get at the moment?"
Mao Bin immediately said: "Let the Bullets Fly" scheduled 18%, and the box office growth began today, because "Lost in the Road" broke out, and the two films achieved each other. As for "Lost in the Road", only 5% more scheduled films were released today. "The Beast of the Year" and "Fantasy Forest" spent a large sum of tickets, which seemed to have also given up the box office share, just to stabilize the basic schedule of scheduled films."
Everyone realized that "Lost in the Road" was coming in full force, and in order to keep the filming schedule, they began to grit their teeth and spend money on the market.
And now it is the second day of the movie being released. "Lost in Thailand" has gained popularity due to its attendance rate, and its reputation has not yet completely fermented. It is estimated that theaters are also considering the potential of this film, so they tentatively gave some filming schedules, but not much.
To believe whether a low-cost film can make a big hit, it still needs to continue to watch market feedback.
Zou Min asked as suggestively: "Mr. Wei, should we also add a portion of the votes to "Lost in Thailand" to make up for the budget?"
The first move to play tickets and prying videos is Medal Media.
So everyone is familiar with this routine.
Wei Xun pondered for a moment when he heard this, shook his head and said, "Now all companies are spending money, and we are also spending money, which is equivalent to a vicious cycle of wasting money. In this way, we will use a different approach to marketing and start with the social problems reflected in "Lost in the World".
Dong Zhen hesitated for a moment when he heard this and asked, "Social problems?"
"Yes, social problems. "Lost in the Road" is in line with the problem of being unable to get a ticket for the Spring Festival travel rush and asking for wages in migrant workers. The problem of wage arrears is at the legal level. We cannot help, but we can start with the Spring Festival travel tickets."
Wei Xun smiled and said, "After the meeting is over, you will contact major airlines, railway bureaus, or bus companies, and express that the medal media can send private wallets, trains, buses, and even ferries and tractors. We must contact all the transportation vehicles Niu Geng and Li Chenggong have taken in our "Lost in the Road" movie, and then buy "Lost in the Road" movie tickets in the "Lost in the Road" movie, and you will have the opportunity to get a ticket for the Spring Festival travel rush."
When going home through the Spring Festival travel rush, it is often hard to get a ticket.
Return tickets after the Spring Festival travel rush are also difficult to get.
But don’t worry, Medal Media will help you solve it!
We charter flights, railways, buses and even cruise ships, which will definitely allow you to go to any location you want to go on time and at the return army during the Spring Festival travel rush!
Marketing is not only about spending money, but also about spending money!
If tens of millions of tickets are spent on the market, maybe there will be no spark, but if tens of millions of tickets are spent on the bus, it will be really a good thing to get praise.
Dong Zhen and others' eyes lit up when they heard this, and they admired Wei Xun so much that they were overwhelmed.
This planning promotion plan is amazing!
So, after everyone discussed the specific lottery plan, the meeting quickly ended and began to contact airlines, railway bureaus and other transportation agencies.
That night, "Lost in the Road" released a message like this on the news.
@Moviemaker Lost in Thailand:
Since "Lost in the Road", many viewers have complained about going home during the Spring Festival travel rush and that the tickets for returning are not easy to buy. In the movie, Niu Geng and Li Chenggong went through a lot of hardships and used all kinds of transportation to finally return home successfully. It was really sad.
This Spring Festival travel rush, are you also worried about the tickets like Li Chenggong and Niu Geng?
Don’t worry, because today I want to tell you a good news. "Lost in Thailand" has contacted @China Eastern Airlines, @Beijing Railway Bureau, @Shanghai Railway Bureau, @Bluo Sky Bus Passenger Transportation, @Princess Ferry, @Tieniu Tractor, etc., and will give you free return tickets!
Starting today, if you buy the movie tickets for "Lost in the Road" you will have the opportunity to get a return ticket for the Spring Festival travel rush. It doesn’t matter if you can’t buy the ticket, we will buy it for you!
If we really can’t buy a ticket, we will charter flights, trains, and ferries!
Let me remind you that the train is operated by the state department. Only when the local passengers reach more than half of the train’s seats during a certain period of time will the railway department consider leaving.
Therefore, we do not participate in the lottery by taking a train. According to the big data, we will help negotiate with the railway department to add trains in the areas where the most tickets to the movie "Lost in the Road".
This news also comes with a set of pictures.
There are photos of planes, high-speed rail, buses and other means of transportation, and these means of transportation are hung with red silk "The Love Return Line of People on Lost Travel".
After the news of "Lost in the Road" was posted, Wei Xun liked and forwarded it as soon as possible.
Then, Bao Qiang, Gao Zheng, even Bai Qianchi, Zhai Qing, Zhong Xianxian, Shi Fan and other friends in Wei Xun came to help forward and support.
Such a large luxury and powerful propaganda offensive immediately attracted the attention of a large number of netizens on the news.
In fact, the ticket subsidies given by each film company may cost more than Medal Media to send back the return ticket this time, but the amount of money spent on the ticket is more than a dozen yuan, which is far from enough for the plane. The high-speed rail return ticket is shocking.
Ten planes, fifteen trains, three hundred buses, two ferries, and even several tractors.
When these pictures spread, the news caused a hot search to be ignited!
#People who are on the road to return tickets for Spring Festival travel on their return trip# was quickly topped the top spot in the hot search!
Chapter completed!