237 Wei Xun's Love Exposure?
The joint promotion of "Detective Chinatown" and "Little Yellow Duck" has a very good effect.
After Tang Xiaoya's popularity was revealed, the public would be diverted to the cinema.
After all, the ultimate purpose of promotion is to box office.
In mid-January, Panda Ticket Purchase launched the "Ticket Joint" activity. If users purchase tickets for the movie "Detective Chinatown" and "Little Yellow Duck" at the same time during the Spring Festival, they will receive corresponding red envelope refund discounts and can also participate in the gift lottery.
The prize is a cool commemorative version of the detective Tang Xiaodiao doll.
Behind Qicheng Culture is the current top toy giant Xingman in China.
So when the new image of Tang Xiaoya, which was pranked by the two film groups, was sought after by the market, Xingman and Medal reached a cooperation and brought Tang Xiaoya into a toy to the market.
Let the two movies "Detective Love" lead to a virtual anime character. "Detective Chinatown" not only enters the public group in this different way, but also opens the children's market.
Medal Media President's Office.
"Mr. Wei, your marketing idea is simply amazing."
Dong Zhen looked through the data information recently feedback from major social networking sites and said in amazement: "Tang Xiaoya has a very high discussion on major websites. There are also a group of P fans in the two movies "Detective Tang" and "Little Yellow Duck", among which children and girls are mostly filled with the gap in the market group of our movies and is completely different from the advertising and marketing of other movies."
"Detective Chinatown" is a detective film.
The detective theme is a bit worse than a movie like "Charlotte", which is suitable for both young and old, especially for girls and children.
Because many children cannot understand detective movies, some girls simply don’t like to watch them.
The emergence of Tang Xiaoya directly turned these two groups into potential users of "Detective Tang".
"Pfen?"
Hearing Dong Zhen say this, Wei Xun pondered for a moment and said, "You go and discuss with the people who set out. Let's spend a lot of money together to maintain Tang Xiaoya's P fans group. It's best to gather them together, or even lead them to give them some fancies."
Derived from fan culture can definitely play a very important role in film promotion and promotion.
Of course, official intervention and guidance are required, and we cannot go astray.
"Okay, Mr. Wei, I'll discuss with the people who set out now." Dong Zhen agreed, stood up and walked out.
"Wait." Wei Xun called her and asked, "You said just now that Tang Xiaoya is very fond of girls?"
Dong Zhen wondered when he heard this, "Yes, what's wrong?"
Wei Xun said: "No, I remember Xingman sent a batch of Tang Xiaoya's memorial dolls, and asked them to take the time to send two to my office."
Dong Zhen twitched the corner of her mouth, probably understanding what Wei Xun meant for a doll, and said, "Okay, I'll go out and ask."
As Wei Xun's private public relations, Dong Zhen has been quite worry-free in the past two years, because Wei Xun herself is devoted to her career and has almost no negative scandals that she needs to deal with.
Moreover, Wei Xun has proved himself through box office results for many movies. He has long since been the time when he was doing traffic, and he is restricted by the fact that the fan economy cannot make a fortune.
So there is basically no loss in a relationship.
Besides, Dong Zhen also knew the woman's background. The little princess of Guanchi Group would have no problem with her identity.
In the evening, Wei Xun drove to Guanchi Cinema to pick up Chitang from work and brought two Tang Xiaoya.
The promotion of "Detective Chinatown" has been done well recently. Before the Spring Festival is released, Wei Xun can take a short rest for the time being.
It just so happened that Chi Tang had finished the theater screening and time was gone.
The winter in Beijing is very cold in January, and the sky is even more gloomy in the evening.
After Chi Tang came out of the company wearing a mask, she waited until her colleagues she didn't know around her. Then she quietly opened Wei Xun's car door and walked in. She sighed in fear: "I told you all, I'll just make an appointment with a place and I'll drive over by myself. What if I'm photographed? It's very dangerous."
The air outside was very cold. She suddenly entered the heated car. Her comfortable eyes narrowed and her nose wrinkled slightly, looking very cute.
Wei Xun took out the handheld bag from the car and handed it over, saying, "It's just right for you to go, warm your hands first."
Chi Tang put the handheld bag in his arms, feeling speechless: "On the way? From the CBD commercial area to Guanchi Cinema, if there is no traffic jam, it will take more than half an hour?"
Wei Xun started the car and said, "After I parked the car here, three men came to pick up the girl from get off work. Sometimes when I was tired of work, I could see such a scene when I stood in the floor-to-ceiling window of the office and looked down. At that time, I was wondering what it would be like to pick up someone from get off work?"
Chi Tang blinked and asked, "What do you think now?"
"I think it's average." Wei Xun sighed and said, "Because I seem to be disliked, other girls are very happy to see someone picking me up from get off work."
Chi Tang couldn't suppress the smile in his eyes when he heard this: "Please, you are Wei Xun, how about the male god Wei Xun? If you open the car door now, a lot of girls are willing to come in, even if you have a boyfriend, you will immediately throw your boyfriend and follow you."
Wei Xun turned around and glanced at her, saying, "I don't like other people's girlfriends."
"oh."
Chi Tang said seriously, feeling her face a little hot, and subconsciously looked around in the car. Then she saw the doll placed in the back seat of the car, and her eyes lit up: "Tang Xiaoya? The character you recently launched in the movie is so cute."
Wei Xun smiled and said, "Do you like it?"
A little later, Wei Xun drove to the underground parking lot of a private club. He went to park and Chi Tang came down to help watch the wind.
When he parked the car and came out, he found Chi Tang was browsing the news, so he said, "It's too cold here, go up and have a meal first, stop playing with your phone."
"Oh, okay, I just took the opportunity to eat a melon. A popular male star on the Internet was exposed for a relationship, and the partner was a not very popular female star. Moreover, this man is very scumbag. In order to avoid his girlfriend affecting his career, he has refused to make it public."
Chi Tang followed Wei Xun and looked at the gossip on his phone with relish, with an exaggerated expression: "Now there are marketing accounts that have revealed that they have a lot of the same clothes and accessories, and a solid picture of living in the same hotel. It is said that the woman is suspected of having a male star for a child, which is so exciting."
Girls are naturally curious about gossip on the Internet.
But Wei Xun himself is from the entertainment industry and is not interested in these messy things at all. He finally had time to have dinner with Chi Tang today. After receiving Chi Tang, he turned off his phone casually.
Otherwise, I always call directly when eating, which will affect the atmosphere.
So at this moment, when Chi Tang was so excited that he couldn't help himself by looking at the inexplicable gossip on his phone, he felt a little unhappy and said, "Then you are still dating and having dinner with popular male stars, wouldn't it be even more exciting? Okay, don't waste your time on these irrelevant things."
I finally came out to have a date and read some boring gossip.
However, Chi Tang shook his head and said, "This is not an irrelevant thing. This gossip has a direct relationship with me."
Wei Xun was angry and laughed: "Then tell me, what does this gossip have to do with you?"
Chi Tang blinked, handed over the screen of his mobile phone, and said innocently: "This scumbag who was exposed to have sex with a female star on the Internet, refused to announce her relationship, and was suspected to have abortion, and was a popular big star. It's you."
Wei Xun:?
Chapter completed!