90s.
Yiwu has a trend of "buy nationwide, sell nationwide" under the agglomeration effect. As local guides more industrial and commercial households to enter the market, the simple trading business of the business owner Cining Palace has expanded to a small commodity processing industry that relies on the market to develop. However, it is precisely because the market is gradually getting bigger, more people are entering the market, and more people are aware of the hot sales of branded products.
They did not want to get more genuine products, but instead they were very jealous of the profits generated by counterfeit and shoddy products in small workshops. For a time, the market was filled with A-goes obtained from all over the country.
Many local people started by changing chicken feathers to sugar. The key is to make 100 yuan in 4 or 6 yuan, and earn 60 yuan. For example, let friends who have worked hard for themselves and helped their neighbors; the remaining 40 is their own.
When opening the four doors, it is important to make friends every time you go to a new place, you must understand all directions in the south, west, north, and all relationships must be well established. If you can help others, you must help them. Whoever lacks anything, you must remember everything more clearly, so that you can make money.
Don’t deceive customers, be honest when you go out. Deceiving is to cut off your own wealth, destroy your own job, and you can’t do anything that can be done by calculating others for a thousand times, and you can’t do anything that you can’t do.
But now the people in Yiwu shopping malls are in a mess. They have long forgotten the rules of "knocking candy and changing chicken feathers to sugar" that have made money fascinated their eyes. They have forgotten that they would rather earn one penny less and think more for others. They should not cost money at the cost of squeezing upstream and downstream profits, and would rather lose money than make a terrible rule.
At first, Zhao Shucheng didn't know about this, but Chen Jianghe knew that there were many so-called international big-name products on the market, especially clothing, shoes, leather bags, etc.
In recent years, Yang's Group has involved industries such as clothing and leather bags, and counterfeit things have appeared in their products. Sales and after-sales personnel have received such news. At first, they thought it was a simple small workshop, but they did not expect that the number of counterfeit goods has begun to occupy the market share that already belonged to Yang's.
Yang Xue: "Our personnel have checked many times during this period. Fake and shoddy products did not flow out of our own factories, but came from Yiwu. We have not found out the specific production holiday, but we have investigated the sales channels clearly. Now consumers are angry and do not believe our company's explanation at all, which has a great impact on us."
Zhao Shucheng learned about this from the very bottom of Yang Xue, especially after many counterfeit goods were sold in Yiwu, and decided to go to Yiwu with her. In addition to helping solve counterfeit and shoddy products, he also saw how Chen Jianghe and Luo Yuzhu were doing recently.
Since they went to Yiwu, they only paid dividends every year, and at other times they didn't contact Zhao Shucheng and the others. Perhaps it was because of the sixth sense of love rivals, or perhaps because of the natural beauty threat between women. Although Yang Xue and Zhao Shucheng were married, Luo Yuzhu still didn't want Chen Jianghe to have too much contact with Yang Xue and the others.
"It's okay. We can go to Yiwu for this matter and negotiate with the local government departments. I think they will find a way to solve such a problem. After all, if counterfeit and shoddy products are really allowed to be circulated in the market, there is no need for Yiwu's so-called small commodity market, because no other businessman will be fooled twice, and once will be enough."
After hearing Zhao Shucheng's suggestion, Yang Xue asked curiously: "Why do you think of going to Yiwu with me?"
"It's nothing. It's just because I haven't seen Chen Jianghe for a long time, so I have to go and see him. Besides, our children can walk and run away, so we must take him out to see the world."
When Yang Xue saw Zhao Shucheng holding his daughter, she couldn't help but smile at her daughter, and then said, "Okay, let's go together."
"By the way, is there anyone who came to trouble us because of buying fake goods?"
"Why aren't there? There are still many more, but because we can't come up with the sales certificates here, and we don't even have official seals, we have now been suppressed."
Zhao Shucheng thought for a while and said, "That's not enough. Since we started to build clothing brands, counterfeit and shoddy things have emerged one after another. However, because they were all imitated clothing styles, we did not have enough efforts to fight counterfeits. But now it is exactly the same as our clothing brands. This is not as simple as imitation."
"Our products are sold in Yang's Department Store, and the most recent time is in some large department stores, without private wholesale or even bulk goods. So how much does it cost to get the invoice? Now you can't just let them go."
"As long as we confirm that the clothes on his hands were not produced by us, we can directly sue the other party for spreading rumors, slander, and blackmail. We cannot let go of the fake factories, and we directly sue them for infringement, and even ask them to compensate for the reputation losses caused during this period. It is best to let their factory go bankrupt directly, not afraid of spending much time. Anyway, we have to seize this model and let her know that it is powerful."
When Yang Xue saw Zhao Shucheng who was even more angry than him, she could only comfort her: "Okay, I will tell the lawyer back that I will definitely not let them go."
"We don't just sue them, but we also need to publicize our efforts to combat counterfeiting. We started out in the socks and clothing industry. Although we are now involved in real estate, the clothing industry is the top priority for promoting our company. Only by establishing a correct brand concept can our company develop better."
Zhao Shucheng went to Yiwu this time not only because he wanted to see Chen Jianghe, but more importantly, he wanted Qiu Yingjie to go to see a doctor early to avoid his premature death like in the play. It is not easy for a good official in the country to appear. If he can be saved, he can do more good things for the people and benefit more people.
This chapter is not finished yet, please click on the next page to continue reading the exciting content behind! Yang Xue thought that she was a family of three, and at most brought some legal affairs and sales to Yiwu. Unexpectedly, Zhao Shucheng directly organized many people to go there. In addition to the necessary personnel of the company, she also brought a lot of bodyguards to go there.
"No, is it necessary for you? I'm bringing so many bodyguards, I don't know which head of state came."
When Yang Xue saw the big noise made by Zhao Shucheng, she couldn't help but sarcastic.
"Of course it is necessary. Since the local area can make such a large scale of fraud, it must be the first-class local tyrant. Although we are a large enterprise, the local government will definitely welcome you warmly and be careful to sail the ten thousand-year-old ship."
Zhao Shucheng said, holding his daughter who was lying in his arms playing with toys, kissed her, and said, "Besides, we are the sons of the daughter who are not sitting in the hukou hall, so be careful, what if I hurt my little baby, don't you think so?"
"right!"
His daughter Zhao Suying said without raising her head, and then started playing.
After the group got off the train, Zhao Shucheng saw the people who were greeting him at a glance. They looked around in the crowd, holding a big sign with the names of Yang and Zhao Shucheng in their hands.
Zhao Shucheng took Yang Xue and others directly over and said, "I am Zhao Shucheng!"
"Hello Mr. Zhao, Mr. Yang, I am the person in charge of logistics and department stores here. Wang Qing, please come with me!"
Zhao Shucheng and his group followed Wang Qing to the exit, took the bus prepared in advance, and drove towards the booked hotel.
Wang Qing looked at Zhao Shucheng and said, "Mr. Zhao, Mr. Yang, we have found a fake factory with the shipper. Should we contact the local government office for processing now?"
Wang Qing found a counterfeiting factory so early, thanks to him being the local logistics manager. Although the Yang Group has expanded a lot in recent years, there are not many elderly people available or trustworthy. The heads of department stores in most regions will serve as logistics managers. In terms of logistics, not only transports Yang's own materials, but also helps transport goods from other companies. Fortunately, after knowing that the counterfeiting appears, they can only use logistics information to find the source of counterfeiting.
I don’t know if the counterfeiter is stupid. I actually used Yang’s logistics company to transport counterfeit goods and was caught directly. That is to wait for the people at the headquarters, otherwise Wang Qing would have taken over the counterfeiting den long ago.
Zhao Shucheng thought for a while and said, "Don't worry about this. Please help me make an appointment with your local Director Qiu Yingjie and Director Qiu to see if you have time to have a meal together."
Yang Xue asked curiously: "No, our Yang family needs to clear the relationship with a small local official when dealing with counterfeit goods? Just sue directly and call the police?"
"You are the worst-case scenario. What's the use of such a small factory just because it's big? Will other factories not make fakes and sell fakes? Only by solving them from the source can the fundamental problem be solved. Yiwu now proposes a distribution market with small commodities. As long as fakes are rejected here, the number of fakes in other places will undoubtedly be much smaller."
Yang Xue was not very clear about this, but she obeyed Zhao Shucheng's suggestions most of the time, so she stopped worrying about this issue.
After arriving at the hotel where I stayed, the company's employees rested and started working officially tomorrow. Zhao Shucheng did not take his children and Yang Xue outside. Anyway, the future is long, so now I will take a break first to avoid getting tired of taking the train.
The next afternoon, the best hotel in Yiwu.
When Qiu Yingjie saw Yang Xue and Zhao Shucheng appearing, he couldn't help but smile. In order to give Zhao Shucheng and others a good impression, he directly brought Chen Jianghe and Luo Yuzhu as a guest.
"Mr. Yang, Mr. Zhao, Yiwu welcomes your arrival. I heard Jiang He talk about you before. Today I have seen a real person. I wish you a cup!"
Qiu Yingjie picked up the cup without saying a word and drank it. By the way, he signaled to dry it with the mouth of the cup facing down.
Qiu Yingjie had long known what kind of enterprise Yang was. Before, Yang was just the largest department store in the Magic City, but after development over the years, it has long become the largest department store in the country. Not to mention that it is not just a department store, but also involved in real estate development, clothing, shoes, hardware, etc. Now Yang's import and export trade alone has brought a lot of development to the country. What's more, when the Soviet Union fell two years ago, Yang directly brought a lot of R&D personnel through import and export, and now they have begun to participate in organizing cutting-edge technology and machinery. The most exaggerated thing is that Yang directly exchanged some clothes, shoes, socks, etc. and came back from a large plane, which was shocked China and the foreign countries at that time.
Now Yang can be said to be the largest private enterprise besides state-owned enterprises, and it is also a star enterprise. As long as there is Yang's department store in that city, the local economic development will be much faster than that of other cities without it. If Yang can come here to make some investments, Yiwu will develop faster and better.
Chapter completed!