Thirty-eighty-three. Still smiling and forgiving? (4000 words)(1/2)
Higashino Studio finally made a move.
And I still had a big move!
Looking at the rapid increase in discussions on "Unnatural Death"
The production team of Dokyo Animation's "Hymn of June" only felt a little dizzy.
They watched the trailer for "Unnatural Death" and the quality was actually half a pound compared to "June Hymn".
To be honest, it is already amazing that Unnatural Death can do this.
You should know that behind "June's Hymn" is Dujing Animation Company. Not only does it have sufficient production funds, but it also selects top figures in the industry in terms of cooperation channels, whether it is the original artist or the special effects artist.
And Dongye Studio obviously does not have so many channels and talents.
Their "Unnatural Death" can reach this point, which is indeed something that no one in Dujing Animation can imagine.
But this is acceptable. After all, everyone is on the 55th, and then watch the sales of Blu-ray discs when the TV is broadcast.
But
"June's Hymn" production team really can't accept it
"Why is the trailer for "Unnatural Death" so effective?"
Yes
The production team of "June's Hymn" could not accept it.
Why is the trailer for "Unnatural Death" so good?
The trailer video was uploaded in just one afternoon and it exceeded 50,000 or 60,000 clicks. They didn’t have this treatment when the trailer was released by the June 2018.
You should know that Dujing Animation Company is strong.
There are also special departments responsible for the publicity channels.
Therefore, their treatment may only be better than Higashino Studio, and even farther than Higashino Studio.
The actual effect can be shown
"June's Hymn" has been uploaded for a whole day, but it only has 30,000 to 40,000 views. They were still complacent at the beginning.
After all, this effect is already very good, and it can be regarded as an excellent publicity.
but
It's not as good as "Unnatural Death" at all.
Although the promotion of "June's Hymn" is excellent, it is completely inferior to "Unnatural Death"
This gap is too big.
Of course it is unacceptable.
They are obviously only looking at the quality of the trailer, but they are also good at 50% of the films.
Why is there such a big gap?
Meeting! This must be a meeting!
So the person in charge of the main creative position held another meeting.
Finally, the result was obtained.
The reason why the promotional effect of "Unnatural Death" is so outstanding
On the one hand, because Higashinoji made a special trip to draw an animated extra chapter today, and directly used his reputation in the industry to promote it.
There is nothing to do about this.
After all, there is only one Japanese comic master, Higashinoji, and only one who can have excellent painting skills.
This is a simple gap in strength, and even Dujing animation cannot be changed.
But on the other hand, it makes Dujing animation a little unacceptable.
According to official statistics from Higashino Studio, most of the publicity effects come from the pixiv website.
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Yes.
From the Internet.
This of course surprised the production team of "June's Hymn".
Of course they know that the Internet and computers are things that are often used at work.
But setting ad slots on the web page can also achieve such results
This is the first time they have heard of it.
The Japanese people are not only now, but even in later generations, but actually use their network resources relatively low.
Now in 2005, even some famous websites in Japan only posted some popular news nowadays to get the popularity.
Although some people want to buy advertising space on these websites, because websites with high traffic also offer high prices, few people do this kind of business.
After all, instead of investing a lot of money in this new online media with unknown publicity effects
It’s better to make steady progress and invest money in traditional TV programs. Newspaper media is more cost-effective.
This is the case with the production team of "June's Hymn".
They also didn't pay much attention to the Internet situation in this era.
I only posted a video under my official website, and then contacted acquaintances from familiar TV stations to help and buy some advertising locations
But who could have thought of it?
The new media, which they didn't care much about, slapped them in the face.
The results of this meeting were really unexpected.
The staff in the production team of "June's Hymn" were a little dull.
Seeing this look, the animation director Hiratsumoto next to him could not stand it anymore.
He knocked on the table and said optimistically: "Don't panic, this is just the beginning, the trailer is just a trailer, and it cannot replace the film."
"Our production of "June's Hymn" can be said to be very good. So what if "Unnatural Death" has a top spot in publicity? The battle has not started yet. Why do you think "Unnatural Death" is better than the animation of our production team?"
Tatsumoto could have a smile on his face and a calm expression, and he was indeed as a general.
It can be seen that he is very confident.
This confident and optimistic attitude also infected the members of the production team below.
They looked at each other and were indeed cheered up.
That's right.
The battle hasn't started yet!
Now at most, the soldiers and soldiers in front of them had a collision with Dongye Studio.
The large troops behind them have not moved yet.
You know, they are Dujing Animation Production Company.
Strong strength! The production lineup is also not bad.
Why should I be afraid of a Dongye Studio?
Even if the other party has the nuclear weapon of Higashinoji, it has a great deterrence.
But that's just in the comics industry.
The animation industry is their home court.
So there is no need to worry at all! Just hit it up and it’s done!
"I don't know who will win! We have to work harder! If we work harder, we will know what hope is."
Pingsong Deok from above can cheer up, and the employees below have rekindled their fighting spirit.
They began to actively discuss and a good working atmosphere was formed again.
Everyone was filled with anger.
So what if your Unnatural Death can win the first place in publicity?
The animation production will eventually depend on the plot and production!
We cannot lose disc sales!
It's just that they've forgotten
The plot of "Unnatural Death" is actually not bad at all.
It's different from Dujing animation here.
The other side of the C animation production was a headache when he saw the promotional effect of Higashino Studio.
They are different from Dokyo animation and do not have that background.
Although it is one of the four major animation production companies.
But if they want to join this chaos, the quality of their works this season is obviously not qualified.
gas!
To be continued...