Chapter 234: Cai Siqiang's breakthrough
Although Cai Siqiang said that he was very confident about Terry, it was just an instinctive performance that encouraged Terry's spirit. In Cai Siqiang's heart, he actually didn't have that kind of confidence.
Duke had roughly screened the patent some time ago. Although it was found that many Apple suspected of using the infringement function of the new Nokia patent, none of these could produce direct evidence, but it just looked a bit suspected. [..com]
This thing is now used to entangle with Apple, and there is no problem in playing some troubled waters. However, these are just small tricks to verbal battles in public opinion, which makes the company not so powerless to fight back, giving people the impression that they only use other technologies and affect the leading product technology. This highlight has finally been created.
But if you really want to win the case with these plausible evidence in front of you, it is simply an impossible task from now on.
So after sending Terry away, Cai Siqiang was still very upset. He told his two assistants to stop everything from being important and deal with the small matters directly, leaving some time for himself to stay in the office and clear the recent matters.
The situation before Cai Siqiang is very serious. It can be said that it is the most dangerous moment since the establishment of SAL. The external environment of the company's development that he has always lacked attention is extremely harsh. This is because of the speed of SAL's rocket-like development, and now entering the mobile phone business field, it has begun to threaten the traditional territory of international giants' profits. There is no doubt that these giants will inevitably suppress and destroy SAL.
This is due to an invisible war between new forces and old forces re-dividing their spheres of influence. I have never thought about this before. Now from a strategic perspective, the situation is very clear. The existing giants have formed a relatively balanced ecological system through years of growth and decline.
Sal is now trying to break in and break this system, how can it not cause the instinct rebound of this system?
The patent war that Apple has emerged now should be just an opening ceremony, and there will be more challenges waiting for me to deal with in the future. Not only Apple is the only one that has formed a direct competitive relationship with SAL, but many giants may also be eyeing themselves and revealing their weaknesses.
However, the appetizer caused by this apple alone has already made me feel anxious and unable to bear it, because so far, no one has come up with a way to achieve the best of both worlds. The apple makes it difficult for sal to move forward and back with just one move.
Now there seems to be only two roads in front of Sal. But neither road looks like a way of life, but more like a dead end without a future.
The first way is that the new Nokia Mobile, a subsidiary of SAL, simply withdraws from the international mobile phone market and retracts to the domestic market. While deepening the domestic market in the market, it is also investing heavily in the development of the next generation of 5G communication technology in technology and accumulating strength to wait for a new round of opportunities. However, this cycle is a bit too long. After all, for 5G, everyone is still doing early concept planning things.
According to the activation time of the first three generations of standards, it will take at least five years to start 5g from concept to standard, and then from standard to product. As for maturity, it will take more than 8-10 years. That is to say, at least before 2020, the development of the new Nokia Mobile under SAL has been basically limited to the limited market space of more than 100 million mobile phones in China.
Although the market space is not small in terms of total volume, considering that the Chinese market is an open market, it is not easy to occupy 30 to 50%, and the opportunity for New Nokia Mobile to dominate this market is even more slim. In this way, New Nokia Mobile can basically support it half-deadly, and you don’t even think about it if you want to develop leapfrogly.
So this path is basically an unacceptable choice. If there is a slight possibility, Cai Siqiang doesn't want to take this path, and the protection of the domestic market is getting less and less. If Apple pushes the US government to put pressure on the domestic intellectual property rights, it may not be able to stay in the domestic market.
Thinking about how the DVD industry was destroyed, Cai Siqiang felt that the worst situation may not be without a chance.
So it is not a way to live by burying your head and treat it as an ostrich.
The second path is to accept Apple's patent blackmail and agree to conduct settlement negotiations of huge compensation nature. Judging from the prospects, this path is not smooth, and it may even be more dangerous than the previous path.
According to the current sales forecast, if Apple accepts the licensing fee of $20 per unit, then conservatively estimate that the new Nokia phone in one year is calculated based on the sales of 50 million units, and each licensing fee of $20 per unit, then the total amount is $1 billion.
To be honest, if it were only the patent licensing fee required by Apple, the new Nokia Mobile would not have much pressure to pay. After all, this fee is not much.
It’s scary that this is just the first step in Apple’s patent offensive. In Apple’s plan, they definitely do not intend to make a big profit from this patent. They make a profit of tens of billions of dollars a year and have more than $200 billion in cash in their hands. This is definitely not a small amount of money.
So their purpose is not to be for this patent licensing fee, but to provide other similar giants with successful samples of attacking a new Nokia Mobile through such a successful patent attack case.
Knocking the door of the new Nokia with patents, providing a successful case for latecomers to learn from, and making the new Nokia Mobile a target for all owners of 4g core patents. Perhaps this is the real purpose behind Apple's patent war.
This must be the case, Cai Siqiang said to himself. Otherwise, Apple's blow would not have a fatal blow to the new Nokia Mobile.
If it really seems like this is a guess, then after Sal has dealt with Apple's patent blackmail, how can it deal with the new blackmail of other 4g core patent holders that have followed one after another.
Cai Siqiang rubbed his slightly swollen head, and he really couldn't imagine what to do next.
This situation is really too complicated and dangerous, full of countless undercurrents and dangerous reefs. As the person in charge of the helm, he sailed in this confusing and strange business red ocean, and it is really hard to find a way out.
Chapter completed!