According to the company's product plan, the current si is launched

iusone will be distinguished into two different versions. The ultimate version has a full-featured visual reversing image system and is equipped with a global map navigation system. The price of the OEM version is about US$499 and the retail price is US$699; []

p

The ofessional version simplifies the visual reversing image system, and can only download a certain regional map system (such as Western Europe, Southern Europe or large countries). The price of the OEM version is about US$399 and the retail price is US$599.

After the original full series of products of tomtom Company was optimized and improved, it formed a tomtomgox series covering between US$199 and US$399.

This product series takes into account both the market acceptance and current production capacity.

Negotiations with major auto manufacturers went very smoothly.

The price of ius' OEM is not outrageous, and it is basically the same as the prices of previous high-end products.

After negotiations, Volkswagen took the lead in ordering 4 million sets, and was basically ready to fully standardize its high-end models;

After this news came out, BMW was not willing to be outdone and immediately ordered 2 million sets, all models were equipped with standard. When Mercedes-Benz saw that its competitors were equipped with standard, how could it leave a weak point for its competitors to attack, and also ordered 1.5 million sets of standard sets for the full series... For a time, the order volume of European automobile manufacturers quickly exceeded 10 million units!

This hot result completely exceeded Cai Siqiang's best expectations. You should know that the cumulative sales of these orders have exceeded US$4 billion! Based on the gross profit of more than 50% of the gross profit, the gross profit exceeds US$2 billion!

Even when tomtom was the hottest, its sales were less than half of this order.

The leading technology is perfectly combined with Tomtom's original brand and channel, resulting in the effect of one plus one far exceeding two.

This is still the ordering situation in Europe. The other three major automobile production areas, China, Japan and the United States have not started to react. However, Europe has basically equipped cars with a capacity of more than US$30,000. If you want to avoid the competition in the future, the navigation device is at a disadvantage. High-end cars in these areas are fully equipped with si in standard configuration.

iusone will be inevitable.

Because if two similar models choose between them, considering that the differentiation of similar cars is not particularly large now, this small point may become the most critical point in the choice. Even if not all customers are like this, as long as more than a few percent of customers do this, everyone can't stand it. It is clear how difficult it is to increase sales by one percentage point.

Every point the sales increase of these large manufacturers is hundreds of millions of dollars. Relatively speaking, 1 million si sets are 1 million.

iusone is only 450 million US dollars, so these manufacturers naturally know which one is more important.

With such a large order volume, Cai Siqiang is not worried about the market sales at all. Instead, the production capacity is worth worrying about. The procurement of core components has begun to take full advantage. Basically, it is prepared based on a production capacity of 20 million. The annual production capacity of more than 10 million sets of factories in Belgium is not a big problem. Considering the delicateness of European workers, all the newly built production capacity is placed in factories in China.

Therefore, the factory in Rongcheng has now entered the full construction period, and the training of core backbone workers has been carried out simultaneously. Cai Siqiang sent up as many as 100 learners to directly send them to the Belgian factory for training. According to the rules set by Cai Siqiang, after the training period, those who can pass the Belgian factory assessment and certification and take on the backbone will be directly raised by level 3.

Under the heavy reward, this group of workers was extremely enthusiastic, and some even began to learn French by themselves, because most workers in Belgian factories spoke French. In order to facilitate communication and master the production process of Belgian factories as soon as possible, this group of young workers also made their best efforts.

The company naturally supports it fully. Each person is equipped with a notebook and a complete set of French audio teaching software. At the same time, the French version of the sala input method is now collecting French voice data. A new French version of the sala input method will be launched soon. After this version comes out, with the help of the half translation of sala, everyone's learning and communication will be more convenient.

Sal is in full swing and full of vitality. But for Gerald, he can only watch Tomtom's new life, because these have little to do with him. Although Tomtom's remaining production business has left some processing profit for Tomtom, it is just a little bit of leftovers.

Since the brand and sales business were placed in Sirius, the new company, most of the profits were swept by Sirius. Even though Tomtom's stock price improved slightly, it was still a big gap compared to the premium given by Salt at the beginning. However, there is no regret medicine in the world.

Of course, the most tragic thing is not Gerald, at least his stock can still gradually rise. For the American GA

Min, that was a disaster. When news of Sirius signing OEM contracts with many European auto manufacturers came, the stock price immediately fell by 30%.

Such a large OEM contract makes the market expect the high-end retail market of navigation instruments to be greatly squeezed, and in the

Min's old nest in the United States, several old car manufacturers who have received detailed news have sent representatives to Europe to negotiate OEM contracts, that is, GA

Min has been attacked from both sides. On the one hand, the retail market of high-end navigation instruments has shrunk sharply, and on the other hand, the large number of orders from auto manufacturers have been lost.

So in the market expectation,

Min will begin to enter a period of decline like tomtom a few years ago, and it will be even more bleak.

Invest in ga

Min's stock investors were injured this time, but one person made a big splash in this plunge. They learned the inside story of this merger and acquisition. Shu Ya, who has been paying attention to it, has this public news after Salt completed the acquisition of Tomtom, boldly used the US short selling mechanism to invest $50 million in margin and shorted $400 million in advance.

Min stocks made more than 100 million US dollars on the books at once!

In advance, Shuya estimated that SAL's product would have a certain impact on the market after it was launched, especially for the leaders of this industry, but Shuya could not have imagined that the impact would be so great, although Shuya expected to ga.

Min stock still has a lot of downside room, but the profit was so huge that Shu Ya couldn't help but liquidate most of the positions, leaving only about $50 million in short positions, locking in $100 million in profits and exiting.

Such ideal results were achieved in the capital market, which made Duke extremely alert to the capital market. This money comes easily and loses the same way. For those who have done the wrong direction, they soon lost all their money in this plunge. Trading margin like Shu Ya, which has amplified 8 times, should be forced to clear the positions before the 15% drop.

(The second update is here)
Chapter completed!