Chapter 229 Send it by yourself!
Zhong Ming submitted the initial version of "Taiwu Painting Scroll" to the docking directors of several major channel dealers, and put forward the requirement to increase the share.
The first reply was the person in charge of Tengfei Game Platform and Manager Fang of Channel Business.
"Mr. Zhong, that's it. I've shown the new game in your studio to our vice president, but the new share agreement... I'm afraid there's something wrong with this."
"That's right, Mr. Zhong, it's not that we don't trust you. The main reason is that our vice president played this game. It feels a bit too risky and didn't see any obvious advantages. The picture is similar to many games on our platform now, and even a little bit of points is deducted because it is a 2D game. It's a stand-alone game, and it cannot be connected to the Internet, and there is no additional profit model. Perhaps the only new thing is this gameplay, but... this system is too complicated and the learning cost of players is very high."
"So, our vice president prefers that the share agreement of this game will not be changed for now. We should follow the previous share. We should give you as many recommendations as possible. What do you think?"
Manager Fang said it quite tactfully.
Zhong Ming replied: "The sales of this game will not be low."
Manager Fang: "Yes, Mr. Zhong, I personally trust your team's R&D capabilities very much. However, our platform also needs to consider many factors in a comprehensive way. 20% of the revenue is not a decimal. The monthly turnover of your previous games is at the level of tens of millions. If this game can be higher, that's of course good. But according to what we have seen, it is really difficult for this game to reach a level of tens of millions of dollars. So, it's not that I want to bargain with you, but it's really our vice president who can't get it."
"Let's talk about it later."
Zhong Ming did not continue to return to him.
Not long after, another game platform also replied.
"Mr. Zhong, I have watched the new game. I feel that in terms of quality, it is a bit difficult to sign a new share agreement. Our platform has a very strict regulation on these share amounts. There is a very complete game evaluation mechanism inside. For your game, we can only give you a C+, but you can't even get B, so it's really difficult. If you are not satisfied, why don't you change the game? If our score can be increased by a little, then the share can be discussed again."
...
Several companies in a row actually rejected Zhong Ming's request to adjust the share.
Of course, these channel dealers refused very tactfully, and basically no channel dealers were like Li Meng on Zhongyou platform before. After all, Weiguang Studio is famous and is no longer a small studio that can be controlled by others. No matter whether the business can be completed or not, the most basic respect must be given.
There are many reasons for these channel dealers. Some say that a leader of the company disagrees; some say that the game scores that were evaluated were too low and could not be given more share according to the company system; some say that the relevant company's system is currently being adjusted, and if you want to change the share agreement, you may get it next month.
For these excuses, Zhong Ming could only smile casually.
Obviously, these channel dealers are very unpopular with the game "Taiwu Painting Scroll", so they find these excuses.
If you really think that the sales of "Taiwu Painting Scroll" will be explosive, let alone the company system adjustment, even if the company leader is sick and hospitalized, it will have to be handled specially, and the business will not be delayed.
Since these channels have been clearly rejected, Zhong Ming did not argue anymore, but just put aside the matter of signing the agreement first.
It is meaningless to argue with them, because the game is not online, and no matter how Zhong Ming says he loses his throat, these people will not change their views.
Taiwu Painting Scroll in his previous life had faced such a dilemma. The main creator once negotiated a one-time buyout with a domestic publisher. The price was only a mere two million. As a result, even if it was this quotation, no domestic publisher accepted it!
In terms of the result, if a publisher had really bought out the distribution rights of "Taiwu Painting Scroll" for 2 million yuan at that time, it would have been a dream to wake up, because the sales of "Taiwu Painting Scroll" on steam reached one million, and the pure flow would have been 68 million yuan.
However, no publisher accepts this price!
I don’t know if the publishers regretted it every time they recalled this incident.
Of course, if these publishers are all very short-sighted? They dare not take any risks? They dare not buy a dream for just two million yuan?
That's not what I said.
In the final analysis, publishers are still "businesses". Any behavior that requires comprehensive consideration of input and output, as well as the risks involved. In fact, in the eyes of many publishers, the 2 million buyout proposed by "Taiwu Painting Scroll" really won't make any money or even lose money.
After buying out a game of 2 million yuan, you should consider marketing promotion, approval, maintenance and other expenses, and the total investment may reach 3 million.
Considering the impact of game promotions and discounts, even if the original price is 70 yuan, the average shipment price may be about 50 yuan, or even more. After all, many platforms have discounted games, which are sold at half price. If taxes are added, the income may have to be reduced.
In this way, a 3 million investment requires at least sales of about 100,000 to make a profit, which is just a waste of work.
Is it difficult to sell 100,000? Of course it is not difficult for some big manufacturers' games, but for an independent game developed by an unknown small studio, it is indeed unlikely to sell 100,000.
Because many high-quality independent games, although they have received rave reviews, their sales have barely reached the threshold of 100,000.
What's more, in the eyes of these publishers, "Taiwu Painting Scroll" has so many problems, which is extremely unfriendly to novices, and sales may continue to decline. Besides, this is sold at a price of 70 yuan. In the eyes of many publishers, the game quality of "Taiwu Painting Scroll" is not worth 70 yuan at all.
In this way, buying out the game for 2 million yuan is indeed easy to lose money and bleeding.
Of course, Zhong Ming knows the potential of "Taiwu Painting Scroll", so even if the publishers in this world are willing to buy out the issuance rights of 2 million, Zhong Ming will never sell it.
Just kidding, 2 million is just the net income of the two weeks of the game released by Weiguang Studio.
Therefore, Zhong Ming put forward more requirements, mainly in terms of sharing the amount and publicity.
I originally thought that Weiguang Studio had three successful games, and these channels would give some face, but the result was very real. They were not happy to share the money with 50% of the money.
Zhong Ming came to Fu Xing'an: "Tell the art team first. There is no need to prepare promotional materials for each platform for the time being. There is no need to thank for text materials such as game introduction."
"Ah? OK. Is it going to postpone the sale?" Fu Xingan was confused.
Zhong Ming shook his head: "It's not a postponement, but we don't cooperate with other channel dealers. We will post this game ourselves. I'll go back and ask people to help you with the approval, apply for the version number, and prepare these approval materials as usual."
Fu Xing'an was completely confused: "We...send it ourselves?"
Zhong Ming nodded: "Yes."
"Oh, okay..." Fu Xingan continued to work on his own affairs.
As a world architect, he also prepared some of the game's information. For example, if the game needs to be submitted to ESRO for review, it needs to prepare game information in a certain format, or when cooperating with channel providers, it needs to prepare game screenshots, introductions, etc. According to the requirements of channel providers, these were originally made by Zhong Ming, but now they are all handed over to Fu Xing'an.
As a result, when Fu Xingan heard Zhong Ming say he wanted to post the game himself, he was shocked.
Unheard of!
In fact, the so-called posting games by yourself is not difficult. It is nothing more than building an official website, placing the game on top, players pay to purchase, download it, activate the game and start playing, and the game company earns the money.
But the key is...where do players come from?
In fact, many game platforms are so powerful not because they can build game platforms or because of technical reasons, but because they have players in their hands.
If you take a game and go to the recommendation position, thousands of people can click in one hour to play, and then you will generate profits. In other words, if these channel dealers have players in their hands, it is equivalent to having a money tree.
How can players know about this game by making your own game and making an official website?
Even if a large company like Guangyi Interactive Entertainment has some users in its hands, it still needs to cooperate with other channel merchants in order to expand the player group as much as possible. It is impossible to completely abandon channel merchants and eat alone.
As a result, Weiguang Studio is just going anywhere, and she has to post games by itself?
Fu Xingan doesn’t understand this magical operation very much, but it is a good thing to be able to prepare less publicity materials after all...
As for how to promote it, it depends on Zhong Ming's ability.
...
The progress of game development is very smooth, but as it is approaching, many people in the studio are still a little worried.
Zhong Ming did not deliberately conceal the release matter, so soon everyone knew that the game "Taiwu Painting Scroll" was not found in other channel dealers, Weiguang Studio, and released it by himself!
Many people instantly smelled a very unreliable smell...
However, seeing Zhong Ming so calm, everyone was not too panicked.
Moreover, many people, including Fu Xing'an, also know that it is not that the game "Taiwu Painting Scroll" is too bad and cannot be found in the channel dealer, but that Zhong Ming has greater ambitions.
In this way, even if you can't promote it yourself, the game will not be ruined. At most, you will go back to find channels to sign a share agreement.
As for Zhong Ming himself, he has been playing the "Taiwu Painting Scroll" that has been basically completed, and is still writing some documents. No one knows what it is.
...
After returning home from get off work, Zhong Ming had supper, opened his bracelet and took a look. Zhao Shanshan was online.
"How are you playing the game I sent you? Have you hit a few sword tombs?" Zhong Ming asked.
Zhao Shanshan quickly replied: "I just wanted to complain, what the hell is this game? It's so difficult! I'm so tired of playing with so much information. Now I haven't even hit the first sword tomb... Give me a guide for me to see!"
Zhong Ming: "What kind of guide is it? You can first explore it yourself. If you don't understand, you can ask me. I always think about eating ready-made ones. How can I be popular without using my brain?"
Zhao Shanshan gave a "face-covering" expression: "I think I may not be popular anymore. With my IQ, I can't even understand the game... But I really want to say that this game is really difficult..."
"Didn't you always say that you are very smart? Now it's time to prove it. When you understand, after you pass the three sword tombs, I will give you a small gift." Zhong Ming said.
Zhao Shanshan: "Really? Well, I'll continue to get rid of my liver... But, I really want to say that the most fun thing about this game is catching crickets..."
After closing the chat window, Zhong Ming contacted several other people one by one and asked about their playing situation.
Previously, including Tang Ying, Zhong Ming found several more famous stand-alone game anchors and video UP hosts, and sent them a test version of "Taiwu Painting Scroll".
I didn't get any money, nor did I ask them to promote or introduce them, but I just asked them to explore and play with them first.
Some of them will definitely be persuaded to withdraw, but most people will definitely be able to play in.
All such anchors and UP hosts are racking their brains to find materials everywhere. Sometimes a game that is fun and has good performance is hard to come by. When encountering such a game, they will spontaneously promote it.
These people all encountered some problems, and Zhong Ming answered them one by one.
Although Zhong Ming has made some magical changes to the game and the difficulty of getting started has been reduced a lot, after all, the game has too much content, and many of the gameplay are completely different from ready-made games on the market. All of these have to be learned, so it is inevitable that it will get stuck.
However, the stuck question is generally easier to answer. Zhong Ming just mentioned a few words and they played it.
Several people here have developed a very strong interest in "Taiwu Painting Scroll". They ask all kinds of questions, obviously they are having a lot of fun.
There is also an anchor who sent a message to Zhong Ming to ask questions at around 3 o'clock in the evening. It was probably because of the time when the liver game was...
It is precisely because Zhong Ming knew that he could bring these anchors to promote him that he dared to say "promote it yourself".
Zhong Ming knew that "Taiwu Painting Scroll" was a popular game. If the sales volume was really millions, then the money to be distributed to various channel dealers would have to be 30 to 40 million.
Originally, Zhong Ming felt that the share would be slightly higher, so that it would not be too much of a loss, but he did not expect that all of these channel dealers would disagree.
Since that's the case, just push it yourself. Even if there are fewer players, the money you earn may not be less, but may be more.
After all, there is no big deal of channels, every sales amount can be actually put into your own pocket.
As for why only "Taiwu Painting Scroll" is treated so highly?
Because this game is different from the previous three games, it has a lot of momentum!
The momentum of "Working Dog Survival Manual" was indeed very strong at the beginning, but it has to be admitted that the fun of this game's second week has dropped significantly and can form a topic effect for a period of time, but the popularity will inevitably decline soon.
"Landing in Red Path" is similar to "Ink and Wash Clouds and Smoke", both of which are masterpieces of Yi Zhoumu.
Therefore, Zhong Ming is acceptable to share these games with channel dealers, but if "Taiwu Painting Scroll" is really distributed to channel dealers with 30 to 40 million, then Zhong Ming can vomit blood.
So, I'd better promote this game yourself.
Chapter completed!