Chapter 62: Eager Selling!
Simply put, Tang Jue’s marketing strategy is divided into two parts, one is a small-scale free trial drug, allowing them to maintain their figure while enjoying delicious food. Through their mouths, more people can know the real effect of their weight loss pills.
Another part is to advertise in the media through conventional models and some print advertisements to let people know that there is this medicine. The difference between them and the regular model is that they only advertise but do not sell medicine, which arouses people's curiosity.
When drugs are launched and those celebrities go to specialty stores to buy medicine, celebrities are live advertisements.
At that time, people would buy trials. In Tang Jue's opinion, as long as they tried them, they would definitely continue to use them. Who doesn't want to enjoy delicious food and lose weight? And people know the adverse effects of obesity on the body. As long as the medicine is effective and there are no sequelae, people will definitely buy them.
Even if you cannot open up the market for ordinary people and be able to capture the high-end people in the entertainment industry, the prospects will be very impressive.
Bei Qiang took a long breath and asked in shock: "Where did you get this marketing strategy?"
Tang Jue said without blushing and his heart was beating: "Of course I thought it myself."
People from the world's first family in their previous life, and they had to learn how to do business since they were young. These marketing strategies were their compulsory courses. He actually said that he had thought of them by himself using the method invented more than two hundred years later.
Bei Qiang shook his head and said, "I really believe that there are geniuses in this world!"
At eight o'clock in the evening, the family sat together for dinner. Chen Xiu'e was busy picking up food for Wenting's bowl. Soon, Wenting's bowl turned into a mountain.
Tang Yuantian apologized to Wen Ting: "Wen Ting, it's all our children who are bad, and they have caused you trouble. On behalf of our whole family, I apologize to you. From now on, you will regard this place as your own home. Whenever you want, you will come, and you will definitely make the best food for you."
Chen Xiu'e quickly echoed: "Yes! I always want a daughter as my home. You... I'm afraid I'm going to be high."
When Chen Xiu'e thought that Wenting was a postdoctoral fellow, she felt that Wenting would not agree.
Wenting's eyes were a little red, and she looked up at Tang Yuantian and his wife: "I know what you mean. This matter has passed. Isn't there nothing left now? In fact, I have long regarded this place as my home. Look, I have been here for more time than Tang Jue."
Tang Yuantian nodded and said, "That's good!"
Chen Xiu'e picked up a piece of beef and tried to put it in Wenting's bowl, but she really couldn't find a place to put it. So she put it hard in Tang Jue's bowl and said, "You must be kind to Wenting in the future!"
Tang Jue looked at his mother with a wry smile. He said this. It seemed as if he... he felt strange in his heart. His tone seemed to be educating his son to be kind to his daughter-in-law. This...
At this time, it is the right way to bury your head and eat.
After returning home, their parents had no concern about the authenticity of the lovers incident. They were concerned about Alice and Wenting. When Tang Jue said that they were fine now, the couple felt relieved.
...
After the meal, the family was relaxing. Tang Yuantian closed the door of the hotel while eating. He didn't want Tang Jue to come back again. The family was rarely reunited, so he had to say what was happening at home.
The table was filled with chopped apples and oranges. The focus of Tang Yuantian's inquiry was about his football in Milan, while Chen Xiu'e was concerned about his daily life. After answering their questions, Tang Jue told them about starting a company.
This was the first time Tang Jue told his parents that before that, he did not tell his parents for various reasons, the main reason was that he was afraid of his parents' worries. Now the time is ripe, and he felt that he should tell his parents.
Chen Xiu'e was shocked, Cuihua widened her eyes and couldn't believe it. Her boyfriend Liu Dajun had no surprise expression on his face. Perhaps he thought that Tang Jue was supposed to do anything. Tang Jue's last time came back, it shocked him too much.
When he was in China, he knew that only those entertainment stars would make fans crazy. So he regarded Tang Jue as an entertainment star. It is normal for entertainment stars to do business. Even sports stars, there are still people doing business. For example, Yao Ming just opened a restaurant in the United States. So what's strange about Tang Jue's opening a company?
Tang Yuantian thought for a while and looked at Wenting and asked, "Do you know about this?"
Wenting nodded: "When he provided me with a prescription, he said he wanted to start a company."
prescription?
Everyone on the table looked at Tang Jue in confusion.
Tang Jue quickly explained: "The prescription was given to me by the Chinese medicine doctor who cured my illness. He agreed to me to do this."
Tang Yuantian thought for a while and said, "Since Wenting also knows about this, that's fine."
Chen Xiu'e frowned and asked, "Does Alice know?"
Tang Jue nodded and said, "She knew that she paid for the later research funds and the money for renting the factory. She was very supportive."
Chen Xiu'e is still very worried that the money her son earns from playing football is not easy. If the company is not done well, then...but his son has always been a very independent person. Since he decided to do this, then support him.
Dajun felt that Tang Jue should be rescued: "Yao Ming plays basketball while opening a restaurant in the United States. It is not without precedent for sports stars to do business."
Tang Jue glanced at Dajun gratefully. It was because he was afraid that his parents would worry that he told them until today. Judging from her mother's expression, she was really worried.
"If you have to do it well, it's fine if it really doesn't work. At worst, we can live like this." Chen Xiu'e exhaled and said, "Once you have to take risks when starting a company."
Tang Jue smiled and said, "Mom, please don't worry. Are you not at ease with me?"
Chen Xiu'e shook her head: "Don't worry! Don't worry! Just..."
"My son has grown up, and he should do his own things, so we don't care so much!" Tang Yuantian looked at his wife and taught a lesson. Chen Xiu'e looked at her husband and had to keep her worries in her heart.
Tang Jue looked at Cuihua and Dajun and said, "Sister Cuihua, I have an idea to tell you."
Cuihua frowned and looked at Tang Jue in confusion. Liu Dajun's eyes were bright, and he knew vaguely what Tang Jue was going to say.
"After the company is started, you have to help. As for the specific matters, someone will arrange them then." He turned to look at Tang Yuantian and asked, "Dad, you have no objection."
Tang Yuantian shook his head and said, "No objection, without them, this hotel can be opened."
Cuihua waved her hand quickly: "I can't do it! What a joke, I can help in the restaurant at most and collect money. Where can I go to your company to do things? I won't go!"
Tang Jue smiled and said, "Sister Cuihua, our company will definitely expand in the scale, and we will also open a company in China in the future. Opening a company is a big deal, and I am not at ease with others. When opening a company in China, you are mainly responsible. If you don't study now, what should you do then?"
When Cuihua heard this, her head shook like a rattle: "No! I won't go! I don't have that ability. I don't know how to speak French, so go and invite others."
What a joke, I am responsible for starting a company in China. I am responsible for it. I am not the material. People who have only studied in junior high school are responsible for a company. Those people are desperately going to college to study for a master's degree, and what are they doing for a doctorate?
Thinking of this, she suddenly had an idea: "By the way, Wenting is a postdoctoral fellow, she's going!"
Tang Jue looked bitter: "She has her own business. Her main job in the future is to develop new drugs. If you don't know how to speak French, Sister Cuihua, I believe you!"
Cuihua still shook her head: "If you lack people, just let the army go. He has been to high school and is more educated than me. He learns French faster than me. You let him go, let him go!"
Chen Xiu'e also felt that Tang Jue was joking. Of course, people with education and education should be required to run a company. She looked at Tang Jue and said, "Cuihua would still help in the hotel and let Dajun go to your company."
Tang Jue thought for a while and said, "Otherwise, Sister Cuihua, you go to the company to adapt first. If you really feel that you are not good enough, come back."
Tang Yuantian nodded and said, "That's it!"
With a final say, Tang Yuantian is the biggest in this family, so his words are the final decision.
That night, Tang Jue found Liu Dajun and told him that he must do Cuihua's work well. He could not learn anything, and he was afraid of anything. He didn't need to decide on important things. He could never reach any of them. There is no mountain that cannot be overcome or hurdle in the world.
After spending many years with Cuihua, Tang Jue knew that Cuihua was a serious and responsible person, and that such a person was needed to run a company. Moreover, he knew Cuihua well and trusted her very much. In time, when she was familiar with the operating model of the company and sent her to run a company in China, Tang Jue could feel at ease.
Who knew that Tang Jue's decision created a legend, a legend of a woman in junior high school culture. Cuihua later became the president of "Longteng Pharmaceutical" in Asia and became a famous female professional manager in the world.
...
In the night, Tang Jue and Wenting walked side by side. On the road, they held hands, and smiled happily and sweetly from time to time. Wenting's face began to get hot. At this moment, she enjoyed such an environment very much.
Tang Jue did not feel the changes in Wen Ting, so he began to express his marketing strategy. Wen Ting was not interested in these things at all, but what Tang Jue said slowly attracted her attention.
Are you a fantastic idea? Or is there such a marketing strategy now?
By the way, isn’t the person he hired Bei Qiang? Bei Qiang learned finance. When the two talked at noon, Tang Jue didn’t say this. One afternoon, this shows that these wonderful marketing strategies were told by Bei Qiang.
Wenting nodded and said, "It's very good, what's the name of this marketing strategy?"
Since she shamelessly told Bei Qiang that this was what she thought of, how could she tell her name? Tang Jue said: "What name? There is no name yet."
"Or why you get one!"
Wenting stopped, tilted her little head and looked at Tang Jue carefully: "I'll take one? What do you mean? Don't say it, this is what you thought of this afternoon."
Tang Jue nodded and said, "It's true that I didn't think of it this afternoon, it was something I thought of it carefully during this period."
Shocked in Wenting's heart, this guy who cured his illness in the laboratory was now coming up with such a wonderful marketing strategy. The fog on Tang Jue's body became thicker and thicker!
Then, if he is a normal person, there is only one explanation, he is a genius!
Wenting has always been proud, with the reputation of a genius girl on her back, and she is a genius in people's eyes. Now she finds that the difference between herself and Tang Jue seems to be too big.
Wenting didn't feel disappointed, but suddenly became relaxed. She was carrying the word "genius". She was too tired over the years and had to do everything better than others. Moreover, it was normal for you to do well, and it was abnormal for you to do not do well. Who told you to be a "genius!"
The relaxed Wenting is no longer a piece of cold ice. She said with a brisk pace: "Since it arouses the desire of customers, then just call it 'desire sales'!"
So this sales model has a name since then. Tang Jue looked at Wen Ting in surprise, because this sales model is really called "desire sales". It was invented by a famous British entrepreneur more than two hundred years later in 2334 AD.
"Okay! This name is good! Sister Ting, you..." Tang Jue found that Wenting almost stood on tiptoe when she walked, and looked much more lively, which he had never seen before.
"What's wrong?" Wenting asked strangely.
Tang Jue looked at Wenting carefully, how could he know why Wenting suddenly became like this?
What's wrong? Listen to the words she said just now, "What's wrong?" If it were the past, it would have been cold, but now it's like an ordinary girl.
Chapter completed!