At Paris Charles de Gaulle Airport, Xiao Feng received a business delegation of the "Minghu System" composed of Ma Wanli, Xiao Tao, Xiao Qiang, Xiao Dazhi and others. This time they brought the best products of various companies in the Jinghu System and came to participate in the annual Paris Agricultural Competition in France!

The Paris Agricultural Competition (concoursgeneralag Day Colepa Day, referred to as CGA) is one of the world's highest-level agricultural products competitions. It is an official event jointly organized by the French Ministry of Agriculture, Food and Fisheries.

The Paris Agricultural Competition began in 1870 and was held once a year. It was headed by the French Ministry of Agriculture and Fisheries, and relevant national departments were responsible for collecting product samples. The evaluation competition was completely under national supervision and had extremely high fairness and authority. Its fairness and strictness were recognized and respected by the world.

The competition consists of 3,400 ** judges to judge producers, processors, wholesalers, dealers, technicians, catering owners and critics in related fields. The participating products are limited to agricultural products and their by-products.

Originally, the units participating in the Paris Agricultural Competition were only domestic enterprises and individuals in France, and the primary products produced must be produced in France. However, with the continuous deepening of global economic integration in recent years, the Paris Competition has gradually opened to agricultural products from other countries and regions. This time, Jinghu Ranch and Xiaojia Farm were invited to participate, thanks to the development of this opening policy.

The primary selection is conducted before each evaluation competition, and only products with certain quality can be selected. Among all the participating products, only products with no more than 23 can win awards, and less than 8 can win gold awards. The winning products can be printed with corresponding logos on the product packaging to show quality assurance.

During the three weeks of Xiao Feng and Xu Mengyao's vacation, the event organizing committee specially sent a working group to Ginkgo Village to select various samples of Ginkgo participating in this year's competition. Ma Wanli and others just came to attend the conference empty-handed!

This time, Ginkgo has launched several products to participate in the Paris competition, including the top steak from Jinghu Ranch, the truffle from Xiaojia Farm, the Xiaojia Ham and Xiaojia Wine!

In a sense, this is also the most promising product in Ginkgo. Once it can make a splash at the Paris Conference, it will play an important role in promoting the Ginkgo Village's food strategy.

In fact, the milk from Jinghu Ranch is also quite good, but it is too troublesome to participate in the evaluation of fresh milk. In addition, these milks cannot meet domestic needs, so there is no need to take it out and participate in the exhibition!

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Xiao Feng was not stingy either. He still paid out of his own pocket to open two business suites at Four Seasons Hotel, allowing Ma Wanli and others to have a good rest. Of course, the room rate of several hundred dollars a day is not expensive for the representative of ginkgo, it is just a gesture.

Needless to say, Xiao Tao and others each own 10 shares of Xiaojia Farm. This year the farm's net profit exceeded 500 million rmb. Even if enough development funds are left, each person can get 20 to 30 million yuan, and they will reach the level of a millionaire in one fell swoop.

As for Ma Wanli, although he has no equity in Jinghu Ranch, Xiao Feng generously gave him 2 of the annual net profit of the ranch, which is not a small amount! Take the fresh milk from the ranch as an example. The fresh milk production in 2010 exceeded 200,000 tons, and the price of Jinghu Dairy was 5,000rmb/ton, and the total sales revenue exceeded 1 billion rmb; plus the US$30 million sold for 3,000 beef cattle and the income from the ranch camping area, the ranch's net profit in 2010 will not be less than 600 million rmb!

With an annual salary of 2 million yuan, Ma Wanli's income this year will not be less than 15 million yuan, which can be regarded as a gold-collar class of professional managers in China!

After all, it is extremely rare to find a professional manager in China with an annual income of more than $2 million, unless it is a large company in finance, IT and the Internet.

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The lecinq restaurant in Four Seasons Hotel gives people a palace-like luxury, and the various authentic French cuisine impressed the gourmets and guests from all over the world. Even Xiao Feng, a group of guys who are used to eating various delicacies, could not control their mouths in front of the delicious foie gras and the grilled snails.

Afterwards, Xiao Feng learned that the chef of Lecinq Restaurant was in Philippelegendre, known as the "God of Cooking" in the Paris diet world. Before joining Lecinq Restaurant, he took charge of the famous Liz Hotel for many years. He combined traditional French dishes with light cooking techniques to create a series of classic modern cuisine.

Diners regard the lecinq restaurant as a delicious paradise, and they experience the wonderful enjoyment brought to them by the food here again and again, and enjoy it.

While having a feast, Xiao Feng quickly regarded the lecinq restaurant as a key goal for the expansion of the top ingredients in the Jinghu system.

It can be predicted that as long as the Jinghu system can overcome the lecinq restaurant, it means that you have an entry ticket to top European and American restaurants. Of course, this entry ticket can only be obtained after agricultural products are praised by the Paris Agricultural Competition!

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"Xiaoqiang, tell me about the sampling of the organizing committee representatives?" After eating and drinking, the group returned to the room and started chatting.

This time, Xiao Feng wanted the Jinghu system to participate in the Paris Agricultural Competition mainly because of the reminder of the Frenchman Pierre. After all, this is one of the most authoritative, credible and highest-level agricultural products competitions in the world. If the agricultural products of the Jinghu system can be recognized by the competition, they will not only double their value in the future, but will also enter the international market.

Especially truffles and wines, which have very broad development prospects in the Western high-end catering market.

Of course, the Paris Competition is not like the beef rating of the American Ministry of Agriculture, just need to submit an application for the ranch and pay the cost to evaluate it. There is really a certain way to participate in the competition.

Fortunately, Xiaojia Farm and Jinghu Ranch are suppliers of the ‘Michelin Three-Star Restaurant’. Xiao Feng also obtained the qualification to participate through the relationship between Michelin institutions!

"After the representatives arrived in the village, they were suddenly impressed by the dinner in the restaurant!" When Xiao Qiang mentioned this, he looked proud.

Like other Western institutions, the staff of the Paris Competition Organizing Committee will naturally not accept the entertainment of Jinghu. However, since they have come to Ginkgo Village, the "Xiao Family Private Restaurant" that is famous in the "Michelin Red Guide" is naturally not to be missed.

Under Xiao Qiang's instruction, Qin Weiguo tried his best to use various top ingredients from Jinghu Ranch and Xiaojia Farm to cook a delicious Western-style meal for French friends who came from afar!

Among them, the top steaks and Xiao family wine in the ranch were amazed by all representatives, and the subsequent sampling work went very smoothly.

"Xiaofeng, our farm cannot keep up with the production, why do we have to mobilize many troops to come abroad?" Xiao Tao was a little puzzled. After all, the development of farms and ranches in China is very smooth. Now he is in France, which makes him nervous.

Two years ago, Xiao Tao, who worked hard in Chuncheng, rented a simple one-bedroom apartment with a family of three, never thought that he would become a millionaire now. Perhaps it was because of the poverty in the past that made him more conservative about the future and unwilling to change the current great form!

"The key is the price and audience!" Xiao Feng paused and said, "We sell 200 grams of top steak in China for 600rmb. The restaurants still think it is a bit expensive. After all, we are not a nationality that eats beef and mutton as the main food. If it is in Europe, a top steak will not be less than 100 pounds, and the price in the restaurant will be even higher. The main consumer market for red wine and truffles is still in Europe. If we can open up the European market, at least we can double the farm's income!"

Some time ago, due to the busy wedding affairs, Xiao Feng didn't bother to explain too much to Xiao Tao and others. Now he has come to Paris, so his intentions naturally need to show that they can unify everyone's understanding.

Take Xiaojia Wine as an example. If you can win awards at the conference, the starting price of a 750ml bottle of wine will be at least US$1,000. Taking Xiaojia Wine's annual shipment volume of 100,000 bottles, this is US$100 million, not to mention the remaining wines used for storage, there is more room for appreciation!

In Xiao Feng's heart, he naturally wants to build the Xiao family's winery into the world's top winery, but where does the reputation and credibility of the top winery come from? This year's Paris Agricultural Competition is the beginning! Next, Xiao family's wines need to participate in various top wine competitions and ultimately become famous internationally, so as to attract more partners and further increase prices!

If it is placed in China, a bottle of wine will be sold for 180 yuan, and after winning the prize, it will appreciate at least a hundred times. If you don’t do such a good deal, you will be a fool!

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That night, Xiao Feng and everyone had an in-depth discussion and discussed how to take advantage of the Paris Agricultural Conference to improve the grade and level of various agricultural products in the Jinghu system as much as possible, which is of great significance to establishing the image of top ingredients.

Of course, all the bright future depends on the Paris Agricultural Competition starting from October 22. Whether the Jinghu system can become a hit depends on the last week of October!

After getting up the next day, Xiao Tao and a few people shouted to go shopping, but Xiao Feng didn't follow him. Anyway, they would not leave, so they could go there.

Ma Wanli is a returnee from the United States and speaks English well. Xiao Tao and others have been learning English at Ginkgo School for more than half a year. Basic oral dialogue can still be handled.

After getting up, Xiao Feng decided to go to the venue of the Paris Competition, the "Paris National Convention and Exhibition Center", to check the situation, and learn about the reality of the top Western food manufacturers, farms, and wineries, so that you can know what is true and true.
Chapter completed!