Entering January, the NBA's regular season has reached the second half of the stage. The prospects of each team have gradually become clearer, and the game has entered a more intense game.

Because the NBA does not have a system of promotion and relegation, the teams have no pressure to relegate besides qualifying for the playoffs. However, for some teams trying to play badly and get a lotto show, it is not easy to play badly.

Showing bad things is a technical job. It not only requires you to be in a better position in the lottery draw in the lottery, but also cannot make the scene too ugly and lead to a decline in the market. It will have a great test for the uniform team and the team coaching team.

Of course, for teams striving to make the playoffs and win the supreme O'Brien Cup, their highest pursuit is.

However, since the Lakers suddenly achieved a revival last season, other teams have felt huge pressure as if they were pressing a mountain on their heads! The Eastern teams are a little better. After all, the competition in the Eastern Conference is relatively weak, and it is not difficult to enter the playoffs. The Western Conference teams are in trouble, and the winning rate is less than 60% and don’t even think about it.

Now that the regular season schedule is halfway through, the Lakers have only lost one away game. After ending a 36-game winning streak, they have achieved another five away game winning streak, which is really terrifying.

With the excitement of the Lakers, the teams in the West who are expected to enter the playoffs have also been bayonets every game, making sparks everywhere, and the NBA's excitement has been improved by several levels.

In January, in addition to the playoff quota competition, the most eye-catching thing is the 2017 All-Star Game voting results announced by the NBA League.

The venue for this All-Star Weekend is Los Angeles, which is also a tribute to the NBA League to retired Kobe. After all, this will be the last time the superstar appears on the All-Star Weekend as a player.

In fact, Kobe's career has been closely related to the All-Star weekend, and the All-Star has a very special significance to him.

In 1997, the fledgling Kobe won the championship in the slam dunk contest, which also made the whole world know this thin and young man wearing the No. 8 jersey.

From then on, Kobe began to have a brilliant future in the NBA and gradually moved towards the altar of international basketball superstars.

This year will be Kobe's 20th All-Star Weekend, except in 1997. He is a player in the All-Star Game every time, only quitting due to injury in 2010 and 2014.

Originally, Los Angeles would be the venue for the 2018 All-Star Weekend, but the NBA League has made changes for Kobe, the upcoming superstar, to which he retired. For this reason, the All-Star Weekend originally scheduled to be held in Charlotte was postponed to 2018. This also made Charlotte citizens very dissatisfied.

However, for a completely commercial alliance like NBA, the big city of Los Angeles is undoubtedly more attractive, not to mention the best excuse for Kobe.

As for the protests of the Charlottes, it doesn't matter. After all, the right to host the All-Star Weekend next year was handed over to Charlotte.

Therefore, Los Angeles will hold its All-Star Weekend for the sixth time this year. This is also the sixth time this "City of Angels" has obtained this qualification, and it is the largest record in the cities where all NBA teams are located.

From this number, we can see that the NBA Alliance favors big cities. After all, only big cities can build a larger stage and better expand the NBA's influence!

On January 8, the NBA League announced the voting results for the 2017 All-Star Weekend. Kobe became the voter with 28.6 million votes. This is also the fourth time Kobe has become the voter. This year, he won nearly five million more votes than Xiao Feng's record last year.

NBA's vote king before 2015 was only 3.15 million votes, but after Xiao Feng joined NBA, enthusiastic fans from China made the All-Star weekend votes boom, and thus led to the enthusiasm of North American and European fans.

The lowest number of votes for the 10 stars selected for the All-Star lineup this year reached an astonishing 16 million. It is easy for the rest of the players to earn millions or even tens of millions of votes.

This shows how much attention Xiao Feng has brought to the NBA league after joining NBA and having excellent performance. These attentions are potential economic benefits.

In this All-Star voting, Xiao Feng won 28 million votes, second only to Kobe, which is also the result of Xiao Feng's constant appeal on the scarf and asking fans to vote for Kobe and other stars. Chinese fans also know the importance of this All-Star weekend to Kobe, so they worked together to fulfill Kobe.

After all, Xiao Feng still has a lot of opportunities to be the vote king in the future!

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After the voting results were released, major media reported on this extensively, believing that this All-Star Game held at Staples Stadium will be a warm nostalgic journey.

Kobe is the voter leader and will serve as the shooting guard of the Western Conference Stars. His golden backcourt partner with Xiao Feng will continue to play in the All-Star Game. The other three of the Western Conference Stars are Howard, who has recovered his form, the still vigorous Griffin and the old Duncan!

It is worth mentioning that this will also be Duncan's last All-Star weekend. He has decided to retire after this season and end his 20-year career! As the greatest power forward in NBA history, Duncan is worthy of honor. If he chooses to retire at this time, he will leave a resounding back.

Duncan also has a large number of fans in China, which also allowed him to win more than 26 million votes and successfully enter the All-Star lineup.

UAE, which has a very high popularity in China, has also been qualified to play in the All-Star Game, but this time no American fans think that he is not worthy of his name.

UAE, who returned to the NBA, changed his past soft playing style and weak psychological quality. Not only did he play hard, but his team's ball quotient have also been greatly improved, becoming the backbone of the Lakers' offense and defense.

Before this season, Aldridge's departure made the outside world not optimistic about the Lakers' prospects. After all, without a tough power forward, the Lakers may not be able to maintain the high level of last season.

However, Alien's wonderful performance surprised everyone. This time, Scott chose to bring Alien to the All-Star Game, which did not arouse opposition from public opinion and fans.

In this way, in addition to Kobe and Xiao Feng's All-Stars, the Lakers also also UAE and Mark entered the substitute lineup. After all, the All-Star weekend was held at the Staples Arena, and the home advantage was obvious.

In addition to the Five Tigers and the two substitutes of the Lakers, the other five All-Star players are Curry, Green, Westbrook, Lun Wyder and Cousins. Because of Curry and Xiao Feng's outstanding performance, those who are close to the late stage of their careers include the All-Stars. This also made many fans sigh.

Once upon a time, Paul was the first point guard in the league. He played pleasant games in both the Hornets and the Clippers and was also an important magic weapon to improve the team's strength. Unfortunately, Paul was not lucky and did not meet his teammates who were enough to compete for the championship, and he never met his teammates in that team. He never had a chance to win the championship.

Originally, the Clippers had a tendency to suppress the Lakers in recent years. Xiao Feng's sudden rise immediately crushed the Clippers, and Paul was also dimmed in starlight.

This All-Star Game has changed a lot compared with last year. Duncan, Mark, Howard and Albert were selected to replace the other three players, and the Western team's inside strength has been significantly enhanced.

However, everyone knows that the biggest highlight of the Western Conference star team is in the backcourt. Whether it is Xiao Feng or Kobe who is about to retire, they will be the most shining star in this All-Star Game.

As for the Eastern Conference, James still led the Eastern Conference stars to Los Angeles. All they needed to do was to better disrupt the situation, just like when Jordan retired. The Western Conference giants sniped in the 2003 All-Star Game.

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After NBA announced the All-Star Game roster and the All-Star Weekend arrangements, NBA continued the regular season. The Lakers, who returned to Staples Arena, still maintained their winning streak, defeating the Pelicans and the Nuggets one after another, winning 7 consecutive victories.

However, in the face of previous 36 consecutive victories, neither the media nor the fans would have much feeling about a mere seven consecutive victories. After all, the Lakers' winning is no longer news.

The Lakers are too strong now. Mark and UAE can both average double-double inside players, Xiao Feng is the top scorer. Kobe is the top scorer. Even Jeremy Lin, who is a substitute, can average 16 points per game.

This season, after completing a record 36 consecutive wins, the Lakers have not pursued much in winning games, so there are many more rotations than last season.

Now, the Lakers have adopted a large-scale rotation method, and the main players' playing time is almost controlled at about 30 minutes. Xiao Feng did not play every game like last season, but left more time to the substitutes.

In this way, the main players of the Lakers have more chances to breathe, while maintaining their physical strength, avoiding the trouble of injuries, which is also the basis for the team to maintain good operation.

In fact, for competitive sports, the most deadly thing is not the strength of the opponent, but the invasion of its own injuries, which will make no matter how great a player or team lose its slump.

Among the NBA, the most typical example is McGrady. At his peak, McGrady was known as the closest successor to Jordan, but after suffering a back injury, his performance gradually declined and eventually fell to no ball to play.

The Lakers' players not only practiced the "Five Animal Show", but also had nutritionists exclusive to "Jinghu Group" to prepare nutritional meals for them. The ingredients used were also top organic ingredients from "Jinghu Group". After the daily training and competition, the physiotherapy massagers trained by "Xiaoshi Clinic" massaged and treated the players to keep them in a good state as much as possible.

Taking a multi-pronged approach, since Xiao Feng joined the Lakers, none of the players have suffered too serious injuries, and the players' physical fitness and physical fitness have also been improved. This is the fundamental reason why the Lakers are invincible in these two seasons.

The Lakers' crazy winning streak in the NBA regular season has become the norm. Everyone is already numb about Kobe's score of 40 points or Xiao Feng's triple-double and throwing seven or eight three-pointers.

Now, for many Chinese fans, turning on TV to watch the Lakers’ game broadcast has become a pleasure. After all, you don’t have to worry about the results of the game and you can enjoy the exciting game process to the fullest.

Of course, some pretentious fans complained online that it was a wonderful thing to watch the Lakers' game, but the result of the game without any suspense makes people somewhat boring.

Unexpectedly, this argument quickly spread on the Internet. Everyone expressed their opinions with a joking sense, which also reflects the Lakers' Dugu Qiubao situation.

For this, Xiao Feng also apologized to the fans on his scarf, saying that he had disappointed them!

Of course, the interaction between Xiao Feng and the fans is full of joy, which has become a way of communication between Xiao Feng and his fans.

Among the thousands of scarf stars in China, Xiao Feng interacts with his fans the most and is known as the "most down-to-earth", which also makes Xiao Feng's scarf activeness always rank first.

Xiao Feng posted a casual scarf, and reposted, liked, and commented in 24 hours. Some popular information even exceeded tens of millions, making many celebrities envious, jealous and hated.

You should know that for the sake of their own commercial value, some celebrities will fake the number of fans of scarf and buy a large number of zombie fans. In fact, their scarf is very active.

Only a national idol like Xiao Feng, the activity of the scarf fans has always maintained an amazing height, and Xiao Feng's every move has attracted much attention.

In order to better manage the scarf, Xiao Feng even asked his assistant Xing Wenjun to form a team to manage the scarf, and hold various activities regularly to attract lucky fans. These fans will receive various gifts from Xiao Feng, including signed Lakers jerseys, signed basketballs, various gift packages of the "Mirror Lake Group" and even tickets from the Staples Arena.

It is precisely because of these activities that Xiao Feng's fans are the most sticky, which plays a crucial role in enhancing Xiao Feng's popularity and influence.

This is the huge power of self-media. Xiao Feng himself already has a huge ability to directly influence hundreds of millions of fans, which also makes Xiao Feng and the status of "Jinghu Group" more stable.

Recently, a series of activities have begun to be held on Xiao Feng's scarf. Some lucky audiences may get packages for the 2017 NBA All-Star Weekend, and there will be a "Glorious Travel Agency" to bear round-trip air tickets and other fees, which has greatly stimulated the enthusiasm of fans and fans.

So, Xiao Feng's scarf instantly rushed to the top of the hot search rankings of the scarf, which made many celebrities shook their heads and sigh. It is really a sense of powerlessness to meet a superstar like Xiao Feng these days!

At the same time, China National Television Sports Channel is also preparing to broadcast the NBA All-Star Weekend live, which has attracted more fans' attention to the other side of the ocean.

In 2017, NBA All-Star Weekend is ready to go! (To be continued.)
Chapter completed!