At the end of October every year, the Los Angeles Auto Show will meet with global car fans and car manufacturers as scheduled, which is also an important commercial vehicle exhibition in the United States and even the world.

After Detroit's complete decline, the Los Angeles Auto Show and the New York Auto Show became the two major auto shows in the United States. After half a year, it presented the beauty of the automobile industry to the people of this automobile kingdom.

Perhaps Americans living on wheels would never have imagined 10 years ago. Today, the two major American auto shows have become the stage for Japan's automobile companies, and American auto companies can only lick their wounds in the corner.

The miserable American auto industry will not affect people's lives. Everyone has to drive to work. They still have to pay attention to the Los Angeles Auto Show and track the latest developments of cars.

Therefore, when the Los Angeles Auto Show began, the Los Angeles International Convention and Exhibition Center welcomed tens of thousands of audiences, media reporters and industry insiders.

More than 130 auto manufacturers and technology companies participated in the Los Angeles Auto Show. In addition to displaying mature models on the market, they will also launch many concept cars, the latest models to be mass-produced and various technology products.

As one of the top 10 auto shows in the world, the Los Angeles Auto Show has always attracted much attention from the media and industry insiders, so the media opening day on October 28 attracted a large number of people.

For car manufacturers, media opening days are very important because it is related to the layout and praise of their own products in the media, and may have a huge impact on future sales.

Although manufacturers have definitely been able to communicate well with various media before and the benefits they should be given have been negotiated, we should not be too careless in the first step.

Therefore, on Media Day, not only heavyweights at the boss level of various auto manufacturers will attend, but spokespersons hired for a lot of money will also appear.

For a time, the media day of the auto show was gathered!

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Xiao Feng began to upgrade from the image spokesperson of the Greater China District to the global image spokesperson this year. In addition to the name changes, it is mainly reflected in the remuneration.

Xiao Feng and Xu Mengyao's family only need to shoot one car advertisement and two sets of print advertisements for Audi cars every year, and cooperate with two commercial activities to obtain a subsequent income of 5 million euros.

Compared with internationally renowned sports stars and Hollywood superstars, such prices are already considered high. In addition, Xiao Feng needs to attend very few business activities, so the cost-effectiveness is still extremely high.

Of course, it is basically unlikely that other celebrities can get such a generous contract. After all, not everyone's influence can be compared with Xiao Feng.

Xiao Feng's next commercial event has been arranged. He will serve as Audi's spokesperson to attend the Haizhou Auto Show held in Haizhou on May 1 next year, which is his home court.

In order to convince Xiao Feng to serve as the global image spokesperson of Audi Automobile, Audi company not only needs to pay endorsement fees and income tax for Xiao Feng, but also needs to donate the same amount of funds to the "Ginkgo Foundation".

Such a price seems very high. But Audi is not a fool, so he naturally knows that hiring Xiao Feng as his image spokesperson will bring more benefits to the company.

Since the advertisements shot by Xiao Feng began to be launched in the Asia-Pacific region, Audi's sales have increased significantly. A large number of young people, entrepreneurs and wealthy people who regard Xiao Feng as their idol are willing to drive vehicles of the same brand like Xiao Feng.

At present, Audi's performance in the mid-to-high-end passenger car market in China is gradually surpassing Mercedes-Benz and BMW. Xiao Feng naturally makes an indelible contribution!

This Los Angeles Auto Show is also an important measure for Audi to push Xiao Feng to the international market. Audi senior executives were also present!

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When Xiao Feng got off his Audi A8, he immediately attracted a lot of media reporters. This was his first time attending an auto show, and the media's attention was reasonable.

"Mr. Xiao, how did you arrange your itinerary for attending the Los Angeles Auto Show this time?"

"Mr. Xiao. What do you think about the upcoming 'Forbes Global Rich List'?"

"Mr. Xiao, when will the Beverly Hills flagship store in 'Dream Restaurant' officially open?"

"Mr. Xiao, is there any possibility that the 'Dream Steak' will have an impact on Japan Wagyu beef?"

"Mr. Xiao, Newcastle United was eliminated in the FA Cup. The league is only ranked eighth, which is obviously inconsistent with the investment this summer. Do you have any plans to change coaches?"

Soon, a large number of problems surged towards Xiao Feng. In addition to the various businesses under the Jinghu Group, many private lives were even among the concerns of reporters.

Faced with the enthusiasm of the reporters, Xiao Feng, who is the "Audi spokesperson" today, didn't have the cold face to face, so he could only accept the interview with a smile.

Of course, Xiao Feng avoided the part about "Jinghu Group" and private life. After all, this is an auto show, not a product launch conference of "Jinghu Group".

Xiao Feng will not keep the itinerary of this auto show, but he will attend an event held by Audi on Media Day and entertain media reporters from all over the world.

Secondly, during the public day, Xiao Feng will also debut at the booth at the right time to introduce some mass-produced cars and concept cars launched by Audi to the audience, and give the accusation from a spokesperson.

Fortunately, this time it was at the Los Angeles auto show. Xiao Feng didn’t need to stay in a hotel, he just needed to get in and out at the exhibition center and the ‘Dream Manor’.

Although Xiao Feng's answer made the reporters a little dissatisfied, everyone also knew Xiao Feng's style. It was enough to get some information from him.

As for some other news, reporters can analyze and judge through Xiao Feng's clues. Anyway, they only need to add "guess", "possible", "according to insiders", etc.

For the media, taking things out of context and being ambiguous is always a good move!

Taking the affairs of Newcastle United as an example, although Xiao Feng has never expressed any opinions in public, this does not hinder the various speculations of the reporters.

For example, Xiao Feng was in the mood to go to the "Dream Ranch" a few days ago to participate in beef inspections, patroll the ranch, and posted photos of sharing delicious food with his family on his neck, which shows that Xiao Feng did not care about the situation of the Newcastle club.

It's normal to say that. This time, the beef cattle slaughtered in "Fantasy Ranch" was as high as US$250 million, equivalent to 1.5 billion pounds, which has exceeded the transfer investment of Newcastle club this summer.

Xiao Feng and the "Minghu Group" did not survive by operating the club for profit, which is in sharp contrast to the Glazer family in America.

Of course, Xiao Feng's failure to express his opinion cannot extinguish the media's gossip, especially when reporters found out that Xiao Feng's first choice for the head coach was Magic Bird rather than Hiller. The media became lively.

Whether it is gossip media or professionals, they believe that Hiller, who has mediocre coaching skills, is not the best candidate for the head coach of Newcastle club, but Xiao Feng made a compromise to stabilize the fan group and the club's morale.

The media speculated that once Xiao Feng completely controls the club, it will be when Hiller is dismissed!

The three-year contract of £10 million is nothing to the wealthy Jinghu Group, it is just selling 700 "Fantasy Beef Cattle"!

For this reason, sports media around the world are analyzing which famous coach will take over St. James Park next summer?

Xiao Feng is not the only star to appear on Media Day. However, his special identity has attracted a lot of media attention, which has also made Audi's booth overcrowded!

Mr. Audi Ceo Stead was very happy to see this scene. Although it was expensive to hire Xiao Feng as Audi's global image ambassador, the effect was still very obvious.

‘Eat people’s salary, loyal people’

Although she is not very used to the constant flashing of a large number of flashes, considering that she attends these activities, she can bring 10 million euros to the children in China every year. Xiao Feng's irritability suddenly disappeared without a trace.

He cooperated with him in front of various representative cars on the Audi booth and allowed the reporter to take photos. On the LED screen on the wall, the TV commercials shot by Xiao Feng's family were also broadcast simultaneously.

After returning to Los Angeles in September, Xiao Feng's family took the time to shoot a series of TV and print advertisements, among which Xiao Feng's family took turns to perfectly interpret various models of Audi.

When the family is traveling and shopping, the spacious and luxurious Audi A8 becomes the choice of the whole family. The ultra-high safety brought by the all-aluminum body is the patron saint who cares about the whole family.

When going out for barbecue, the Q7, which has relatively strong off-road capabilities, made a brilliant debut, showing superior performance in various terrains in the suburbs, and shared the joy of family.

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In addition to shooting with his family, Xiao Feng also played a character of different identities, using different Audi models to complete his life and various challenges in his work, and fully demonstrated the concept of Audi's "breakthrough technology and enlightenment of the future"!

In addition to marveling at the level of advertising shooting, media reporters also had a certain understanding of Xiao Feng's acting skills. Unexpectedly, Xiao Feng was very interesting whether he was an entrepreneur, a white-collar worker or an otakus.

Many local media in Los Angeles think that if Xiao Feng enters Hollywood, he might be able to make a fortune with his identity and topicality.

Of course, everyone knows that this idea is just a whim. With Xiao Feng’s current identity, it is impossible to star in a movie for a few pays; if it is for charity, it would be a different matter!

After working hard for most of the day, Xiao Feng finished his debut trip on Media Day. After saying goodbye to the senior management of Audi, he took a convoy that had been waiting outside the exhibition center to return to the 'Dream Manor'.

Xiao Feng brought back the 1:8 full-size model carefully made by Audi, which made the fish very happy. As a boy, he was born interested in vehicles, weapons, etc.

As for Nini, she would rather practice piano in the piano room than push the cart with her younger brother on the carpet. Perhaps in her opinion, this behavior is very low!

The two little babies didn’t know that their father had been working all day today. As long as someone hugged them, they could hear their happy laughter!

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Xiao Feng's debut at the media day of the Los Angeles Auto Show became a key news report by many media around the world that night, especially in China. Countless people turned on their phones in the morning, and at the first glance at the computer, they saw Xiao Feng's sought after at the auto show.

This time, Audi launched a r8 concept car based on pure electric power drive and many major facelifts of existing models, but both the media and the public, most of the focus is on Xiao Feng.

Especially some Chinese media have even put forward the title "200 billionaire stands for Audi" to attract netizens to click and watch it, making the news even more popular.

In addition to reporting on various new models and concept cars at the auto show, the media always talked about Xiao Feng without exception and discussed how much wealth he has now?

In the decades of history held by the Los Angeles Auto Show, no star has surpassed the entire auto show. This has attracted unprecedented attention while also embarrassing the organizing committee!

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Although Xiao Feng has some knowledge of the outside world through the Internet, he really doesn’t have much interest in considering these things. He focuses more on the ‘Black Miracle’ that will be participating in the ‘Horse Breeders Cup’.

Because the climate of the ‘Dream Manor’ in California is better, and the small horse farm can also meet the needs of ‘Black Miracle’ to maintain its normal state training, Xiao Feng decided to install the new home of ‘Black Miracle’ in ‘Dream Manor’.

Of course, if you have the chance, Xiao Feng will also bring the "Black Miracle" into the "Purple Bamboo Space" and let him run wildly!

In Xiao Feng's view, the "Black Miracle" is an important contributor to the successful integration of the Xiao family into the United States. No matter how preferential treatment is, it is reasonable.

In the past horse racing season, the Black Miracle has participated in a total of 15 competitions, including three major competitions. The "Horse Breeders Cup" will be held on November 2, which will be the perfect end of its season!

Once it continues to win the championship, it will create a miracle of 16 consecutive victories, and will also bring Xiao Feng more than 10 million in bonus revenue and 20 million in advertising revenue!

Some media joked that the "Black Miracle" is simply a running money printing machine. It can bring $100,000 in income to the horse owner Xiao Feng almost every day, which is amazing!

Now, the Black Miracle has received an invitation from the Middle East and is preparing to participate in the "Horse Racing World Cup" held in Dubai at the end of next March. This is a super competition with a total prize of more than US$20 million!

The rich oil tycoons gave the champion horse a championship bonus of up to tens of millions of dollars. No matter how far the road is, Xiao Feng felt that it was not to be missed!

Therefore, after the "Horse Breeders Cup", the "Black Miracle" will return to the "Dream Manor" to recuperate and wait for the arrival of the "Dubai Horse Racing World Cup"!

Xiao Feng is very excited even if he has a net worth of 10 billion US dollars in a day of competition to compete for the championship prize of 10 million US dollars! (To be continued...)

ps:ps: There are only two monthly tickets today, so pitiful!
Chapter completed!