Chapter 53 Go to Houjiatang Village
Chapter 53: Go to Houjiatang Village
Zhu Daidong finally paid for the two boxes of fine products, the factory price of ordinary fine products was 50 cents per bottle, and the retail price of the store outside was 80 cents. The factory price of this fine product was 1.5 yuan per bottle, which was three times more expensive. But even so, Zhu Daidong still counted 36 yuan to Liu Wei and asked him to issue a receipt before leaving.
When he returned to the office, the two boxes of wine that Liu Wei arranged for someone to deliver were already placed in his office. After opening a box of wine, he stuffed two boxes of wine under the bed beside the wall.
The fine old white gantry is the same as the ordinary old white gan wine bottle, and even the wine label is similar. The only difference is that the word "fine" is added to the ordinary old white gan wine label. Seeing this wine, Zhu Daidong first shook his head. This is a wine that is three times more expensive than ordinary old white gan. Seeing the appearance of almost the same as ordinary old white gan, who would be willing to pay three bottles of ordinary old white gan wine to buy such a bottle of fine old white gan? Can the words "fine" and "special" be worth 80 cents?
When I opened the wine bottle, a fragrance came to my nose. I didn’t bother to find a wine glass and took a sip at the bottle mouth. It was mellow, tender, sweet and refreshing, and had a long aftertaste. This wine is more than two or three levels stronger than ordinary Laobaigan. Even compared with Wuliangye, the entertainment wine of the township government, it has its own advantages. If Zhu Daidong chose it, he would rather drink the fine Laobaigan.
Although the high-quality old white dried is three times more expensive than the ordinary old white dried, it is only 2.41 yuan per bottle. If it is the factory price, it is only 1.50 yuan. But how much is Wuliangye? A bottle of 12 yuan per bottle is exactly five times that of the high-quality old white dried!
If Shumuling Winery can make the fine old Baigan better and bigger, it may not be possible to use this to make a comeback!
But Zhu Daidong also understood that he had no say in Shumuling Winery at this time. Although he was already the director of the company and the name of Shumuling Winery was under his management, he knew that his only function at present was to collect all the management fees every month. Apart from that, no suggestions could be accepted. The example of Jinsha Village is a clear proof!
Shumuling Winery is the only company that can make a move in Shumuling Township. Although its profits have been decreasing year by year in recent years, it has not lost any losses. In this case, who dares to try reforms in the winery? What if it fails, who is the responsibility? With Zhu Daidong, the current insignificant director of the company office, it is not enough to bear this responsibility!
If you can build a tofu factory in a village and generate enough profits to attract jealousy, perhaps Liu Wei will be moved or be promoted to deputy township chief or even township chief, then he may make drastic reforms to the winery. Otherwise, he will only be able to watch the winery maintain its current status.
This is Zhu Daidong's helplessness, and it is also the helplessness of the current system!
In the evening, he promised Hou Yong to go to Houjiatang Village with him, which was Hou Yong's hometown, and the village party secretary Hou Lihua was his father. He went to Houjiatang Village tonight, for work and visited as a friend. From Hou Yong, he learned that Hou Lihua was also a person who loves wine. He originally thought that he would bring something to the first time he came to the door. Seeing these two boxes of wine, Zhu Daidong had an idea.
After get off work, Zhu Daidong carried a box of fine-quality Lao Baigan to the police station. He made an appointment with Hou Yong to meet some time, and Hou Yong rode the police in the station to take him to Houjiatang Village on a motorcycle.
"Why, Director Zhu is afraid that my family will not have any alcohol, so he even brings his own Lao Bai Gan?" Hou Yong rode the side three-wheeler and appeared at the door on time. He saw the box of Lao Bai Gan at Zhu Daidong's feet and said with a smile.
"Go to you, Director Zhu, I'm worried about you. I'm not an ordinary old Baigan. I bought two pieces in the winery today. I want to go to your house and I will take one to bribe the old man first." Zhu Daidong smiled and moved the wine to the next bucket, and then stepped in. The outer packaging of this box of high-quality old Baigan was exactly the same as that of ordinary old Baigan. I don't know whether the winery wanted to save costs or did not want to work hard on these minor details at that time. It's not that Hou Yong would think it was an ordinary old Baigan.
"Isn't it an ordinary old white knight? Is it a high-quality old white knight?" Hou Yong launched the side three rounds and rushed out in a whizz.
"I found that there is nothing in the countryside that you don't know." Zhu Daidong smiled. This fine old Baigan has been extinct in the market for many years, but unexpectedly, Hou Yong guessed it all at once.
"When the fine old Baigan was launched, I had just started working for a few years. I had drunk this wine. The taste was unspeakable, but it was too expensive. One bottle could be exchanged for three bottles of ordinary Laobaigan. If I were me, I would rather buy three boxes of Laobaigan than buy any fine old Baigan." Hou Yong said loudly. After Bian Sanlun left the streets in the village, it quickly became bumpy and the engine was loud. If you want to communicate in the car, you have to open your voice.
Hou Yong's psychology represents the vast majority of people, especially those in rural areas, who have to live a careful life. Ordinary old white gantry and high-quality old white gantry are almost the same. Although the taste of high-quality old white gantry is better when it tastes better, this taste is not enough to make them pay twice the amount.
This is the problem of market positioning. The wine produced by Shumuling Winery is mainly sold in various towns and towns in the county, and it is rarely available in county towns. Faced with the rural market, this kind of wine party that is three times more expensive is considered to be a life-long one. Only those who have a lot of spare money or are really good at drinking will drink fine Laobaigan.
Houjiatang Village is more than five miles away from the village, and it arrives in 20 minutes. After getting off the bus, Hou Yong held the wine in his hand first. When he got home, there was no reason to let the guests do it again.
Hou Yong's hometown is a two-story building with three large rooms. One large room is actually two small rooms in front and back. There should be six rooms in the three large rooms, but in the countryside, there must be one main hall. Therefore, only two large rooms are used, and the middle room, including the upper floor, are all the main halls. On the wall facing the gate, there are various divine positions and ancestral tablets. During festivals or weddings, all ceremonies must be completed in the main hall.
The first floor is a red brick structure, but the upper floor is a local brick. The so-called local bricks are made of mud in the field, with straw added inside, and they don’t need to be roasted. They can be used in about half a month. This is a common method used in rural areas to save building materials. As long as the roof does not leak, it can be used for decades.
Hou Yong's father Hou Lihua and Zhu Daidong had met several times before. He had thin cheeks, deep eyes, and he was holding a dry tobacco in his hand at any time. He didn't talk much, but as soon as he opened his mouth, he would definitely be targeted and had a lot of prestige among the village party secretary in the whole town.
After Hou Yong walked into the house, a man with a similar appearance to him came out and took the wine from him. Hou Yong brought Zhu Daidong into the big house on the left, "Dad, you know this. He just took office as the director of the business office today. The box of wine he just brought."
"I have received a call from the village in the afternoon. Director Zhu, come as soon as you come, why should you be so polite?" Hou Lihua's thin face showed a smile.
"Secretary Hou, don't be so polite. Director Hou and I are the best friends. I didn't bring anything for the first time. I heard that you like to drink a few sips, so I brought a box of wine." Zhu Daidong said with a smile.
"You are a leading cadre in the village. I will never refuse the food you sent. The food is ready. Hou Zi, wash your hands and eat." Hou Lihua also received a message brought back from Hou Yong in the afternoon, saying that he would bring a friend back to have dinner in the evening. He had prepared the meal at home. But he didn't expect that this friend was the newly elected director of the business office in the village.
Chapter completed!