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Chapter 197: Radical, reborn from the ashes

After some communication, Huo Wenjun roughly learned about the overall situation of the newspaper.

To be honest, although there is still some foundation, the problems are also quite large, including old facilities, insufficient staff, shortage of funds, lack of novelty, slow reaction, etc. It is no wonder that Liu Botao can't lead the way.

This is reality, and there is no way to do anything about it. However, if Hu Runsheng had not insisted on retaining the news department and the journalist, the situation of this newspaper might have been much better than it is now.

Real-time news is actually not that popular, especially when big newspapers monopolize this resource.

The tabloids want to maintain the labor costs of the big newspapers, etc. Sorry, that is impossible and thankless.

If it is paparazzi entertainment gossip, it will be much easier. Paparazzi can take a camera and take a celebrity entertainment. When you go through the notice, you will notify the newspaper and just take the interview equipment and go directly there.

This plays a crucial role in the cost control of newspapers.

To put it bluntly, a newspaper with a daily sales volume of 3,000 newspapers, you can imagine that even if a newspaper earns 50 cents, it only earns 1,500 yuan a day. If you leave rent, water and electricity, even if you earn 1,300 yuan a day, there will be 20 people in the entire newspaper, which means that the average salary per day is less than 70 yuan.

Besides, is that possible? Impossible!

Not to mention that it is impossible for a newspaper to make 50 cents.

Nowadays, only the top ten newspapers in Hong Kong Island can sell for 1.2 yuan. Of course, some families will subscribe to newspapers for a long time, and if they subscribe for a long time, there will be a big discount.

The sales benchmarks of the big newspapers actually rely on such long-term family subscriptions to determine the printing volume.

Small newspapers like Hong Kong Island Daily generally only cost 1 yuan or 80 cents, and some even only 50 cents.

Of course some people will say that the main income of newspapers is not advertising?

But who would choose a tabloid with very few sales? Basically, they would choose the top ten newspapers.

In the newspaper industry in Hong Kong Island, the top ten sales volume is a basic point. The top ten newspapers basically have good profits, on the one hand, sales volume and advertising revenue on the other hand.

In contrast, the advertising revenue of the tabloid newspaper can only be described as terrible!

If the Hong Kong Island Daily hadn't been able to follow the trend and get a little explosive news occasionally, sales would have exploded a little, I'm afraid it wouldn't be able to hold on any longer.

It is also because it is really unsustainable that Liu Botao had been thinking about cutting off the news department many times before. If Hu Runsheng had not argued with reason, this newspaper might have completely become a gossip entertainment newspaper.

But Huo Wenjun is different. His goal is to be a first-class newspaper.

It is precisely because of this that he is ready to continue to invest.

...

"I'm glad to meet everyone sitting."

Huo Wenjun sat in the main seat, with his waist and back straight and his eyes burning.

Abu stood behind him with expressionless face, motionless.

"Now I have bought the Hong Kong Island Daily, so I hope some of the previous practices of the newspaper need to be abandoned."

Huo Wenjun said with a serious expression, his eyes swept across the seven people, which made the seven people feel shocked, and he couldn't help but thrust his chest, and then nodded with satisfaction.

Clearing his throat, Huo Wenjun spoke again: "Before buying the newspaper, I had already learned some knowledge about the newspaper. I found that the newspaper had a big problem, otherwise it would not have fallen into a small newspaper like now."

Hearing Huo Wenjun's unpolite words, everyone present couldn't help but feel silent. Although this was very harsh, it was an indisputable fact and they could not refute it.

"So, it is time to reform. If you don't reform, you can only have a dead end. If you reform, you can still find a way out. If you want to keep your job, you can only let the newspaper rebuild and carry forward it again!"

Huo Wenjun's calm voice was in a cold tone, his eyes were flashing with a faint light, and his eyes were deep.

Hearing the new boss' words, the seven people in charge here were shocked, and they also clearly realized this problem. However, the bosses before did not know how to manage it, and they did not know how to manage it. As the newspaper became more and more declining, they were anxious but had no choice.

Now it depends on whether the young new boss has any solutions.

Hu Runsheng and the other seven looked at Hu Wenjun with their eyes, and a hint of expectation couldn't help but rise in their hearts.

They are all in their thirties and forties, and they happen to be the pillars of a family. They must not lose their jobs, and the whole family is still counting on them!

"Very good, it seems that you all know it in your heart." Huo Wenjun nodded with satisfaction, "Then I will share my opinion."

"First of all, I will not lay off anyone, don't worry about this."

"Secondly, newspapers must recruit people, and real-time news must be taken into your own hands. If you don't have a camera, buy! If you don't have a car, buy! If you don't have a person, recruit! I need you to recruit the most professional personnel. I don't allow you to have idle meals here!"

Hearing Huo Wenjun's words, others couldn't help but look surprised, while Hu Runsheng showed surprise. He kept doing real-time news, but because of cost issues, he was still not favored by Liu Botao. Therefore, he was ready to accept his fate, thinking that perhaps the new boss would cut off the news department after the newspaper changed hands.

However, I never expected that the new boss not only did not prepare for abolition, but instead attached great importance to real-time news and was overjoyed.

Huo Wenjun glanced at Hu Runsheng, without saying much, and continued to say in a calm tone:

"Then, I want to expand the scale of the newspaper. Next, I will inject HK$5 million into the newspaper. I will give you three months, and I need to see the results! If I fail to reach the bottom line in my heart, I'm sorry, I can only ask you to find another high!"

"Don't worry, boss, we will definitely not let you down!" Hu Runsheng was the first to make a statement. The new boss's decisive attitude made him see hope, and he immediately became excited.

Although the rest of the people were nervous when they saw this, they were not willing to fall behind and expressed their loyalty to Huo Wenjun.

Huo Wenjun nodded, then his face turned solemn, his eyes became sharp, and he looked around everyone.

Everyone felt a tightening heart, feeling a faint pressure, and couldn't help but sit upright.

"I do things, either don't do it, and do it the best. To be honest, you may think it's arrogant, my goal is to be the first-class newspaper in Hong Kong, and one day... to develop into a world-wide newspaper!

Then the name "Hong Kong Island Daily" is not suitable for its regional color, so I decided to change it to...

"Phoenix Daily"!"

Huo Wenjun looked at everyone with a serious expression and said the name he had already thought about.
Chapter completed!
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