Director Wen looked back and forth as Zhang Xingming's fingers slashed, thinking, and asked after a while: "How can we ensure the independence of the region? There is always a difference between administrative planning and actual construction."

Zhang Xingming said: "Have you built a lot of interchanges in recent years? Using these interchanges as contacts, a fully enclosed one-way expressway ring road is built around the urban area, all connected by overpasses and underground passages. Inside is the commercial finance and technology industry commercial area, and the residential area is planned outside the ring road, so that's it."

Director Wen nodded and said, "The space required for urban development will become larger and larger. We need to carefully plan. The population growth of the capital has accelerated in the past two years, and the country has also considered similar to your views, but you are still taking the lead and have not yet formed a complete idea."

Zhang Xingming drew a circle on the map and said: "In fact, while building this loop, you can plan the next loop simultaneously, or two loops, expanding layer by layer. The advantage of this early planning is that you will always have enough time to face the results of development and greatly reduce the additional costs caused by development."

Director Wen nodded and said, "The opinions are correct, but we need to study them. There are many factories here, and there are too many departments involved."

Zhang Xingming said: "We all know the benefits of development, so we need to mention, but I think we should consider the bad aspects brought by development in advance, such as the environment, urban density, the living space and quality of life of citizens, such as how many cars in Beijing can reach after 20 years, whether there is enough parking space, and whether there is enough driving space, and if large-scale congestion is prevented from occurring at that time.

Also, in the future, the density of residents will definitely continue to increase. Will these factories and mining enterprises in the middle gradually lose room for expansion? Moreover, should we consider the greening and pollution problems in the air quality problems and more than 10 or 20 years later in advance?”

Director Wen nodded again and said to Director Liu: "You are right. He is just a fairy. I really don't know how he learned this brain. I have summarized the work of many departments in the past few years, and it is more thorough and perfect. Okay, I will wait for your plan the day after tomorrow, and I will mention it tomorrow. Your plan will be delivered the afternoon after tomorrow. We will hold a meeting. You can wait for the news."

Zhang Xingming agreed, Director Wen reached out and touched the head of the Liu family's second son and said, "When you have time, Xiao Liu, take Xiao Hu and the child to my house to sit. Your aunt and I live in a yard. It's a little empty. If you have nothing to do, come and talk, and let my house be lively."

Director Liu responded.

Director Wen stood up and said, "Okay, I've drunk the tea, so I'll go back. It's rare that I have little work today. Go back early and talk to the old lady. Haha, I'm also the head of the family."

Zhang Xingming and Director Liu stood up and sent Director Wen to the door, and arranged for the car stationed in Beijing to send Director Wen back.

The car left, Director Liu looked back at Zhang Xingming, reached out and patted his shoulder, and grabbed Zhang Xingming's shoulder.

Zhang Xingming asked with a smile: "What's wrong? I'm still excited? Don't cry, it's a bit embarrassing."

Director Liu laughed and punched Zhang Xingming hard.

...

The next day, Zhang Xingming and the other two came to the office on CCTV.

The scheduled time for the Investment Promotion Association is at 3:00 pm. The venue is borrowed from CCTV's current studio, which is the 83 Spring Festival Gala, with five or six hundred square meters of space, which is enough for the Investment Promotion Association.

The entire venue has been laid out, with huge models and floor plans for the Spring Festival Gala scene in the middle. All advertising locations and estimated occurrences are clearly marked, and there are even explanations for sales increase.

There are some promotional pages on the rostrum, and people come to take one from time to time to see it. There are today's process arrangements, the order of shooting and the base price of each advertising space, the advertising effect estimate, the packages and the effectiveness estimates of the 1986 advertising implementation plan.

The effect estimate given by this kind of advertising company is a very ordinary table in later generations, and no one paid attention to it at all. However, in 1986, every business read and thought about it very carefully.

Zhang Xingming did not participate in or pay attention to the entire early process of business contact and negotiation. The growth of a team cannot be successful by completing the work by one person. It is necessary to go through a complete process of confusion, exploration, cognition, progress, and success. There will inevitably be mistakes or failures in the middle, which is the price that must be paid.

Even if the investment promotion effect did not meet Zhang Xingming's expectations, he would not be disappointed. It was not a loss of money. After so many years, the team's cohesion was the most important thing.

At half past two, Zhang Xingming took Li Chun and Zhang Liguo into the small office in the venue. The two teams on the advertising side were holding their last meeting before the conference.

Now the two advertising groups have been well-equipped, and they are no longer as messy as before.

Both the team leaders Ma Qiang and Wang Hongwei showed their respective abilities. Ma Qiangqiang is planning, easy to manage internally and communicate within the station. Wang Hongweiqiang is thinking wildly and has a strong ability to accept new things. He is a passionate and fantasy person. Although there are still many shortcomings due to the limitations of the times, his development is foreseeable.

In other words, who can have a passionate person who can get along with governments and public institutions is a fuel-efficient lamp? It depends on how you use it.

Zhang Xingming casually pulled a chair and sat down, and said to everyone who calmed down and looked at him, "Continue, don't worry about me, I'll just listen."

Ma Qiang coughed and said, "Then let's continue. I just talked about the issue of naming. I asked the station for instructions. The station said that there are currently no documents and instructions on this aspect, and there are no relevant regulations. You can try it, but you must master this level and not make people who watch TV dislike it. Everything is in the trial stage. When this Spring Festival Gala is completed, there will definitely be relevant documents next year, so we must do it well and not make any mistakes. What I mean is that the naming can be done, but it cannot be made big, and the host cannot say it out. Just such a prominent advertisement on the stage background is enough. This is already a risk."

Wang Hongwei continued: "Actually, we have always overlooked one thing before. Our focus is on the premise of opening the Spring Festival Gala. The main advertisement is the crown, and then there are more than a dozen large boards in the venue. However, when I was watching TV last night, I suddenly realized that there is another important advertising position that is more important than the title and the large boards in the venue. This must be added later."

Everyone looked at him. Ma Qiang thought for a while, shook his head and asked, "I can't think of it, which one?"

Wang Hongwei said: "The advertising broadcast of the few minutes before the Spring Festival Gala officially started."
Chapter completed!