Oda Ryunosuke and others started brainstorming one after another. On one hand, they expressed their opinions, but on the other hand, they had some arguments.

In Masao Ishihara's view, they had no in-depth understanding of Chinese liquor, but were just superficial. He expected that the situation in Diageo Group would be similar, and it would be even worse.

Masao Ishihara understands that the reason why Chinese liquors control alcohol content at 52 degrees or 53 degrees is that in this degree, it is most conducive to the aggregation of wine molecules. The quality of wine is the best, and it is not that the higher the alcohol content of liquor, the better.

Another thing is that Chinese liquor should be synonymous with high-end quality. However, it has been ruined by some "smart" inventions.

Chinese liquor can not only be made by liquid wine, but also by sorghum stems. As for the quality of the wine, that is another matter.

The raw materials are poor, can you still expect good wine? Therefore, high-quality Chinese liquor only chooses solid winemaking method, because the wine produced in this way is of better quality.

Junhiko Nakamura said from the perspective of finance: "Even if Quanxing Daqu was once one of the eight major liquors in mainland China, it was a thing of the past.

As far as I know, Quanxing Daqu’s target customer base and market are the ordinary middle and lower classes of society. The profit of each bottle of wine is not high.

In terms of sales volume, it is not so much a national liquor as a local liquor in a province. This also makes the brand-new Daqu winery want to do side jobs.

The result was that their side job was not successful and they still owed a large amount of debt. I am afraid that in their opinion, brewing is not only not very profitable, but also faces great competition.

In Sichuan, almost every city has its own liquor brand. Especially at low-end prices, they are fighting very well."

Masao Ishihara knew very well that his words were true, and that was indeed the case. What he knew was Wuliangye, Langjiu, Jiannanchun, Luzhou Laojiao, Wenjunjiu, Xufujiu, Xushui Daqu...

Masao Ishihara said indifferently: "I was able to turn Otter Sacrifice sake from a low-end Japanese sake into a mid-to-high-end or even high-end sake, and I could also turn a low-end Chinese liquor into a mid-to-high-end or even high-end liquor."

Junhiko Nakamura believed in the president's ability to turn decay into magic. So he stopped talking about anything more.

Oda Ryunosuke expressed his concern: "The per capita annual income in mainland China is relatively low, especially the per capita annual income in Sichuan Province is much lower than that in the eastern provinces of mainland China.

Not to mention relatively developed cities such as BJ, Tianjin, and Dalian. Sichuan is not even as good as some central provinces. When will our investment be collected?”

Masao Ishihara calmly said: "This is not a short-term investment, but a long-term investment behavior. With the great development of China's economy, the per capita annual income of mainland Chinese people will gradually increase.

Now, don’t worry. Besides, the population of Sichuan Province is more than 80 million. If Chongqing is added, it will exceed 100 million.

In addition, Yunnan and Guizhou provinces have much more population than Japan. A large population base means great market potential.”

While convincing his subordinates, he was more aware of some things in mainland China in the future. Twenty years later, some people in mainland China were mocking India and other countries for killing many people due to fake wine. When they were blind, they forgot about themselves at this time.

Even if Quanxing Daqu is a low-end liquor, not every Chinese can consume bottled liquor at will. Many mainland Chinese are still buying cheaper bulk liquor.

The problem with this bulk liquor is that food safety is not guaranteed. As for the biggest advantage, it is that it is that it is cheap.

Some illegal people will also use industrial alcohol methanol to blend to sell bulk liquor at a lower price. It is completely not a fraudulent routine of mainland Chinese liquor twenty years later.

Twenty years later, basically no one will use industrial alcohol methanol to blend white wine, and low-priced wine will be used to pretend to be high-end wine by changing bottles.

The illegal people know that if they do this, they will not be able to save lives. If they die and make a big splash, they will not only not be able to escape, but they will also be sentenced to death. After all, the maximum penalty after the amendment of the Food Safety Law is the death penalty.

When Masao Ishihara thought of this, he had no motivation to explore the Indian market at the moment. Even if Indians still like to drink, even the largest consumer of whiskey, they were not in a hurry at all.

Indian whiskey is not whiskey at all if it follows Scottish standards, American standards, Canadian standards, Japanese standards, etc.

However, it does not prevent the Indians from thinking that the thing they created is whiskey. It is quite similar to the way mainland Chinese used sorghum to make whiskey.

Through his ability to predict the future, the economy of mainland China will gradually rise. In this way, the income of ordinary mainland Chinese people will also increase.

With money in your pocket, how many people will buy bulk liquor, which will only make more and more people buy bottled liquor.

Seeing that they didn't argue much, Masao Ishihara spoke again: "Quanxing Daqu is our first choice for this acquisition, and we must strive for it with all our efforts. The goal is to achieve an absolute holding.

The second choice is Luzhou Laojiao in zz city. This one is quite difficult. As long as you can achieve relative holding, it will be considered as achieving the goal.

The third choice is Wenjun Wine in Qionglai, Chengdu. This is our choice when we are completely unable to win Quanxing Daqu. The goal is to achieve absolute control.

The fourth is the Tianchengxiang liquor brand under Jiannanchun Winery. This is one of the time-honored brands of Jiannanchun Winery.

It is relatively small in popularity in Chinese liquor, and as long as the price is appropriate, you can still consider it. Of course, it is better to be able to invest in Jiannanchun.

In short, our current task is to do our best to acquire Quanxing Daqu. Even if the opponent is Diageo Group, it’s just a fight.”

When he talked about Wenjun wine, he thought that the Wenjun wine in his previous life was acquired by Moet Hennessy Louis Vuitton Group.

Not only that, in 2005, the group invested 55 million yuan to acquire Yulinquan Brewery, becoming the first wine company in mainland China to be acquired by foreign capital.
Chapter completed!