It was almost dusk and it was getting late. Zhao Zhen saw that Xu Ping was already a little tired, so he couldn't force him to talk to him, and said, "You just said that you wanted to build a company to gather the artists in the tile and tile so that they could have enough food and clothing. There was no need to know where the grain and rice would be tomorrow every day. It was very good! Although these people were talking about market stories and there were many things that confused people's hearts, there were also punishments and persuasions for the world, which was not completely undesirable. The government came forward to take charge of the bad ones and left the good ones."

Xu Ping held the hut and said, "The most important thing about speaking in the market is to give the common people a place to entertain the hearts and punish and persuade them. These people are the most loved by the common people. Let them persuade loyalty and righteousness, which is better than countless common words."

Zhao Zhen nodded repeatedly: "That's right, so some speakers speak very well. There is a scholar Du from Wazi of the Sang family who can speak eloquently. When he speaks, the person will be like living, making people feel as if they are in the scene."

Xu Ping hurriedly said that he had recorded this person, and after he went back, he came to him and summoned him to the company first.

Zhao Zhen was very interested in urban entertainment, especially sumo wrestling and speaking. When he had free time, he often asked Zhao to perform in the palace. His hobby had a profound influence on the art of speaking novels. Until the Ming Dynasty, the storytelling novels were flourishing. After the introduction mentioned in the previous article, he often said "That's about Zhao Song's year" first. This was the habit that was passed down at this time. It was from Zhao Zhen that summoned speakers to perform in the palace, which greatly improved the status of these folk artists.

As soon as Xu Ping proposed to build such a company, Zhao Zhen immediately agreed. It would be more convenient for him to listen to some entertainment from citizens in the future. Zhao Zhen was well educated since childhood, proficient in tunes, and had a good musical talent. He also had a heart to share the same joy with the people. He was truly both elegant and vulgar in entertainment projects. Xu Ping was far from this.

Seeing that Zhao Zhen finally calmed down and no longer had anything to say, Xu Ping stood up and held the scepter and bowed: "The minister should not have any private requests, but today I have a reluctant request to you. Please consider it."

Zhao Zhen was a little surprised that Xu Ping had never asked for his own private affairs for so many years, so he made an exception today. For the emperor, this is a good thing. If you do some private affairs for your ministers, as long as it is harmless and can enhance the relationship between the two parties, Xu Ping will speak directly.

Xu Ping said: "Yang Gao, who was promoted to Xijing Bank, had an only son who had not won the imperial examination for many times. Yang Zhuo felt regretful. I have read his articles, and it may not be obvious if it is said that it is very good, but it is not inferior to that of ordinary Jinshi. A few days ago, I asked him to take the exam in the Bachelor's Academy. I have waited for many days, but the memorials have been kept at the highest level and never posted them."

Zhao Zhen said in a little embarrassedly: "It's not that I keep the Zhongzhong and don't post it, it's that the Zhongzhong is familiar with it."

After saying that, seeing Xu Ping standing there in a dilemma, Zhao Zhen said, "This is not a difficult task. If it is really a useful talent, let him go to the bachelor's college for examination. As long as it is not special, why should the court be stingy with a Jinshi? Yang Gao has done a lot of things by your side."

Xu Ping thanked him and said, "Whether you win or not, you have to go to the Bachelor's College to take the exam and repay Yang Zhuo for many years of hard work. If you try it, you will not have such talent and no one can say anything. If you don't give it the chance to try, it would be a bit weak."

Zhao Zhen said: "It is not wrong to be a Jinshi to wait for the literary selection to be selected. I will not be wrong to be a priest and cautious in name-based instruments. I will remember this matter."

That's all, Xu Ping took his leave and left the Great Inner.

Xu Ping recommended Yang Gao's son to examine the Bachelor's Academy, but was rejected by the Political Affairs Hall. First, the recommendation of talents was subject to a separate examination of the Bachelor's Academy, which required a minister with a high status. Generally, the success rate of Hanlin priests was higher, and Xu Ping's three officials were officials in charge of money and grain, and the weight was a little worse. Another examination of the Bachelor's Academy, although there were examinations, considering the influence of the recommendation, as long as it was not a misinterpretation, the general statement would be given. In the past, Ma Jiliang was the chief examiner and helped Ma Jiliang even do the papers, because Empress Dowager Liu's relatives must pass. In order to prevent things that made Xu Ping embarrassed, the Political Affairs Hall simply stuck and didn't even give him the chance to take the exam.

But for Xu Ping, this thing was impossible, and he really couldn't explain it to Yang Gao. He followed him for several years and had such a wish for the rest of his life. His son was not ignorant, so he had to give him a chance.

Various rituals were held for nearly a month around the birth of the prince. A month later, when Xu Ping heard the news that the little prince was healthy and everything was normal, he finally felt relieved. The child was difficult to survive. Although there may be genetic reasons, it is more likely that it is the bad old habits in the palace.

Only one of the nine sons of Taizong died young, while the six sons of Zhenzong, except Zhao Zhen, had only Prince Daoxian to live until he was nine years old, and the others died early. It was from Zhenzong that all the habits and etiquette in the palace became stricter, especially when the child was born, the child was held away from his biological mother. In this era when sanitary conditions were difficult to guarantee, it was very dangerous for newborns. From Zhenzong, most princes did not have defects when they were born, but died of illness in their childhood. Although separation from their biological mothers reduced many disputes in the palace, it caused greater trouble.

These troubles have been disturbed, and Xu Ping began to devote his energy to establishing several entertainment companies. These companies are not for making money. To be honest, these industries cannot make too much money in this era. The focus is on promoting the new policy and winning the hearts of the people.

It has been more than a year since the new policy was implemented, and it has affected all aspects of society. Generally speaking, it is still mostly good. With this foundation, we must do the work of winning the hearts of the people and creating public opinion. Various theoretical books compiled by Li Yue have influenced officials and scholars, and several special book magazines have been widely discussed by everyone, but they must influence public opinion and recommend the form of folk entertainment.

Kaifeng is the best area, and the proportion of people who read and read literate accounts for the highest proportion in the country, but in fact, the majority of people who are illiterate are actually the vast majority. The people who influence these people are those folk artists. Moreover, these folk entertainment forms are not only popular among ordinary people, but also many officials also like them. Even Zhao Zhen himself is very interested. Among the officials, military officials are the most affected. Social atmosphere, military officials are less morally restricted, so they don’t have to care about the family members like civil officials, and they also rarely play poetry clubs and other entertainments. Many people rely on these folk skills to pass the time.

If you can start a company, gain the initiative in private entertainment activities, and deliberately guide its content, you will help the implementation of the new policy. In this era, rational statistical analysis was very underdeveloped. Whether it is a high-ranking official or a commoner, you often analyze the good or bad of a policy from a sensory perspective, especially the changes in the lives of people around you. In history, Wang Anshi's reform failed. Judging from the reasons for those who opposed the people at that time, many of them were all kinds of jokes. Who could tell them whether these jokes were true or false? Instead of letting those who opposed the new policy make jokes, Xu Ping would rather organize people to make jokes by themselves.

As for the profits of these entertainment companies, Xu Ping naturally had a way to make up for it. Sansi is not short of money. The company has this kind of benefits. It is difficult to open an official yamen for the same thing, but such profitable companies do not occupy the official quota and staff, or even the official finances, and no one can object to those who dislike them.
Chapter completed!