It is said that in this world, there are no eternal friends, only eternal interests. Wu Cheng did not understand this sentence deeply enough before. Perhaps it was because his identity was relatively low!

But this time, Wireless explained the essence of this sentence to Wu Cheng very well.

Thinking back to the relationship between Wu Cheng and TVB, or the relationship between Wu Cheng and Tycoon Shao, was not intimate, but it was also strong enough. But now, Tycoon Shao turned his back on his face when he said he was in a rebellious way.

In fact, this cannot be blamed on Daheng Shao. As the saying goes, the butt determines the thoughts. The position he is in will naturally make a decision. Daheng Shao is afraid that Wu Cheng will reach out to the TV station and want to suppress him in advance. This is understandable.

Even if Dak-Hong Shao is willing to give in, the directors of Wireless will not watch it.

In the past, Wu Cheng made a fuss in the movie, which only eroded the interests of Daheng Shao, but in fact, it did not erode much, or in other words, there was no direct threat. After all, Shaw Brothers was self-produced and sold.

Therefore, at that time, Daheng Shao could turn a blind eye, and even feel like he was sitting on the mountain and watching the tiger's head, watching Jiahe and Donglong fight to the death. But the TV station was different.

When Wu Cheng worked closely with Wireless in the past, Jiayi could only watch from a distance and couldn't get in, because Jiayi had nothing to do with Wu Cheng.

However, Wu Cheng and Wireless are having a bad time now... Although the outside world does not know the unpleasantness between them, Jiayi can naturally see it.

Because when Wireless was promoting the trailer for "Drunk 2", it could be said that it was a terrible start and was taken off the shelves. Then Jiayi received an invitation from Tongle Toys Company to compete for the live broadcast rights of the Rubik's Cube Competition. This kind of joy came from the sky, Jiayi naturally came directly without saying a word. But she saw Wu Cheng, the person behind Tongle Toys Company.

He Zuozhi and the others are not fools, so naturally they can see that there is something wrong with this.

But what they didn't expect was that Wu Cheng actually chose Jiayi in the end, and the wireless side voluntarily withdrew, and only Li and Jiayi competed with Jiayi.

Jiayi is not very clear about why Wireless withdraws voluntarily, but it can be seen that Wu Cheng’s relationship with Wireless is no longer the same as before.

Therefore, they felt that this was an opportunity.

When Wu Cheng collaborated with Wireless, Wireless got some creativity in the program, and directly allowed Wireless to easily defeat Li's and Jiayi on that part.

In the past, there was only one "Happy Tonight" in Wireless that could keep the ratings popular forever, but now there is another "artistic life". How can Jiayi and Li not be jealous of it?

Now that Jiayi TV and Wu Cheng are in the cooperation period, Jiayi is naturally unwilling to miss this opportunity and ask Wu Cheng for advice. Even if he pays some price for this, he is willing to accept it.

Of course, as the president and program director of a TV station, he actually came to ask him for consultation, which was a bit weird to say. But even if Wu Cheng had no choice, it would be better to consider it as an emotional investment. And what if Wu Cheng had a choice? Wouldn't that make a profit!

They came to this goal as a life-long horse.

Others can see Jiayi's shortcomings, but how could they not see them as Jiayi's executives? After two years, they have been unable to solve this problem. Now it is a very critical moment. If the TV station cannot rise up, the result will be decline.

Wu Cheng looked at them with a strange look, which made their program director Sun Yubiao look a little embarrassed. Fortunately, Wu Cheng's strange look didn't last long.

He only heard him laugh and said, "Actually, I have heard a little about the constraints of your art. I have also thought about how to break the dilemma you are in, and I do have some ideas in my mind."

Wu Cheng said carefully: "But I am not very clear whether such an idea will be helpful to you. I have two ideas here..."

When Wu Cheng heard that he was creative, the eyes of the three of them lit up, and there was more than one creativity, but two! Is this the rhythm of buying one get one free?

"Whether you are mature or not, if you speak up, you may have unexpected gains from your staff?" Program director Sun Yubiao glanced at General Manager He Zuozhi and said with a smile.

Although he felt a little embarrassed and felt that the director of the program was a little bit unreal. At this time, he couldn't breathe out. First, Wu Cheng was not an ordinary person, and second, before He Zuozhi came to them, he had already been angry with them.

Moreover, He Zuozhi is not an ordinary person either. He has another identity, that is, the boss of Xiangjiang Commercial Radio. Even the boss asked this young man for advice. What else can he say? Even if he has no face, he can only endure it.

Wu Cheng thought for a while and said, "My first idea is called 'Price-with-price betting' or 'Knowledge is power'."

"Price-to-bet!?"

"Knowledge is power?"

He Zuozhi and the other two couldn't help but look at Wu Cheng in confusion. Even Zhao Yazhi was a little confused because Wu Cheng had never mentioned this to her.

Moreover, she didn't understand why Wu Cheng wanted to help Jiayi. Although she had a bad relationship with TVB and was not good at making her relationship with Jiayi too stiff, there was no need to give her creativity!

What's more, Wu Cheng also had the idea of ​​acquiring a TV station in his mind. Since he had good creativity, why not leave it to him? Zhao Yazhi didn't believe that Wu Cheng would not have thought of these.

Therefore, although she felt confused, she still didn't speak, just listened quietly.

"Yes, it's just 'prize betting'!" Wu Cheng nodded and said, "I haven't heard of it, right! It's right that I haven't heard of it. What we want is a novelty."

Wu Cheng said, smiling slightly, showing a confident look. It didn't look like a simple idea, but had a overall plan.

He Zuozhi glanced at Wu Cheng and smiled and said, "Wu Shengbufan said bluntly that if He felt it was possible, he would definitely give Wu Sheng a satisfactory condition."

Wu Cheng was not polite and nodded, "Then I thank He Sheng first. My idea is this. You can form a column group. The name of the program can be called 'Knowledge is power'. Since it is an educational program, let's focus on this topic!"

When the three of them heard this, they nodded involuntarily.

"Knowledge is Power", what a high-end program!

However, this is not the case. What is really attractive is not the show, but the link with awards in the show. There are countless such shows in later generations, and the most famous one is the "Millionaire" program, but it is obvious that this show cannot be used here.

The creativity of the program he has is the reason why he is not worried about acquiring Jiayi. But after listening to what Zhao Yazhi said before, Wu Cheng also felt that he became somewhat blindly arrogant because of his memories of his previous life. You should know that in the future, the mainland CCTV will have so many educational programs, but not many of them can be prosperous all the time.

Therefore, after thinking about it, Wu Cheng decided to give up the acquisition of Jiayi.

"You can ask the program team to find some questions, such as common sense questions in our daily lives, such as mathematics, physics, chemistry, history, astronomy and geography in school subjects. Then, you can find several people in one episode and the host will ask questions. If people who can answer a certain number of questions in a row, they can pass the test. After passing the test, they can reward some money."

"Isn't it a bit tacky to reward money? After all, this is an educational program!"

The question was asked by program director Sun Yubiao.

Wu Cheng smiled and said, "Although the money is vulgar, there are really no people you don't like. In fact, you can completely change the term, such as 'school bonus' or something, isn't that good?"

“…”

After Wu Cheng's commentary, the three of them finally understood what the selling point of this show was. In fact, to put it bluntly, it was to use money to attract audiences and let the audience participate.

This is wearing the cloak of "knowledge" and doing entertainment programs.

They naturally have no reason to refuse, and they like it quite well.

Wu Cheng smiled and said, "This show is about the word 'money'. It takes advantage of the audience's love and is competitive."

With his unscrupulous tongue and the already successful cases in history, Wu Cheng easily convinced the three of them.

He Zuozhi even proposed to ask Wu Cheng to offer a price at will. He didn't know much about this. As long as their good art is affordable, he would definitely not refuse.

Of course, Wu Cheng also knew that "I don't understand very much" and just said politely. In fact, they felt like a mirror in their hearts. Therefore, if the lion spoke at this time, perhaps He Zuozhi would pinch his nose and accept it. But next time I want to cooperate with them Jiayi, it would be unlikely.

There are many places where Wu Cheng needs to use Jiayi, so it is not easy to offend them too much. So he smiled and said, "I only have one condition. The bonus required for this program is half of our Tongle Toys Company, and the naming rights of this program are given to us Tongle Toys Company for free."

He Zuozhi kept a smile on his face, but was cursing in his heart. Sure enough, this little guy is also a person who can't afford to get up early! Just this naming right can be sold for dozens or millions!

However, He Zuozhi was not really angry, and there was no need to be angry. If someone gave you good things, would he really not ask for anything in return?

How could there be such a good person in this world?

"No problem!" He Zuozhi smiled and said, "Actually, the creativity of this show is yours. If you give this show to TVB or Li, I believe they will agree!"

Facing He Zuozhi's promise with a smile, Wu Cheng smiled and said, "thank you He Sheng!"

He Zuozhi chuckled and asked what Wu Cheng’s second creativity was?
Chapter completed!