Chapter 224 Towards the Road to Tycoon
Finally, the live broadcast rights in Xiangjiang area were taken away by Jiayi, and the second broadcast was still taken away by Jiayi. Jiayi's wealth at this time made Lide and TVB feel helpless when watching it. However, they were sneering in their hearts, thinking that Jiayi was ignorant of life or death.
Although the live broadcast of the Rubik's Cube Competition is indeed good, the problem is that the event has not been long, only one or two days, what will happen in one or two days?
They felt that Jiayi danced happily now and would definitely die quickly tomorrow!
If God wants to destroy it, he must first make it crazy!
In addition to the high price of Xiangjiang's live broadcast rights and secondary broadcast rights of 8 million, almost all countries in Southeast Asian countries that have entered the competition have made great efforts to purchase live broadcast rights belonging to their countries. Therefore, the income of these live broadcast and broadcast rights of Southeast Asian countries is three or four times higher than that of Xiangjiang.
What made Wang Yue even more incredible was Europe and the United States.
The live broadcast and broadcast rights in these two regions were directly priced at a sky-high price. If converted into Hong Kong dollars, the two sides would add up to 100 million.
In other words, although the expenditure in the finals is much larger than that in the divisional competition, its revenue has also doubled. In this final alone, the live broadcast and broadcast rights of a single event were sold for more than 150 million Hong Kong dollars. This is only the income from this item.
In addition, the revenue in advertising has increased several times compared to before. The advertising provided by the event beverage has been directly packaged by Coca-Cola, which costs 30 million Hong Kong dollars.
If Wu Cheng hadn't sold the naming rights for this event, they would even want to buy the naming rights directly for HK$50 million.
Although the cost is very high, beyond Wu Cheng's expectations, if you think about the whole world watching this game, how effective will this advertisement be?
This method is much better than opening up sales from one country to another.
In addition, advertising revenue in other aspects has also increased several times compared to that in the competition area, but those companies are also willing to enjoy it when they pay.
You should know that this event has become a world-wide event, and almost the whole world can see this program. Its advertising benefits are conceivable.
When Wang Yue saw this advertising revenue report, he looked at it and laughed so hard that he couldn't stop, wishing he had such a game every month.
Of course, in order not to make people feel like a ‘vampire’, Wu Cheng donated 5% of the net income of the Rubik’s Cube Contest finals to the Angel Charity Fund.
This move not only brought good reputation to Tongle Toys Company, but also made Wu Cheng, a philanthropist, once again gain a wealth of gold.
In order to increase the popularity of Hong Kong and to ensure the image of the city, the Hong Kong government has also cooperated vigorously and warned the black forces to restrain themselves in the past few days. Otherwise, don’t blame them for turning against each other.
For a time, the public security in Xiangjiang was incredibly good in the past few days. The crime rate was less than one percent that usually was, which was unimaginable.
...
The next day, Wu Cheng took Zhao Yazhi, the Wang family and daughter, and Zhou Huimin to watch the opening ceremony of the Rubik's Cube Competition.
At the opening ceremony, Wu Cheng handed over to Wang Yue, the president of the headquarters and the head of the Xiangjiang branch, and invited three female hosts, one spoke Mandarin, one spoke English, and the other spoke French, all of which were beautiful hosts from all over the world.
Many people at the scene thought that just watching these three beautiful hosts was pleasing to the eye.
In addition, Wu Cheng also knew that the Governor of Hong Kong, Mr. McLeho, would come to support him, so as the boss of the company, he had to come out to receive him.
Mai Lihao is the 25th Hong Kong Governor of Hong Kong. In comparison, this Hong Kong Governor has a much better attitude towards the mainland than the last Hong Kong Governor, and has made many contributions to Hong Kong.
I won't mention it here, there is nothing to say about this.
Wu Cheng was chatting and laughing with the Governor of Hong Kong, and was not at all afraid. Zhao Yazhi accompanied the Governor of Hong Kong. The two sisters of the Zhao family couldn't help but be happy for her when they saw their family's "Si'er". Although Wu Cheng did not formally marry Zhao Yazhi, many people have actually regarded Zhao Yazhi as Wu Cheng's good friend. Wu Cheng and her can be seen on many occasions.
Wu Cheng's glory has the greatest impact on Wang Mama. She was originally quite disgusted with Wu Cheng's fun-heartedness, but because her relationship with Wu Cheng was average, she didn't talk much. But now it seems that such a young man would attract the attention of girls.
This can be seen from Zhao Yazhi, who is incredible around him.
At about 9 a.m., the Rubik's Cube Competition officially opened.
Under Wu Cheng's insistence, the Governor of Hong Kong was pushed to the stage and said a few words.
He watched with the company's management in the audience and smiled and applauded. Many people didn't quite understand Wu Cheng's popularity directly to others, especially the president of Tongle Toys Corporation. In his opinion, as Boss, how could he keep a low profile at this time?
Wang Yue also felt that it was a pity that Wu Cheng would not go on stage to say a few words. You know, this is almost a speech from the whole world! As long as you stand up, you will be a household name.
However, Wu Cheng felt that it would be better not to show such a limelight. If it was two weeks ago, it wouldn't matter. After all, at that time, there were not many people who knew how much wealth he had, and no one focused their attention on him.
But now, everyone knows that he is a rich man and is the boss behind Tongle Toys Company. The company's ability to attract money is not extraordinary.
If he stood up at this time, the scenery would be sure, but he would also attract hatred for himself for no reason. Because there is no shortage of people who hate the rich in this world.
Moreover, if you don’t go up by yourself, you will give face to the Governor of Hong Kong so as not to steal the limelight from others. Instead, you will be disgusted with the Governor of Hong Kong, which will really be a waste.
Mr. Hong Kong Governor was very happy about Wu Cheng's knowledge of the general principles and praised Wu Cheng as a great young man.
In response, Wu Cheng just smiled and gave the limelight to others. He lost trouble and received praise from the Governor of Hong Kong. This transaction is not a loss.
At least in this way, his status in Xiangjiang has risen by several levels. It is not something that can be done with the Governor of Hong Kong if he has money.
If you want to be called a "tycoon", it is not enough to have money alone. At least both black and white must be able to eat. Now that Wu Cheng has all the relationships, the "tycoon" may not be considered a while, but "Xiaoheng" has no problem at all.
...
"Wow! Those people's fingers are so fast!"
"Yeah, fortunately we didn't come to participate!"
This is a conversation between Wang Shuxian and Zhou Huimin. The two of them looked at each other and smiled awkwardly, as if they remembered the scenes of their "cracked hands".
In fact, when playing Rubik's Cube, the hand speed is not the key, the key is computing ability. If the computing ability is super strong, it doesn't matter even if it is a "hand-repellent party". However, with the mental math ability of ordinary people, it is impossible to stand out in such a competition.
The two consecutive days of competition came to an end soon. The final winner was one of the two groups, the divisional champion from Baodao, and the other champion came from North America.
When the president of Tongle Toys Corporation handed them over two checks representing one million US dollars to them, countless people at the scene exclaimed, with a lot of envy.
Just one competition will give you a reward of one million US dollars. How many people will you envy to death!
For this reason, Jiayi TV station launched an advertisement for the program "Knowledge is Power" in a timely manner and welcomed all citizens to participate.
Once this advertisement was released, many citizens' attention quickly turned to Jiayi TV. They had no chance in the Rubik's Cube Competition and could only wait to come back next year.
In fact, it is not so easy to get a ranking in the Rubik's Cube Competition. At the beginning, everyone didn't know it, but when his mind was hot, he plunged in, which brought the sales of the Rubik's Cube toy. But now, many people have finally woken up. No matter how much they practice, they still cannot reach that level.
Of course, some people don’t think so. They think that their children are geniuses, and they also hope that their sons or daughters can improve their intelligence through this toy.
As for whether you can get a ranking in the competition, it doesn’t matter. What’s important is participation. Although you have a bit of Ah Q’s spirit, I have to say that this idea is not wrong. The competition is indeed a very training stage, and everything from courage to temperament can be refined.
However, after the Rubik's Cube Competition, almost all Hong Kong citizens focused on Jiayi TV. Because many people saw that if they answered five questions in a row, they could get a scholarship of HK$3,000. If they answered ten questions in a row, they could get a scholarship of HK$10,000. If they answered fifteen questions in a row, they could get a scholarship of HK$10,000.
Because this is an educational program wearing the guise of award-winning Q&A, so it is impossible to give too much scholarship, so as not to be said to be selling dog meat under the guise of sheep.
However, Wu Cheng still asked someone to go to other countries and registered all the patent rights of this program. If other TV stations want to do this program, they can only buy it from him.
In addition, Donglong International has also set up a program production team to prepare a TV program called "Baijia Forum". The program production team is under the responsibility of his secretary Wang Xinwei.
Of course, the patent of "Baijia Forum" was also called by Wu Cheng to register.
Chapter completed!