【Chapter 370: Selling at a loss? 】
"That is to say, it's like we buy a traditional one, but we have to pay a broadband fee. However, in this product, future users only need to buy a set of clients, that is, a sense helmet, and they can no longer pay any fees." Ren Hong announced with an excited expression.
The announcement of this news is undoubtedly an unexpected surprise for everyone in the world who wants to get a set of equipment. When those viewers who are in the swaying state and are considering whether to buy it, many people have already made strong purchases** when they get this news.
One consumption and lifelong fun, the attractiveness of this sentence is so powerful.
Ren Hong waited for a moment to let the audience digest the surprise brought by this news. After a while, he continued: "I think what everyone is most concerned about at the moment is the price of the client itself."
As soon as this was said, many viewers, especially those who wanted to get it urgently, were most concerned. Some people who were not short of money and fell in love with this device were not very worried, but some people who couldn't put down the "virtual world" and were under certain economic pressure, were very nervous.
I got a huge surprise before, one consumption and lifelong fun, so this product shouldn’t be cheap, right?
"The company's biggest wish is to make every consumer who likes this product have it. We don't want this product to become a cold consumer product. We want everyone to have it." Ren Hong said:
"The R&D project team has put a lot of effort into the cost compression of this product, and the manufacturing cost of US$16,000 has been continuously compressed from the original version."
When the audience heard this number, they were trembling. For the general public, this cost was too expensive and far exceeded the scope of public consumption. Especially for domestic people, the manufacturing cost of a set of equipment exceeds 100,000 yuan, so the final price will only be higher. There are not many people who can afford it. Even people in Europe and the United States feel pressured by this number.
However, many people still look forward to it. Obviously, Ren Hong's words have not been finished yet.
"The client has undergone 7 versions of changes from the original Origin version to the current final product. We have compressed the final product to a production cost of US$4,260, which is already the limit." Ren Hong said.
The gap is too big. US$4,260 and US$16,000 were compressed by US$12,000, which made many people feel relieved. Although the price still seems so high, it is not the kind of unbearable amount. In contrast, such an excellent ultra-modern device is a bit cheap. Matrix Technology's products have always been aimed at high-end areas, but they still have obtained the reputation of "good quality and low price". The hardware products sold by Matrix Technology have never been cheap, but users hardly think they are expensive because the product is too outstanding.
Referring to previous companies, such excellent products will basically sell at an unpleasant price, and squeeze the value of the product as much as possible, but Matrix Technology has never done so. This is also the reason why consumers around the world like to fan this company. Compared with Matrix Technology, other technology companies have a very ugly appearance.
Ren Hong looked around the audience and said slowly: "After detailed investigation, we finally decided that the final price of the client was"
At the most exciting and nervous moment, everyone who loves this product is nervously staring at the young man on the stage.
"The global unified price of the client-side, that is, the perception helmet is $3,998!"
Ren Hong's voice resounded throughout the audience, but with it there was silence and everyone was in a daze.
"?"
"3998 US dollars? Did I hear it wrong? The client's cost is $4,260, and the selling price is lower than the cost price?"
"No, no, no! You definitely heard it wrong, or Ren Da said it wrong! How is this possible? You can know if you think with a piece of hair."
"God, today is not April Fool's Day, is what Ren said true?"
"I don't know very well, Jenny! But he did say so, maybe it was the price that was wrong?"
Ren Hong looked at the audience's astonished face, smiled slightly, lowered his head and remained silent for a moment, looked at the audience again, and said, "$3998, the price is lower than the manufacturing cost. The price is wrong? Not! $3998, this is the most authoritative offer you have heard."
"What a joke? Isn't this the more I sell, the more I lose? Every time the company sells a set of equipment, it will lose $262 directly? In addition to other promotional expenses, my god, am I dreaming, right?" An audience member at the scene said incredibly.
The whole audience was still quiet and still did not come back to their senses. This obviously subverted their perception. I have never seen any company dare to play like this? Does Matrix Technology have so much money that there is no place to burn it?
Ren Hong smiled strongly. This time was obviously an excellent opportunity to set off the company's philosophy. How could he miss this promotional opportunity? Of course, he was trying to save his character. He said: "Many people may question why we should sell prices lower than manufacturing costs? Obviously, we have never been a technology company with profit first. We are committed to becoming a great company. B is eager to connect the world, desire to change the world, and change people's lifestyles."
"We have undergone several version changes and in order to invest $9 billion in research and development in terms of compression costs alone without affecting the basic performance of the equipment. Our ideal final price for the client is about $2,600, but the ideal is full and the reality is cruel. We can only achieve a manufacturing cost of $4,260."
"We long for every future user who loves this product to have it, and we know that even at $3,998, there will still be many people blocking the door to the virtual world, even at $2,600, which is undoubtedly frustrating and bad."
"The selling price below the manufacturing cost is not that the company has too much money and has no place to burn, nor is it for the sake of sensationalism. It is that we have the same desire to enter the virtual world as future users who love this product."
"This is a kind of determination. We have the same determination as consumers. Future users will work hard to obtain this product, and the company will also work hard. We will still invest more R&D funds in cost compression in the future. In the new version of the client in the future, we will further reduce costs as the main purpose, so that more people who are blocking the door of the virtual world can enter the magical fantasy world and experience unprecedented fun."
As Ren Hong stopped speaking, he was covered with applause in an instant. At this moment, Matrix Technology made a fortune among hundreds of millions of viewers around the world, and captured the hearts of countless viewers with the image of a conscientious company. Matrix Technology's fan value soared rapidly.
The applause was unprecedentedly warm. On the ring stage, Ren Hong pressed his hands down. The audience stopped tacitly, but their faces were still excited. Matrix Technology was indeed as always as it would not disappoint people.
"Here, I officially announced that the official release date of the Virtual World is August 7th!"
To be continued
Chapter completed!