After the box office rankings for the week from June 28 to July 4 were released, it was no different from what most people speculated: "Peacock" ranked second in the weekly box office rankings with a total of 28 million yuan in three days of the premiere weekend. The one above it was "Please Close Your Eyes" for the second week of screening. This horror film seized this vacuum before the start of the summer season and successfully won the first place in the weekly box office rankings with a second week of 47 million yuan.

The 47 million weekly box office can win the first place in the weekly box office, which also shows how embarrassing this schedule is.

Fortunately, the hot summer season is coming.

Like "Peacock", "Pretty Beauty", which was released nationwide on July 2, climbed to the fifth place in the box office rankings this week with 2.9 million yuan. This number seems to be nothing dazzling. From the box office alone, "Pretty Beauty" has been completely defeated by "Peacock", but if you turn it carefully, you can see how terrifying the number of theaters behind this number - 98, you can know how terrifying this number is.

98 cinemas, each with two games a day, with an average attendance rate of 96% per game in three days, creating 2.9 million, ranking fifth in the weekly box office rankings.

When they saw this number, everyone, including entertainment reporters, theater owners, theater bosses, and other people, were shocked. A movie was picked up from the top ten weekly box office rankings, and at least 500 cinemas were being screened. Each movie in the top five weekly box office rankings had at least 1,000 cinemas. They had never heard of a movie entering the top five weekly box office rankings with less than 100 cinemas.

Especially this is the case when it only took three days on the weekend!

The shocked people began to look for the reason: Oh, it turned out that it was a hot fry a week before the release, and it was worth the popularity of the screening. It was also worth looking for the reason: Oh, it turned out that the geographical location of these theaters was OK, the screening time was good, and the number of theaters was still small, so this situation was acceptable. When the popularity passed, I believe that the audience would regain their rationality.

This is a common view, and even DreamWorks believes so.

In any case, the three-day box office big data on the premiere week and weekend, "Peacock" defeated "The Pretty Beauty". And according to the momentum, there was no problem with "Peacock" winning the first place in the weekly box office rankings in the next week. This also gave the crew of "Peacock" great confidence. Gu Changwei's old face in an interview with the media seemed to be ten years younger, full of energy, smiling, and laughing whenever he talked to everyone - how could he be unhappy? The first work of the transformation director was successful, and he recovered most of the production costs in three days, and the entire cost will be recovered next week. All the next ones will be pure profits. Of course he is happy. You must know that he also has dividends in "Peacock".

And the people in his circle have a high evaluation of "Peacock" and can be called a win-win situation in art and business. Isn't that happy enough for him?

Ma Baoping, the producer of "Peacock", told the media: "I said a few years ago that Zhang Jingchu refused the invitation from "Fengyue Pretty Beauty" to our crew of "Peacock" was the right choice. I seemed to be saying that she might win the Best Newcomer Award at the Huabiao Award for this? Well, I may be too cautious. In addition to the Best Newcomer Award at the Huabiao Award, she seems to be able to welcome her first movie with a box office of over 100 million yuan as the protagonist."

This is undoubtedly a second hype, and continues to hype the popularity of "Peacock".

"Peacock" can be hyped, and "Fengyue Pretty Beauty" is naturally not willing to fall behind. Shu Yu's remarks against Ma Baoping said to the media: "I don't know if Zhang Jingchu will win the Best Newcomer Award in Huabiao Award, but "Fengyue Pretty Beauty" has the Best Actor and Best Actress in Huabiao Awards, so why do I feel sorry for Zhang Jingchu's failure to appear?"

The three reporters who were doing this interview were crazy: among so many producers in the film and television industry, only Shu Yu could say this - this woman, like her golden partner Du An, is a bold person.

Of course, the media also loves them the most. Almost certainly, there is a lot of news in the place where they are. Like this time, isn’t it?

Everyone went back happily and added fuel to the fire and stir-fry it. The audience was happy to watch it and they also got the bonus. The crew of "Peacock" and "Fengyue Pretty Beauty" were all happy and they were all happy. They were all happy.

Then the second week arrived.

"When the popularity passes, I believe the audience will regain their rationality." This is the conclusion made by a theater tycoon after facing the market survey form of "Fengyue Pretty Beauty". His remarks have indeed been verified on Monday's box office data.

But it is not in "The Pretty Beauty", but in "Peacock".

Based on the good news that the average daily box office of more than 8 million on the three-day weekend last weekend, Founder's confidence in the release of "Peacock" has soared. He hopes that "Peacock" will receive at least 40 million this week, but the box office on Monday hits their hearts.

2.3 million, this is the total box office received by Peacock in 1,500 theaters nationwide on Monday, down 4/5 from Sunday's 10.8 million! Even if Monday does have an impact on the box office and cannot be compared with Sunday, the proportion of four-fifths is too large, right? Their psychological bottom line is half.

And just before that, they were confident that they would continue to expand their distribution in the next week.

"It should be just an accident, it will get up later."

Ma Baoping, the producer of "Peacock", looked ugly when he said this, and even he had no confidence in his words. Gu Changwei, who was sitting opposite him, had a gloomy face and said nothing.

Things always go in bad directions.

On Tuesday and Sunday, "Peacock" received 2.2 million yuan, which was basically the same as Monday, and there was no upward trend. However, for the current "Peacock", it would be good to stabilize it - it would be stable on weekdays and show its strength on three days on weekends. According to the trend of last week's three days on weekends, there is still hope for 40 million this week.

Ma Baoping didn't dare to show up again and said that this would be Zhang Jingchu's first movie with a box office of over 100 million yuan as the protagonist.

2.4 million on Wednesday, 1.8 million on Thursday...

The box office numbers in recent days made Ma Baoping and Gu Changwei unable to sleep well. I really couldn't think of something wrong. Didn't the industry insiders all give a high rating? Gu Changwei also went online to watch it. The score of "Peacock" on Douban was 7.8, which is quite good, which shows that the public also has a high evaluation of this video, but why did the box office fall so much?

Unlike "Peacock", "The Pretty Beauty" is as stable as Mount Tai. The average attendance rate of 96% of the game is 96% and it remains unchanged. On Monday, Tuesday, Wednesday, and Thursday, for four consecutive days, the average average attendance rate is between 94% and 98%, which is 96%, which is basically the same as the attendance rate on the first three days of the release.

"It's been several days in a row, and the attendance rate has not increased at all. As a director and the person in charge of this film, I feel very guilty."

This is what Du An said to Shu Yu during a meeting on Thursday. Lu Fanghe almost vomited blood in his throat: It's 96%, how can you improve? If you say this, Gu Changwei will definitely slap you to death or not!

To be honest, when facing these data, Lu Fanghe immediately wondered if he was dazzled. According to analysts' analysis, box office should decline in the new week according to the normal trend. Even if the various favorable factors of Duane structure are, the decline will decrease, but it should also decline? Why is it set at the terrifying number of 96% attendance rate?

"Don't blame yourself. I'm quite satisfied with this result. I believe everyone here has no objection, right?"

Seeing Du An and Shu Yu sing the double acts, the others could only laugh: "No, Director Du, you are already very good." "Only people can't maintain such a high attendance rate, but Director Du is better at making movies." "I think Mr. Shu is good at taking the producer. I suggest that our company's next film will continue to cooperate with Director Du and Mr. Shu, and I believe that this myth can be continued."...

Looking at this group of flatterers, Du An shook his head repeatedly and secretly glad: Fortunately, he did not go to work according to the life trajectory of ordinary people, otherwise he would have been used to flattering like them for a long time.

"How are the theaters going to be next week?"

Shu Yu was too lazy to listen to these people and asked Lu Fanghe who was sitting on her right side.

Lu Fang He Hui reported: "Wanda and Jin Yi have already agreed. There are 1,700 theaters in total, each theater has 5 theaters every day, and at least one of them is guaranteed to be in prime time. As for the other theaters, they are still under negotiation, and it should be decided tomorrow at the latest."

It is so easy to talk about, but it is entirely due to the average daily attendance rate of "Fengyue Pretty Beauty": If the attendance rate for three days on weekends is due to multiple factors, it is not credible, then the terrifying attendance rate for four consecutive days is enough to explain the problem - this movie is indeed a strong attraction to the audience. This is a box office bomb, and whoever misses it will be unable to get along with the money!

"The copy must be made in advance. Time is tight, don't be so nervous at that time..."

"Pretty Beauty" is indeed stable, with an average attendance rate of 96% per game as stable as Mount Tai, but it was a little fluctuating during the three days of the weekend - from an average attendance rate of 96% per game to an average of 100% per game, it had little impact on the box office. "Peacock" finally got rid of the difficult period of hovering around 2 million for four consecutive days, and rushed to 6 million on Friday. Seeing that Saturday could make efforts again, on Saturday, the box office strangely turned around and fell to 4.5 million, which was almost vomiting blood from the main creator of "Peacock".

22.9 million, the box office of "Peacock" in the second week was frozen on this number - the seven-day box office of this week was not as high as the three-day box office on the premiere weekend! Relying on this box office number, "Peacock" continued to rank second, and "Peacock Close Your Eyes" was 24.5 million, the first in the weekly box office rankings.

The publisher and producer of "Please Close Your Eyes" never expected that things would develop like this: they were ready to give way this week, but they did not expect that the box office curve of "Peacock" was so weird that they gave them the weekly box office championship again! So they were happy to continue to win the championship again, but this was also the last time they won the weekly box office championship.

"Peacock" will fail, but "Kung Fu" will not.

Next Friday, "Kung Fu" will be released nationwide. Although it only lasts three days on weekends, looking at the current box office rankings and the filming plans of various companies, next week's weekly box office champion has been booked by "Kung Fu", and movie fans across the country are also looking forward to it.

With the arrival of "Kung Fu", the hot summer box office battle is finally about to begin, and various films are coming.

In the weekly box office rankings, "Fengyue Pretty Beauty" took two steps up and quietly reached the third place in the weekly box office rankings with a data of 6.7 million.

Next week, it will usher in its first week of mass screenings nationwide, with the number of painting academies open.

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