Before doing the later stage, there is one thing to do, that is, the release schedule and publicity work.

"... According to the completion time you gave you, Director Du, you will be scheduled to be fully released in July as soon as possible. At that time, there will be 560 theaters to set aside screening rooms. This is the final number we can discuss. The distribution map is on your desk, and it also marks the approximate screening time that each theater can give at that time. The specific screening time can be discussed again."

In the center of the clean and bright conference room is an oval long table, with six people sitting scattered. The person talking was Lu Fanghe, the manager of DreamWorks distribution department of DreamWorks. This liaison officer sent by Xiaoma Film and Television had already settled in DreamWorks a few years ago and served as the manager of the distribution department. With the help of Lu Fanghe and the acquiesce of Xiaoma Film and Television's resources, DreamWorks distribution department successfully operated. Of course, Xiaoma Film and Television is not a bad person. The two companies privately signed a contract, and 10% of the final disposable box office revenue of the film will be classified as Xiaoma Film and Television as the distribution fee. The specific payment method will be negotiated by lawyers of both parties.

Du An was looking at the distribution maps made by Lu Fanghe, looking at them one by one. It didn’t take much time—only 560 companies, how long does it take to see?

After watching it, he frowned. Before he could speak, Shu Yu had already spoken, "Manager Lu, the locations of these theaters do not seem to be very good?"

Not only is it not very good? It is more appropriate to describe it in a remote way.

Du An had just watched it and found that 560 theaters were either small third-tier cities or large cities near suburbs. Occasionally, there were one or two theaters with good locations, and the screening time was also in the afternoon and early morning. The theaters were good at the location and the screening time were not found.

Hearing Shu Yu's questioning, Lu Fanghe smiled bitterly and put down the pen in his hand.

This is a middle-aged man in his forties, about 1.7 meters tall, with a fat figure and a kind look. At this moment, the middle-aged man explained: "Mr. Shu, the instructions you gave me were to expand the circulation as much as possible. This number is the largest number that we can connect with. I have also reported the reason to you. If you don't remember, I can say it again."

“First of all, the market is not optimistic about our video type.”

"Everyone knows that the market for Chinese films has always been in several types - comedy, action, drama, urban romance comedy like "The Pretty Beauty" has not had large-scale success cases before. Even if the scope is expanded and the entire romance film field is not good."

"Last year's "Can't Forget" finally had a domestic box office of 130 million and a global box office of 290 million. This was created under the super lineup of director Du Qifeng and Liu Qingyun and Zhang Fengzhi. It also specially added elements of humanistic care. As everyone knows, the audience loves these things. If it is a pure romance film, the data should not be so high."

"The "Sweet Honey" in 1996 is another blockbuster, directed by Chen Kexing and starring Li Ming and Zhang Manyu. The lineup is more luxurious than "I Can't Forget", with a domestic box office of 180 million and a global box office of 380 million."

Lu Fanghe continued with the information in his hand: "The box office numbers look pretty good, but what we need to know is that so many romance films, only these two films have achieved such box office, and such box office numbers are based on a luxurious lineup. If their creative lineup is stripped off and replaced by unknown newcomers to perform, can there be such a box office? Therefore, the theater lacks confidence in the romance film type, let alone our movies do not have the above luxury lineup, and it is also an urban love light comedy type that has no experience in large-scale success. If it were a romance, there might be more screening theaters."

Speaking of this, Lu Fanghe picked up the cup on the table in front of him and took a sip of water, moistened his throat, and continued.

"Secondly, the market is not optimistic about our videos."

"I mentioned just now that there are no stars or well-known people in our film since the starring actors came to the scene, which is also our weakness."

"How do those theaters and theater owners choose which movie to screen? Their choice is very simple. If they can sell money, they are willing to give more screenings and screening halls. What kind of movies can be sold? Before the movie is released, everything is still unknown, they have their own judgment mode - whether there are many stars and whether the director is big enough. These two points are their most important judgment methods. Unfortunately, our movie does not have stars."

Speaking of this, Lu Fanghe smiled at Du An, "But we have a well-known director, which is something we deserve to be grateful for."

"Director Du, don't be angry if you are polite."

Du An shook his head and said that he would not be angry. He raised his hand and signaled Lu Fanghe to continue.

"Although Director Du, you have a bad reputation in the entertainment industry, you are still very popular with the theater owners. Those people are just a group of pure businessmen. They don't care whether a person's reputation is good or not, how high the level is, they look very briefly - whoever can bring them money will like whoever they like, and Director Du is very successful in this regard."

"When we knew that the director of our film was Director Du, many bosses who did not agree or only agreed to give a screening room were willing to increase the screenings. I guess Director Du, your previous film "Saw" brought them too many surprises, and they also hoped that you would come again. But what we need to see is that this improvement is only limited. After all, our Director Du has only made one movie, and the theater boss has hope for him, but this hope will not be too great, and it will not be so large that the number of scenes will be adjusted to the golden field. The 560 companies, as well as the corresponding screening times and scenes, are the largest numbers that can be won under this hope."

Du An didn't expect that he would have such a good image in the eyes of the school and theater owners, which was something he had unexpected.

“Is there any more?”

Shu Yu asked afterwards, Lu Fanghe shook his head and put down the information in his hand. Then Shu Yu closed his eyes and pondered for a while before looking at Du An: "What do you think?"

“It’s much better than when it was in Saw, isn’t it?”

Duane said so.

He still clearly remembers that when "Saw" was first released, there were only 47 theaters nationwide, and now there are 560 of them initially released, which is obviously a huge improvement.

Just when Shu Yu thought Duan had decided to go like this, he said again: "But it is definitely not possible to go like this."

Duane saw that the eyes of the five people in the conference room gathered.

He sorted out his thoughts and slowly said: "Five hundred and sixty companies, it seems that there are quite a few. If the situation is good enough, it will continue to increase in the second week, but we also need to see a problem, that is, the increase."

Speaking of this, he raised his right index finger.

"Let's make an assumption first."

"Suppose we release the films according to the arrangements of the colleges and universities, what will happen? Even if our films are of good quality and attractive, what will the attendance rate be like according to the schedule of screenings and time periods? I think 20% is very good. In that case, not all bad movies will become bad movies and the prospects are slim. But what if we compress the screening volume?"

"Don't use our resources together, don't use them too much. One city and one theater is enough. Even one city and one screening hall is not unacceptable. But the location must be good, and then you will get a good time period. In that case, the audience who would not be able to watch movies will gather here. The attendance rate will be greatly increased, reaching 70%, 80%, or even 90%! Then we will use this result to negotiate with the theater. With such results, I believe the theater will make the decision we expect."

"So, I think since we can't get the screenings we want, we should just stop it. We will compress the circulation, spend a week to gain a reputation, and then use a small amount of box office losses this week to gain greater box office revenue."

After hearing Du An's words, Lu Fanghe smiled bitterly, "Director Du, I understand what you mean, but if your assumption is to be true, it must be based on the fact that the film can really attract so many people. What if the attendance rate of theaters is still 20% after compressing the theater chain? This situation has not happened before. In that case, it will be wasted a week, reduce box office revenue, and will not be conducive to the subsequent negotiations. It is better to expand the circulation as much as possible from the beginning, just casting nets and catching more fish, at least to ensure a certain profit."

The attraction of the video to the audience is the most difficult thing to see. No one can see it before it is put on the market. Such examples are never uncommon. Many movies that were previously watched were in a mess after being put on the market. Many movies that were not watched were alive after being put on the market, and the audience's taste was too difficult to grasp. So Lu Fanghe felt that it was not safe to hold onto Duane's attention.

Duane smiled and did not refute.

He also admitted that what Lu Fanghe said made sense, so he could only hand over the decision to an intermediary who had no obvious position, Shu Yu.

So several others looked at Shu Yu like Du An, waiting for the company's largest boss to make a decision.

Shu Yu held the pen in her hand and slapped it on the table, slowly lit it, and was reluctant to speak. It can be seen that she was under a lot of pressure now.

After all, this company belongs to her, and all the investment amount of the video was paid by her. If it fails, she will be beaten back to before liberation. This decision cannot help but be careless.

On the one hand, it is better to live than to die, and on the other hand, it is better to die if it fails to make a breakthrough...

The pen in her hand stopped, raised her eyelids, looked at the few people in the conference room, and finally settled down on Duane's face.

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Chapter completed!