Chapter 297 Comprehensive Plan!

Throughout May, driven by various factors, a surging group buying craze was set off nationwide.

Public opinion related to public cyberspace remains high;

Wang Xing came to the scene in person;

The netizens watched hard;

Groupon's huge halo...

All this made many people with a little capital want to get a share of the pie.

A feast that surged in group buying was born like this.

At the beginning of the month, there were only more than 160 group buying websites in the information compiled by Tan Xiaoman, and in the late month, there were more than 1,000.

There was no slowing down at all, and it rushed towards two thousand companies.

Not only that, Tencent made direct efforts to launch QQ group buying...

This day is May 22.

After learning the relevant news, Zhou Kuan laughed and said, "Sure enough, Tencent may be late, but it will never be absent."

The sarcasm in his tone is very obvious.

Tan Xiaoman, sitting opposite Zhou Kuan, was a little suspicious: "Since Tencent plans to develop its own group buying business, why didn't it stop the group buying from entering Pengcheng?"

"And I have invested a lot of resources in Pengcheng. The development of the group buying in Pengcheng has basically reached a 50% coverage rate of Yangcheng."

Upon hearing this, Zhou Kuan smiled: "The family is big and the business is big, don't care. No matter how we cover it, if we have a size like QQ, they will take it for granted that the first-mover advantage is useless."

Tan Xiaoman also expressed his agreement: "That's right, no matter what you do in QQ, you can easily smooth out the gap in the early stage."

“…”

After briefly talking about the Tencent business, Tan Xiaoman talked about the main matter again: "I originally planned to spend one month to spread the point of group buying in the South China region. The efficiency was a little higher than expected, and it was all completed yesterday."

"Currently, it covers 16 cities in Guangdong, Guangxi, Funan and Hujian provinces, which is estimated to be faster than Meituan's expansion."

"Do you have any plans for the next step?"

Zhou Kuan did not directly answer: "I think about it."

“…”

Tan Xiaoman's work efficiency is indeed outrageous.

At present, a total of three cities in Changsha, Zhuzhou and Tanzania in Funan, four cities along the coast of Hu Jian in Fu-Xia, three cities around Nanning in Guangxi, and six cities in the Pearl River Delta in Guangdong.

In addition to Yangcheng, there are a total of four key development cities, one in each province, and one Pengcheng in Guangdong.

Pengcheng is the second batch of four key development cities with the most resources. According to the Yangcheng model, it has reached a coverage rate of 50%.

Although there have been more than 1,000 group buying platforms in May just 22 days, there is no one in the country that can compare with the implementation coverage of group buying.

Even Meituan, which has expanded rapidly, has only implemented four cities so far.

According to Meituan's official statement, they are developing local life services.

The development model of group buying can also be said to be local life services, but so far, it has basically focused on the corresponding two services of surrounding catering and surrounding convenience stores. There is no content that can be purchased by group buying at all.

Even in a strict sense, group buying is not like a group buying website, although the main catering and convenience stores have corresponding group buying discounts.

Because the main keyword of group buying is actually convenient group buying.

It is just a bridge of unified communication and distribution between consumers and basic merchants little by little.

It’s not that the group buying steps have taken a big step, but that it has gone beyond the group buying model and moved to the O2O model; it’s that Zhou Kuan had thought about group buying at first, because what he remembered was the final version of Meituan and Ele.me.

Those two takeaway giants!

Not a group purchase.

It was not until Tan Xiaoman handed Zhou Kuan the document and information at the beginning of the month that Zhou Kuan completely remembered various things, such as the Thousand Group Battle.

After learning about the current boom in group buying, Zhou Kuan found that the development model of group buying is already unique.

He is not on the same track at all.

And he took too much steps, which can be said to be ahead of these crazy group buying now for two or three years.

This raises another problem: group buying seems to be useless, and...

It seems that platforms including Meituan, which are still playing group buying websites, do not have the capital to acquire group buying.

Because they are almost all trapped in a money-burning vortex.

It is about to fall into a tide of elimination.

It will never reach the point of mergers and acquisitions in a short period of time.

Therefore, it is particularly interesting to choose from Zhou Kuan's perspective.

In other words, Zhou Kuan does not need to think about it, but he is making choices, how should he define the future of group buying?

“…”

Seeing that Zhou Kuan had been thinking, Tan Xiaoman was a little surprised and said carefully: "Or you think about it first, and I will come to you when you think about it?"

"Anyway, this is the case now, and it doesn't seem like a matter of rush. We have time."

Upon hearing this, Zhou Kuan made a gesture, looked at Tan Xiaoman, and made an open and honest statement: "I am hesitating about how to choose."

"Do you want me to help the staff?" Tan Xiaoman's eyes turned and she understood.

Zhou Kuan responded and said directly: "The problem is not complicated, but it sounds more complicated."

Tan Xiaoman nodded, she had the patience.

"I'm not very good at English, so I actually haven't studied Groupon much. I just knew that the group buying thing would definitely be copied, and Wang Xing bought the meituan domain name from me, which also confirmed my feeling."

"After the success of China News Service Weibo, I still focused on the Internet business according to my original old ideas, and was still preparing to go with just one shot, so I directly took out five projects;

In addition to Zhihu and Yidian News, the other three platforms are developing a little early now, far from the boom period, especially the current unique development model of band buying is the most important thing."

"You should know what the rush period I mean. According to relevant information, 4G mobile networks will be determined in the past two years. Compared with the delay of 3G, the enthusiasm for popularization of 4G in China will be very high this time. I heard that Mobile is already preparing for a pilot, and I don't know if you have any more accurate news."

Speaking of this, Zhou Kuan paused and looked straight at Tan Xiaoman.

Facing Zhou Kuan's gaze, Tan Xiaoman nodded gently: "There is a distant elder moving, and I mentioned it during the chat during the Spring Festival."

Zhou Kuan continued: "There is only a blowout in the 4G era, which is why Lei Jun and others were so keen to explain the mobile Internet era;

Many of their ideas need to be based on 4G."

"The development direction of group buying also needs to rely on 4G, or the stable widespread popularization of China Unicom 3G and smartphones, which will take time to show value."

"So the choice to maximize interests before me is outrageous."

Zhou Kuan stopped talking.

Tan Xiaoman understood: "I understand, the group buying is not the group buying that everyone is scrambling to start, but based on... well... a convenient service based on geographical location, and the professional term should be the O2O model."

"So, there is only one way to maximize profits. We run the orchestra buying ourselves, and we also need to burn money."

Zhou Kuan smiled: "That's right, the choice in front of me is: Should Honghu spend energy on operating this business product worth hundreds of billions or even trillions of dollars?"

"And, does Mr. Tan have any ideas about high-volume money?"

As soon as Tan Xiaoman said this, he was a little confused: "No one is too much money, and it's what you said."

"Can you make it clear?"

Zhou Kuan spread his hands helplessly: "Honghu is not able to play around now. I don't have the energy to do everything myself, and I'm a bit pretentious. I don't really want to keep working on business products, or I'll say it another way..."

"I am a person who doesn't have much fighting spirit and don't want to compete with others every day. There is never any absolute barrier to business-based products, let alone monopolizing. Even if it is the top QQ now, I think new social software will appear in two years. It's just that I'm willing to invest heavily in creating reform products for QQ..."

"So I said before that I was a person with no ambition and could never be as good as some people. At most, I am still holding my breath and trying to create an exact core product to prove that I didn't live in vain."

After listening to Zhou Kuan's words, Tan Xiaoman remained silent.

Until today, she roughly understood some of Zhou Kuan's thoughts and ideas, as well as the entangled and twisted and pretentious aspects.

If it were an ordinary person, Tan Xiaoman thought that one sentence could describe it: his heart is higher than the sky, and his life is thinner than paper.

But Zhou Kuan has a strong vision, which is very disharmonious.

On the one hand, Zhou Kuan looked down on these business products, and on the other hand, he has not yet put up the exact core product to prove his awesomeness.

So it became the current entangled appearance of whether it is high or low.

Actually, it is a very typical group of people.

I have to pick up the bowl and have to scold my mother at the same time for dinner.

Of course, there are some small reasons in addition to this, such as Zhou Kuan's vision is indeed good, but in addition, the Tan family does not have enough strength to hold all kinds of things in their hands.

This is also the reason why Zhou Kuan, a Weibo product, never wanted to operate it himself from beginning to end.

Tan Xiaoman had a headache.

He murmured in his heart: "So are people who are too outstanding a contradiction?"
To be continued...