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Chapter eight hundred and eighty second film classification

The initiatives of stealing box office are theaters. Will there be cases where the film company and the theater company conspire with the theater company to steal the box office?

This kind of box office shift is also uncommon. Nowadays, the mainstream share ratio of the market across the Pacific is that theaters get 57% of the box office. The film company and theaters conspire to steal the box office shift. The key is to read the proportion of the account. 1ka?nshu·

Suppose there are two movies released at the same time: a movie and b movie, a is a Hollywood imported blockbuster, and b is a domestic large-scale youth idol inspirational romance film.

The film crew of b movie knows that in terms of attractiveness to the audience, they are far inferior to that of the movie A, so they discuss with the theaters privately: If you transfer a part of the box office of a movie to our box office, I will give you a rebate. Through rebates and other means, the film crew will actively reduce their share ratio, thereby encouraging the theaters to help them secretly move the box office.

Cinemas are also commercial companies that pursue profits. They also sell 100 million yuan in movie tickets and transfer some of them to movies with higher share ratios, so they can naturally make more money.

As for B movies that conspired to steal the box office with theaters, although the share ratio of accounts is low, and you may not make money by yourself, at least the box office is high! The box office is high, which can affect the subsequent audience's movie choices and is more favored by capital. This benefit is hard to describe...

Like "The Dark Knight Rises" and some previous Hollywood films were stolen from the box office, Duke speculated that this might be the case.

Of course, in the film market on the other side, in addition to this kind of box office shift that actively seeks profits, there is also a kind of box office shift that is helpless, that is, for some main theme films, each theater has screening indicators, but no one buys tickets to watch? Some departments are not good-looking in appearance, right? Just move a little from other top-notch movies.

In this case, even if the film crew who was stolen from the box office appeared, they would only dare not speak out.

If stealing box office is a competition between theaters and film companies, then there is naturally a competitive relationship between different film companies.

Movies are not as good as others? It doesn’t matter. Just like all business circles, there are naturally various fierce competition methods in the film industry. 1?? Read books?·1?·

Rebate is the most commonly used method to suppress competitors.

The choice of movie viewing by mainstream audiences is easily affected by theater screening. If the film company and theaters agree, as long as you increase my screening volume, I will give you a rebate so that you can get a higher share.

For example, when a movie is called the era is released, the film company spends money to buy tickets in many theaters to book a large number of tickets; when the theater schedules for 40% of the filming will give the theater a rebate of one point, and forty-five% will give the theater a rebate of two points...

As for buying box office, it is also to get high screening volume and good screening position.

The previous example: movie A and movie B are released at the same time, so they all want to compete for a golden position like weekend afternoons. The theaters will rank this movie to the next movie, and the film will take the lead.

So B movie discussed with the theater that I had purchased all these games and I bought half of the tickets for all seats. For the theater, the film company paid for the store by itself to ensure its attendance rate and ultimately benefited more. For the B movie that booked the theater, although it cost money, it gained high box office and high attention in the early stage and took the lead in the subsequent box office competition.

The film market here is different from North America. North American production companies and theater chains are forcibly separated, and many group companies here have production companies and theater companies, which also gives some people and films more room to operate.

For example, in order to win the championship in Duke's previous life, he almost used all his methods. Later, he even paid for his movie box office by taking advantage of the welfare screening.

These welfare events are bought by the film crew under the banner of respecting the elderly and loving the young, and they bought tickets and screened by themselves. If that is the case, it would be fine. In order to create more box office numbers within the limited screening time of their own theaters, they actually came to such a welfare movie every ten minutes in the same theater...

Based on the length of that movie, the time to show a movie. To read the book 1. How many box office can you create?

In fact, in the eyes of theater practitioners, the box office champion of that film is just a joke.

This is also a typical operation method, and it is not an isolated case in companies that integrate production stores and theaters.

If you open a film company, which has a production company, a bank company, a theater company, and a movie invested in filming, you want to hit the annual box office first, but you are expected to be 300 million yuan short of the box office, what should you do?

Just start a holiday and win the box office. Anyway, most of the money comes out of the company's left pocket and right pocket.

What is the cost? Suppose you want to win a fake box office of 300 million yuan, you will probably need to pay 300 million yuan times 8.3% equals 2.49 million yuan. This 8.3% is the fund and tax that must be handed over to the country's film exhibition.

It took a small cost and gained a great reputation. This was the choice of the filmmaker for that championship film.

The box office numbers like this are fake, and even the film crew does not hide it very much. In the end, the matter of being rumored is just one of many chaotic phenomena in this high-profile and chaotic market.

Like Hollywood, many film companies always use any means to make profits and box office numbers.

Whenever a movie makes a bold statement when it is being screened, it will always use any means to win a box office of more than 10 billion yuan.

Stealing box office has long become a hidden industry rule that box office ambitions are familiar with. Even if they don’t steal box office, they are embarrassed to say that they are a movie.

Secretly misunderstood the box office, and use "submitted red envelopes" and "high rebates" to perform more episodes... Perhaps box office ambitionists are also holding regular topic selection meetings to study new tricks of stealing box office.

For example, in a document submitted to Duke by Warner Greater China, "Ghost Field" became a new force in the counterfeiting of the film industry on the other side in the dark night.

Just like that champion film, films suspected of "ghost field" generally choose to be non-operated in the early morning or midnight in the theater. A holiday screening is arranged in a few dozen minutes to turn it into a "full scene" on the "book", or the film and businessmen and the industry make the illusion of high attendance out of their own pockets during prime time, with only one purpose, to increase the box office in a short period of time, stimulate followers, and create the illusion of hot and hot sales, so as to improve the screening week and subsequent screening rate.

Such chaos naturally aroused Hollywood's vigilance. Mpaa not only formally negotiated with relevant departments opposite, but also established a special Asia-Pacific office to handle market disputes across the Pacific.

From the beginning to the maturity of any film market, it always takes an exhibition stage. Duke is very clear about these, so even though he understands the chaos in that market, he never gives up.

Moreover, the relevant departments opposite are also introducing some relevant laws and measures to make this industry more standardized.

For example, after the protests between Duke and Warner Bros. were submitted, the person in charge of a large scissors publicly stated that the theater's box office stealing phenomenon would be based on facts and punished with rules, and there would be no mercy.

The film show associations across the Pacific will also regularly announce the list of the found "box office stealing" theaters, and they will be announced in real names. The illegal theaters will receive 3 huge fines and suspend films for four to six months. The illegal theaters will be disqualified from the qualification to "receive first and return" all funding and rewards for the year.

The big scissors are even preparing to set up a special ticket monitoring company to conduct supervision nationwide.

In addition to setting up a ticket monitoring company, they are also introducing measures to encourage ordinary audiences to supervise. The cinema changes the title of the film and handwritten photos of the tickets themselves will be used as evidence that the film bureau handles illegal theaters.

These are all gratifying and can further improve market norms.

Afterwards, Mpaa once again proposed a movie grading proposal to the big scissors on the other side, but was rejected again.

"The movie rating system is obviously beneficial."

Scarlett Johnson, who had returned from Tennessee, looked at some of the letters that the butler Emma had just sent, and said to Duke, who was sitting on the terrace drinking tea, "Why do they refuse again and again?"

Duke shrugged, "Who knows?"

The big scissors do not want hierarchy or dividing lines, because no matter who they are to be considered to be allowed pornography and violence. Its restrictions on film and television content reflect the various anxiety of the ruling class opposite. Film and television content must not "endanger" unity, security and honor, and it should not "distort" history. There are explicit ** or gambling scenes, advocating "religion first" or "detailed description of fortune telling, asking gods for divination."

In theory, all of these are forbidden.

To some extent, the fact that film ratings may lead to the gradual legalization of pornographic and violent films is not to be ignored.

Of course, some reasons are not critical, but they can barely be considered one of them.

For example, if this does not meet the requirements of large scissors, grading means there are standards, and it will not be too outrageous to have standards. Some movies that do not want to be used must always find appropriate reasons and excuses under the grading system. But the current situation is that if someone wants to make a movie that doesn’t make it, the excuse is not suitable.

In any case, film grading is simply a false proposition on the other side of the Pacific Ocean, and there is no need to fight for it. It is too difficult for movies like Quentin Tasdino to appear in that market. Even if it is introduced, it may be urgently notified by big scissors during the screening.

Duke couldn't understand these things at all to Scarlett, so he simply didn't bother to explain them.

Scarlett Johnson opened up something that seemed to be an invitation letter, and his face became a little weird, "These adult associations actually invited you?" (To be continued.)
Chapter completed!
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