Chapter 184: Kelly's Oscar Raiders
In the living room of the suite, Pany Kellis kept paced back and forth, his eyes occasionally floating over Duke. Duke sat on the sofa, drinking coffee slowly, and was obviously not very enthusiastic about the topics she mentioned about Oscars.∷
"Duke, do you want to win an Oscar?" she finally couldn't help asking.
"Of course I want to!"
Putting down the coffee cup, Duke said seriously, "There are not many people in Hollywood who don't like Oscars, right?"
"Save Private Ryan" is the established strategy of the film company, and the time period this year is so special and suitable, it will definitely not change. He himself also agreed with this. The reason is very simple. As long as he can win a few heavyweight awards, the film's income will inevitably increase significantly, and his income will also increase accordingly.
"What about the best director?" Kellis walked over and sat opposite Duke, and continued after Tina Fey poured her coffee, "You're really not interested in personal awards?"
Duke pointed to himself, "Pani, I'm only twenty-five years old this year! Don't talk about other factors, do you think the college will award the best director to a young director?"
Don't joke, even if he is a Jewish person, before he was thirty, the best director Xiao Jinren didn't have to think about it.
"The chance of winning is extremely small." Kellis shook his head first, and then said, "It is still possible to get the nomination."
"Nominations are optional for me." Duke changed into that indifferent expression. "With this nomination, my pay will not increase. Without this nomination, companies willing to invest in my movies will not decrease."
"You can't never win an Oscar, right?"
Kellis is not stupid. It can be seen that Duke is not interested in the Oscars, but is very ordinary. "Every nomination is qualifications and can improve the possibility of winning in the future."
"Can I really get the nomination?" Duke knew his situation, "Don't forget, the critic."
"Some things can only be done if you know whether it is possible." Kellis is very confident and enthusiastic, because awards season is often the main part of PR revenue. "Some things can be solved by PR activities."
Duke agrees with Kellis's latter point.
Compared with the three major European film festivals, which only talks about a dozen people, the Oscars, an award ceremony founded by the School of Film Arts and Sciences, was voted by nearly 6,000 senior professionals from various jobs in the film industry in the college. The entire voting mechanism has been operating for many years and has been continuously optimized. It can be said that it is a relatively fair film award in the world.
However, no matter how fair the competition system seems, there is a lot of room for operation behind it. Hollywood has good actors and many good movies every year, but there is only one little golden man in each project. Who are you given to?
It depends on their own methods.
Once upon a time, George Lucas criticized Oscar for being a political game, and famous directors such as Spike Lee also criticized Oscar for not commending good movies and good filmmakers, but rather commending people with strong social skills and willingness to spend money.
Perhaps these views are somewhat biased, but they always explain some problems.
For example, in the past "Save Private Ryan", even some core members of the academy thought it lost inexplicably. Of course, it was not just a public relations issue, but another major factor. The soldier made movies for most people, while Shakespeare made movies for a few people.
Under 90% of the cases, Oscars will choose to shoot movies that are for a few people to watch.
In Duke's view, if it weren't for being stuck in such a time period, the soldiers who were aggressive and unable to crush the world's box office would be one of the obstacles to Oscars. With the bad things between him as a director and a film critic, another tragedy might have happened.
We must never underestimate the determination of those old men to choose a minority.
"Duke, have you heard of Anne Wilson?"
Seeing Duke shake his head, Pany Kellis explained in detail, "She is a member of the Academy and a judge of the Oscars. A member of the Producers League. Although she has no commendable works so far, she is a good player in relationship development. She has a good relationship with many core members of the Academy, which can affect their choices. If you understand her relationship, you will receive support from a considerable number of people in the Directors Association and the Producers League, thereby offsetting some of the negative impacts that film critics can bring."
“What about the price?”
My mother had told him with facts that there was no free lunch in this world.
"She has a hobby." Kellis looked at Duke, hesitated for a moment, and said, "She likes the well-known men in this circle, especially...well, who have good looks."
"She has a habit of collecting stamps." Kellis simply said directly.
Duke looked over there coldly, and Kellis sighed, "Okay, this plan can be given up..."
"Pani!" Duke asked, raising his hand to interrupt her, "If I want to get the nomination, how much specific work will be done."
If the time and energy you put in cannot be proportional to your gain, he will give up even if he is nominated for the best director.
Yes, some people can give a lot to the Oscars, such as Martin Scorsese, Leonardo DiCaprio, etc., but they are still rational, and some people can only describe it as crazy.
For example, in 007, in order to please some people, she simply tattooed the name of Harvey Weinstein on her buttocks in order to please someone and made a fuss to win Oscars, and claimed that even on the red carpet, as long as Weinstein asked, she could unbutton her pants and let her see her buttocks to attract publicity...
This can be said to be a microcosm of the bizarre and unrestrained image of the Oscars.
Although he is a very realistic egoist, Duke definitely can't do this.
Kellis thought about it and removed the things that she thought Duke could not accept, and then said, "First of all, it is a film-scrolling meeting. After the film promotion is over, it is a bit long between the awards season. You have to organize more than five film-scrolling meetings with the film crew, invite members of the academy to watch, and at the same time impress the film critics and praise the film..."
“There are also various publicity activities, PR parties and PR banquets.” Kellis said as simply as possible, “Anyway, you can’t stay away from the media, critics and Oscar judges.”
Hearing this, Duke was already rubbing his forehead, and he knew that it was much more troublesome to do than Kellis said.
That's not over yet, Kellis continued, "PR is not only for Oscars, but also for pre-season awards, which can increase the chances of nominations and even winning."
"What are there?" Duke was a little curious.
“I’ll just talk about the main one.”
Even Kellys took out a piece of information from his handbag and took a look, "The American Film Independence Spirit Award, New York Film Critics Association Award, Gotham Independence Film Award, National Critics Award, Washington Film Critics Association Award, Los Angeles Film Critics Association Award, Chicago Film Critics Association Award, Boston Film Critics Association Award, American Film Association Award, Producers League Award, Directors Association Award..."
Duke felt his head was about to explode. He thought that Oscar was very troublesome, but things were even more troublesome than he thought.
“The Critics Award and Union Award are the key points.”
After saying this long list, Kellis picked up the coffee and took a big sip. "If you can get nominations from the three major film critic associations and trade unions, plus some necessary public relations methods, even at your age, more than 90% of them may still be nominated for the best director."
He picked up the coffee cup, Duke also took a sip, thought quietly for a while, as if he was analyzing the gains and losses, and then asked, "Then in the next few months, I can't do anything else? Do I have to devote all my time and energy to the Oscars?"
"If you want to ensure the nomination, this is the safest way." Kellis directly advised, "After returning to Los Angeles, you'd better not leave and cooperate with all your strength..."
"Wait!" Duke interrupted the PR, "Pani, I didn't agree to do so!"
Seeing Kellis looking over in confusion, Duke didn't hide it, "My time and energy are very precious and I won't waste it on this kind of game."
“After the publicity campaign, I’m going to spend a long holiday!”
Duke said this with confidence, as if vacationing is more important than Oscars, "I have an advertising cooperation with Lauder Group..."
He certainly had no reason to refuse for a commercial for three million dollars.
"Although the new movie is going to be pushed to next year, I still have to do some preliminary preparations." Duke spread his hands, "I'm very tight on time and can't waste it."
In Duke's eyes, it is absolutely not worth it to create such a nomination for the best director just for no guarantee.
What's more, he has never underestimated the influence of film critics in academic awards.
With Duke's current performance and status, even a senior public relations person like Kellis cannot make some strong demands at will, so he had to ask helplessly, "What about your opinion?"
"We cooperate with the film company." Duke said lightly, "It is mainly based on the film company's public relations. It doesn't matter if you can get the nominations."
Although the main public relations of the co-producer must be the best film, he will also apply for the best director and invest some resources moderately. After all, the more important award nominations and the Little Golden Man gets, the greater the future benefits of the film may be.
“According to your directorial agreement with the film crew…” Kellis reminded him, “you must attend important PR parties and PR events.”
"I know." Duke nodded.
Compared to the big string Kellis said, there are not many such activities and will not involve too much energy.
Pany Kellis came and left in a hurry. Before her Oscar strategy was implemented, Duke rejected most of it and could only go with regret.
Afterwards, Duke threw the Oscars behind his head and worked hard to promote the video with Tom Hanks in order to try his best to suppress the newly released "The Bridge of the Bridge" by the old cowboy Clint Eastwood, and strive to continue to dominate the box office championship in the second week. (To be continued, please search for Astronomy, the novel is better, updated and faster!
Chapter completed!