"Director Rosenberg, can you tell me about Jineranmei?"

Media reporters obviously came with preparation. Duke just walked to the gate of Warner Studios and was surrounded. These guys shouted out one question after another.

"The Day only won one award for Best Visual Effect at the Oscar, but won seven awards for Golden Plum. What do you think?"

"Is this a blow to you?"

“Will it affect your career?”

A reporter with a CBS badge suddenly squeezed in front of Duke and asked loudly, "Director Rosenberg, the huge failure encountered in "Day"..."

"fail?"

Before the reporter finished his words, he was interrupted by Duke. He stared at the reporter from Columbia TV. "Do you think "Day" failed? A commercial production with a global box office of $95.78 million is a failure? More than 400 million people watch it worldwide; no; wrong; + is the movie a failure?"

After looking at these reporters who were afraid of chaos in the world, Duke got rid of their pursuit and entered the set with the assistance of the security staff on the Warner set.

Some time ago, when the global box office of "Day" exceeded 900 million US dollars, these guys and the media behind him were eager to praise him to the sky and become the greatest commercial director in Hollywood history. They just fell to the lick of it. As soon as the golden plum came out, the same guys jumped to his opposite one by one, describing "Day" as the Waterloo in his life and the turning point of his directorial career.

Even with Duke's always stable mentality, he has to admire the media's integrity. To describe it as a broken ground, he is simply praising them.

Of course, the media of Warner, Fox and Disney have been speaking out to support him because of their common interests.

But Duke doesn't care too much. After all, he is not a young man who doesn't know anything. The media around the world, from Europe to the Middle East and then to the Far East, are all serving interest groups. They can never stand in a fair and just position, even if they are relatively fair.

Walking into the D-D Studio, Duke went straight to the conference room, and actors such as Tom Hanks, Leonardo DiCaprio, as well as crew leaders such as Robin Grande and Charles Rowan have arrived.

Warner's set can gather so many journalists not only because of him, but mainly because of the pursuit of Tom Hanks.

Subsequently, the heads of Warner Bros. and Twentieth Century Fox's publicity and distribution department, as well as representatives from Walt Disney, also walked into the conference room one after another.

The post-production of "Save Private Ryan" has entered the final stage, and the focus of the next step will definitely be publicity and distribution, and the meeting will also discuss this aspect.

Just like before. Duke sits here and listens most of the time and occasionally gives a few opinions. This is not his professional field. Leaving professional things to professionals is the most realistic business rules.

As a North American publisher, Fox representatives mentioned several times the competitor released at the same time, namely "Brave Heart" packaged by Caa for Paramount Pictures.

Although Fox and Paramount Pictures have collaborated on James Cameron's project, they are not stupid enough to extend this partnership to two films that face competition. The only relationship between "Brave Heart" and "Save Private Ryan" is their competitors.

Twentieth Century Fox has also formulated a more targeted publicity plan, not only promoting "Save Private Ryan". It will also take the initiative to suppress "Brave Heart" from media to theaters to promotion, etc. For common interests, Warner Bros. and Walt Disney will also participate.

Although I don't remember the box office of "Brave Heart", Duke is not very worried that the film will have a huge impact.

In fact, the reason is very simple. Even if William Wallace’s “FR” slogan is shouted, it cannot change the story of the film telling Scotland, and it will still touch the sensitive nerves of some Anglo-Saxon descendants. "Save Private Ryan" is a real movie that tells the history of Americans, and it is so in line with mainstream values.

Don’t underestimate the difference between foreign stories and your own stories. This often becomes the key point for the success or failure of the film.

North America is a strange land, and isolationism is still prevalent today. Most American public is not very concerned about things that have nothing to do with the United States.

There is also the American media market, which is definitely the largest insulator in the world. Even in the past twenty years, American TV stations have never played a foreign program in prime time. Audiences across the United States watch much fewer foreign-themed movies than they imagined. Films with truly successful foreign-themed movies are often adapted from classic literary works or fairy tales and myths that are popular in the Western world.

As for William Wallace, the actual Scottish traitor, how many people in the American public know who he is?

The kind of thing that can easily bring a subject from France, Germany, or even the far east and can be successful after shooting is not much higher than one percent chance of being one percent.

"Leo..." Charles Rowan's words interrupted Duke's thoughts. The producer told Leonardo DiCaprio to cooperate with the promotion. "During the time before the film was released, you and Claudia Shiver increased the number of trips, and we will contact the media to report to you."

Using actors’ emotional life to hype movies is the most common propaganda method.

Unlike Duke who is just playing with Heidi Crum, Leonardo DiCaprio actually developed into a couple with Claudia Shiver. The supermodel and Hollywood handsome guy model can also attract a lot of attention.

Of course, with Xiao Li's nature, this relationship cannot last for too long.

Perhaps when the film is released and the popularity is slightly reduced, he will incite Xiao Li to kick Claudia Shiver? Then the two of them have a vigorous X-match battle, which should increase the box office for the film?

Despite thinking of such a bad idea, Duke would not do it himself, but instead prepared to let Nancy communicate with the crew later.

"Charles, I have a few suggestions."

After the producer finished speaking, Duke, who had been silent, spoke, "Invite World War II veterans and historians who studied World War II and Normandy landings to participate in the trial. If these people can be recognized by these people, "Save the Soldier Ryan" will attract more audiences in terms of the element of war epic."

"Promote and hype what they might praise for the movie to attract war movie lovers?" Fox's representative nodded quickly, "This is a good idea!"

Duke is only responsible for making suggestions. As for how to operate it, these professionals know more than him.

"Chari." What he cares most about is the other hand, "How many theaters are expected to be opened in the film?"

"The specific numbers depend on the results of the trial."

As one of the heads of Fox's publicity and distribution department, Charlie Adam did not hide it and told the truth, "Duke, you must be mentally prepared. "Save Private Ryan" cannot be as high as the opening theater chain as "Day"!"

Duke nodded, signaling him to understand.

This is a normal thing. Compared with the science fiction action type of "Day", "Save Private Ryan" has a natural disadvantage in terms of themes. Moreover, when the former was released last year, there was no strong competitor in the same period, and it was easy to handle 2,800 theaters, while the latter faced the same investment of "Brave Heart". No one can underestimate the power of Paramount Pictures. The two films were released on the same weekend, and the number of theaters would be affected.

According to Duke's estimate, if the preview goes well, the audience and theater representatives respond well, "Save Private Ryan" may open paintings with about 2,500 theaters.

The theaters and publicity will be the responsibility of the publisher. Duke’s most important task is to complete the post-production of "Save Private Ryan" with quality and quantity.

Adding special effects, adjusting the soundtrack, performing sound effects editing, and reasonably matching color levels were all completed in the next few weeks. Duke summoned the starring actors to re-duplicate certain scenes. By the end of April, except for the lack of opening and ending of the movie, "Save Private Ryan" has basically completed post-production.

At the same time, the publicity work is also proceeding in an orderly manner, with heavyweight news being released every once in a while. Posters of major actors such as Tom Hanks have just been thrown out this week, and next week, tabloids and entertainment magazines will crazily hype Claudia Shiver’s new relationship with Leonardo DiCaprio.

As time entered May, the crew released the first trailer cut by Duke, which was launched on the theaters' large screens, ABC and the prime time of Fox TV.

Just like the midfield commercial of the Super Bowl, Duke still cuts out a hot and realistic war scene. After years of accumulation, he is very clear about what audiences want to see during the summer season. Anti-war and humanistic care cannot be mentioned, but it must not be the focus of publicity. The current publicity is just to make potential audiences want to see.

Promotion is not only about promoting "Save Private Ryan", but also targeting "Brave Heart".

Many media under the co-producer suddenly became interested in Scottish history and promoted the most basic Scottish history to the North American public. The focus of the article was William Wallace, a hugely controversial figure. In the media publicity of Warner, Fox and Disney, William Wallace is an absolutely disgraceful character, and is the most disgusted type in mainstream American culture - traitors and betrayers.

Neither Paramount nor Caa were idle, and were also fighting back, attacking "Save Private Ryan" as too bloody, calling on the Parent-Teacher Federation to boycott the film and calling on teenagers across the United States not to watch such a bloody and cruel movie.

This is just a microcosm of fierce competition in Hollywood. Both sides are far more than just talking in the media. For example, they will find suitable candidates to participate in each other's preview to get first-hand information, formulate more targeted publicity and distribution strategies, etc. (To be continued...)

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Chapter completed!