Just like Jurassic Park, which triggered the summer season last year, after the box office of Independence Day was released on the first day, it inevitably became the public enemy of all the films being released. Starting from Saturday morning, the media criticized louder than yesterday. If you only look at public opinion, this is a super frustrating movie that cannot be more bad. △

In some ways, this situation has exceeded Duke's expectations. He knew that the competition in Hollywood was very fierce and was by no means a place of pure goodness, but he did not expect the competition to be so fierce.

The senior executives of Walt Disney even called him to congratulate him and their media outlets were clamoring that the aliens in "Independence Day" were so low that they could invade the earth?

There are also media close to Sony Entertainment, constantly picking out the logical loopholes in the video, hoping to put all bugs in front of the public across the United States.

Originally, Duke thought that "Independence Day" would not have strong competitors in the same period, and the entire screening process might be smoother. He never thought that the box office of 20 million+ on the first day of "Independence Day" triggered all possible competitors.

"Duke, you are from a wealthy family and don't know much about middle- and low-income families in the United States, right?"

When Duke heard Robin Grand sitting opposite the desk, he nodded. If it were according to some people before, America was paradise, but he had lived here for more than twenty years, but he realized that this place was definitely not a paradise, and of course it was not hell. In fact, there was no difference from the country where he once lived - the rich were rich, the poor were poor, and human rights were nonsense.

"Although movies are indeed a cheaper way of entertainment than income," Robin Grand continued, "but for middle- and low-income earners, the budget for movie tickets that can be designated every month and even the entire summer season is definitely limited. If they choose this film, they will give up another film, and these people are the main people who contribute to the box office."

"So..." Duke immediately understood, "we are potentially competitive with other films?"

"Look, Disney is smearing us for "The Lion King" and Paramount for "Forrest Gump." Robin Grande reminded him, "In fact, many of the voices that criticized "The Lion King" and "Forrest Gump" last month were from Warner and Fox."

In the face of competition and interests, no one is more kind or noble than anyone else.

This is Duke's biggest feeling. If you want to work hard in Hollywood, you cannot be afraid of competition. Which super big movie did not rush out of the encirclement? Didn't the big ship in the past besieged by the media and critics? What's the result? It crushed all the dignity of critics!

Although there is no heroic spirit of James Cameron chanting "I am the king of the world." Duke also wants to try it out. Can he use a super-selling video to tear off the critics' fig leaf like "Star Wars"? After all, they have declared war on him!

Retreat and escape are definitely not his style!

Meanwhile, Warner Brothers' Jeff Robinoff had just watched Nancy Josephson leave his office and then called the secretary desk.

“Subscribe the fastest flight to New York!”

In the hustle and bustle of the outside media, strangling the almost-heavy summer season, Jeff Robinoff decided to leave Los Angeles. Of course, he was not trying to escape competition, but went to the Time Warner headquarters in New York to seek full support from the group company!

Like "Brave the Deadly Island", "Independence Day" is a project he has introduced and promoted with all his might. If it can exceed market expectations, not only will it have a large bonus to get, but it will also write a lot of money on his resume.

You know. The current CEO Kevin Trasuha will leave office in September. If he wants to move to higher levels and win competition, he needs capital!

"Brave the Deadly Island" is his capital, and "Independence Day" will succeed and will become his capital.

Even Jeff Robinoff fantasized that once Independence Day can achieve market results like Jurassic Park, this CEO position must be him!

An hour later, Jeff Robinoff boarded a flight to New York Kennedy Airport. Although Time Warner has not really taken action, Warner Bros. has used a lot of resources.

Although Warner TV is just a low-key role in front of the four major TV networks, it also has a lot of regular viewers. During Saturday day, the broadcast cars of Warner TV stations scattered across the United States, just like Focus TV, drove to the doors of famous theaters in major cities.

Fox TV targets audiences, while Warner TV targets theaters.

"You see, there's already a long queue."

In front of the camera, a theater manager pointed to the crowded but not chaotic crowd at the ticket office and said, "These people have only one purpose to queue up, watch Independence Day! The tickets we had sold out in the afternoon here, and they could only buy tickets for the evening. This is the first time this year. Last year's "Jurassic Park" did not line up such a long line. The last time this scene appeared was "Terminator 2" in 1991."

The screen is converted, switched to Chicago, and he is also a theater leader.

"The audience is so enthusiastic. The popularity of "Independence Day" is completely beyond expectations. The crowds in line have already squeezed out of the theater. We sold out all the box office during the day today. In order to facilitate movie fans to watch, we had to add four screens temporarily, but we still couldn't meet..."

Not long after, the manager of a theater chain in New York stood in the TV screen.

"In order to meet the needs of the audience, we temporarily increased the screening rate of Independence Day, from the original 53% to 62%. Even so, almost every cinema is full of people, and we are considering further improving the screening rate."

After all, whether it is an ordinary movie fan or the reaction of theaters, all publicity has only one purpose, suppressing the negative remarks of competitors and the super low comments of film critics, and attracting audiences to enter theaters to buy tickets.

Although some viewers were influenced by negative remarks and critics and gave up the film, the long queues lined up in famous theaters in major cities starting from noon Saturday proved that the schedule, theme, publicity and content of "Independence Day" released on the eve of Independence Day are all attractive enough to mainstream audiences!

Data is the most realistic reaction of the market, first-hand statistical data, through various survey and consulting companies hired, is constantly fed back to Warner Bros. and Twentieth Century Fox, and is immediately transferred to Duke.

At around 6 p.m., the Independence Day studio was still brightly lit, and Nancy Josephson hurried from the Warner Building to Duke's office.

"The latest statistics." The smile on her face couldn't hide it, "As of now, today! Saturday! The box office of "Independence Day" has exceeded $20 million!"

"It's good news!"

Sofia Coppola, who is sorting out the interview manuscript that Duke will use later, raised her head and said, "Just like Duke told me, we have overestimated the influence of film critics."

"Where is the audience's reputation?" Duke asked, which was where he was concerned.

"The A-level positive review rate has dropped to 86%, which is a normal decline." Nancy Josephson pulled over the chair and sat opposite Duke. "In terms of professional reputation, unfortunately, Duke, "Independence Day" is about to fall to 3 points."

"Don't worry about them." Duke thought for a while and said, "Many audiences have this mentality. On the basis that the film can maintain a certain popularity, the more violent the critics critics critics criticize them, the more they can inspire their curiosity about the film."

Although they are not experts in psychology, all three of them know that this mentality is actually common among movie fans.

"Okay, let's not talk about this."

Nancy turned the topic to other aspects, "Warner just informed me that the Los Angeles Times reporter will arrive in an hour. The female reporter interviewed you last time, Duke. Let's check the interview manuscript again. This is an important part of the publicity plan."

Duke nodded solemnly. He was never an indifferent person who stepped on him. Moreover, this involved his own major interests. It was not a problem to appear in person. As long as the profit was huge enough, he would not mind dancing with the devil.

When Sarah, a female reporter from the Los Angeles Times, was making her final preparations to broadcast live across the United States through a cable network in a studio in Chicago.

Roger Albert and Gene Siskel were sitting in the dressing room, and the makeup artist was busy putting on makeup for them. Their common agent was standing across from the other side, talking about the situation of the movie to be reviewed.

"Just just got the news that Independence Day's box office today reached $20 million. If nothing unexpected happens, it will exceed yesterday's box office figures."

Generally speaking, the box office numbers of movies released on weekends will exceed those on Fridays.

Although this is a normal phenomenon, Roger Albert's face is very bad, because this number proves that the role of the critic is far less than he imagined! Because mainstream audiences obviously ignore his extremely negative comments and ignore his thumb facing down!

For people who think they are big enough in reputation and fame, being ignored is sometimes a very terrible existence.

"Disney calls," the agent continued. "Roger, they hope your comments will be sharper and have a greater impact."

"I'll do my best."

If you take advantage of some people, you must do things for the other party. Roger Albert is very clear about this, "I have prepared a lot for Duke Rosenberg."

"Roger, I will support you!"

Like his old friend, Gene Siskel has also earned a considerable income.

After putting on makeup, the two famous film critics who showed their fairness corrected the last manuscript and then walked into the live studio. (To be continued, please search for Astronomy, novels are better, updated and faster!
Chapter completed!